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Salesforce Platform Cloud Platform as a Service (PaaS) Software logo
Salesforce Platform
Empower Your Business Growth
4.5
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Salesforce Platform Reviews: 4.5/5 — Highly Rated

Salesforce Platform Overview
What is Salesforce Platform?

Salesforce is a cloud-based software designed to help businesses find more prospects, close more deals, and provide customer satisfaction. It is a complete suite of products, that unites sales, service, marketing, commerce, and IT teams with a single, shared view of customer information, helping the business grow relationships with customers and employees alike.

Company Salesforce
Year founded 1999
Company size 10,001+ employees
Headquarters San Francisco, California
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Salesforce Platform Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Salesforce Platform Features
API Management
Auto-Scaling
Backup and Recovery
Code Repository Integration
Container Support
Continuous Integration/Continuous Deployment (CI/CD)
Cost Management
Customizable Workflows
Database Management
DevOps Tools Integration
Event-Driven Architecture
High Availability
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: October 14, 2026
Salesforce Platform Cloud Platform as a Service (PaaS) Software logo
1,822 Salesforce Platform Reviews
4.5 out of 5
Enterprise (> 1000 emp.)
Dec 14, 2018
 Source
Overall Rating:
3.5
PR
Priscilla R.
Insurance Agent
Share
"Needs to be more user friendly"
What do you like best about Salesforce Platform?

App, it is great that I have the option to use the app in the field

What do you dislike about Salesforce Platform?

Needs to be more user friendly, this is a large amount of information and is a lot to learn. It is great when you get there.

What problems is Salesforce Platform solving and how is that benefiting you?

Helps me to stay in control of the new names and information I obtain daily

Small Business (50 or fewer emp.)
Dec 13, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"I love salesforce! Makes life easy"
What do you like best about Salesforce Platform?

I like pretty much everything about the software . I like how it tracks all my clients info and very easy to navigate . Logs every bit of information

What do you dislike about Salesforce Platform?

Only thing i think needs improvement is sometimes it freezes and you have to relogin your info. Can be annoying at times

What problems is Salesforce Platform solving and how is that benefiting you?

Solves all my business problems by in regards to tracking all my leads ands has all there info. When we last spoke . How long was the convo. Saves me time and I can focus on making my deals

Mid Market (51-1000 emp.)
Dec 13, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Keep Track of all your Client and Prospects in one place"
What do you like best about Salesforce Platform?

This platform is a very good way to stay organized on each of your prospects and clients. From small details to large key factors, they are all in one place.

What do you dislike about Salesforce Platform?

It can get complex with all the levels to wade through. It takes a while to understand the platform. I am sure that there was so much more in terms of uses but it can get overwhelming.

What problems is Salesforce Platform solving and how is that benefiting you?

Organization! Tracking of the sales process for all prospects. That was very helpful. If someone left the company, they could go and check the status of the account here.

Mid Market (51-1000 emp.)
Oct 29, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Ready for something new"
What do you like best about Salesforce Platform?

Lighting seems to make especially reporting much easier.

What do you dislike about Salesforce Platform?

When you're used to the old layout, it's just hard to adapt, especially when you're busy and training yourself is very time consuming.

What problems is Salesforce Platform solving and how is that benefiting you?

Lead management

Mid Market (51-1000 emp.)
Oct 09, 2018
 Source
Overall Rating:
3.5
JH
Joseph H.
Founder
Share
"I use for prospecting and lead generation at my company."
What do you like best about Salesforce Platform?

The ease of accessing and documenting conversations.

What do you dislike about Salesforce Platform?

It doesn't flag duplicates and harder to search through our database.

What problems is Salesforce Platform solving and how is that benefiting you?

It allows for me to keep pipeline leads in constant communication while converting and changing lead users is easy.

Mid Market (51-1000 emp.)
Jul 12, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Works well, takes a min to load someitmes"
What do you like best about Salesforce Platform?

how easy it is to mass update when needed, and create new views

What do you dislike about Salesforce Platform?

i can work faster on golden nugget and like how it's all on on page not multi

What problems is Salesforce Platform solving and how is that benefiting you?

can be tidious and slow on occasion

Small Business (50 or fewer emp.)
Jul 06, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Salesforce Software"
What do you like best about Salesforce Platform?

The platform can be customizable for your business.

What do you dislike about Salesforce Platform?

Some of the interface is not intuitive to use, can be weird layout sometimes.

What problems is Salesforce Platform solving and how is that benefiting you?

It makes it easy to track many different businesses and contacts.

Small Business (50 or fewer emp.)
May 25, 2018
 Source
Overall Rating:
3.5
RD
Ross D.
Head Of Business Development
Share
"Great for SF basic users but missing a few features"
What do you like best about Salesforce Platform?

The overall feel of Salesforce Lightning is a lot more intuitive and less clunky than Salesforce Classic, meaning it is easier for new users to get to grips with. It is far more aesthetically pleasing and elements like the Kan-Ban view on opportunities is great for quick monitoring of opportunities. It is also far easier in terms of adding contacts and opportunities than the classic view.

What do you dislike about Salesforce Platform?

There are features that are missing from the classic SF meaning if you are an admin or power user you will constantly need to flip between the two views which is inconvenient. Reporting is not as easy to set up and some integrations do not work with the lightning view.

What problems is Salesforce Platform solving and how is that benefiting you?

New users are quick to get to grips with Salesforce Lightning so if the additional functionality is not always necessary it speeds up the onboarding of new staff that are inexperienced, and for sales meetings being able to view opportunity stages from one page is great.

Small Business (50 or fewer emp.)
Apr 27, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Managing Markets with SFDC"
What do you like best about Salesforce Platform?

I like the flexibility to add custom fields.

What do you dislike about Salesforce Platform?

I think the learning curve is a little steep.

What problems is Salesforce Platform solving and how is that benefiting you?

We are organizing and managing our client database by creating lists of distinct personas.

Enterprise (> 1000 emp.)
Apr 27, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Easy to learn and user friendly CRM"
What do you like best about Salesforce Platform?

Ease, user friendly, Trailhead is the best way to learn the platform, Lot of documentation.

What do you dislike about Salesforce Platform?

Sometime its diificult to reach to support reps

What problems is Salesforce Platform solving and how is that benefiting you?

Bussiness Workflows, Processes, Handling and Manging sales.

Enterprise (> 1000 emp.)
Apr 24, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Not the best option out there for retail banking"
What do you like best about Salesforce Platform?

Takes a while to navigate. It is a versatile program but is not practical in all sales situations.

What do you dislike about Salesforce Platform?

It doesn’t flow well. I feel like I am often doing the same thing over and over and this tedious busy work can get cumbersome.

What problems is Salesforce Platform solving and how is that benefiting you?

The process does not flow in a manner that makes sense. I feel like I’m having to do things more than once and it is tedious busy work.

Small Business (50 or fewer emp.)
Apr 05, 2018
 Source
Overall Rating:
3.5
MD
Molly D.
Membership Consultant
Share
"I use Salesforce for several aspects of work at the YMCA."
What do you like best about Salesforce Platform?

I like the ability to keep track of a wide range of information for our members,

What do you dislike about Salesforce Platform?

I dislike the little quirks that I encounter while using Sales force.

What problems is Salesforce Platform solving and how is that benefiting you?

Keeping information flowing between YMCA's in the association.

Mid Market (51-1000 emp.)
Apr 04, 2018
 Source
Overall Rating:
3.5
AB
Andie B.
It Specialist
Share
"An experience worth trying."
What do you like best about Salesforce Platform?

Mostly I like the newer look and feel and how everything flows together. I feel like the flow of the product is now more coherent to what most modern day products are like today. It looks like better than classic and is continuing to grow.

What do you dislike about Salesforce Platform?

I am disappointed that some of my favorite, or most used features of classic have gone missing in lightning, yet I think that what I was trying to accomplish in the past still can be accomplished, I just need to figure out a new strategy. Overall, a bit upset that there is some re-work involved just to give a new image.

What problems is Salesforce Platform solving and how is that benefiting you?

We are trying to keep up with what is being developed. There are many new features that are coming out that are awesome and we want to harness their power and cannot unless we enabled lightning. We have already found a benefit with the re-usability of the components and the chatter refreshing. I like that more is still coming and we will be able to take advantage of it all.

Enterprise (> 1000 emp.)
Apr 03, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Overcomplicated CRM"
What do you like best about Salesforce Platform?

Salesforce is the best known CRM - it's good that people can use it as they move organizations

What do you dislike about Salesforce Platform?

it's a little overcomplicated if you don't have a REALLY good administrator.

What problems is Salesforce Platform solving and how is that benefiting you?

Keeping all of our client/prospect data organized in one place

Small Business (50 or fewer emp.)
Mar 30, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Decent CRM"
What do you like best about Salesforce Platform?

It’s a clean UI. Relatively easy to use. It’s obviously a pretty good product.

What do you dislike about Salesforce Platform?

Although it’s trying to stay innovative in the CRM market. There are also some new CRM companies really focused on sales. I don’t think salesforce is the best tool out there now.

What problems is Salesforce Platform solving and how is that benefiting you?

A CRM to keep track of relationships with clients and prospects.

Mid Market (51-1000 emp.)
Mar 30, 2018
 Source
Overall Rating:
3.5
Tanya K. avatar
Tanya K.
Senior Director, Innovation
Share
"Salesforce"
What do you like best about Salesforce Platform?

Salesforce is pretty intuitive and easy to use once you regularly start using it. Depending on how your company has set it up, it can be overly complicated.

What do you dislike about Salesforce Platform?

I wish Outlook could tie in directly to Salesforce, without having to open up and add-in and select associate to salesforce each time.

What problems is Salesforce Platform solving and how is that benefiting you?

Documenting all communications with external parties, such as partners and other associates. Keeping contacts updated for same.

Enterprise (> 1000 emp.)
Mar 29, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Salesforce review "
What do you like best about Salesforce Platform?

Easy to use once you learn it. Upgrades easily.

What do you dislike about Salesforce Platform?

A little tricky to get used to at first.

What problems is Salesforce Platform solving and how is that benefiting you?

Sales account and lead tracking

Enterprise (> 1000 emp.)
Mar 27, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"just...ok"
What do you like best about Salesforce Platform?

all in a centralized place that allows selective visibility to partners

What do you dislike about Salesforce Platform?

super clunky. not streamlined. i take too much time using it and waiting for it to load

What problems is Salesforce Platform solving and how is that benefiting you?

customer needs. benefits definitely include remembering deal progress.

Small Business (50 or fewer emp.)
Mar 22, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Everything in one place!"
What do you like best about Salesforce Platform?

I like that everything is very easy to find and organize.

What do you dislike about Salesforce Platform?

The cost. And that you have to buy certain platforms to use certain features.

What problems is Salesforce Platform solving and how is that benefiting you?

We can keep all information in an easy to access for the entire company. This site allows us to access all of our information from anywhere with internet access. Also, there is an app that makes it easy to keep up to date on tasks.

Small Business (50 or fewer emp.)
Mar 21, 2018
 Source
Overall Rating:
3.5
ET
Emily T.
Vp Customer Success
Share
"SalesForce is Complex but great for data"
What do you like best about Salesforce Platform?

I like the data collection the best. You can process reports that are very helpful for your business and keep many details about clients.

What do you dislike about Salesforce Platform?

It can be complex for setup , need a lot of training to get things going.

What problems is Salesforce Platform solving and how is that benefiting you?

We are keeping track of sales data and account information after a sale. All contact information collected in SF.

Mid Market (51-1000 emp.)
Mar 21, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"data in one place"
What do you like best about Salesforce Platform?

i liked that this pulled data from order management and inventory management apps

What do you dislike about Salesforce Platform?

i disliked the process of trusting a data dump into a new system

What problems is Salesforce Platform solving and how is that benefiting you?

we are solving the problem of having too much data in too many places. benefits we realized are being able to analyze data trends faster and easier.

Enterprise (> 1000 emp.)
Feb 11, 2018
 Source
Overall Rating:
3.5
EK
Elizabeth K.
Technical Advisor
Share
"Salesforce app integration made simple"
What do you like best about Salesforce Platform?

Prebuilt data connectors for hundreds of services.

What do you dislike about Salesforce Platform?

Custom Adapters for non OData sources took some time to configure but have been very useful and we'll liked by associates.

What problems is Salesforce Platform solving and how is that benefiting you?

Access to real time customer data, ticketing system and contacts management via mobile applications and websites.

Mid Market (51-1000 emp.)
Jan 31, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"It's gotten a lot better"
What do you like best about Salesforce Platform?

The design is very clean and the layout is easy to navigate

What do you dislike about Salesforce Platform?

Hitting enter when typing out a task saves the task rather then jumping down a line. Also, it's slower than classic. It's gotten faster, though

What problems is Salesforce Platform solving and how is that benefiting you?

Keeping track of tasks

Mid Market (51-1000 emp.)
Jan 29, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Handy storage for accounts and contracts "
What do you like best about Salesforce Platform?

The ability to store all sales information along with attachments and contracts for easy keeping.

What do you dislike about Salesforce Platform?

No way to pull a list of accounts that don’t have attachments to further review.

What problems is Salesforce Platform solving and how is that benefiting you?

We’ve been able to centralize our sales platform and keep all contracts localized in one place.

Enterprise (> 1000 emp.)
Jan 29, 2018
 Source
Overall Rating:
3.5
Kyle U. avatar
Kyle U.
Sales Lead
Share
"Everyday Use"
What do you like best about Salesforce Platform?

Its super easy, and keeps all my leads in order. Without salesforce, I wouldn't properly be able to keep track of all my leads

What do you dislike about Salesforce Platform?

Sometimes the dashboard doesn't work properly. It doesn't log all of my calls nor emails, and sometimes its extremely messy.

What problems is Salesforce Platform solving and how is that benefiting you?

Overall sales pipeline and account management

Mid Market (51-1000 emp.)
Jan 26, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Very user friendly "
What do you like best about Salesforce Platform?

The program is very quick and I love that it integrates with Box.com and we can always add selections as our needs change

What do you dislike about Salesforce Platform?

Just that our IT team has to be the ones to add new features. It make sense since I'm not great with technology, but it would be nice if it was simple enough that anyone could do it.

What problems is Salesforce Platform solving and how is that benefiting you?

We use it as a project management system and also to track interactions with certain clients. It is much easier to have everything there than to try to keep track on paper or through email.

Mid Market (51-1000 emp.)
Jan 19, 2018
 Source
Overall Rating:
3.5
JA
Jordan A.
Founder
Share
"Lightning needs to be a little faster. "
What do you like best about Salesforce Platform?

The interface makes it easy to navigate and gives it a sleek look.

What do you dislike about Salesforce Platform?

It is a little slower than Salesforce Classic.

What problems is Salesforce Platform solving and how is that benefiting you?

We are able to integrate all of our marketing efforts into Salesforce and manage all sales and leads.

Enterprise (> 1000 emp.)
Jan 17, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Excellent CRM and Very Powerful!"
What do you like best about Salesforce Platform?

I started using Salesforce on my first job over 10 years ago. At first, it was a bit overwhelming because I was joining a large organization that had been using it for years. It didn't take long to get the hang of it and then began to love it. It's very easy to manage all of your prospects and accounts from a sales perspective. Reports and dashboards make it very easy to run performance reports for an entire team in seconds. We started using connect about 12 months ago and we've been leveraging our internal microsystems to display data to our sales team while they are on live calls. This has helped us increase revenue and show the customer potential ROI on the call.

What do you dislike about Salesforce Platform?

Depending who is managing the salesforce configuration it can be a bit difficult to navigate. Creating API keys can be very complicated as well. It took over an hour to figure out how to generate a CLIENT_ID and CLIENT_SECRET. This was very frustrating for me to figure out. Took us a bit of time to integrate one of our systems but after exchanging a few emails with technical support, we were able to get everything figured out within a day or two.

What problems is Salesforce Platform solving and how is that benefiting you?

We use it to manage all of our internal data for sales to leverage while they are on a call. This has helped us increase our revenue because sales have been able to leverage data.

Small Business (50 or fewer emp.)
Jan 12, 2018
 Source
Overall Rating:
3.5
Tiffany W. avatar
Tiffany W.
Sr Delivery Manager
Share
"Great and easy to use"
What do you like best about Salesforce Platform?

I like the fact I can use this software while I'm remote even from my mobile device app

What do you dislike about Salesforce Platform?

Sometimes logging in can be an issue but not very often

What problems is Salesforce Platform solving and how is that benefiting you?

I am able to connected with my sales and submission data

Mid Market (51-1000 emp.)
Jan 12, 2018
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Easy record keeping"
What do you like best about Salesforce Platform?

One stop shop on holding files and looking up communication on projects/clients

What do you dislike about Salesforce Platform?

A lot of clicks to maneuver through the program

What problems is Salesforce Platform solving and how is that benefiting you?

Any miscommunications that might have with clients. We are able to house all emails, calls, any contact method along with data that supports the contact. Helps alleviate discrepancies to refer back.