Ahrefs vs Similarweb

Take a look at how Ahrefs and Similarweb stack up against each other across pricing, features, and support using feedback from real users like yourself. Ahrefs scores 4.5 out of 5 from 508 reviews, while Similarweb has been rated 4.5 out of 5 from 975 reviews.
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Ahrefs SEO Software logo

Ahrefs

4.5

( 508 )

Similarweb Competitive Intelligence Software logo

Similarweb

4.5

( 975 )

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At a Glance
Ahrefs SEO Software logo
Ahrefs
Starting at:
$99.00/month
Similarweb Competitive Intelligence Software logo
Similarweb
Starting at:
$99.00/month
Overview
Ahrefs SEO Software logo
Ahrefs
Ahrefs is an SEO software that offers competitive analysis, provides keyword suggestions, shows keyword difficulty, and generates new keyword ideas from a single platform. Simply enter your URL and Ahrefs can check the quality of all of its backlink profiles. It’ll show what keywords are being ta... Learn more
Capabilities
  • AI Enabled
  • API Available
  • Open Source
  • CLI Available
Images
Ahrefs
View 5 images
Ahrefs Screenshots
Ahrefs screenshot 1
Ahrefs screenshot 2
Ahrefs screenshot 3
Ahrefs screenshot 4
Ahrefs screenshot 5
Similarweb Competitive Intelligence Software logo
Similarweb
Similarweb is a digital data intelligence platform that aggregates web and mobile app performance, traffic and engagement metrics, competitive benchmarking, SEO and advertising insights, technographics, lead and company enrichment, and AI/Gen AI-centered visibility tools. It supports marketers, a... Learn more
Capabilities
  • AI Enabled
  • API Available
  • Open Source
  • CLI Available
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Pricing
Ahrefs SEO Software logo
Ahrefs
Free trial available
Free plan available
Billing type Recurring Subscription
Lite
$99.00
/ month
Standard
$199.00
/ month
Advanced
$399.00
/ month
Enterprise
$999.00
/ month
See all pricing
Similarweb Competitive Intelligence Software logo
Similarweb
Free trial available
Free plan available
Billing type Recurring Subscription
Free Preview / Free Trial
$0.00
one-time
AEO Intelligence (Starter)
$99.00
/ month
Competitive Intelligence (Starter)
$125.00
/ month
Sales Intelligence (Starter)
$129.00
/ month
Competitive Intel + SEO + AEO
$335.00
/ month
Competitive Intel + SEO + AEO + Ads
$540.00
/ month
Business / Enterprise
Contact Us
See all pricing
Pros and Cons
Ahrefs SEO Software logo
Ahrefs
Pros
  • One of the most robust backlink crawlers in the industry
  • Clean user interface that works great for beginners and pros
  • Advanced filter options make it easy to find the exact data you need
Cons
  • The base plan, Lite, does not include key features like Content Explorer and Domain Comparison
  • All plans only include 1 active member so you’d have to pay for every additional member
Similarweb Competitive Intelligence Software logo
Similarweb
Pros
  • Very broad coverage: websites, apps, search terms, companies, ad creative and more.
  • Strong competitive and market intelligence, traffic & channel breakdowns.
  • Robust API ecosystem, integrations, and AI/agent support.
  • Modular feature bundles allowing selection of competitive intel, SEO, ads, etc.
  • Good benchmarking capabilities vs competitors and industry.
Cons
  • Cost can be high for small businesses; many useful features are in higher tiers.
  • Transparent pricing lacking for enterprise/top tiers; many features require contacting sales.
  • Depth of SEO/backlink/keyword data may be less than specialized tools in some comparisons.
  • Sparse data for very low-traffic or niche sites; some reports return "insufficient data".
  • Limited public information on UI localization / non-English support.
Reviewer's Segments
Ahrefs SEO Software logo
Ahrefs
Small Business
64.76%
Mid Market
30.12%
Enterprise
5.12%
Similarweb Competitive Intelligence Software logo
Similarweb
Small Business
23.59%
Mid Market
41.23%
Enterprise
35.18%
Deployment
Ahrefs SEO Software logo
Ahrefs
  • Cloud based
  • Desktop based
  • Mobile based
  • On-premise
Similarweb Competitive Intelligence Software logo
Similarweb
  • Cloud based
  • Desktop based
  • Mobile based
  • On-premise
Support
Ahrefs SEO Software logo
Ahrefs
  • 24/7 (Live rep)
  • Chat
  • Email/Help Desk
  • Knowledge Base
Similarweb Competitive Intelligence Software logo
Similarweb
  • 24/7 (Live rep)
  • Chat
  • Email/Help Desk
  • Knowledge Base
Training
Ahrefs SEO Software logo
Ahrefs
  • Documentation
  • Videos
  • Webinars
Similarweb Competitive Intelligence Software logo
Similarweb
  • Documentation
  • Videos
  • Webinars
Integrations
Ahrefs SEO Software logo
Ahrefs
Total integrations: 23
  • Adobe Analytics
  • Affluent
  • AppSumo
  • Bing Webmaster Tools
  • BuzzStream
  • Collaborator
  • DashThis
  • Databox
  • Domo
  • Flippa
  • Frase.io
  • Google Analytics
  • Google Data Studio
  • Google Sheets
  • HubSpot
  • Kinsta
  • Klipfolio
  • Looker
  • MarketMuse
  • Marketo
  • Microsoft Excel
  • Outranking
  • Pitchbox
  • Qlik Sense
  • Respona
  • Serpstat
  • Snowflake
  • Stackby
  • Supermetrics
  • Surfer SEO
  • Tableau
  • Vendasta
  • WP Engine
  • WhitePress
  • Zapier
Similarweb Competitive Intelligence Software logo
Similarweb
Total integrations: 13
  • Adobe Analytics
  • Affluent
  • AppSumo
  • Bing Webmaster Tools
  • BuzzStream
  • Collaborator
  • DashThis
  • Databox
  • Domo
  • Flippa
  • Frase.io
  • Google Analytics
  • Google Data Studio
  • Google Sheets
  • HubSpot
  • Kinsta
  • Klipfolio
  • Looker
  • MarketMuse
  • Marketo
  • Microsoft Excel
  • Outranking
  • Pitchbox
  • Qlik Sense
  • Respona
  • Serpstat
  • Snowflake
  • Stackby
  • Supermetrics
  • Surfer SEO
  • Tableau
  • Vendasta
  • WP Engine
  • WhitePress
  • Zapier
Top Alternatives
Ahrefs SEO Software logo
Ahrefs
See all alternatives
Similarweb Competitive Intelligence Software logo
Similarweb
Company Details
Ahrefs SEO Software logo
Ahrefs
  • By Ahrefs Pte. Ltd.
  • Located in Singapore
  • Founded in 2010
Similarweb Competitive Intelligence Software logo
Similarweb
  • By Similarweb Ltd.
  • Located in New York, NY, USA
  • Founded in 2007