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Google Analytics vs Semrush Comparison

Google Analytics vs Semrush Comparison

Google Analytics

At a Glance

4.5

Digital Analytics Software

Starting at 150,000

4.6

Other Digital Advertising Software

Starting at $119.95

per month

Overview

Google Analytics

Google Analytics is a platform that runs on the internet designed to give users in-depth insight into their website traffic as well as user behavior. Google Analytics is well known for its ability to track site visitors, monitor website performance, and review user engagement so users can improve th…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Semrush

SEMRush is an all-in-one content marketing solution that comes with content optimization tools, an SEO writing assistant, and real-time content grade as well as a keyword research tool. The platform is a great tool for topic research, and content grading for readability, SEO, tone of voice, and orig…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Pricing

Google Analytics 360

150,000

Google Analytics

Free

Free Plan Available

Pricing Available

Pro

$119.95

per month

Guru

$229.95

per month

Business

$449.95

per month

See Pricing Details

Free Plan Available

Pricing Available

Pros & Cons

Google Analytics Pros

There is not sufficient information

Google Analytics Cons

There is not sufficient information

Semrush Pros

  • Intensive keyword analysis
  • Reasonably priced platform
  • Offers demographic insight
  • Identifies spammy backlinks
  • It’s an all-in-one solution for keyword research and content optimization software.
  • Comes bundled with an add-on for Google Docs and WordPress.
  • Highlights keyword stuffing.
  • Gives users access to readability, SEO, and plagiarism grading.
  • It’s packed with all the features one will need to launch an SEO and SEM campaign
  • Its keyword research tool is regarded as one of the best
  • Provides recommendations on how to fix on-page errors

Semrush Cons

  • Reports of inaccurate data on ad spend
  • Requires a steep learning curve
  • Only one user login
  • Only available via SEMrush plans
  • Asks you to pay $45/month per additional user
  • Does not have a friendly user interface
  • It is quite expensive compared to other tools in the market

Screenshots

Google Analytics

Semrush

Videos

Google Analytics

Getting started with the Google Analytics 4 Property

Semrush

SEMrush: The All-In-One Digital Marketing Platform

Top Alternatives

Semrush

4.6

Starting at $119.95

per month

AWeber

4.2

Starting at $0

per month

iContact

4.0

Starting at $0

per month

Deployment

Cloud, SaaS, Web-Based

Cloud, SaaS, Web-Based

Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

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