Instapage vs Leadpages

Take a look at how Instapage and Leadpages stack up against each other across pricing, features, and support using feedback from real users like yourself. Instapage scores 4.3 out of 5 from 478 reviews, while Leadpages has been rated 4.4 out of 5 from 222 reviews.
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Instapage Logo

Instapage

4.3

( 478 )

Leadpages Logo

Leadpages

4.4

( 222 )

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At a Glance
Instapage Logo
Instapage
Starting at:
$0.00/month
Leadpages Logo
Leadpages
Starting at:
$49.00/month
Overview
Instapage Logo
Instapage
Instapage is one of the leading landing page builders among marketers with its promise of a 400% increase in return on ad spend. Highly conversions-focused, it features a comprehensive list of optimization functionalities such as A/B and multivariate testing, detailed analytics, and heat mapping.... Learn more
Capabilities
  • AI Enabled
  • API Available
  • Open Source
  • CLI Available
Images
Instapage
View 5 images
Instapage Screenshots
Instapage screenshot 1
Instapage screenshot 2
Instapage screenshot 3
Instapage screenshot 4
Instapage screenshot 5
Leadpages Logo
Leadpages
Leadpages is a website and landing page builder that is focused on helping small businesses engage their intended audience, capture leads, and acquire customers. Established in 2013, it’s one of the most recognizable names in the drag-and-drop landing page builder marketplace. It has a full suite... Learn more
Capabilities
  • AI Enabled
  • API Available
  • Open Source
  • CLI Available
Images
Leadpages
View 5 images
Leadpages Screenshots
Leadpages screenshot 1
Leadpages screenshot 2
Leadpages screenshot 3
Leadpages screenshot 4
Leadpages screenshot 5
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Pricing
Instapage Logo
Instapage
Free trial available
Free plan available
Billing type Recurring Subscription
Convert
$0.00
/ month
Ignite
$0.00
/ month
Build
$299.00
/ month
See all pricing
Leadpages Logo
Leadpages
Free trial available
Free plan available
Billing type Recurring Subscription
Standard
$49.00
/ month
Pro
$99.00
/ month
See all pricing
Pros and Cons
Instapage Logo
Instapage
Pros
  • You get a ton of customizable templates
  • You get to use a drag-and-drop builder
  • You can set up an account very quickly
Cons
  • Instapage pricing gets expensive quick
  • It’s hard to do custom code
  • The mobile responsiveness of landing pages is hit-or-miss
Leadpages Logo
Leadpages
Pros
  • The drag-and-drop interface makes it easy to design a site
  • Multimedia embedding means you can add videos and images by pasting an embed code
  • Leadpages has terrific analytics for landing page monitoring
Cons
  • It’s hard to fine-tune some design elements
  • There are no follow-up trigger links for the Standard plan
Reviewer's Segments
Instapage Logo
Instapage
Small Business
64.85%
Mid Market
27.2%
Enterprise
7.95%
Leadpages Logo
Leadpages
Small Business
88.74%
Mid Market
9.46%
Enterprise
1.8%
Deployment
Instapage Logo
Instapage
  • Cloud based
  • Desktop based
  • Mobile based
  • On-premise
Leadpages Logo
Leadpages
  • Cloud based
  • Desktop based
  • Mobile based
  • On-premise
Support
Instapage Logo
Instapage
  • 24/7 (Live rep)
  • Chat
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
Leadpages Logo
Leadpages
  • 24/7 (Live rep)
  • Chat
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
Training
Instapage Logo
Instapage
  • Documentation
Leadpages Logo
Leadpages
  • Documentation
Integrations
Instapage Logo
Instapage
Total integrations: 14
  • ActiveCampaign for Marketing
  • Asana
  • Domain.com
  • Dropbox
  • EasyWebinar
  • EverWebinar
  • FlexOffers
  • Google Sheets
  • Helpdesk
  • Hotjar
  • Meta for Business
  • Proof Pulse
  • Salesforce Content Management
  • Salesforce Sales Cloud
  • Shopify
  • Simple Analytics
  • Sitecore Experience Manager
  • Systeme
  • Zesty.io
  • Zoho CRM
  • Zoom
Leadpages Logo
Leadpages
Total integrations: 9
  • ActiveCampaign for Marketing
  • Asana
  • Domain.com
  • Dropbox
  • EasyWebinar
  • EverWebinar
  • FlexOffers
  • Google Sheets
  • Helpdesk
  • Hotjar
  • Meta for Business
  • Proof Pulse
  • Salesforce Content Management
  • Salesforce Sales Cloud
  • Shopify
  • Simple Analytics
  • Sitecore Experience Manager
  • Systeme
  • Zesty.io
  • Zoho CRM
  • Zoom
Top Alternatives
Instapage Logo
Instapage
See all alternatives
Leadpages Logo
Leadpages
See all alternatives
Company Details
Instapage Logo
Instapage
  • By Instapage, Inc.
  • Located in San Francisco, CA, USA
  • Founded in 2012
Leadpages Logo
Leadpages
  • By Avenue 81, Inc.
  • Located in Minneapolis, Minnesota, United States
  • Founded in 2012