Bloomreach Commerce Experience Cloud Reviews: 4.7/5 — Highly Rated

tools in their dashboard is simple enough to use.

distinction btw recommendations and pathways are somewhat uncertain. maybe find some way to have 1 type of widget vs many diff type of widgets? not sure if it is possible, but it would be nice and less confusing

availability filter issues. currently in the works but the benefit would be less customers seeing real time numbers for products

As a headless CMS it has been straightforward to implement the NHS Digital service catalogue of designs and components into the platform.

Spinning up a local version of bloomreach for developers can take a few minutes and has been an issue for new developers using the platform.

It has supported us deliverying a new web platform on an fast delivery schedule and enabling an extended community of content editors to quickly onboard.

Their search engine is good, and if well tunned gives quite good results with result in improved conversions.

Their interface is not very intuitive, so it's not easy to modify search parameters from their backend. And the search analytics could be more complete.

Search is a field in which many e-commerce stores lack behind. With Bloomreach, we are able to offer more relevant products to our customers.

It is easy to use, can add languages, select all conditions for the database.

Changes to make in code, no templates to choose from,

all tools in the system, now we are trying to use in -app messages

The customer support team is the strongest highlight for me. They're always quick to respond, seem passionate to help, and know what they're doing compared to their competitors

The Exponea platform has a few missing features and un-intuitive decisions for its interface, which is quite annoying. Such as the lack of auto-save while editing emails, lack of support for more than one person working within a scenario, a limit to the number of custom rows shown, unable to set different mobile and desktop styling easily (padding, font sizes, etc.), unable to define a color palette or text styles, unable to set the height of sections, unable to format the text of icons (bold, italics).

Reports have been beneficial for us to understand how our email campaigns are performing and why they're performing that way through the heatmaps. The features allowing personalization offer a lot of opportunities as well which we're starting to explore further

Documentation of the product. It's easy to understand, but I hope you can improve it too. We use search and merchandising and experience manager.

As a developer, it's hard to start. It took us a lot of time to work with the experience manager. As a developer, it will help if there's a video for documentation.

Problems we're solving are searching merchandising and making components and pages inside the experience manager. It's easy to use once we get the hang of it.

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I like how complex automations are possible and you can also build in waiting periods

I would need better integrations with other data tools and better exports and ways to see who was targeted with which campaign

We're using Bloomrech to gain, engage and retain customers

since I'm a data engineer, I like the simplicity of the coding and explanation of the coding and api practices.

The inability to have a timestamp in customer events, if i want to import the events that occurred for the current day or want to get the list of customers who has an event registered for the current day/ or specified time it is not possible which is a little frustrating

Customer experience, customer segmentation and decision making

It's a great way to expand your knowledge of the platform, I completed the fundamentals course which has helped me massively in my day to day work.

It was a bit fast-paced and i think the course could of been taught in a more simplified way, especially for complete beginners.

I work in CRM, we are solving problems like getting more engagement from lapsing customers through targeted email sends and segmentation.

Really easy to use features and to build templates/scenarios. The team we had to support on implementation were great and really helpful on getting the project set up. I really liked the academy training provided as it helped familiarise oneself with the system.

It is not very easy to use on a laptop which can be frustrating at times. Also I found that if you haven't done the training, it takes a bit more time to learn how to use the platform.

Injecting personalisation onto our marketing has really helped to improve our email performance and it's great to have it all on one platform.

All information was opened for whole time and during the test. The lessons were accompanied by a Slovak instructor. Lessons had theoretical and practical sides.

There were big differences in levels between each sessions and the final testing. The final test contained some questions which could not find in the help videos.

Currently I do not solve anything with Bloomreach Experience. I am user who use just part of all settings of exponea so I learned new ways or settings how better targets to each customer.

The flexibility of the platform and the endless opportunities

Sometimes difficulty in navigating, as so many options

Web performance, weblayers, reports. Increased customer satisfaction is a benefit

Web layers are a real helper, website A/B

Reports are hard to make, could be easier, survey section is a mystery without explanation where and how it is used plus its' templates

Fast changes in the website, analysis of web when the support of opinion is needed

What I like the most is the support and guidance, and constant striving to make our business working better for our customers (and us). This is what the team at Bloomreach drives and constantly delivers. I love that Bloomreach allows us the ability to A/B test features that produce results based on revenue. This helps to validate and shape decision-making, whether it is on the future development of the website, or tracking statistics within the e-commerce team. We can gather the insights that we need efficiently and make necessary decisions effectively.

One of the very few things our team dislikes about Bloomreach involves javascript. Having more javascript support for our team from the support team would be helpful.

With Bloomreach’s guidance, the problem of segmenting customers is no longer an issue. It is now easy to segment customers for us. We can send offers tailored for optimal results. We can customize experiences for our customers and make decisions based on analytics.

Once integrated, the possibilities are endless to create experiments and weblayers and understand what works before committing to code releases. In addition there are other marketing features that can be used to collect and analyse data. The support team is very helpful.

The learning curve can be steep, exhaustive training is required.

We tested the acceptance of our new website look and feel before the replatform project. We implemented use cases like abandoned basket with positive outcomes. The email platform saves time and effort to our design team. We can make small changes to the store designs quickly and without code releases.

I like the reporting capabilities and customization of scenarios.

Some technical problems integrating with other tools.

Email. The tool has helped us with reporting.

The tool Exponea does a pretty good job and contains a lot of options (from email campaigns to web layers). I like that you have really many options in one tool, so you can join more steps together. Like creating scenarios, these are perfect. You track about customers step by step what you need and design the communication exactly in the right moment and right conditions. Or at least what you think these could be. :D

I don't know what to dislike because I don't know your entire portfolio. So maybe the fact that I don't have cognizance of all your services. :) But if it is quite the same, then I really have som big issue uising your tools.

The mail campaigns and A/B test through the whole web. It's easy to set and also to evaluate these are the most significant benefits. And what's even easier is connect these actions and learnings from them to even better communication.

Exponea is a CDP, ESP and BI platform in one. Exponea is great if you want everything connected and make your data actionable. For example you can create reports and segmentations to understand who your top customers are, and then automatically use this data to segment your email campaigns as well as use the segments as LAL audiences for your social campaigns or create custom web experiences based on their order history. Exponea allows you to automate a lot of processes from email marketing campaigns to reporting that will save your team a lot of time. Something I love about Exponea is that you understand the customer's journey before they make a purchase. Such as how often a customer visited your site before they make a purchase or what acquisition channel triggered the customer to come to your website for the first time. This is valuable data to build an advanced attribution model.

There is not a lot I dislike about Exponea. Something I wish would be better is reporting on a product level. Exponea works great for order-level reporting but is not ideal for product-level reporting as each product is a separate purchase event. In addition, I wish it would be possible to add data from a data table such as product details based on SKU number or budget totals to add to the reports.

Through Exponea I know who our top customers are in real-time and I can use this data to create custom prospect audiences and email segmentation. Exponea allows me to understand our CLTV and retention rate and track these KPIs in real-time to ensure that they are improving over time. With Exponea we are saving time when creating email campaigns through the easy to use drag-and-drop feature when designing an email through creating automated email segmentation.

Exponea has a smooth UI, easy customer selections, easy building of campaigns, realtime updates, a BigQuery data backend for more detailed customer analysis, good fundamentals course, detailed insights on specific customer behaviour on your site. And: customer service is live and top-notch.

Tool is made for easy marketing automation, not for customer analysis. Don't expect to build fancy reports. Does not have effective alerting when campaigns have been wrongly built. Bigquery data is one day behind.

Easy building of campaigns in a modern environment. Bringing all customer data together.

The possibilty to use our online and offline data to run omni-channel campaigns.

Some parts especially the reports are not very intuitive and should be improved.

We automate and personalise our online and offline campaigns. Once we also have the onsite tracking on our webshop, we will be able to define more accurate segments.

1) User-friendly interface. 2) Ease of use. 3) Great support team.

You cant visualize your campaigns flows to see a CJM.

Exponea allows us to conveniently contact with our clients using emails, browser/mobile notifications and banners. Also it helps us to better understand our customers and what they need.

Very easy platform integration, friendly support service, additional integrations, and of course super personalization and speed of the system with huge amounts of data in real time!

Lack of AMP support for emails in the existing editor. New extended roles still do not allow very flexible configuration of permissions for the entire team!

The ability to analyze data faster than a developer pulls it out of the database :)

I made an 'out of the ordinary' request and they still delivered on it. The tone was helpful and friendly.

There was some reluctance at the beginning and it took a few days to solve.

We're hoping we can surface some key policies to the visitors of our website. We've yet to see the results of this.

customer focused, very analytical, easy to use

lack of some metrics. To be able to make some analysis (such as subscriber development) we needed to work really hard.

Now we have a multi channel approach thanks to Exponea. With the help of scenario we can create marketing automations easily

With a focus on digital marketing, I find that Exponea is a good tool that helps support me in building and publishing online advertising. Being able to inform my audiences based on 'real life' data is essential to ensuring we get the best ROI from our campaigns.

As it's a shared platform we do sometimes find that the service is slow and faces lag, particularly over busy periods such as Black Friday. However, the team are always quick to escalate and follow-up on any concerns.

More effective online advertising, and the ability to automate many scenarios and campaigns - without Exponea we would be back to basics on our ability to be able to do this.

The ability to do everything from segmentation to personalisation all within 1 platform, it has helped the team be more streamlined as we don't depend on other external systems

It does take a while to adapt to the platform as you need to know alot of the basics before you can start to utilise the platform in the correct ways

We can create extensive workflows and really segment users to get the best data to serve our business needs. We also take advantage of the inbuilt weblayers and experiments to target and serve customers information, updates & alerts around the website

It is a very intuitive platform, easy to use, with multiple functions that are very useful and with an excellent design. The customer service is very good, they are available at all times and listen carefully to our suggestions. Compatibility and integration with email is very simple. It allows us to fully monitor the promotional campaigns that may be taking place within the company. Thanks to the incorporation of artificial intelligence, it is much easier to improve our marketing and analysis strategies.

In all this time using Exponea in our facilities we have not had any mishaps since it is a very competent software and of great help for us. In the same way, we have noticed that they grow and develop every day, this being a great advantage since their services improve in conjunction with our company.

This powerful utility tool has given us the business autonomy that we were needing, thanks to it we have been able to organize all areas effectively. It has not only helped us in sales and marketing management but also in meeting our CRM, analytics and reporting objectives. It is important to note that thanks to this we have managed to have a better work environment in which our staff is pleased and grateful to be able to carry out their tasks more easily.

The ease of access to your customer success team

At times, the online support team is not helpful

We are solving the issue of A/B testing of customer journeys. We are able to test, learn and optimise quickly.

our experience has been very good and the results achieved significant, for a better performance of our entire work team. However, some of the features and updates have minimal bugs. This if improved, could provide higher quality work and the user could increase their productivity on the platform. This is not to say that it is bad at all. But if it could be much better than it already is.

Exponea enables companies to understand their customers and attract them through the collection and analysis of their behavior. You can improve the customer experience and act on their interactions. In addition, the marketing department can evaluate the campaigns and execute an automation in these thanks to the tools provided by the platform. Its interface is fully organized and clean, you can navigate without any problem.

We use Exponea for our marketing department to communicate with our customers with a better experience that provides effectiveness and significant impact on revenue increases. Our greatest benefit and we consider the most valuable is that our department and marketing team have established incredible independence without having to implement or depend on IT. This platform offers great flexibility, customization, reports, monitoring and numbers in real time, it is definitely very complete, we also have the ability to develop our marketing campaigns in a simpler and faster way.Thanks to this, we have greater work flow and savings in time that we can focus on other areas of our company. Through email marketing, we get in contact with our users effectively obtaining the best results thanks to A / B tests, we are very happy since we reached objectives in a very short time.