Creatio Reviews & Product Details

Flexibility of settings Possibility of basic customization without involving development The ability to integrate with many third-party services Analytics aggregation Expanded documentation An interesting society of like-minded people

Ambiguity of system architecture requirements Not all processes are covered by low-code

First of all, we have automated the sales and support processes Many integrations allowed us to create the most complete portrait of the client, taking into account the software of employees from different continents In our CPM, we bring all points of contact with the client and can analyze the most effective Bulk and trigger mailings help to keep the target audience up to date and draw attention to our brand

One of the best things about Creatio is its configurability. You can adjust the processes, so they perfectly match your business requirements. Additionally, the system is very intuitive and easy to navigate. It’s easy to track operational efficiency with built-in analytics.

There aren't any significant flaws worth mentioning.

Having implemented Creatio, our company established an efficient contact center operations framework. A user-friendly agent desktop allows for the seeing of all data in one window. Improved categorization of service requests and omnichannel communication options speed up their processing, decreasing over-due requests practically to zero.

I love the speed of the platform and how configurable it is. It was very seamless to get onboarded as well. The CS team at Creatio is awesome and made it super easy to get up and running quickly.

I have no complaints thus far. In terms of different CRMs that I have used in the past, Creatio is my favorite by far.

We use Creatio to track all outreach with teams outside of our organization as well as to leave notes internally for our team. Given how configurable the platform is, Creatio has really helped us improve our internal processes by optimizing our CRM layout.

Creatio has changed my routine as a brand manager. Its Studio product is a nice, easy-to-use, and versatile platform for managing business processes and having all the information in one place, without unnecessary clicks or operations. I’ve been using Marketing Creatio for some time now, and one thing that I can say is that I am a huge fan. It works great in the current marketing environment, where none of us has the time to spend time on tech details but want to use advanced technologies. I want my work tools to be sophisticated without a steep learning curve, and this is exactly the experience Creatio’s products provide.

I do not have any major complaints at the moment. I had a chance to join the webinar when Creatio introduced the latest release. They presented their new interface and composable approach which I loved and look forward to trying out. The update looks great, and I wish they switched to this design before.

1) No need to struggle with complicated technical processes. I’ve never thought myself as a person that could develop applications, but here I am, using no-code tools every day at my job. 2) In-depth analytics. Even though the platform has many great features, I am most satisfied with the comprehensive analytics and ML tools that it provides. Without any IT background, I was able to customize the audience segmentation and get a better understanding of our customers’ behavior. 3) A top-notch user interface. Creatio is an enjoyable tool to work with. You do not need a 10-page-long instruction to combine ready-made templates to launch a trigger campaign. The platform is very intuitive.

Both IT and “business” developers in our company note Studio Creatio’s ease of use and advanced customization capabilities as critical to quick product adoption. The platform allows developers to create their own modules as well as modify the existing functionality. Creatio’s OOTB templates and wizards help us customize the application interface and business logic. Thanks to this, not only developers but employees from other departments in our company can build custom apps in just a few hours.

At the moment we are happy with everything.

Business app development became easier. We’ve expanded customization capabilities with the flexible architecture of the platform. The package architecture enables us to select entire functional blocks and organize them as separate modules installed on a different Creatio app. This helps us to easily transfer changes between development, testing, and production environments.

We've been using Studio, Marketing, and Sales products for 2 years now. It serves all of our needs, with decent usability, good process designer and numerous ootb apps, addons and templates. I do not remember when was the last time I had to ask our IT to help me with custom requests, such as dashbaords customizatiom, AI lead scoring, integrations etc. Studio is also used by our opeations so its rather a foundation for our teams (Sales and Marketing ) for better datasharing across the organization.

We don't like the email template designer. This needs to be enhanced.

Organization-wise the project goal was to reduce the workload of our IT department because it took them too much time to process external requests. As they call it Citizen development approach became a perfect solution to those challenges as all teams can now automate processes faster with less communications.

I am happy to see how much time and money we were able to save with Creatio products. They provided us with a unique opportunity to automate processes that required too much manual labor before. Creatio did not take long to integrate its products into our ecosystem, and we have benefited from the platform ever since. I often hear from other executives that it is impossible to find enough skilled IT staff to cover all business needs. I can tell that we took this problem out of the equation thanks to no-code tools that the platform provides. With the help of Creatio, we are able to foster citizen developers and keep up with the changing market needs

Creatio has a great Marketplace that offers applications and templates to extend its capabilities, but there are so many of them, it’s confusing.. I wish Creatio had some type of smart suggestion that would offer me apps to integrate depending on my activity on the platform

Creatio provides a complex solution for many problems, but here are some of the most prominent ones: 1) The lack of skilled developers. In the digital world, nearly all business processes involve a certain degree of IT interference. We prefer to give all complicated tasks to the most technically skilled professionals and allow citizen developers to cover the rest. It helps with workload distribution and allows us all to work faster 2) The lack of agility. Before integrating the Creatio platform, our company was not very flexible. Adapting to changes was stressful and time-consuming. Now, it takes hours from an idea generation, to building, to testing and finally, to its implementation into our daily routine 3) The lack of effective collaboration between the teams. With Creatio, all employees can easily collaborate and track the entire customer journey as leads transition between departments, as well as share knowledge and information. The database is continuously updated, and all workers have access to the changes that other users make

After years of using both Marketing and Studio Creatio, the flexibility and scalability of the platform to this day stand out the most. The low-code platform itself works well for all our developers, as it is easy for them to understand, work with and code on. Because of the platform, our app development is consistent, quick and secure, allowing us to respond more efficiently to app changes or new customer needs. As for the Marketing product, the unification of our customer and prospect database was key. We wanted to have a full customer history, of every customer, in one location. We wanted to know which leads were coming from what landing page, which email campaigns were successful and to better organize and stay on top of events. We currently have 100+ developer events a month.

Recently, Creatio updated its pricing model. The previous model worked better for us. At times, although we do have a wonderful Customer Success Manager, the response time for our inquiries can be delayed. Additionally, although Creatio currently has great offers in the Marketplace, the offers could definitely be improved upon, especially in terms of variety. Creatio has several hundred partners, it would be nice to see more read-to-go apps and connectors developed and offered to customers.

We definitely appreciate the tool for its ability to manage all the infrastructure and application lifecycle – almost like a one-stop-shop for all your development needs. But also the: 1) Flexibility: the ability to design and configure the platform to our needs – and the ease of doing it! 2) Analytics and Reporting: Creatio provides us with powerful insights and data needed to compile reports based on lead performance and email, landing page and campaign health performance. As a result of better campaign tracking and monitoring, we are better able to adapt our marketing strategy and reap rewards. 3) Improved Inter-Departmental Communication: the immense improvement in Sales and Marketing synergy. 4) Creatio’s Marketplace: some great ready-to-use applications, connectors or add-ons which further reduce time-to-market.

Its intelligent products accelerate sales, marketing, service and operations for mid-size and large enterprises.

There is no such things to dislike about creatio.

Connecting with customers using CRM tool

What I like most about Creatio low-code platform is that even without deep technical knowledge our marketers and accountants can use it to create apps. It’s a good tool that can easily transform your employees into citizen developers. This software allows our team to create, configure, and deploy customized apps without software development skills.

UI might require some tweaks. But I heard they are going to upgrade it shortly. Will see.

Studio Creatio reduces the amount of development operations tasks. It facilitates a quicker deployment and implementation process, enabling our developers to deliver faster. This tool reduces the time spent for operational activities and dramatically speeds up the application development and deployment.