Hootsuite Reviews: 4.2/5 — Solid Choice

The analytics that Hootsuite provides are better than the average industry tool.

A bit difficult to navigate through all the features and can overwhelm the user at times without prior training.

Provides owned content performance across platform in one dashboard.

Hootsuite is our daily go-to for scheduling content (we particularly love the ability to tag products from our commerce catalog), analytics reports, and social listening. As a corporate brand with multiple subbrands and social media channels, it is integral for us to be able to manage our content all in one place.

Although Hootsuite is great at taking feedback/user requests, there are a few features I wish would get pushed through and prioritized more expediently (for example, the capability to tag Facebook posts with items from the commerce catalog). There is also some discrepancy between the analytics from Meta and from Hootsuite, making it unclear which numbers we should use in our reporting metrics.

As a lean mean social media team, Hootsuite gives us the gift of TIME! By having everything in one place and being able to easily and quickly schedule content, download pre-built analytics reports, and see all of your interactions, we can stay ahead of our workload.

Hootsuite is so convenient to use and has made my job as a Social Media Manager for a relatively large healthcare company. The dashboard makes it easy to manage the many pages and apps I use in one location.

I post a large number of job ads on Facebook and sometimes, the ad will be rejected when I go through Hootsuites, but if I post the exact same ad directly on Facebook, it posts just fine. I am not sure if this problem is more a Facebook problem or Hootsuites. This is nit-picky here, but when I type a post that I am using emojis... It won't let me choose more than one at a time. I have to re-open the emoji box after I have chosen 1... then search again if I am using a 2nd or 3rd or however many others.

Time mostly... It is really a time-saver to have 1 place that I can monitor, interact, and analyze my social media accounts. I do not have a team, it is just me running all of our Social Media accounts. If I did have a team, I can certainly see the benefits of sharing data and information together.

I really like that i'm able to connect all my social media accounts under one platform

I would like a bit more clarity on the amplify program and how thats different from the rest of the platform.

We're able to post for over 200 social accounts that it makes it easy to be able to manage all of them at once.

I love being able to create content to go live immediately as well as plan for scheduled posts for specific campaigns in the future.

The enterprise plan is a steep investment; particularly for smaller businesses and student-run organizations.

Efficiency. Efficiency. Efficiency. I believe in working smarter, not harder. Previously my employer was pulling raw data individually from each platform; it was cumbersome and used up valuable resources. The platform has allowed us to make informed decisions and engage with our followers to provide better customer service.

It's really easy to use and get started. We have multiple people using it and it makes it easy for us all the collaborate. I like that you can duplicate posts to make things easier to repost.

Integration is really hard when it comes to profiles. Making sure everyone has the same permissions. Also - it our accounts are disconnected pretty often - this is annoying because if you dont catch it fast enough, you miss scheduled posts.

Makes it easier to schedule posts and plan social media months in ahead. This helps to keep us on schedule. Also helps with collaboration efforts with my team and our outside agencies.

There are a lot of great features that Hootsuite has, but the one I found the most useful was the ability to bulk-upload posts from a .csv file.

Hootsuite is one of the more expensive platforms.

I use Hootsuite to plan and schedule social media posts across multiple platforms. Being able to schedule posts in bulk makes me more efficient.

It is an official facebook partner, so I feel safe sharing my posts on all meta networks; without being blocked from any account

prices are getting higher, compared to other platforms

Being able to easily schedule publications on different social networks, without having to do it manually. It also allows me to go out, and with the security that my photos will be published automatically at the time I scheduled them

I love how Hootsuite reduces the sheer number of steps I have to take to create my posts over various platforms.

I wish I could search past posts from Hootsuite. Or search across all of my streams.

It solves the problem of logging into various platforms; it saves me a ton of time.

Hootsuite is the home to all things social media marketing. When I go here, I can easily monitor multiple social media streams in one place, schedule posts in advance, and even view my analytics for each channel/platform based on my own set range of dates. It has made working in social media so much more coherent!

The only fault of Hootsuite thus far is the difficulty I had setting up and connecting all my channels to be able to schedule and monitor posts. The most challenging channel to connect was Instagram.

Hootsuite provides a platform that does it all in one place. By coming to this website, I am able to monitor the performance of my social media posts, analyze the analytics, and see what trends are most popular/what posts are performing the best. The most helpful thing Hootsuite solves for me, however, is being able to schedule my posts in advance. By doing this, I can easily stay ahead on my work and allow myself to have more free time on the weekends (or during the week) without having to worry about logging into each of my channels and posting individually.