Hootsuite Reviews: 4.2/5 — Solid Choice

The calendar view with all of my accounts & planned posts.

I didn't like how you couldn't automatically post from an instagram profile to a facebook group. There was no way to connect the two.

The time consuming back & forth between social media platforms & accounts.

Hootsuite is easy to use, I love the fact that all the platforms that I use can be shown on the same page and the publisher screen makes it so easy to see exactly what you publishing on each day at a glance. Moving posts is easy to do and is as simple as drag and drop , adding media is easy. It's just perfect !

I haven't found one downside to this platform. It rarely has any downtime, it's very intuitive to use. Once your posts are published on the software, you can sit back and just let them publish! I haven't experienced a single problem with this software in the 7 years I've been using it.

Running two seperate social media accounts I need to be able to plan what I'm publishing in advance and to be able to see all this on one page is fantastic. I work two months in advance so also being able to glance quickly and see what time and what subject today's Facebook and Twitter posts are about is also very helpful. The ease of the drag and drop to move a post to a new time is also another fantastic feature which makes it easier to edit and change posts.

Scheduling, Insights, Analytics, and Reporting

UI could be better. Better font selections and color schemes would make it more user-friendly.

I am getting better insights and analytics from Hootsuite that helps me in planning better social media strategy

the suggested posting ideas and help, grammatical help

not really anything that i have found at this point

Ideas for posting material

The interface is reasurringly consistent and easy to get to know. Love the choice - but not too many choices!- of views. Beng able to see each post, to each platform on a visual timeline easily wihtin my laptop screen really helps all those unconscious judegments -"are there too many posts today? or 'hmm Ive used that picture too many times'. Our tiny tiny team running an important heritage visitor site doesnt have the time, nor inclination, to delve deep into analytics and long term insights, but Hootsuite enables you to find out just enough of how your doing, without 'over techinicalising ' it. Boosting posts is also sooooooo much easier than on 'other' platforms and the 'boost all posts' is absolutely ideal for our level of operation. Just waiting for Threads to be added now ..

Not a lot to dislike. Grammarly really annoys me and would like to turn it off permanantly - but havent had time to see if its possible. the AI option was fun to try- but not enough to pay for it yet Wish the planner had a quicker way of creating placeholder posts All the other irritations come from the orginating platforms changing their processes- but Hootsuite always communicates that really well.

Our heritage charity is dependent on building visitors and users via, literally hundreds of, events and activities. Marketing and social media is only one part of our 'team's roles, so having an easy to learn, reliable and visually helpful tool like Hootsuite enables us to make our tiny voice make a really big noise .

I like the ability to schedule posts in advance. I have also appreciated being able to see all of my posts coming up and also the new feature that will help us generate content!

I wish I had more time to dig deeper into the features offered by Hootsuite. I use it for small projects but would like to learn more about the other features offered!

I like being able to see all of my social media platforms in one area and also being able to schedule posts!

View and manage different social networks in an organized manner, according to the criteria I need without having to switch between user accounts. That saves me a lot of time and effort

Hootsuite has a free plan that has certain limitations, but in the advanced plan the functions are extended and there are practically no limits. Everything will depend on the user's needs. We really miss the Hootlet extension for the Chrome browser!

Efficiently manage the social networks of our agency and our clients, from one place of optimal and personalized according to our needs. Able to provide response to messages and interactions generated by publications in each social profile, including the allocation and delegation to our team as well as generate frequent reports for performance analysis

Ease of use, easy to find content and professional

Limited material, I'd like to see more option

Helps me to reach the masses and keeps our agency top of mind

I love how everything is easy to use. It is a great platform that allows you to make multiple post at the same time and manage the engagement of those post. Amazing!

The platform was amazing overall. The only downfall is that I was not able to delete or edit post on live time. I had to go to another platfrom to fix these errors.

This platform is help;ing others manage their business accounts to make things easier for the consumer. It was very beneficial to have everything in one place just for visibility and clarity.

I love the schedule ahead feature for placing my posts for the week ahead of time. Set it and forget it! also, monitoring your streams in a one stop manner on the platform vs. toggling through browsers is super helpful.

The only thing I don't like is not being able to tag people or businesses with differing handles on Facebook vs. Instagram vs. Twitter. You end up having to post multiple times if the person/businesses handles aren't the same across all.

Monitoring and posting to our Facebook, Instagram and Twitter pages simulatenously instead of toggling through browers constantly thorughout the day. Helps tremendously with time management.

Everything under one roof no need to have diffrent products. I use Hootsuit as my go to product for all my Social Media Posts. My favorite is Schudule for later.

A little bit of tweaking around reports. Plus a tie in with Canva

My Social Media posts plus Analytics i can check on whether weekly or monthly on and Scheduling ahead.

To see all the material that your company has and you are able to schedule it out!

I wish we could sort by what content we have used.

It is allowing my collegues and customers to be aware of upcoming events

Being able to switch out elements of one post to fit multiple platforms like editing a photo differently or using another link! From the start it was so easy to use and I felt like a pro.

The only thing I don't like is that you can't assign Amplify members already existing company posts, I wish the amplify platform could be used in a way where senior leadership members already had pre written comments and re posts for existing company posts.

Hoot suite cuts my social post scheduling time down so low. It makes it incredibly easy to schedule out months of posts at a time which leaves me more time out of my week to work on strategy.

Scheduling all our posts has never been easier with Hootsuite! I have been using Hootsuite since 2015 and it has only gotten better since. I appreciate the addition of the AI tool. The analytics are also easy to comprehend and share with stakeholders!

Not being able to tag IG accounts within Hootsuite is a major downside. 100% of the time, I need to edit the post once it's been posted just to tag relevant users. Being able to tag a collaborator for IG posts would be a godsend as well! Customer success agents could use some improvement as far as timeliness with their responses.

Hootsuite is helping my efficiency and workflow with the newly launched OwlyWriter AI tool. What would cost me 1 hour of work drafting copy now only takes me up to 15 minutes to repurpose past successful content.

Hootsuite allows our small organization to create a strategic social media marketing plan easily.

Hootsuite does occasionally have issues with our platforms disconnecting.

Hootsuite solves our issue of time management, allowing a small team to have a complete marketing strategy.

Hootsuite allows us to manage our social channels without any issues and provides a one-stop shop for all things social-related.

The Amplify section of Hootsuite still has some bugs that need fixing.

It allows us to manage our socials and look at all out accounts in one place. We also enjoy the customizable reports in the Analytics section.

It is very user friendly! I have not experienced any issues.

The most recent update was a little hard to use at first, otherwise I have enjoyed Hootsuite.

Hootsuite is making it easier for me to remember and use my social networks for our State Farm Agency. I can post out a few days if there is ever a time where our office won't be in or if I specifically will not be in.

Utilizing Hootsuite to schedule and make instant posts on multiple social media outlets has saved me time and improved my prodictivity.It formats each post to fit the outlet automaticllay and keeps me from getting distracted and going down a rabbit hole.

Leaves more room in my day for getting other things done lol.

I do not have to log in and go to each individual outlet to post or modify an origioanl post to fit each outlet.I also really love that i can schedule them for the week to automatically post.

Cross posting functionality and scheduling posts.

I would like to be able to add more social accounts that actually post. I am not able to post directly to my business account on LinkedIn.

I am able to cross post and schedule posts.

It is simple to use and professional looking.

I did not like that I could not prepend messages before sending, but you fixed that!

Hootsuite saves me time in having to post blogs, ebooks and other industry related information on social media. I love that it lets me schedule in advance

It is easy to share products on social media

Not being able to share directly to my vip group.

Scheduling post to my social media made easy, direct publishing to Instagram. And great customer training.

Hootsuite is an all in one resource to plan, review, post on all of our social media plaftforms.

Something that would be cool to implement is allowing collab features on certain platforms (ex: Instagram)

I am able to plan and post content efficiently throught Hootsuite.

The ability to work form my iPad or phone and schedule my post easily and time efficient.

The maximum upload amount of photos that can be uploaded.

At the moment none. Yet!

Hootsuite has completely changed the way we work on social media. Its all-in-one platform is easy to use and useful. Having everything in one place really makes our job of doing everything much simpler!

Since the big wave of layoffs, getting support takes a bit more time but they still reply within a reasonable timeframe. Our account manager is awesome and always available. :)

Hootsuite has everything in one place so it lowers the risk of discrepancies and having to look through multiple platforms. Their Owly Writer also really helps in cases of writers block.

Streams are very helpful to keep track of all media outlets.

Nothing I dislike about Hootsuite. Hootsuite has various helpful tools that create opperutnity for plenty of tools.

Keeping track of engagement and scheduling posts on time.

The editing and word prompts to help your grammar, a link of all social media platforms in one place, and reporting.

Video publishing is a pain. It fails and when you publish video you have to approve it from your phone

Giving us time to publish content by scheduling time and tracking results.

Content, community, and analytics management is all in one place. we don't have to check anything from the native social channels and it is consolidated under one roof.

Some posts fail to publish and we have to repost them again. I hope this is fixed soon. Lastly, this is not a dislike but it would be a great if its possible to write and tag users on IG stories from Hootsuite.

It saves a lot of time because we can bulk-schedule our content in advance. Most of all we can provide brand-approved content to all social media managers directly by adding it to the Hootsuite content library.

I love how easy it is to work with a large team and coordinate our efforts on social media.

I wish there was more information about the incoming messages. For example, Instagram private messages are called Direct Messages, as are public stories that we're tagged in. It would be helpful to differentiate between the two since it's not always readily apparent.

Hootsuite provides a platform where we can monitor all of our channels and maintain useful customer interactions.

Very easy to schedule posts across social media platforms & extract consolidate reports

Can enhance the app to search for posts that have been scheduled & increase scheduling view to be a month

Using Hootsuite to schedule posts & easily manage social media campaigns across platforms

One of the most notable aspects of Hootsuite is its account management team. Davis, who was assigned to help my team, is highly knowledgeable and was always noticeably available to assist us with any questions or concerns, particularly when our software was going through rolling upgrades. They've proactively offered advice and recommendations on improving how we deploy our tactics on social media.

Inability to directly make paid posts on LinkedIn. But I understand this is a platform issue for Linkedin and less so for Hootsuite.

Consolidated and timed postings.