Hootsuite Reviews & Product Details

I like that I can schedule my posts, I can dedicate one day to post for the week and not have to worry about it till the following week.

What I do not like, is that some social media only take certain-sized posts, Through Hootsuite I have to go back and resize my photo, and at times it delays the work I can do. Through the main social media account, it resizes it for you, whereas hootsuite does not and won't publish until it is.

It is solving time management when it comes to social media engagement.

Hootsuite's exceptional customer service stands out to me, which has left a lasting impression. My direct contacts with their support team contribute significantly to my positive experience with a tool I use daily. Hootsuite's user-friendly interface makes it accessible for social media beginners and experts, offering a seamless experience. Additionally, I value the regular updates they provide, which keep me informed about the latest features and improvements and enhance the overall usability of the platform.

One drawback I've encountered with Hootsuite is the occasional limitation with the tag feature, especially on Twitter. There are instances where I can't use the tag feature, and I'm forced to either run the tweet as is or post it in real time. I've experienced a similar issue with LinkedIn, although they are actively addressing this concern.

Hootsuite helps me with time management. The scheduling feature allows me to plan my weeks with holidays, recognitions, etc., without completing everything in one day.

From someone who deals closely with financial aspects, I find Hootsuite to a great management tool for our social media outreach. The dashboard is very intuitive and thus takes the ease in monitoring various marketing campaigns to a greater level. Our human resources team is, therefore, able to respond promptly whenever customers ask questions; this is also a useful feature. I especially like the scheduling feature, as it allows keeping our social media timelines organized without spending hours monitoring them. Notifications are a great way to ensure that we don’t miss any important updates.

Nonetheless, there are areas in Hootsuite that could use some improvement. Some features, at least the ones advanced enough, are gated behind more expensive plans. This might be a little annoying given that there are cheaper alternatives that provide the same functionalities. Apart from this, the fees of such plans can amount to a substantial sum, which is another important point for smaller enterprises.

Over the past two years, Hootsuite has been transformative in organizing our online presence. It addresses the issue of effectively managing numerous social media accounts. It’s been a significant advantage of ours where we have focused more on financial planning strategically and avoided getting involved in social media management.

Analytics, Streams, Ampyfi, Planner I've been using Hootsuite for over 2 years and it fits perfectly as a solution for social media management and customer service operations.

I believe it is a platform that suits me perfectly and therefore there is nothing I don't like.

Inbox 2.0 helps us quickly identify problems using keywords and map important issues for a quick solution for our customers.

Being able to manage all my social platforms in one place for all my clients. My team uses Hootsuite daily for posting, reporting, and community management and there is no way we would be able to handle the volume of client requests and client load if we did not have Hootsuite, the tool that helps us manage it all in one clean dashboard.

Because it's a 3rd party tool any API changes mean there are service disruptions which you don't have in the same way when you post natively.

We can quickly manage all our client's profiles, report on progress and interact with feedback in real time. Without Hootsuite we would have to log into multiple different accounts for each platform we were using and would not be able to manage the amount of clients we can easily use in the platform now.

possibility to integrate within a huge amount of apps, you can integrate bots to engage, create easy to use automations and customer satisfactions questionary

I would like to be able to create a ticket number to give to my custumer and when they come back, so I could easily find a specific case or even he could come back and talk about something using this ticket number

Is solving: Publishing, engaging. It turns out to be quite easy to do this actions

Very easy to use and I managed my social media in one place.

I wish there was an option to see the sentiment of the comments.

Using Hootsuite, I don't need to give each user access directly to social networks, as the platform brings together all account management.

What I like about the platform is the scheduling of posts, I can schedule all my posts and plan for a future event without delay

There are no negative points, it perfectly meets my needs and those of my clients.

Some crashes and bugs that have been optimized

Still shocks me to see, how fast hootsuite jumps on new trends (for example AI), and how often they update their software improving the customer experience.

To be honest the things I don't like of Hootsuite are mainly due to social media channels API that don't make it possible for us to have certain functionalities inside the tool directly, but I know this is not Hootsuite's fault. There's also a positive point in this as well, which is that as soon as a social media channel opens up a bit the API, they make new features available on the platform

We're a big company with many channels and many marketers. Using Hootsuite it helps us keeping our passwords and channels save, tracking the social media activity, plan posts in advance and also create reports in a very fast and easy way.

I love every feature that allows for extremely efficient workflows, saving time. The ease of scheduling posts in advance across several different platforms, as well as improved features for personalization on LinkedIn, allows for a very small team to manage daily posts to all of our channels at once. The analytics features are incredibly helpful, often more helpful than information from direct social channels themselves, as they are customizable and provides new perspectives - including industry competitive data. Lastly, the Amplify platform has become an extremely integral feature for employee advocacy; as it is able to provide a thorough experience and support several new opportunities for a large program of people that want to share things on their own social networks. This provides a lot of value, reach, and engagement. We use all these features frequently on a daily basis, every work day of the year.

Every so often, there are a few glitches - including using pre-made UTMs alongside their link shortener when building posts, grammarly glitches when trying to make changes, and trying to add more content administrative/creation access to team members on Amplify. The only social platform I don't primarily use Hootsuite for is Instagram, as it is easier to post directly on that channel rather than sending notifications to the app. One feature that I don't use either is the AI tool, just because it doesn't implement any perspectives from B2B marketing that makes social copy different from typical B2C marketing. I don't dislike these things entirely, but there are two areas of challenges. Newcomers can be a little intimidated when using the platform for the first time, but there are many opportunities for training and support when integrating the tool. Lastly, customer support is fantastic when requested - but it can be difficult to locate where to contact their help team aside from the chat bot.

Sometimes, platforms like LinkedIn don't provide the easiest way to observe historical analytic data (such as follower count), and Hootsuite does an amazing job at compensating for that. I find it easier and more thorough to use Hootsuite analytics for measuring success of our posts and pages. Additionally, it is a lot of time-consuming and tedious work to manage and post to 3-4 different social platforms at once. Hootsuite is able to make each post manageable across all platforms, even allowing for customization of each - which boosts efficiency and saves a lot of time. Lastly, employee advocacy can be challenging when managing communication with so many different stakeholders and providing the resources and tools for them to do so. Hootsuite Amplify allows a central place for our program to thrive, providing analytic data & leaderboard information to encourage friendly competition. It also saves a lot of time by making things easy to share at the click of a button; and to create & customize our content. We learn so much from all these features, allowing us to improve in many areas - and are able to increase our reach and engagement significantly.