Hootsuite Reviews: 4.2/5 — Solid Choice

I love that I can schedule social media posts on Facebook and Twitter very easily. The character counts are helpful and they have a good selection of streams that you can follow

I don't love that I can't schedule instagram posts (but that might be on Instagram not hootsuite). I also wish that when posting the same message across FB and Twitter, that there were a smarter way to tag people. Right now if I want to tag a person or page, I have to make two different entries or the person/page name would come up twice.

Social media management, time management

What I enjoy most about using hootsuite for my online social media marketing is the ability to use it to schedule multiple posts ahead of time. This allows me to plan and be proactive with my marketing strategies.

I dislike that it is somewhat difficult to tag pages on different social media accounts and they have to be manually tagged after the post is uploaded.

Hootsuite allows me to stay ahead of my marketing deadlines and take control of my strategies to save time and prioritize my efforts.

I love that I can see all my company social media profiles in one place. It's easy to write a message, upload a photo, and share to multiple hours. This platform must save marketers multiple hours per week!

Some social profiles don't integrate well into hootsuite. For example, it's been difficult to post to instagram, and youtube, so you still have to log into those profiles individually. I probably wouldn't use HootSuite if my company used instagram or youtube heavily.

Saves SO. MUCH. TIME. Everything you need in one place, so it's easy to manage social media profiles efficiently.

Hootsuite is ideal for social media campaigns. The analytics are nice and the dashboard is quick and easy to navigate on desktop and mobile.

Scheduling every 5 minutes is not always convenient when needing to get something out quick. There have been so many instances where I’ve gone straight to Twitter and bypassed Hootsuite simply because the clock hit on the “0” or “5”... that makes the next available time to schedule between 9 and 10 minutes later.

I’m archiving using analytics through Hootsuite and schedule non-pressing tweets.

I am a long time Hootsuite user. I use Hootsuite to monitor social networks (mostly Twitter and Facebook), create lists, organize followers, and to schedule posts at specific times.

I wish it was easier to set a schedule and have Hootsuite automatically schedule posts. Scrolling through scheduled posts to find a date and time can be very time consuming. Also wish they had the ability to schedule recurring posts.

I use Hootsuite to monitor social networks - mentions, retweets, opportunities to engage. Hootsuite is create for organizing followers into segments and lists.

Overall the tool is very user-friendly. Helpful for scheduling posts on multiple channels. Helpful for monitoring specific feeds.

Format of feeds can be confusing at first

Scheduling posts, monitoring feeds

I love scheduling posts over the multiple social media pages I maintain for multiple companies. It makes posting a breeze!

I wish the teams function was more user friendly.

I am now able to schedule multiple posts at a time for multiple companies at a time which saves me so much time!

It's very user-friendly and so it is easy to not only learn yourself but to teach others

If you need any technical support or customer service, it isn't that easy to reach someone. It is through a ticket process and yes, when complete, my questions were answered but it seems like its a lot of leg work.

Reaching out on social media via various platforms in just one post and one program. It does make it very nice to be able to customized your posts and send out to all the platforms without having to go to the individual social sites.

Schedules social media posts, way to use with acceptable free feature set

Not easy to use with Instagram, though I think this is more Instagrams fault that hootsuites

Increased social media awareness

My favorite part about Hootsuite is being able to plan my content for the month all in one day. It's easy to use and makes the entire process extremely simple. I love that I can see all of my social media profiles in one account.

There is really nothing that I don't like about Hootsuite.

I was taking way too much time to plan out my social media strategy. Hootsuite has allowed me to simplify that into one day a month.

It saves me from spending hours using each social media account on their own respective platform. Very simple and intuitive layout.

I don't have any major criticism although I do wish Facebook compatibility would be improved.

Social Media management is no longer a nightmare. I can spend my time working on more productive tasks.

I personally love the mobile app that makes it easy to monitor, reply and schedule social media content.

Nothing. The product is great and I continue to endorse it.

Great for social listening and keeping social channels populated with engaging content.

The best part of using Hootsuite was the easy of logging all of my companies personal and social posts. I havve used other applications like this in the past, but this one's overall ease of use stood out from the rest of the pack. As time went on, it became easier and easier and basically instinctual to use. I would recommend to others because this is a solid program.

This was one of the first applications of its kind that I used and the first time user impression was that it wasn't as user friendly as I'd like, just at first. Scheduling my first social posts as a first timer instantly became difficult because there was not an opportunity for me to go through any type of tutorial. The beginning stages was really just me guessing how to schedule things.

My main use for the program was that it made all of my social media scheduling so much easier than just doing it directly on any of the social media sites. Its usability and ease of teaching other coworkers the program was easy as well. Overall benefits is that it does wha it says and you really can't ask for much more than that. We opted to use the basic package version of the program and I think for what we were going for, it really worked the best.

Being about to schedule all our social media posts in one place and using the email functions

The software is very useful and not expensive so no complaints

Getting a better handle on frequent social posting and tracking

I use Hootsuite with a Pro plan, and I have to say that I find it very useful for managing multiple accounts. the new beta composer is very useful, as is the possibility to control the various flows. Maybe a more visual user interface would help to improve efficiency, given the considerable controls possible.

User interface could ne improved, the usage of hootlet as well. It’s a pity that I can’t program nor post on Medium

Handle multiple accounts

Hootsuite is easy and intuitive. The new beta version allows you to view a post before scheduling so you know how it's going to look and that's very helpful when scheduling posts with images.

They alleviated my dislike (being unable to see what a post will look like) in the beta version.

We use Hootsuite for bulk social media scheduling.

Hootsuite is an excellent tool for any social media manager. At it's cheapest (free), the program allows for 3 social media platforms (i.e. 1 Facebook Page, 1 Twitter, 1 Instagram) and up to 30 scheduled posts per day. In its pay-for plans, the platform opens the cap on scheduled posts, allows for additional social media accounts, and ups its list of features.

General frustration (but more on the part of Instagram than with the Hootsuite software) -- Instagram posts can be scheduled and simplified with Hootsuite, but a human with a phone still has to be the one to create and post the Instagram image and caption at the desired time. Want something to post at 3 AM in the morning your time on Instagram? Someone needs to be awake to do it.

Hootsuite absolutely allows for better, more meticulous management of our business's social media accounts. The ability to schedule, oversee and manage social media all from one convenient screen is invaluable. In addition (for management teams), there is a feature for post approval, allowing for a second set of eyes before a post is submitted. In addition, the analytics features (even those at the free level, although these are also beefed up with payment) are an asset to be able to monitor the interactions and engagement with our platforms and posts.

I like that the features are improving often and that they listen to their users

They do not have the integrations that I would hope for.

The reporting is very nice and helps when summarizing out clients account information. The scheduling save us time, and ultimately money

The ease of scheduling bulk posts and moving around posts.

There are some system glitches. The layout could be updated as well.

It’s really easy to connect all the social accounts and manage them in one place.

A true leader in all social media management software. Being able to manage our social media accounts from one location. The ability to create custom streams with the content needed in order for me to be able to work efficiently is the best.The built-in link shortener is a lifesaver.

It's not very cost effective and many of the plug-ins either don't do what they claim to do or are difficult to use.Too many navigations between modules . dislike HootSuite's mobile app as it is constantly crashing and loading slowly.

We are using Hootsuite to manage our multiple twitter account. Targeting audience and being connected to the relevant keywords is really simple here.

Hootsuite is a fairly comprehensive platform with a lot of integrations that makes it simple and easy to schedule posts and content across multiple social media platforms. The analytics tool is also fairly adept at providing a nice overview of your followers' engagement. It's fairly easy to assign tasks to other team members as well.

The interface could be a bit sleeker and more intuitive, especially on the content publishing and curation side of the equation. Some of the more advanced functions are also pretty costly, and can add up quickly.

Hootsuite is great for content marketing, it is very useful to have the capability to schedule out weeks or months of content across multiple platforms in advance, and it is simple to go back in and edit the posts if needed. That is a huge timesaver for our business, where we do not have time to make posts on all of our social media channels every day. With Hootsuite, we can schedule it and not have to worry about it being posted in a timely manner. It is also great to go back in and look at analytics over time to see what types of content and what times of day work best for our company and our audience engagement.

Though it has been a while since I used it, Hootsuite was relatively easy to use and most useful for Twitter.

On rare occasions where I needed assistance, or made a mistake, it seemed difficult to find live support. Also, while Hootsuite was helpful to schedule posts on Twitter, Facebook's scheduling tool was actually more convenient and easier to use.

At the time, we primarily used Hootsuite to post to social media during off hours, mostly weekends.

I like that hootsuite offers a one stop shop to keep track of social media. It is nice not to have to look separately at twitter, linkedin, instagram.

The app doesn't have the best setup for how to understand what is going on with the different sites.

I use it to keep updated on social media. I am not sure exactly how to expand upon our problem solving usage, but it is a nice tool.

The dashboard feature is very helpful and scheduling is easy.

The reporting feature is terrible unless you're willing to pay quite a bit extra for better access.

We use it for social media marketing automation across multiple platforms. The app makes it very easy to schedule for Instagram, something we haven't found with other social media management apps or programs.

Scheduling function and overview of all feeds in one place

Sometimes the scheduling is off, it had often posted tweets at the wrong time.

Social media scheduling

It was convenient to use for managing many different business accounts and keeping things organized.

Sometimes accounts would get disconnected for no reason and it was a frustrating process getting that sorted out again.

It's helpful for putting messages out on several different accounts and keeping ads organized.

Hootsuite takes nearly every single social media outlet and puts it all in one simple dashboard. This makes controlling your posts and scheduling much much easier. There are times where I do not work and can still schedule posts on all medias with a simple touch of a button. Another neat feature is that once you log in, a tiny hootlet caption pops up over any images you encounter over the web with options to share that picture on any platform.

The only thing I dislike is that it may seem hectic at first, and you have to pay to upgrade. The free version comes with a decent amount of features however it would be great to have at least the "professional" additions included in the free package including bulk scheduling and real time analytics. However if you are using Google Analytics alongside Hoot suite, you have a complete marketing tool at your disposal.

Hootsuite solves all marketing issues by simplifying the process and making it easier for users to keep their followers updated. Social media marketing becomes extremely simple with HootSuite. There are many benefits of using Hootsuite. The amount of time saved plus the ease of use make it the perfect go to application for marketing.

Great for scheduling tweets, community management, and trend monitoring.

The interface could be a bit better to look at but overall it is a great product.

Community management, posting consistency.

The ability to integrate multiple accounts and platforms into one easy to navigate screen.

Billing and options frequently changing to the detriment of subscribers.

It makes it possible for your team to integrate multiple businesses and accounts and then have each individual social media platform available as well. In addition, users can schedule out their social media calendar across platforms so that the bulk of their month can be spent on interacting and spontaneous posting.

I've used Hootsuite across multiple companies with varying sizes of their social programs. It accommodates social needs for any type of company, and always did it's job well.

I would say Hootsuite has evolved over the years in a good way, but, I would like if it provided more analytics

Social planning needs. It's a great organizational tool to fire out content as desired.