Unclaimed: Are are working at Instapage ?
Instapage is one of the leading landing page builders among marketers with its promise of a 400% increase in return on ad spend. Highly conversions-focused, it features a comprehensive list of optimization functionalities such as A/B and multivariate testing, detailed analytics, and heat mapping. It offers a proprietary solution called AdMap which allows businesses to deliver tailor-fit and relevant landing page experiences to their audiences post-ad click. Its user-friendly interface, long list of native integrations, and hundreds of drag-and-drop design templates enable marketers to launch, test, and optimize landing pages at scale within a quick turnaround time without the need for time-consuming coding on the backend. This makes Instapage an ideal landing page builder solution for lean organizations and startups, while bigger enterprises can benefit from its market-leading and customizable conversion services.
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| Capabilities |
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|---|---|
| Segment |
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| Deployment | Cloud / SaaS / Web-Based |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Compare Instapage with other popular tools in the same category.
Instapage makes it very easy to make professional landing pages that convert at a very high rate. I love how much freedom you have to move things around design-wise instead of being locked into a template like other landing page builders. I also love the heat maps and the data you get back. Very good product.
I don't like that they limit you to 30 total pages. To get 60 pages, they double the price without any discount and make you pay a full year in advance. This makes agency owners like myself look to other platforms for various tasks. There should be an agency rate with unlimited pages (like ClickFunnels has). I would pay more for an agency rate, but I'm not willing to go 30 pages at a time paying a year in advance.
Instapage helps me quickly build professional landing pages for lead generation. It's easy to A/B test and duplicate pages for other offers. This helps me get strong results for my clients at scale.
When we started looking for a replacement for our previous clunky landing page builder, Instapage stood out from the competition. And then, when we started having conversations with them, they blew them out of the water! Our engagements with the team are informative and helpful in completing our goals. When working through challenging projects, they are willing to jump on calls even weekly to ensure we get the help and support we need! And the product itself is user-friendly. We had a landing page up and running within one day! Plus the heatmap...we love the feedback we get from the heatmap!
The analytics leave a little to be desired. But in the short time we have been with Instapage they have consistently been adding new analytic features, so it is getting better!
Instapage is helping us better connect with our consumers through visual storytelling on our landing pages. Our webpages focus on being more informative, so the visual storytelling of our product (education) is essential for our lead generation.
It's a very easy to use/learn platform! Anyone can use it! The support team is great.
Some features are limited, many things are tedious to build through instapage (like tables). Background shapes are hard to manipulate.
It is providing us a space to build out landing pages.
Easy to build conversion focused landing pages, ability to scale for agency growth easily and get pages published without using up dev resources. Similar to Unbounce, but easier to use.
Some limited design functionality, like no image sliders unless you pay for extra production hours. Would be nice to be a bit more customizable if needed for design elements.
Helps our agency launch and test new CRO focused landing pages easily. Ability to improve conversion rates long term for clients. Helped clients grow lead volume.
How easy is the drag and drop UI and the ease with which you can integrate other 3rd parties
Should have made a bit clearer differentiation in Landing Pages/Experiments
Creating multiple Landing Pages that convert in a easy non-technical way
I love how simple it is to create landing pages at scale. You don't need to be a developer to create landing pages at scale. Integrating your domain is also super easy as well.
I just wish that they had a few more features instead of relying on finding javascript/css to make it happen. For example, a floating call button for mobile devices would be ideal. I also wish that the analytics included what types of conversions were fired off and going into more detail.
It is helping us create landing pages at scale and to increase our turn around times for our clients. It has been a center piece for all of our Google ads campaigns and has helped increase our conversions for our clients.
Instapage is truly great because you can use it intuitively, and it gets the job done. What I was really impressed about was their customer service, I tried their live chat for the first time and it was incredibly quick in response and I got the assistance I needed.
The conversion tracking on the platform itself is not super insightful. The 'links on page' are also not accurate or at least they are a bit confusing. Another thing is in terms of image features, it would be great if we could add text on top of pictures and overlay.
Creating landing pages without the need for code, and easily editable. That benefits me because I don't need the help of our developer to do my job, and I can get landing pages out fast.
Instapage has been very accessible for our team. It gets the job done, and their support team is very helpful and responsive!
The platform has been very helpful for our needs.
We needed to transition some of our pages off of our account and onto a client's. The team explained the process and it seems like it will be a smooth transition.
I really liked how user friendly the drag and drop features were. The best part of my experience was the helpful chat support.
It took me sometime to figure out how to connect all of our various tracking pixels and make sure that was set up properly, but the interface was easy to use.
Allowing our brand to design unique landing pages for giveaways or one-time projects that we could not easily design pages on our website for.
Instapage offers a fantastic landing page builder tool, allowing us to optimize the LP with insights from deep analytics and heatmaps. It also allows flawless integration with Google ads.
It's a little pricey than other LP tools available and does not meet the budget of smaller startups. Instapage should also allow a few plans with lower costs to cater to the startup's needs.
Instapage makes it easier for marketers and agencies to build powerful landing pages. It also makes it easy to integrate forms and test different landing pages for performance and conversions.