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Unbounce
4.4

( 359 )

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Unbounce Reviews & Product Details

Unbounce Overview
What is Unbounce?

Unbounce is a flexible and powerful landing page builder for all screen sizes. It offers two solution categories. While it offers code-free drag-and-drop functionality for solopreneurs and lean teams with limited development resources, it also allows for custom JavaScript and CSS programming for more experienced users. Unbounce offers two major product categories – Classic Unbounce and Conversion Intelligence Platform. Classic Unbounce allows marketers to design pages in minutes with its 300+ built-in templates and integration with theme stores, plus an array of marketing-focused capabilities such as offer targeting, A/B testing, and content gating just to name a few. The newer Conversion Intelligence Platform leverages AI and machine learning that empowers businesses to create high-converting marketing campaigns. It offers industry-specific, goal-based, and data-driven page templates, content delivery based on traffic sources and visitor attributes, and AI-assisted copywriting capability.

Company Unbounce Marketing Solutions Inc.
Year founded 2009
Company size 51-200 employees
Headquarters Vancouver, British Columbia, Canada
Social Media
Managed by:
WD
WILLIAM DE OLIVEIRA
Creat
Unbounce Categories on Findstack
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Crevio
Sponsored
5.0
(1)
Free plan available
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Ask Questions about Unbounce
What Unbounce is best for?
How does Unbounce compare to Instapage?
What are the pros and cons of Unbounce?
Unbounce Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Unbounce Pros and Cons
Pros
  • Extensive guides and resources
  • Excellent natural copy generation, with minimal editing required. 
  • Multiple template options for product descriptions, ad copy, landing pages, Facebook ads, and more
  • Chrome extension to automatically create content on social channels. 
  • Excellent A/B testing functionality
Cons
  • Not ideal for creating long-form copy, due to limited output options.
  • No options to help you organize your content.
  • It needs better analytics tracking
  • Price is uninviting unless you’re making money
  • Responsiveness and mobile optimization could be improved
Unbounce Awards
Findstack 2024 General Badge
Unbounce Features
A/B Testing
API Access
Audience Targeting
Automated Experimentation
Behavioral Targeting
Campaign Management
Conversion Tracking
Customizable Templates
Drag & Drop Editor
Dynamic Content
E-Commerce Integration
Exit-Intent Technology
Feedback Collection
Form Analytics
Funnel Analysis
Goal Setting / Tracking
Heatmaps
Mobile Optimization
Multivariate Testing
Personalization
Real-time Data
Reporting & Analytics
Session Replays
Social Proof Notifications
Split URL Testing
Surveys/Polls
Traffic Allocation
User Segmentation
Visitor Journey Mapping
Visitor Recording
Unbounce Media
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Unbounce Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: January 09, 2026
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359 Unbounce Reviews
4.4 out of 5
Mid Market (51-1000 emp.)
Feb 02, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Quick, easy landing pages"
What do you like best about Unbounce?

How fast I can create responsive landing pages. It is nice to be empowered and be able to create and edit landing pages for different campaigns and events.

What do you dislike about Unbounce?

Exporting data doesn’t always work well if form on page was used as a kiosk. Would like duplicate landing pages to show analytics side by side.

What problems is Unbounce solving and how is that benefiting you?

Time and cost of web agency to create landing pages.

Small Business (50 or fewer emp.)
Jan 29, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Unbounce landing page review"
What do you like best about Unbounce?

I needed a software to handle my landing pages. They integrate very well with Aweber who i use for my email newsletter/ Simple process to set up the landing page and edit. Very easy to then integrate with Aweber.

What do you dislike about Unbounce?

Some learning curve preparing layout for the landing page. You also have to do some revising so Mobile works well, too.

What problems is Unbounce solving and how is that benefiting you?

I never had a way to direct potential clients from Facebook and other social media to a landing page and sales funnel. More so, i wanted multiple landing pages based on different target audiences. With Unbounce I can set up a number of landing pages.

Mid Market (51-1000 emp.)
Jan 26, 2018
 Source
Overall Rating:
5.0
EM
Erin M.
Founder
Share
"Comprehensive landing pages with mobile responsiveness"
What do you like best about Unbounce?

Unbounce made it so easy to keep track of our landing pages (we previously used WordPress). The mobile responsiveness was a huge benefit to us and they make it easy to super easy to do.

What do you dislike about Unbounce?

I honestly haven't hit any frustration points, but our use case is a fairly simple one.

What problems is Unbounce solving and how is that benefiting you?

We use Unbounce to keep track of all of our podcast advertisement pages. These pages are fairly similar to one another except for promo codes. Unbounce makes it very easy to duplicate a page and just change one or two things, while also tracking leads separately for each page. We've also played around the A/B testing which is helpful for increasing conversions.

Mid Market (51-1000 emp.)
Jan 18, 2018
 Source
Overall Rating:
5.0
Marianna B. avatar
Marianna B.
Marketing Communications Manager
Share
"Hands Down, Best Landing Page Creator"
What do you like best about Unbounce?

It is stupid easy to use Unbounce. You simple cannot beat the simple, straightforwardness. All with the ability to customize to your hearts desire.

What do you dislike about Unbounce?

I can honestly say there is nothing I don't like about Unbounce.

What problems is Unbounce solving and how is that benefiting you?

We were struggling to use another software to create custom landing pages. We are now using the landing pages created with Unbounce to capture leads from multiple channels.

Mid Market (51-1000 emp.)
Jan 16, 2018
 Source
Overall Rating:
5.0
EC
Elspeth C.
Tefl Program Coordinator
Share
"Graphic Design for Dummies"
What do you like best about Unbounce?

I love that Unbounce let's someone like me who is not a skilled graphic designer make gorgeous, responsive designs with no effort! It guides you through the entire process and even makes suggestions! You can A/B test, make pop-ups, landing pages, and annoucement bars, upload images or design your own, embed Hubspot forms and MORE! It's great.

What do you dislike about Unbounce?

I wish that it was easier to make changes to mobile/desktop separately. It's a pain to get them to look different! And it doesn't do a great job of guessing what one should look like based on the other.

What problems is Unbounce solving and how is that benefiting you?

We use this to address our graphic design needs for simple things such as landing pages, poo-ups, and announcement bars. It let's us work on these things without having to always get our designer or tech team involved.

Small Business (50 or fewer emp.)
Jan 10, 2018
 Source
Overall Rating:
5.0
GA
Graham A.
Director Of Digital Marketing
Share
"Necessity for any serious marketing agency running PPC campaigns"
What do you like best about Unbounce?

The support is unparalleled. The tool itself does nearly everything and has very few limitations but it is so crucial to be able to easily reach out to support and have help at all times. They also are always adding new features and truly listen to client feedback about what they want.

What do you dislike about Unbounce?

The reporting on landing pages could be stronger. It would be great to be able to download an overview of the landing pages with different metrics so it could be added into other reports. Or integrating with Google Data Studio.

What problems is Unbounce solving and how is that benefiting you?

Our ability to A/B test has improved drastically and we use Unbounce as a sales tool to showcase our agencies commitment to testing. Our conversions on campaigns can often not be beat using high quality landing pages vs typical website pages.

Mid Market (51-1000 emp.)
Jan 08, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"These folks are really committed to their product. "
What do you like best about Unbounce?

A well-thoght out editor that makes it easy peasy to produce great landing pages. But, the real benefit is the team’s commitment to ongoing development, new features, expanded functionality. I’ve been a user for more than two years and love the forward motion I’ve seen in the softwar. Also, tech help and user community FAQ are strong.

What do you dislike about Unbounce?

I like Unbounce so much that I’m really reaching here: it’s difficult/takes coding to integrate forms with marketing automation.

What problems is Unbounce solving and how is that benefiting you?

Landing page creator with incredible intelligence for A/B testing, web lead flows, all seamless.

Small Business (50 or fewer emp.)
Jan 04, 2018
 Source
Overall Rating:
5.0
Hristian K. avatar
Hristian K.
Head Of Cro & Experimentation
Share
"The best landing page builder and optimization software"
What do you like best about Unbounce?

The landing page builder is by far the best in its class. A complicated design in PSD/Sketch can be transferred to a live page within a few hours. It used to take days to the same job if you are coding the page by hand and even if you are using a framework. The top 3 things I like: 1. Robust landing page builder 2. Integrations - Dozens of built in integrations and the recent Zapier addition makes it a breeze to connect hundreds of services. Automating your funnels and landing pages is probably the best investment you can make. 3. Community & Support - The Unbounce community is one of the most active software communities you can find on the net. The support team at Unbounce is also beyond awesome.

What do you dislike about Unbounce?

The thing I dislike about it most is the steep learning curve. However that is true with any PRO level software. You need time to learn the ins and outs. The other small issue I have is with reporting. The software gives you a general overview of how your pages/tests are performing but any good optimizer knows, you need to dig into the data to find the real "gems".

What problems is Unbounce solving and how is that benefiting you?

Building quickly and efficiently landing pages for my clients. As a CRO agency a big part of our daily work is designing, developing and optimizing landing pages for all sorts of clients. From mid-size businesses to large enterprise clients. Unbounce allows us to deliver a superior product for a fraction of the time. Another big part of our work is optimizing the pages we design and implement. Unbounce allows us to create variants in a matter of minutes.

Small Business (50 or fewer emp.)
Jan 03, 2018
 Source
Overall Rating:
5.0
Galen S. avatar
Galen S.
Affiliate Marketing Associate
Share
"Incredibly easy to use - even for a newbie"
What do you like best about Unbounce?

I've never built a landing page from scratch using a WYSIWYG editor like this before. I've only been able to create basic landing pages using previous HTML templates. Using Unbounce's WYSIWYG editor was incredibly easy. It took me an hour or two to really learn the nuances of the interface, but after getting the hang of things (and a few questions to their support team) I had a professional and beautiful landing page for my test. It was awesome. I didn't even have to hire a graphic designer.

What do you dislike about Unbounce?

I would have appreciated a "beginners" webinar or tutorial. I didn't find one, but it would have been super useful. My tests also didn't go super well at first. I would have also really appreciated a basic guide on how to optimize and test your landing pages effectively. It is a science and I think some additional information on these topics would go a long way to help newbies like myself out.

What problems is Unbounce solving and how is that benefiting you?

Landing page testing and optimization. We use Unbounce to test new unique value propositions and how well they resonate with the demographics we target.

Mid Market (51-1000 emp.)
Dec 26, 2017
 Source
Overall Rating:
5.0
NM
Nick M.
Marketing Operations Specialist
Share
"Unbounce is great"
What do you like best about Unbounce?

Inlike that it easily integrates with almost any software you use.

What do you dislike about Unbounce?

There isn’t anything I disliked about unbounce.

What problems is Unbounce solving and how is that benefiting you?

Creating landing pages on the fly.