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Mailchimp vs Semrush Comparison

Mailchimp vs Semrush Comparison
Mailchimp

At a Glance

4.4

Email Marketing Software

Starting at $0

per month

4.6

Other Digital Advertising Software

Starting at $119.95

per month

Overview

Mailchimp

Mailchimp is a leading, web-based marketing automation service that allows users to create and share newsletter and gather analytics on customer engagements. The platform offers extensive tools that helps users create targeted emails as well as run Facebook ad campaigns, in addition to being able to…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Semrush

SEMRush is an all-in-one content marketing solution that comes with content optimization tools, an SEO writing assistant, and real-time content grade as well as a keyword research tool. The platform is a great tool for topic research, and content grading for readability, SEO, tone of voice, and orig…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Pricing

Free

$0

per month

Core

$10

per month

Plus

$29

per month

Free Plan Available

Pricing Available

Pro

$119.95

per month

Guru

$229.95

per month

Business

$449.95

per month

See Pricing Details

Free Plan Available

Pricing Available

Pros & Cons

Mailchimp Pros

  • Allows users to import their own templates
  • Provides access to comprehensive competor metrics
  • Rmeovable MailChimp logo
  • You can create unlimited landing pages for free with your Mailchimp plan
  • Buddies up with big website builders and MailChimp’s CRM flawlessly
  • Very approachable interface – you’ll have no problem whipping up a functional landing page

Mailchimp Cons

  • Integration with PayPal and WordPress is clunky
  • Templates are very basic and limited
  • Sparse in templates and design choice
  • Its potential is heavily limited by its simplicity
  • Feels more like a tack-on service than a real tool

Semrush Pros

  • Intensive keyword analysis
  • Reasonably priced platform
  • Offers demographic insight
  • Identifies spammy backlinks
  • It’s an all-in-one solution for keyword research and content optimization software.
  • Comes bundled with an add-on for Google Docs and WordPress.
  • Highlights keyword stuffing.
  • Gives users access to readability, SEO, and plagiarism grading.
  • It’s packed with all the features one will need to launch an SEO and SEM campaign
  • Its keyword research tool is regarded as one of the best
  • Provides recommendations on how to fix on-page errors

Semrush Cons

  • Reports of inaccurate data on ad spend
  • Requires a steep learning curve
  • Only one user login
  • Only available via SEMrush plans
  • Asks you to pay $45/month per additional user
  • Does not have a friendly user interface
  • It is quite expensive compared to other tools in the market

Screenshots

Mailchimp

Semrush

Videos

Mailchimp

Marketing Platform

Semrush

SEMrush: The All-In-One Digital Marketing Platform

Top Alternatives

AWeber

4.2

Starting at $0

per month

Benchmark Email

4.2

Starting at $0

per month

BigContacts

4.7

Starting at $10

per user, per month

Deployment

Cloud, SaaS, Web-Based

Mobile Android

Mobile iPhone

Cloud, SaaS, Web-Based

Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

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