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Mailchimp vs Shopify Comparison

Mailchimp vs Shopify Comparison

Mailchimp
Shopify

At a Glance

4.4

Email Marketing Software

Starting at $0

per month

4.4

E-Commerce Platforms

Starting at $19

per month

Overview

Mailchimp

Mailchimp is a leading, web-based marketing automation service that allows users to create and share newsletter and gather analytics on customer engagements. The platform offers extensive tools that helps users create targeted emails as well as run Facebook ad campaigns, in addition to being able to…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Shopify

Shopify is an eCommerce platform that is nearly synonymous with eCommerce businesses. Best known for being a simple and effective tool for retailers, Shopify makes it quick and easy to create a shopping portal that offers dropshipping access and social media sales tools. It’s an accessible solution…  Learn more

Target Market

Enterprise

Mid Market

Small Business

Pricing

Free

$0

per month

Core

$10

per month

Plus

$29

per month

Free Plan Available

Pricing Available

Basic

$19

per month

Shopify

$49

per month

Advanced

$299

per month

Starter

$5

per month

Free Trial Available

Pricing Available

Pros & Cons

Mailchimp Pros

  • Allows users to import their own templates
  • Provides access to comprehensive competor metrics
  • Rmeovable MailChimp logo
  • You can create unlimited landing pages for free with your Mailchimp plan
  • Buddies up with big website builders and MailChimp’s CRM flawlessly
  • Very approachable interface – you’ll have no problem whipping up a functional landing page

Mailchimp Cons

  • Integration with PayPal and WordPress is clunky
  • Templates are very basic and limited
  • Sparse in templates and design choice
  • Its potential is heavily limited by its simplicity
  • Feels more like a tack-on service than a real tool

Shopify Pros

  • Best-in-class eCommerce tools for online retailers
  • Integrations with a range of tools and apps via the Shopify app store
  • Comprehensive inventory management via the Shopify POS Pro plan
  • Customer management tools included in all plans for creating client profiles
  • Lots of customization options with the app store
  • Multi-channel sales support for social media
  • Various template options and attractive customization elements
  • Affordable pricing structure for beginners
  • Hosted ecommerce makes it easy to get started
  • Lots of certified partners to offer support

Shopify Cons

  • POS subscription also requires a subscription to the eCommerce service
  • The offline mode often suffers from outages.
  • Not the best SEO performance
  • Minimal checkout customization options

Screenshots

Mailchimp

Shopify

Videos

Mailchimp

UNLISTED Marketing Platform

Shopify

Shopify Search & Discovery

Top Alternatives

AWeber

4.2

Starting at $0

per month

Benchmark Email

4.2

Starting at $0

per month

BigContacts

4.7

Starting at $10

per user, per month

Wix

4.2

Starting at $4.50

per month

Wix Ecommerce

4.2

Starting at $17

per month

Shogun Frontend

4.8

Pricing Not Available

Deployment

Cloud, SaaS, Web-Based

Mobile Android

Mobile iPhone

Cloud, SaaS, Web-Based

Mobile Android

Mobile iPhone

Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

24/7 (Live rep)

Chat

Email/Help Desk

FAQs/Forum

Knowledge Base

Phone Support

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