Semrush vs Serpstat

Take a look at how Semrush and Serpstat stack up against each other across pricing, features, and support using feedback from real users like yourself. Semrush scores 4.5 out of 5 from 1903 reviews, while Serpstat has been rated 4.6 out of 5 from 459 reviews.
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Semrush SEO Software logo

Semrush

4.5
Serpstat SEO Software logo

Serpstat

4.6

( 459 )

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MarketMuse SEO Software logo
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At a Glance
Semrush SEO Software logo
Semrush
Starting at:
$119.95/month
Serpstat SEO Software logo
Serpstat
Starting at:
$69.00/month
Overview
Semrush SEO Software logo
Semrush
SEMRush is an all-in-one content marketing solution that comes with content optimization tools, an SEO writing assistant, and real-time content grade as well as a keyword research tool. The platform is a great tool for topic research, and content grading for readability, SEO, tone of voice, and o... Learn more
Capabilities
  • AI Enabled
  • API Available
  • Open Source
  • CLI Available
Images
Semrush
View 4 images
Semrush Screenshots
Semrush screenshot 1
Semrush screenshot 2
Semrush screenshot 3
Semrush screenshot 4
Serpstat SEO Software logo
Serpstat
Serpstat is an all-in-one SEO analytics tool with keyword rank tracking popular among bluechip companies like Deloitte, Shopify, and Samsung. It goes without saying that Serpstat is a very reliable service, that delivers great insight into historical SERP data, keyword groupings via tags, and tra... Learn more
Capabilities
  • AI Enabled
  • API Available
  • Open Source
  • CLI Available
Images
Serpstat
View 5 images
Serpstat Screenshots
Serpstat screenshot 1
Serpstat screenshot 2
Serpstat screenshot 3
Serpstat screenshot 4
Serpstat screenshot 5
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Pricing
Semrush SEO Software logo
Semrush
Free trial available
Free plan available
Billing type Recurring Subscription
Pro
$119.95
/ month
Guru
$229.95
/ month
Business
$449.95
/ month
See all pricing
Serpstat SEO Software logo
Serpstat
Free trial available
Free plan available
Billing type Recurring Subscription
Lite
$69.00
/ month
Standart
$149.00
/ month
Advanced
$299.00
/ month
Enterprise
$499.00
/ month
See all pricing
Pros and Cons
Semrush SEO Software logo
Semrush
Pros
  • Intensive keyword analysis
  • Reasonably priced platform
  • Offers demographic insight
  • Identifies spammy backlinks
  • It’s an all-in-one solution for keyword research and content optimization software.
Cons
  • Reports of inaccurate data on ad spend
  • Requires a steep learning curve
  • Only one user login
  • Only available via SEMrush plans
  • Asks you to pay $45/month per additional user
Serpstat SEO Software logo
Serpstat
Pros
  • Provides very detailed analytics
  • Offers very unique tools such as missing keywords, search question feature, and team mamangement
  • Keywords for social signals are available
  • It provides comprehensive keyword research tools like Keyword Clustering and Missing Keywords
  • You can be billed every 60 months which reduces plan prices by 35%
Cons
  • Site audit takes significantly longer versus other tools
  • Reports of buggy keyword accuracy
  • The number of keywords your can research in a day is limited
  • There are reports that the UI can be sluggish at times
Reviewer's Segments
Semrush SEO Software logo
Semrush
Small Business
65.53%
Mid Market
28.85%
Enterprise
5.62%
Serpstat SEO Software logo
Serpstat
Small Business
80.39%
Mid Market
17.21%
Enterprise
2.4%
Deployment
Semrush SEO Software logo
Semrush
  • Cloud based
  • Desktop based
  • Mobile based
  • On-premise
Serpstat SEO Software logo
Serpstat
  • Cloud based
  • Desktop based
  • Mobile based
  • On-premise
Support
Semrush SEO Software logo
Semrush
  • 24/7 (Live rep)
  • Chat
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
Serpstat SEO Software logo
Serpstat
  • 24/7 (Live rep)
  • Chat
  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
Training
Semrush SEO Software logo
Semrush
  • Documentation
Serpstat SEO Software logo
Serpstat
  • Documentation
Integrations
Semrush SEO Software logo
Semrush
Total integrations: 20
  • AgencyAnalytics
  • Ahrefs
  • Asana
  • Bing Webmaster Tools
  • Collaborator
  • Frase.io
  • Gmail
  • Google Ads Formerly AdWords
  • Google Business Profile Formerly Google My Business
  • Google Calendar
  • Google Data Studio
  • Google Search Console
  • Google Sheets
  • Google Tag Manager
  • Google Trends
  • Kontent.ai
  • Majestic
  • Microsoft Excel
  • SEOquake
  • Scalenut
  • Screaming Frog
  • Slack
  • Stackby
  • Surfer SEO
  • Trello
  • Umbraco CMS
  • Wappalyzer
  • Wix
  • Writesonic
  • Zapier
Serpstat SEO Software logo
Serpstat
Total integrations: 13
  • AgencyAnalytics
  • Ahrefs
  • Asana
  • Bing Webmaster Tools
  • Collaborator
  • Frase.io
  • Gmail
  • Google Ads Formerly AdWords
  • Google Business Profile Formerly Google My Business
  • Google Calendar
  • Google Data Studio
  • Google Search Console
  • Google Sheets
  • Google Tag Manager
  • Google Trends
  • Kontent.ai
  • Majestic
  • Microsoft Excel
  • SEOquake
  • Scalenut
  • Screaming Frog
  • Slack
  • Stackby
  • Surfer SEO
  • Trello
  • Umbraco CMS
  • Wappalyzer
  • Wix
  • Writesonic
  • Zapier
Top Alternatives
Semrush SEO Software logo
Semrush
See all alternatives
Serpstat SEO Software logo
Serpstat
See all alternatives
Company Details
Semrush SEO Software logo
Semrush
  • By Semrush Inc.
  • Located in Boston, Massachusetts, United States
  • Founded in 2008
Serpstat SEO Software logo
Serpstat
  • By Netpeak
  • Located in Odesa, Odes'ka Oblast', Ukraine
  • Founded in 2013