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Drip Logo
Drip
Automate Your Marketing Flow
4.4
(459)
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Drip Reviews & Product Details

Drip Overview
What is Drip?

Connect, engage, and relate to every customer on a personal level with smarter ecommerce marketing automation by Drip.

Company Drip Global, Inc.
Year founded 2013
Company size 51-200 employees
Headquarters Minneapolis, Minnesota, USA
Social Media
Drip Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
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Drip Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Drip Features
A/B Testing
Analytics/ROI Tracking
Attribution Modeling
Behavioral Targeting
CRM Integration
Campaign Management
Contact Management
Content Management
Customer Data Platform
Customer Surveys
Customizable CTAs
Drip Campaigns
Dynamic Content
Email Marketing
Event-Based Triggers
Forms Management
Landing Pages/Web Forms
Lead Management
Marketing Automation
Mobile Marketing
Multichannel Marketing
Predictive Analytics
SEO Management
SMS Marketing
Sales Intelligence
Segmentation
Social Media Integration
Web Analytics
Website Visitor Tracking
Workflow Automation
Drip Media
Drip video thumbnail
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Drip Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: August 08, 2025
Drip Logo
459 Drip Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Nov 03, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Drip, one of the best Autoresponder"
What do you like best about Drip?

The sheer power of its workflows and rules.

What do you dislike about Drip?

The visual workflow maker is too "stiff". I'd love to have a more "free flow" design

What problems is Drip solving and how is that benefiting you?

it helps me handle all the automations to scale my business

Small Business (50 or fewer emp.)
Nov 01, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Useful and well put together email software with a few limitations"
What do you like best about Drip?

The interface is clean and easy to work with, lots of opportunities for tracking, tagging and automations.

What do you dislike about Drip?

Lack of drag-and-drop in automations is a huge negative - with the visual nature of the editor it really should come as standard. Centralising the emails would also be good, being able to post banked emails in multiple automations without having to manually create a new 'copy' of the email.

What problems is Drip solving and how is that benefiting you?

Drip runs my entire email list, and it's where I email my readers about once a week to let them know what's going on.

Mid Market (51-1000 emp.)
Oct 31, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Drip is excellent email automation tool"
What do you like best about Drip?

Drip allow me to set up email drip campaigns that we use for marketing and on-boarding scnerios. It has all the features needed in the area of analytics. They recently introduced Visual designer for emails which makes it easy to create emails without any skills in HTML

What do you dislike about Drip?

For me DRIP lacks an option to use different senders depending on rules etc. I would also love to drip enable copying email between campaigns and broadcasts

What problems is Drip solving and how is that benefiting you?

Marketing and CSM. We trigger broadcasts and campaigns depending on certain triggers or custom fields values from Salesforce.

Small Business (50 or fewer emp.)
Oct 31, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Straight forward Marketing Automation"
What do you like best about Drip?

The subscribers segmentation features are probably the most powerful and advanced in the Marketing Automation market. Also the customer support team is world class!

What do you dislike about Drip?

The workflow features need improvements. More options should be offer to start a workflow (i.e scheduling etc). Also some functions should me made clearer.

What problems is Drip solving and how is that benefiting you?

We needed a Marketing Automation platform to engage and nurture our database but as a start-up we didn't have the budget to opt for one of the 'big' Marketing Automation platform.

Small Business (50 or fewer emp.)
Oct 30, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great and Affordable Automation Option"
What do you like best about Drip?

We have it linked to another marketing tool and the two work seamlessly together in automating our emails. We love how drip offers and easy snapshot of how our emails are performing. I would absolutely recommend this product.

What do you dislike about Drip?

While we are able to build decent looking emails in the tool, it would be nice to have a more robust building template.

What problems is Drip solving and how is that benefiting you?

Saving our salespeople time but nurturing prospects with automated emails!

Small Business (50 or fewer emp.)
Oct 30, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Cool features"
What do you like best about Drip?

I like how I can easily automate follow ups using rules, workflows and campaigns. It makes it easy to follow up with clients and make sure my business is at the front of their mind.

What do you dislike about Drip?

It's pretty complicated when you're first starting. Some kind of onboarding process would be really beneficial. Otherwise you're not using Drip to it's full potential.

What problems is Drip solving and how is that benefiting you?

Automation. Making sure the right customers are getting the right emails at the right time, without the tedious tasks of following each subscriber.

Small Business (50 or fewer emp.)
Oct 29, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy system that will increase your productivity"
What do you like best about Drip?

It's a very easy to use system with great flexibility to implement your own workflows, surveys and email campaigns. It's very visual which greatly helps the usage.

What do you dislike about Drip?

The easiness of use of the editing too could be improved and there could be additional tools to format text in emails (although it has improved with the latest email builder, but still not so easy to use as other tools)

What problems is Drip solving and how is that benefiting you?

Keep track of customers, automate email marketing and workflows, implement pop ups, lead collection

Small Business (50 or fewer emp.)
Oct 08, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great Dofteare, But Not The Easiesr To Learn"
What do you like best about Drip?

Recently, they launched the ability to share your workflows with others. Essentially, creating the ability to share templates.

What do you dislike about Drip?

It's not the easiest to learn. It may take a bit to get the hang of it.

What problems is Drip solving and how is that benefiting you?

The ability to provide customers a way to gather feedback from their customers.

Small Business (50 or fewer emp.)
Sep 13, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Drip is a great help to my business"
What do you like best about Drip?

Drip does what it does really well. I love how easy it is to build automation sequences that serve my customers.

What do you dislike about Drip?

It can be hard to manage tags, and proper tagging makes all the difference in the world.

What problems is Drip solving and how is that benefiting you?

I'm using it as CRM and email automation platform for a coaching and online education platform.

Small Business (50 or fewer emp.)
Apr 30, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Good tool for Automation"
What do you like best about Drip?

I really like that I can create different workflows on Drip. It makes it easy to organize customers and potential customers into different funnels which is very convenient. I also love their automated workflows, they are really easy to understand and implement.

What do you dislike about Drip?

Drip can be glitchy at times which can get frustrating, but really over all it is a great tool for its price point.

What problems is Drip solving and how is that benefiting you?

We are using it to segment readers who subscribe to our blog. It lets us create targeted campaigns to then convert those subscribers into customers of our products.

Small Business (50 or fewer emp.)
Apr 25, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy to navigate"
What do you like best about Drip?

I like the dashboard in Drip. It is visually easy to navigate and when I can't find something, the knowledge base is super helpful!

What do you dislike about Drip?

I think some of the functions could be grouped better or easier to find. For example, I don't like that I have to exit a workflow to edit a subscriber, or that there is different screens for tags and campaigns when editing a subscriber. It would be nice to edit the subscriber more like a CRM where notes could be added and the tags/subscriptions could be managed on one page.

What problems is Drip solving and how is that benefiting you?

Drip helps me send campaigns and broadcasts at the moment, I haven't used it for a lot of workflows. I am hoping to use the workflows more as my subscriber base grows.

Small Business (50 or fewer emp.)
Apr 24, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy to use"
What do you like best about Drip?

Drip’s functionality is straightforward and easy to use. I love that I can schedule lots of different campaigns and broadcasts.

What do you dislike about Drip?

There’s nothing I dislike about Drip so far.

What problems is Drip solving and how is that benefiting you?

Drip helps me stay consistent and organised.

Small Business (50 or fewer emp.)
Apr 20, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great Experience!"
What do you like best about Drip?

We are new to Drip, but they made the migration process super simple and are really responsive!

What do you dislike about Drip?

Nothing yet! We are very new to Drip, but really enjoying it so far.

What problems is Drip solving and how is that benefiting you?

Hoping to have better open rates and more options for email structure.

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Drip Review"
What do you like best about Drip?

workflow builder is great, lot's of features for decision making. Easy to use, great visualization of flows.

What do you dislike about Drip?

ordering/re-ordering of subscriber list changes back to default if you go into a subscriber detail then hit the subscriber list link again to return to the main page. You lose your spot in the list and have to re-order

What problems is Drip solving and how is that benefiting you?

staying in contact with prospects & customers

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Tired is wasting time hacking email and ready for a real solution"
What do you like best about Drip?

Drip solves a number of issues for me: Pop up opt ins Timed exit forms Clean data base management Ease of tagging Visual funnel development Data sharing between lead sources

What do you dislike about Drip?

The UI takes getting used to. Portions of it feel intuitive (right brain creative) while others feel very clunky (left brain IT department)

What problems is Drip solving and how is that benefiting you?

Lead capture and relationship building with my list are the top 2 things I’m tackling with my license.

Small Business (50 or fewer emp.)
Apr 19, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy to pick up, though very deep"
What do you like best about Drip?

The ease with which to make a flow and it all feels very well thought out, with the end user in mind. There is not much clutter.

What do you dislike about Drip?

I cannot adjust the language settings for the users. I send emails to Dutch users, but still some things are in English. And the email template is simple, but I wish a little bit more was possible with this.

What problems is Drip solving and how is that benefiting you?

It is a perfect solution for marketing automation. Even has options as lead scoring and it is actually cheaper than the competition.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Best email automation system out there"
What do you like best about Drip?

Their email flow visualization is second to none. Makes it super easy to see which emails are getting sent at which point, and build incredibly custom workflows depending on what actions the user takes.

What do you dislike about Drip?

Need some more docs on Drip's end for integrating the app via Segment.

What problems is Drip solving and how is that benefiting you?

We send personalized emails to users based on what actions they take in our app. It means that at any point in a campaign we're sending the most useful email to the user at that point in time.

Small Business (50 or fewer emp.)
Apr 18, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Super helpful team, awesome feature set for price"
What do you like best about Drip?

The support team is always helpful, even when they can't specifically solve the problem right away. They are open to feature suggestions. And the value is very high on feature set vs competition.

What do you dislike about Drip?

I'm sometimes left wanting more features – like a native Salesforce integration, or more clear Wordpress integration (via GravityForms).

What problems is Drip solving and how is that benefiting you?

Email broadcasts and workflows for marketing automation

Small Business (50 or fewer emp.)
Apr 05, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great email automation solution"
What do you like best about Drip?

Definitely, the user interface is one of the best features. It is an intuitive app which makes easy to manage the email lists.

What do you dislike about Drip?

The advanced features are kind of hidden.

What problems is Drip solving and how is that benefiting you?

I am solving our email sending problems found on other email autoresponders

Small Business (50 or fewer emp.)
Jan 05, 2017
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Drip is Excellent"
What do you like best about Drip?

Very dependable and has great templates to use with great guidance.

What do you dislike about Drip?

The program can be a little hard to learn but they have great customer service to help

What problems is Drip solving and how is that benefiting you?

Excellent for email marketing

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