Drip Reviews & Product Details

The interface is easy to use, and the analytics are useful for our retail store. I love being able to create segments as we are creating emails, allowing me to customize to what product we are featuring in our email. It has a fantastic automatic resend feature that is just one click. And it is very compatible with Shopify! Plus the price is lower or on par with the other services we considered, when we take into account the size of our email list.

There's nothing we have been unhappy with. When I couldn't get a workflow to function, I contacted help and they showed me how to fix it immediately.

It has improve our email metrics and sales. It's improved our open rate, and it integrates seamlessly with our website provider. Our welcome email series and our abandon browser series has never been so customizable.

That anyone, even if you don't know anything about email marketing, can figure it out.

I don't like that it takes up a lot of memory on my computer and I have some issues with how the workflows aren't responsive (they get really squished).

We've been able to automate evergreen webinars which are a huge part of our ecommerce.

The visual layout for campaigns and workflows has saved me so much time. I no longer need to draft them out in Vizio or PowerPoint—or even by hand—because I can easily draft and manipulate each workflow exactly as I need it in real time. I also appreciate the customer service team for their responsiveness and going above and beyond whenever I'm in a bind.

I wish the Liquid user guide had more detail and gave multiple examples for each use case because I have a hard time manipulating what I see there. I spend A LOT of time troubleshooting the code for my emails. I am not a developer but do have a deep level of understanding when it comes to Liquid, CSS, and HTML. People like me would greatly benefit from a more robust Liquid User Guide than is currently made available by Drip. Additionally, I would like the ability to export email engagement reports to a CSV file so I can track open rates, click rates, and conversion across multiple email categories and analyze trends connected to the subject lines I use.

With automatic pruning and highly targeted segments, we have seen our open rates shoot past 30%! More emails are converting, too. And with automatic tagging based on email, website, and Facebook ad engagement, we're able to move people multiple sales funnels simultaneously while also minimizing the lift that would have otherwise been required using another email marketing platform.

I've been a drip user since 2015 and the one thing that I stick around for is how custom I can go with everything. From liquid fields to complete editing of a template, custom segments, tagging. It has everything. The rules are really good too.

They take credit for a lot of sales, and they don't integrate with many platforms. Seems like Klaviyo is winning on that front.

Having an email database and followup flows.Most of our sales come from email

easy to navigate and the emails look great

not much really - it would be nice to have split tests recommended

automated long funnels for customer retention and increasing LTV

I love how flexible drip is and simple to do segmenting. I also am a fan of getting all the tools for free until you get to 100 leads. Basically there isn’t much that you can’t do with drip if you know what you want to do with it.

Lack of support for embedded forms. However there is the option to embed forms into a blog post for instance. But to have them look like they belong on your site (branded) you need to know css. I know that drip has put much more effort into forms and it really shows. As a blogger this is key for getting leads to sell my blogging products. Also, It would be great to have a code generator for this to be do onsite.

I’m able to target my customers with offers that they want rather than blasting them the same products over and over. Segmenting is made simple which is a time saver for me.

Learning new software has its challenges but I'm happy that I chose Drip for CRM management. My store is powered by WooCommerce in a world where Shopify users have way more integration partners. Drip has created a seamless integration with WooCommerce and the setup was extremely easy.

The People tab, specifically trying to get into a customer's profile or create segments isn't user friendly. Updating it quickly and learning what specific products were purchased is no easy step. I know the TAG, and Date associated with customer orders and would have to click around to find out what they purchased.

I needed more ways to filter groups of customers based on what they purchased and send emails based on those hyper-segments. I have a small product line with many options for each product and it's helpful to know exactly what customers purchased.

It offers advanced functionality for ecommerce at an affordable price. Easy to use UI. Also, for those doing integrations, the ability to leverage custom fields on orders (not just on subscribers) and create custom events is HUGE. No other tool out there offers those key features- typically because their ecommerce features are after-thought bolt ons. There are a few that say they can, but after spending time in their sandbox, looking under the hood, and talking with their tech team (not sales) their functionality was indeed very limited compared to Drip. We couldn't meet our customer requirements without Drip.

There are frequent changes to the UI - and not small ones. I'm hoping this slows down soon, as every time they do this we have to update all of our agency documentation. It'd be worth it if there was a value-add, but it all seems to be aesthetic (and it was great before the change). Also, without a large number of subscribers you have to rely on email support, which is very slow. That means our clients are calling us for Drip support issues because they can't wait a week or two for assistance. Lastly, tier one support is pretty low level, so I feel like (even with chat support and not email support) we wait extended periods of time to get answers to questions, defects, etc.

We're an agency partner. We have built an integration between a large ticketing company and Drip...and we sell the integration (plus training, etc) to people who use the ticketing product. Even in the travel space (which was CRUSHED because of Covid) our clients are seeing about 15--20% of their total revenue coming from email marketing (some more, some less) because of the custom event triggers Drip allows them to leverage, browse abandonment, lead magnets (with the pop up form) and more.

I love the integrations, especially to Facebook. It makes our targeting easier and better. I also love the automations and bulk actions. I started using Drip before their email builder so it was just texts and basic images but now their builder has a lot of options so I also love that. You now have the option to change header backgrounds even the background of the body of text which is great. You can also arrange the layout and that is very handy when you want to make your email look better. All in all a very good software

It's a bit of a problem setting up campaigns that send on a specific date like Black Friday, Cyber Monday. I would love to have the option of setting up a campaign that sends on a specific date. Another thing that I would like is if they can make a calendar that shows when an email will get sent so we don't overlap emails that send on the same date. Also would love an option to skip a day when another email is scheduled to be sent that day.

Automations, it makes everything easy and intuitive. It's also helpful that I do not need to manually do things because Drip is integrated so well with other products that I already use like OptinMonster, Zapier, Facebook Ads and more. I realized that email marketing can be a whole lot easier with Drip. I also like how it manages my email lists, it is very comprehensive and there are a lot of options.

Easy to navigate, Easy to read results of your marketing upon consumers to tell what's working/resonating and what needs to be tweaked in email marketing

I don't always understand why there are campaigns when things can happen in workflows just as easily. It took me a while to understand how to set rules, but once I got it they are fine to work with!

Segmenting people for targeting email campaigns. Instant deliverables when people answer leadpages. Delivering downloadable links when people use woocommerce from my website.