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Unbounce
4.4

( 359 )

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Unbounce Reviews & Product Details

Unbounce Overview
What is Unbounce?

Unbounce is a flexible and powerful landing page builder for all screen sizes. It offers two solution categories. While it offers code-free drag-and-drop functionality for solopreneurs and lean teams with limited development resources, it also allows for custom JavaScript and CSS programming for more experienced users. Unbounce offers two major product categories – Classic Unbounce and Conversion Intelligence Platform. Classic Unbounce allows marketers to design pages in minutes with its 300+ built-in templates and integration with theme stores, plus an array of marketing-focused capabilities such as offer targeting, A/B testing, and content gating just to name a few. The newer Conversion Intelligence Platform leverages AI and machine learning that empowers businesses to create high-converting marketing campaigns. It offers industry-specific, goal-based, and data-driven page templates, content delivery based on traffic sources and visitor attributes, and AI-assisted copywriting capability.

Company Unbounce Marketing Solutions Inc.
Year founded 2009
Company size 51-200 employees
Headquarters Vancouver, British Columbia, Canada
Social Media
Managed by:
WD
WILLIAM DE OLIVEIRA
Creat
Unbounce Categories on Findstack
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Crevio
Sponsored
5.0

( 1 )

$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Ask Questions about Unbounce
What Unbounce is best for?
How does Unbounce compare to Instapage?
What are the pros and cons of Unbounce?
Unbounce Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Unbounce Pros and Cons
Pros
  • Extensive guides and resources
  • Excellent natural copy generation, with minimal editing required. 
  • Multiple template options for product descriptions, ad copy, landing pages, Facebook ads, and more
  • Chrome extension to automatically create content on social channels. 
  • Excellent A/B testing functionality
Cons
  • Not ideal for creating long-form copy, due to limited output options.
  • No options to help you organize your content.
  • It needs better analytics tracking
  • Price is uninviting unless you’re making money
  • Responsiveness and mobile optimization could be improved
Unbounce Awards
Findstack 2024 General Badge
Unbounce Features
A/B Testing
API Access
Audience Targeting
Automated Experimentation
Behavioral Targeting
Campaign Management
Conversion Tracking
Customizable Templates
Drag & Drop Editor
Dynamic Content
E-Commerce Integration
Exit-Intent Technology
Feedback Collection
Form Analytics
Funnel Analysis
Goal Setting / Tracking
Heatmaps
Mobile Optimization
Multivariate Testing
Personalization
Real-time Data
Reporting & Analytics
Session Replays
Social Proof Notifications
Split URL Testing
Surveys/Polls
Traffic Allocation
User Segmentation
Visitor Journey Mapping
Visitor Recording
Unbounce Media
Unbounce video thumbnail
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Unbounce Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: October 23, 2025
Unbounce Logo
359 Unbounce Reviews
4.4 out of 5
Small Business (50 or fewer emp.)
Feb 09, 2017
 Source
Overall Rating:
5.0
AC
Alex C.
Director & Co Founder
Share
"The best landing page software for advanced users"
What do you like best about Unbounce?

The customization options and that from one point you can set up pretty much everything easily, along with the confirmation page or pop up window.

What do you dislike about Unbounce?

The mobile view could be more seamless, it usually needs some extra tweaking to get it right and when you have "shift" pressed in the mobile view it doesn't affect the desktop one. That tip is hot it should be more prevalent. However, the support team is always very helpful, fast and responsive.

What problems is Unbounce solving and how is that benefiting you?

I go to Unbounce for all my and my clients' needs about landing page creation (primarily for lead generation activities). I manage to easily do any customizations that are needed without being a designer, but there was a learning curve at first to learn the product. Any landing page that I have seen and want to replicate, it's easy to start with a template and then tailor it to my needs. Good conversion rates are relatively easily achievable.

Small Business (50 or fewer emp.)
Jan 23, 2017
 Source
Overall Rating:
5.0
HA
Hope A.
Director Of Marketing And Business Development
Share
"Easiest way to create high converting landing pages for marketing campaigns"
What do you like best about Unbounce?

I like that you can connect with your wordpress domain to create something custom that also makes sense (promo.yoursite.com or try.yoursite.com... whatever) They also have good high converting templates that are easy to customize. It also helps you create your mobile landing pages and the assistant organizes everything for you so it looks right.

What do you dislike about Unbounce?

Sometimes the conversion rate doesn't exactly reflect the number of leads, but you can look at the leads section and get your correct numbers.

What problems is Unbounce solving and how is that benefiting you?

Creating landing pages for campaigns in a super easy way that isn't going to slow down your site speed by having more pages, plus super easy for analytics

Small Business (50 or fewer emp.)
Dec 21, 2016
 Source
Overall Rating:
5.0
BR
Benjamin R.
Online Marketing Consultant Google, Msn/Bing, Facebook Ads, & More
Share
"Unbounce = Fantastic A/B Testing & Customer Support"
What do you like best about Unbounce?

My favorite features of Unbounce include the ability to make beautiful & high converting landing pages, that can be assigned to unique marketing campaigns, A/B tested, and integrated with Analytics and CRM tools for performance analysis and data collection.

What do you dislike about Unbounce?

It can be a little cumbersome to manage landing pages at scale in Unbounce, just because there is so much to look through. But if you have good naming conventions and group your pages (essentially label them), it's not bad.

What problems is Unbounce solving and how is that benefiting you?

The business problems solved with Unbounce include: improving conversion rates and creating customized landing pages for specific types of online marketing campaigns.

Small Business (50 or fewer emp.)
Oct 20, 2016
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Best tool for landing pages by far"
What do you like best about Unbounce?

Really easy and intuitive design, yet it has depth when you get deeper into it. Opposed to some other softwares, allows you to create professional looking landing pages rather quickly.

What do you dislike about Unbounce?

I've had some issues when setting pictures as backgrounds for landing pages, but other than that, nothing else comes to mind.

What problems is Unbounce solving and how is that benefiting you?

I make and test various landing pages for clients in the PPC business. I never had any programming skills so Unbounce really allowed me to dive into landing pages without much coding. To put it shortly, I've managed to create some really cool landing pages in short time that otherwise would have taken me ages to do.

Mid Market (51-1000 emp.)
Oct 20, 2016
 Source
Overall Rating:
5.0
Chris W. avatar
Chris W.
Director Of Marketing
Share
"Unbounce has been the biggest factor in our Landing Page success with PPC"
What do you like best about Unbounce?

What stands out to me the most beyond they easy to use page designer and great list of templates to start from is this customer service. I have used their online chat a few times and I always have a response very quickly and they always have an answer for me and are fun to talk to as well.

What do you dislike about Unbounce?

I think it would be great to expand the customization of a page with HTML more then is already there, I would also like to be able to zoom out of the page builder view so you can see the page as a whole while you are building it.

What problems is Unbounce solving and how is that benefiting you?

The problems that we solved was having a platform that my team could all use and use well to create great looking pages without the knowledge of the coding. The benefits is that our PPC campaigns have had great success and good analytics for us to track since we started with Unbounce.

Small Business (50 or fewer emp.)
Oct 07, 2016
 Source
Overall Rating:
5.0
CB
Caroline B.
Marketing Manager
Share
"The best tool to build external landing pages"
What do you like best about Unbounce?

Unbounce is really user-friendly and easy to use: you can create a great landing page in 10 min with no coding!

What do you dislike about Unbounce?

I don't really like that I can't organize my Landing Page in folders / campaigns etc. In order to easily access them in my account.

What problems is Unbounce solving and how is that benefiting you?

We have a basic website that is not really optimized for conversions (start a trial is our main conversion point). With Unbounce I've been able to launch really targeted paid campaign and test new call to action.

Small Business (50 or fewer emp.)
Oct 06, 2016
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"The quickest way to launch landing pages"
What do you like best about Unbounce?

I like how easy it is to launch landing pages.

What do you dislike about Unbounce?

Sometimes the WYSIWYG editor can be a little wonky, but there's always the option to use the code editor.

What problems is Unbounce solving and how is that benefiting you?

Launching multiple landing pages with variant testing.

Mid Market (51-1000 emp.)
Jun 07, 2016
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Helps us meet our marketing goals"
What do you like best about Unbounce?

I like the usability of the tools. The platform allows for flexibility in design. I also like the tracking capabilities.

What do you dislike about Unbounce?

That it can be glitchy when trying to relayout page for mobile view. Also, sometimes it seems that mobile view is loading slow and incorrect on certain systems.

What problems is Unbounce solving and how is that benefiting you?

Through unbounce our organization is able to offer a digital component to our specific print and advertising campaigns that is trackable.

Small Business (50 or fewer emp.)
Jun 05, 2016
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Unbounce Review"
What do you like best about Unbounce?

-Design landing pages that are proven to convert -Templates that are pre-built are well designed and intuitive for a user -Integration with other platforms is wonderful -Ability to track leads, views, and conversion with what you choose is so nice -Integration with your domain is a nice feature too -Unbounce hosts webinars that walk a user through the product features (highly recommend using this) -A/B tests are awesome. I highly recommend these. Ability to set traffic to certain pages is great!

What do you dislike about Unbounce?

-We use Act-On for our marketing automation platform and we wish Unbounce integrated with it too -Figuring out some of the capabilities of Unbounce was difficult; however, I tuned in for the Unbounce webinar that walks a user through everything and it all make sense after -Having elements not show up on desktop and mobile is hard to figure out -Not being able to access the code of everything is challenging at times -Embedding a video on a landing page is really hard to figure out, but possible

What problems is Unbounce solving and how is that benefiting you?

-We were trying to design landing pages that convert -We were trying to track what works on the landing page and what doesn't -We improved conversion a ton and tested multiple variables, of which we implemented success on new pages

Mid Market (51-1000 emp.)
Apr 26, 2016
 Source
Overall Rating:
5.0
PM
Prashant M.
Chief Marketing Officer
Share
"Marketers best friend landing page creator"
What do you like best about Unbounce?

- Easy integration with Salesforce including a whole bunch of hidden fields which help me translate Adwords to Salesforce - Easy UI to create a great looking landing page with fantastic ability to create a mobile responsive page as well - Ability to A/B test various messages, formats - it's a continuous learning process.

What do you dislike about Unbounce?

- Insufficient font sets - would love for Unbounce to start supporting more fonts - Analytics is a bit weak, especially would be great if we could see the mobille vs desktop split of traffoic and conversions. Not a show stopper because we can see this on Adwords.

What problems is Unbounce solving and how is that benefiting you?

The key issue I was trying to sort out was that directing traffic for paid digital to home page was not converting well at all. User could get lost and click away from the core call to action button. - Using landing pages from Unbounce for paid search and display has increased my conversions by 500% on an average.