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Adobe Experience Manager Digital Asset Management Software logo
Adobe Experience Manager
Streamlined Digital Experience Management
4.0

( 270 )

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Adobe Experience Manager Reviews: 4.0/5 — Solid Choice

Adobe Experience Manager Overview
What is Adobe Experience Manager?

Adobe Experience Manager is a cloud-based content management solution to help businesses create websites, mobile applications, and web forms. The AI-enabled platform lets content creators create, manage, and deliver marketing content to customers using machine learning algorithms. Additionally, it enables content designers to create, modify or publish web pages using the in-context WYSIWYG interface and drag-and-drop functionality. 

Company Adobe
Year founded 1982
Company size 10,001+ employees
Headquarters San Jose, CA
Social Media
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What Adobe Experience Manager is best for?
How does Adobe Experience Manager compare to Adobe Premiere Pro?
What are the pros and cons of Adobe Experience Manager?
Adobe Experience Manager Product Details
Capabilities
AI
API
CLI
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, On-Premise Linux, On-Premise Windows
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Adobe Experience Manager Features
Access Controls/Permissions
Activity Dashboard
API Access
API or SDK access
Approval Workflow
Asset Categorization
Audit logging / admin controls
Audit Trail
Batch Processing
Bring-your-own storage (S3 or others)
Cloud-based file storage with streaming / mount (cloud NAS)
Cloud Storage
Adobe Experience Manager Media
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Adobe Experience Manager Screenshots
Adobe Experience Manager screenshot 1
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 05, 2026
Adobe Experience Manager Digital Asset Management Software logo
270 Adobe Experience Manager Reviews
4.0 out of 5
Enterprise (> 1000 emp.)
Apr 25, 2023
 Source
Overall Rating:
4.5
AS
Ankur S.
Founder
Share
"A Great Digital Experience Platform"
What do you like best about Adobe Experience Manager?

A platform to build and manage webpages, mobile applications and content. It gives us freedom to optimize our digital experiences across various channels.

What do you dislike about Adobe Experience Manager?

Sometimes it get stuck or gets very slow.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Marketing automation enables us to automate various marketing workflows.

Mid Market (51-1000 emp.)
Apr 06, 2023
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"AEM-Website content management!"
What do you like best about Adobe Experience Manager?

AEM is one of the best Adobe tools to have for managing front-end websites. It is a very user-friendly tool where we can add components as per our requirements, which can be displayed at the customer's end. It gives a wide range of components we can add to our template. Also, it has DAM, which works as a repository that we can directly integrate with our website. The Styles and configuration provide for components really help modify the website content in an efficient way.

What do you dislike about Adobe Experience Manager?

UI can be improved to enhance the user experience.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Components provided for different Templates Regular updates which enhance the performance DAM-Digital asset management Author and Publishing mode AEM makes development and deployment fast.

Enterprise (> 1000 emp.)
Nov 11, 2022
 Source
Overall Rating:
4.5
Jim N. avatar
Jim N.
Sr. Director Of Digital Marketing
Share
"Adobe Experience Manager - great for your enterprise level web management needs."
What do you like best about Adobe Experience Manager?

Adobe Experience Manager's front-end experience is top-notch. It was the most user-friendly, drag-and-drop experience I had seen across all enterprise-level content management systems. It also felt very much apart of the Adobe ecosystem, so design teams would feel at home.

What do you dislike about Adobe Experience Manager?

The backend side can be very complicated. You need to ensure that your back-end team has a high-level skillset in Java. It can be rather confusing on how to best architect this, compared to other less complicated solutions; however, it does give you more flexibility to customize the architecture.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager offered us the enterprise-level content management solutions that we needed. Large organizations need a product that can scale up and outwards, as well as can be reliable enough to ensure minimized down-time. Stability and scalability are two important aspects that we benefitted from.

Enterprise (> 1000 emp.)
Nov 08, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Leading CMS system, good for citizen developers"
What do you like best about Adobe Experience Manager?

The platform gives good DAM capabilities. It can be used by marketing teams and agencies to author pages easily and run campaigns as per their plans. This removes dependency on day to day operations from IT teams.

What do you dislike about Adobe Experience Manager?

The infrastructure is complex and needs lot of maintenance. The development paradigms are also not very straight forward. Issue debugging also takes a lot of time.

What problems is Adobe Experience Manager solving and how is that benefiting you?

It is solving problem of running best in class digital experiences for customers and also helping marketing team create their own pages and campaigns without any dependency on IT teams.

Mid Market (51-1000 emp.)
Jun 13, 2022
 Source
Overall Rating:
4.5
CP
Chuck P.
W
Share
"AEM is excellent"
What do you like best about Adobe Experience Manager?

It's a versatile and powerful tool that if you have a good Web developer available can be customized to your needs. It makes website management easy once you get the hang of it.

What do you dislike about Adobe Experience Manager?

There is nothing that pops to mind. Because it's so powerful and versatile, it can be a bit overwhelming to new users but the training resources makes that easier to navigate.

What problems is Adobe Experience Manager solving and how is that benefiting you?

It makes it easier for us to manage our website by allowing us to decentralize the workflow of editing and creating pages and content. Works great once you figure it out.

Enterprise (> 1000 emp.)
Jun 09, 2022
 Source
Overall Rating:
4.5
HT
Heghine T.
Digital Marketing Specialist
Share
"All in one solution for businesses"
What do you like best about Adobe Experience Manager?

I like the diversity of services and evaluation options.

What do you dislike about Adobe Experience Manager?

All is fine, but it's not as user friendly as I wish it to be. Especially when one is not tech-related person, it can be way difficult to work with.

What problems is Adobe Experience Manager solving and how is that benefiting you?

It helps bring traffic to my website and measure it, as well as enrich it with relevant content.

Enterprise (> 1000 emp.)
May 26, 2022
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"I would like to share my working experience in Adobe Experience Manager Tools (AEM)."
What do you like best about Adobe Experience Manager?

It helps to do A/B Testing and analytics the result of user's performance. To splits the audience over the region using Adobe Target. We can create multiple offers to check the user response. It helps to improve the audience of the app. we can also add recommendation strip to the web page where we need to append the stip module with ML data.

What do you dislike about Adobe Experience Manager?

For E-commerce platforms, When testing large-scale e-commerce applications, it flickers, so, from the user perspective, it shows bad user experience. And we can't use multiple frameworks in Adobe target offers. It's use only HTML.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Body hiding for single-page applications. Collecting metrics data is quite complicated for single-page Applications. With the help of analytics data, we can choose the right features for the applications.

Small Business (50 or fewer emp.)
Dec 07, 2021
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Things to know before choosing Adobe Experience Manager as your CMS"
What do you like best about Adobe Experience Manager?

Headless CMS leading to decoupled approach and high performance Integration with other adobe marketing cloud platforms DAM for saving all digital assets in one place

What do you dislike about Adobe Experience Manager?

High cost as compared to peers leading to increased marketing cost Only suitable for organizations having website backend designed on JAVA platform for compatibility Not up-to mark support experience

What problems is Adobe Experience Manager solving and how is that benefiting you?

Design websites on AEM Communication resources such as email templates, images being retrieved from AEM Easy to make changes to website avoiding long development cycles

Enterprise (> 1000 emp.)
Oct 09, 2021
 Source
Overall Rating:
4.5
Vijayakumar M. avatar
Vijayakumar M.
Project Lead
Share
"Flexible to customisation"
What do you like best about Adobe Experience Manager?

I like the product is very flexible to customize the features depends on customer requirements. I am using AEM product to design very complex website. Its very easy to build multi language site, organize the digital assets and publish the content where ever you want.

What do you dislike about Adobe Experience Manager?

Complex for beginner Adobe support team does not resolve the problem if you have done the customization.

What problems is Adobe Experience Manager solving and how is that benefiting you?

To build a multi-language website with rich digital assets is very simple.

Enterprise (> 1000 emp.)
Oct 02, 2021
 Source
Overall Rating:
4.5
Pavan I. avatar
Pavan I.
Site Merchandiser
Share
"Adobe Experience Manager-The best CMS tool in the market to build websites"
What do you like best about Adobe Experience Manager?

Using Adobe Experience Manager, we can build enterprise-level websites. It can be easily customized to suit our needs for designing websites. Also, it can be integrated with Adobe Analytics to extract data regarding the performance of various campaigns on our websites.

What do you dislike about Adobe Experience Manager?

If we want to make significant tweaks to our websites designed using Adobe Experience Manager, then we will need the help of an AEM developer.

What problems is Adobe Experience Manager solving and how is that benefiting you?

It's very easy to design banners for our websites using Adobe Experience Manager. Also, it's quite effortless to schedule updates to our websites using Adobe Experience Manager. The Analytics tagging on AEM helps us to integrate it easily with Adobe Analytics for pulling data related to our websites. Also, it requires very few people to manage our websites using AEM.

Enterprise (> 1000 emp.)
Sep 22, 2021
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"AEM: Powerful But Irritating"
What do you like best about Adobe Experience Manager?

Depending on how your dev team configures your components, it's an easy process to create, edit, stage and publish web pages. AEL also has a great DAM but it does require discipline to configure where you put files and images or else they can end up everywhere.

What do you dislike about Adobe Experience Manager?

You have to make sure you toggle back to editing mode from HTML mode while configuring headlines and body content. If you don't, none of the changes you make will save. And depending on how long you work in the tool, content menu items may not show up unless you re-sign in.

What problems is Adobe Experience Manager solving and how is that benefiting you?

We are moving toward global components and we are working on a video playback component. It's useful that we have access to IT2, UAT and PROD environments, but not all of them offer the same capabilities.

Enterprise (> 1000 emp.)
May 29, 2021
 Source
Overall Rating:
4.5
Victor Ung, E. avatar
Victor Ung, E.
Community Organizer
Share
"Powerful enterprise solution for content management"
What do you like best about Adobe Experience Manager?

As a developer, creating customizable content components is intuitive. Adobe has great documentation and tutorials for getting started. As a Product Manager, this is a great product to recommend to clients and vendors for its ease of use, high customization and user experience design, and technical support.

What do you dislike about Adobe Experience Manager?

There were rare instances that the default components didn't quite fit our needs and developing a new component from scratch meant a lack of consistency.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Creating more front end customization for a non-technical content and marketing team.

Enterprise (> 1000 emp.)
May 21, 2021
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"User (Adobe Analytics Integration with Tealeaf tool)"
What do you like best about Adobe Experience Manager?

We can customize reports , so there is likely a way to measure anything if you’re willing to search. I am Tealeaf Admin, and we integrated Tealeaf tool with Adobe to achieve goals like 'Maximize the integrated value of Tealeaf with Adobe Analytics' & 'Make Tealeaf capabilities easily accessible by Adobe Analytics users'.

What do you dislike about Adobe Experience Manager?

There is a steep learning curve present with Adobe Analytics

What problems is Adobe Experience Manager solving and how is that benefiting you?

I am Tealeaf Admin, and we integrated Tealeaf tool with Adobe to achieve goals like 'Maximize the integrated value of Tealeaf with Adobe Analytics' & 'Make Tealeaf capabilities easily accessible by Adobe Analytics users'

Mid Market (51-1000 emp.)
May 20, 2021
 Source
Overall Rating:
4.5
GT
Gaurav T.
Assistant Consultant
Share
"Adobe Experience Manager - best in class content and digital asset manager"
What do you like best about Adobe Experience Manager?

AEM can be used as a responsive repository. This can also publish sites and microsites .It has integration to almost all applications to help user experience coming from any legacy or new technology platform.

What do you dislike about Adobe Experience Manager?

This is costly and have a lot of support restrictions to even provide training or sandbox environment to its enterprise users which is not great .

What problems is Adobe Experience Manager solving and how is that benefiting you?

We are showing decisioning offers to users on AEM published Web as well as using AEM sensei repository for our application to provide users a great front/back end experience. This has provided us facility to interact with user in their preferred language ,channel and doc sizes and to the point . This has shown us increase in revenues upfront.

Small Business (50 or fewer emp.)
May 20, 2021
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Works well"
What do you like best about Adobe Experience Manager?

Manages our systems well. Pretty adaptive to your needs.

What do you dislike about Adobe Experience Manager?

Takes a bit of time to learn the ends and outs.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Organize our projects and helps push information.

Enterprise (> 1000 emp.)
Mar 17, 2021
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Adobe Experience Manager Is User Friendly"
What do you like best about Adobe Experience Manager?

AEM is intuitive and user-friendly. I like that I can make changes quickly and efficiently.

What do you dislike about Adobe Experience Manager?

Scheduled page updates can sometimes be unreliable. 6.4 seems to be a bit less intuitive than 5.6.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Our firm uses AEM for content authoring of our digital properties. By doing so and giving the author more flexibility and power, we are able to be more efficient and save time.

Enterprise (> 1000 emp.)
Apr 28, 2020
 Source
Overall Rating:
4.5
Dawn R. avatar
Dawn R.
Global Marketing Director
Share
"Manage your work with great ease"
What do you like best about Adobe Experience Manager?

It is a fantastic platform and giving reliable services. It is a combination of digital asset management and content management system and a powerful content always makes a difference. Because you have to customize it according to your customer demand, which is the main tool of bringing business growth. It has made scaling effortless for us, because of it automated tools we can manage our stuff across all the channels. We are spending our time in searching for the things we needed to create our content, in fact ‘Abode experience Manger’, is providing everything for us.

What do you dislike about Adobe Experience Manager?

We are having a wonderful experience with this amazing software and every day we discover its new approach towards content and web management, we are its satisfied customers.

What problems is Adobe Experience Manager solving and how is that benefiting you?

We are happy and satisfied customers of Adobe experience manager. It is great tool when it comes to web management which includes web pagers and digital data, forms and everything related to web. It is providing us a way to generate our content-led experiences in the outer world.

Mid Market (51-1000 emp.)
Apr 27, 2020
 Source
Overall Rating:
4.5
Jennifer T. avatar
Jennifer T.
Business Operations Manager
Share
"One of the most powerful products"
What do you like best about Adobe Experience Manager?

Now Adobe Experience manager has given me an easy way, it has automated tools that help me to source, adapt and deliver my valuable work to my customers. It is the perfect tool for digital organization of works. It is the best ever tool which helps to transform your paper based interaction into digital assets. The robust CMS will help you to create your content with speed and much ease.

What do you dislike about Adobe Experience Manager?

I wish there could be some text editors for spell check. But I am having a great experience with this application so I cannot yet found any as such complex to tackle cons.

What problems is Adobe Experience Manager solving and how is that benefiting you?

You will find no issues to create and maintain pages and you can easily pick up with images and tools. Adobe marketing cloud let you combine your two businesses at one place. Through Adobe Experience Manger I am experiencing a new way to deal with marketing.

Enterprise (> 1000 emp.)
Nov 16, 2019
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great tool to build global and local pages"
What do you like best about Adobe Experience Manager?

Ease of creating the pages and doing the social engine optimization.

What do you dislike about Adobe Experience Manager?

Absolutely fantastic tool without any flaws. Ease of migration from ECM to AEM.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Create the global pages, article pages and topics pages. Ease of tracking pages and click through ratio. Ease of bifurcating the pages globally and locally.

Enterprise (> 1000 emp.)
May 13, 2019
 Source
Overall Rating:
4.5
Cedrick H. avatar
Cedrick H.
Team Manager
Share
"Provide our department with the best tools in web development"
What do you like best about Adobe Experience Manager?

I like your web design since it achieves attractive and efficient results, allows users to efficiently manage their savings in one place.

What do you dislike about Adobe Experience Manager?

It should improve the capacity of easy since it presents problems in this section and improve the updates that can get to damage some documents.

What problems is Adobe Experience Manager solving and how is that benefiting you?

We use Adobe experience manager to have a usable editing program in 80% of the activities of our Company it is very easy for new web developers to use this since the handling is fast and without any problem improving the organization and personalization.

Enterprise (> 1000 emp.)
Apr 08, 2019
 Source
Overall Rating:
4.5
KB
Karandeep B.
Mr
Share
"Valuable Software"
What do you like best about Adobe Experience Manager?

Well, The integration of this software is seamless and effort less. Its is recommended for smaller companies with focus on marketing perspective but I can say It helped us a lot, we as a team in a Tech giant used this product for formatting documents to the format suitable for web. Translation function was well working as we required some of the pages to be translated for the clients in different areas. It allows to manage structural content which came very handy as it is more focused towards constant customer satisfaction.

What do you dislike about Adobe Experience Manager?

I genuinely didn't dislike any feature of this software as it is far better than the companions but some how it was little difficult for me as an individual to transfer or export or migrate the data into different formats, but that is an individual opinion , for a team it was great to work with as we had no problem integrating.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Its is recommended for smaller companies with focus on marketing perspective but I can say It helped us a lot, we as a team in a Tech giant used this product for formatting documents to the format suitable for web. Helped us to collaborate with different teams very easily which as a result saved us alot of time and pain.

Mid Market (51-1000 emp.)
Apr 04, 2019
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Simple to use "
What do you like best about Adobe Experience Manager?

Very efficient and effective tool to get the job done. Helps me organize and provide quick response.

What do you dislike about Adobe Experience Manager?

The user interface could be improved but overall I enjoy using the tool

What problems is Adobe Experience Manager solving and how is that benefiting you?

Efficientcy has improved and it's allowing me to document important pieces of my business

Enterprise (> 1000 emp.)
Mar 27, 2019
 Source
Overall Rating:
4.5
Bahar R. avatar
Bahar R.
Global Web Managment Specialist (Nmq)
Share
"Adobe experience managment specialist "
What do you like best about Adobe Experience Manager?

Super user friendly to create and update website contents

What do you dislike about Adobe Experience Manager?

Sometimes you think you can have some more component to make your work easier

What problems is Adobe Experience Manager solving and how is that benefiting you?

I can create and update philips page for global and local pages in less than 5 mins

Mid Market (51-1000 emp.)
Mar 27, 2019
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Adobe Experience Manager review"
What do you like best about Adobe Experience Manager?

When it comes to its advantages, first of all, AEM lets you manage multiple sites using just one solution and translate your pages into different languages. It's especially helpful when you have a complex website and market your product in different countries.

What do you dislike about Adobe Experience Manager?

In general, I think that AEM is a robust solution, however, its complexity may be found difficult at the beginning, especially for users who have never had any experience with such a tool before.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager (AEM) is scalable which is a huge plus for large organizations. The one piece that many people forget is that AEM is a web application, not just a CMS. This means that only your imagination is holding you back from what AEM can do or be and it can be connected to just about anything with a computer: the large TV screens in Time Square, the touch screen drink machines at restaurants, in car display monitors, etc

Enterprise (> 1000 emp.)
Mar 26, 2019
 Source
Overall Rating:
4.5
Andrea P. avatar
Andrea P.
Digital Marketeer For Sleep And Respiratory Care
Share
"AEM review"
What do you like best about Adobe Experience Manager?

The many options available to edit webpages and how user friendly is the tool in terms of adding or editing sections

What do you dislike about Adobe Experience Manager?

I dislike that some of the options are not explicit to know what to do for example when copying a section to another webpage.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adaptation of materials to the countries I use it in the different locales

Mid Market (51-1000 emp.)
Mar 06, 2019
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Awesome tool"
What do you like best about Adobe Experience Manager?

system allow you build templates for pages and place them in different kind of content on the pages

What do you dislike about Adobe Experience Manager?

high complexity AEM is build on uniques structure requires a fair bit of knowledge from end users

What problems is Adobe Experience Manager solving and how is that benefiting you?

it is a enterprice content managent system at my work

Mid Market (51-1000 emp.)
Jan 16, 2019
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Content management system that reduces times"
What do you like best about Adobe Experience Manager?

Great interface to manage content quickly and inemediata that helps the marketing department to reduce time and distribute content at high speed providing flexibility to workers.

What do you dislike about Adobe Experience Manager?

Adaptive web design I personally think that it does not optimize elements like the design, the size of the text, in the way that it should adapt. This presents some problems when the customer chooses how they should be.

What problems is Adobe Experience Manager solving and how is that benefiting you?

One of the benefits you have is that it has fewer incidents and more escalation and security in the cloud. The cloud is the key. Thanks to the cloud you can really manage content at the business level, and get privacy and scaling.

Enterprise (> 1000 emp.)
Sep 14, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Great for multiple websites"
What do you like best about Adobe Experience Manager?

I work a lot on creating content for multiple websites, which means keeping track of different home pages, content, and having fast turn around. When use AEM, it makes my edits visible while I'm making edits. In the editor, I have a clear view of how my content is going to be presented once I publish it.

What do you dislike about Adobe Experience Manager?

I'm still new using this and it's intimidating to know that if I push something into the system, that everyone else in my team and company will see it. This means if I make certain mistakes, people will know it was my mistake. I'm sure this feeling will go away once I get more comfortable using the software.

What problems is Adobe Experience Manager solving and how is that benefiting you?

I work with multiple teams at once, one problem I was having was working in conjunction with other content managers and us not being able to collaborate as effectively as I would like. This helps us work well together.

Enterprise (> 1000 emp.)
Jan 26, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Easy to use"
What do you like best about Adobe Experience Manager?

Love the functionality with ease of use.

What do you dislike about Adobe Experience Manager?

A tad on the costly side but definitely worth it.

What problems is Adobe Experience Manager solving and how is that benefiting you?

It has allowed me to eliminate some HR procedures while allowing for ease of use

Small Business (50 or fewer emp.)
Jan 16, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Incredible app!"
What do you like best about Adobe Experience Manager?

It makes editing content more easy and organized! I love the fact that it's connected to the cloud!

What do you dislike about Adobe Experience Manager?

It's perfect. No complaints at the moment!

What problems is Adobe Experience Manager solving and how is that benefiting you?

Helps me maintain organization with my project files.