Adobe Experience Manager Reviews & Product Details

AEM is leader in WCM and DAM. It has seamless integration with Social and Digital Analytics. It can interface with other cloud services like translation, search and promote etc.

it has a steep learning curve. Its licences are expensive and horizontal scaling becomes a challenge

We are trying to build a website where managing content and digital assets are easy and intuitive

the ease of doing personalized content and marketing. offers great features, but packaging it as part of a suite is not idea. there's also more customization needed to get the campaign setup.

the reporting of page views and campaign management reports are not great. It offers the features but not a core product. the customization can be a heavy operational overhead to maintain. if the campaign management used for personalization had a better view for all the promotions, it would be great to use. Also any reports plug-ined into the campaign would be great for business stakeholders.

content marketing and personalization. serving the right content at the right time has great value to leads. this allows more customization capabilities for doing more content marketing and creating a personalized set of campaigns.

It was really easy to pick up. There's a great resource of online courses that will get you going in a week even if you have never used it before. I also like how its very easy to customize the dialogs.

I found that if you were doing something that involved a lot of customization (in terms of forms, etc) it was a bit complex. Editing java files was a pain because the online editor didn't support changing. Also you have to sync your online editor with your editor in eclipse, which sometimes was frustrating if you forget and end up loosing your changes.

We wanted to customize the clients entire Websphere based site to this content management site. We wanted to customize dialogs and be able to customize forms. The challenges we faced were the client only wanted specific looks to be change between using the dialog boxes. So it was a lot of "if the box template is chosen, these 3 options will appear." Overall it was a success from a developers' standpoint. As far as benefits goes, I can see that you can use this to easily create a page even if you have no development experience. It's the most straight forward content management utility I have seen (as in I was able to figure out with little help how to add different sections to the page and customize them).

One stop solution for Content Management Tool is very responsive No Programming is required for Adobe Experience Manager Easy to implement and integrate with other systems

The number of features and capabilites, which could increase the complexity for new users. Costing is very high and require more resources

Adobe Experience Manager facilitates us provide a better digital asset management experiences for our clients. It has enabled us to get better engagement and conversion, thereby increased revenue.

Ease of use is the best thing about adobe manager

Sometimes it crashes multiple times. Also, needs a very internet connection, does not comply well with internet in India

Easy integration of different features helps ke work faster

Certainly! One notable aspect of Adobe Experience Manager (AEM) is its powerful content management capabilities. For example, organizations can efficiently create, edit, and publish content across multiple channels using AEM. Its intuitive interface allows content creators to collaborate seamlessly, ensuring a smooth workflow. Additionally, AEM's integration with Adobe Creative Cloud enables a cohesive process, from designing assets to delivering compelling, consistent experiences to users across web and mobile platforms. This centralized and streamlined approach is a key strength of Adobe Experience Manager

While Adobe Experience Manager (AEM) offers powerful features, some users have mentioned a steeper learning curve for beginners. The complexity of the system can be a drawback for those unfamiliar with advanced content management systems. Additionally, the licensing costs associated with AEM can be a concern for smaller businesses or organizations with budget constraints. It's essential to carefully consider the specific needs and resources of your team before committing to Adobe Experience Manager.

Adobe Experience Manager helps businesses efficiently manage and publish content, personalize user experiences, maintain brand consistency across channels, collaborate seamlessly with creative teams, and analyze data for informed decision-making. This results in improved digital experiences and stronger connections with the audience.

smooth and elegant to create and manage experiences across channels.

It is expensive both in lisence fees and resource setup

Helping in multi channel content delivery

I found AEM quite user friendly tool having everything on your mouse clicks. A person with minimal knowledge of coding languages can also work on the tool but the better the knowledge of coding languages the better the experience.

The layout of the tool is a bit confusing when it comes in comparison with other tools and I do think it is worth since you only need to do a mouse click to execute a job. An extensive training of the tool is required for a person to work. I do personally think that if you have coding languages knowledge and you can see a relevant code generated for the mouse click job done on AEM would make the tool much usefull and friendly for developers. The tool is great for pure marketers.

I had worked with creating emails and templates using AEM and I think it was pretty good, but a relevant generated code for the executed operation would have made the tool great.

Its easy to use features. The training regarding the tool was very smooth and its very user friendly. I really like working on AEM.

Sometimes there are a lot of maintainence activities which goes on over the weekend and I sort of work on AEM on weekends, so it affects my work a little apart from that its a great tool.

Its making webpage creation easier and I really like it because I don't need to waste my time in coding, instead I can use the amazing drag and drop facilities in AEM. The latest updates are amazing.

I like how many items are properly integrated into a set of goods that provides an entire service. Incredible connectivity among the businesses and 3rd party applications makes it the finest in the industry for advertising and web content management requirements.

Just one drawback I can think of is the hefty price. This is significantly costlier than most market options. However, the total quality they deliver compensates for the expense provided.

I advise my customers to adopt AEM for advertising and CMS experiences, and have experienced fantastic benefits in terms of resource consolidation, actual-time resource collaboration, consumer profiling, and many other areas. It provides a single center for managing, preserving, and accessing rich material. You must have design skills and good knowledge of AEM.