Benchmark Email Reviews & Product Details

The pricing is competitive, with different plans tailored to accommodate various business sizes and needs. Provides a user-friendly experience with a range of features that cater to both novice and experienced marketers.

Data search and segmentation functions could be better. No advanced filtering available.

We use Benchmark as our main email marketing tool in creating, managing, and analyzing our email campaigns.

Benchmark Email excels in its automation capabilities, allowing users to set up personalized email journeys based on customer behavior, preferences, and actions. This automation feature saves time and effort while ensuring targeted and relevant communication with subscribers.

Template Customization Limitations: Benchmark Email provides a wide range of responsive email templates, but customization options may be limited. Users looking for highly customized or unique email designs may find the template customization options to be somewhat restrictive.

Benchmark Email simplifies creating professional-looking email campaigns through its user-friendly drag-and-drop editor and pre-designed templates. This saves time and effort for businesses by eliminating the need for complex coding or design skills, allowing them to focus on crafting compelling content.

simplicity of templates and the ability to mass-upload email contacts.

Limitations in formatting abilities leads to often-clunky formatting and amateaur appearance.

Sending out special promotions, targeting past clients.

My favorite part of Benchmark is the ease of use - the drag and drop editor is really, really good.

The automation feature could use a little work, and the Salesforce integration is currently in disrepair -- the Zapier integration they offer as an alternative is extremely limited.

I'm using Benchmark to do all email communication and marketing.

My company had this for a while and it has worked great and did everything you'd expect for email and signup software. We can have people opt in quickly and easily with a series of premade forms or customize a form. We actually just used the basic form with contact fields but you can also add text and colors to customize it and add to your website. Emails can be customized or started with templates so you know contacts are receiving newsletters that are properly formatted.

Some of the customization options limited so when we really need to have something look a certain way, the text or spacing might be slightly off and is difficult to fix without coding knowledge. Customer service might not know how to format certain things either.

Automating contact optins helps save us time and keep us within emailing guidelines. We can get emails out in a timely fashion are create lists for certain contacts and with specific topics so they're more likely to convert. We generally convert more when we send emails.

Benchmark has a lot of great capabilities and is an easy to use email marketing tool. It's pretty cheap and free to use until your lists grow larger. It's easy to get the job done with and offers excellent customer service. Their online 24/7 chat services are really one of a kind.

Very glitchy, doesn't integrate well with social media, doesn't offer advanced reporting capabilities, uploading lists can be a pain, and doesn't offer any interactive templates (gifs, flash, etc.)

Our management company oversees 90 different hotels and it's a nice and budget friendly way to run campaigns for all our hotels without spam / cross interference issues. Benchmark also offers an excellent chat / help service which is quite helpful since the job has a lot of turnover.

Benchmark is very user friendly. I enjoy the ability to create my own templates.

For me, Benchmark is slow when loading a large list of contacts.

I use Benchmark for mass communications. It is very beneficial to have the results from every email blast.

The platform is budget-friendly and fairly easy to navigate.

The platform email editor is lacking tools, also the email reporting could be way more robust.

We are able to provide a budget-friendly option to clients with eCommerce businesses.

It is easy to use and good for a basic email program

It does not have the functionality of a calendar for marketing planning

It is good for sending out Enewsletters for the company.

What I like is the simplicity and ability to easily navigate through the program. Some programs I think tend to be harder to find always what you need. With Benchmark I don't see to have as much trouble compared to others.

One thing with most programs is what do you need. Like any there are limitations but we would not be using the software or have for certain purposes if it didn't meet expectations. I always recommend finding out what you need first before buying.

This is great because it allows not only for e-mail marketing as a business perspective for doing outreach but also from the event planning side of things. I find both to work very well with each other. For a smaller company I think this is a great starter software depending on your needs.

As a nonprofit, we are able to use it for free (with the exception of paying for image hosting)

Designing the email can be temperamental. It's particularly frustrating that the design (spacing largely) looks different in the editor then in email

email marketing

Interface is very user friendly, easy to use.

The service is not reliable. Deliverability rate is much better with other services.

Mass mailing clients.