BenchmarkONE Reviews & Product Details

I hadn't much experience with this type of software, but Hatchbuck is very straight forward and easy to learn. I feel every time I go on there I pick up a few new skills. Being able to attach tasks to the emails being sent out, and being able to track the clicks per email has been SUPER helpful! I can say my numbers would not be what they are without this program!

I've had some issues at times, loading lead lists. The software gives feedback as to how many were good, and bad, and why. Sometimes I don't understand what it's telling me, but I believe it's something that I will sort out with time.

Being able to reach out to all of my prospects at the same time with one click is wonderful!! I spend a block of time on the weekend prepping it, and throughout the week it sends out the content as I planned. I've been in sales quite awhile and avoided such software, but this time I decided to try it out. It's been a game changer for me!

I've tried to use CRM services in the past, with limited success. I've been at a new job for a few months now, and we utilize Hatchbuck. With just a few tips from my colleague and I was off and going. Since then, I've been able to sort out quite a few tools that work with it, on my own, as well. The controls are intuitive and easy to use. There are many additional tasks you can take advantage of within your email templates that allow you to expedite the process of tracking email distribution, and strategically reach out to prospects.

Some of the feedback the software provides can be a little unclear. Early on, when it would give me messages about certain contacts not uploading, I could not sort out what the issue was. Since then I've spoken with customer service a few times, always with positive results in the end.

Follow up with prospects after you have lost their initial attention can be difficult. Hatchbuck allows you to stay at the forefront of their mind, and with the unsubscribe function at the prospect's ready, they can decide when they will stop receiving such outreach. As a user you don't have to manually remove them, the software takes care of it for you, so you don't continue to bother folks that are not interested.

So far it is very easy to use, and did not experience any bug. We are able to tag and comfortable organise our partners and leads.

The frontend could be more nice (vivid, colourful), but on the other hand it helps to navigate easily.

Database organisation, sending B2B newsletters, tracking results, lead generation via website.

It's got all the marketing automation features of larger suites like Hubspot, Marketo, but at prices small businesses can actually afford. It's a CRM at heart, which is nice because so often businesses have to piece together their customer's perspective from many different systems. Integrates well, easy to use, very adaptable, great partner program, great support. As a small business consultant I've been looking for something like this. It's great for my clients, and great for me to manage.

Like any new system there's a learning curve. And with those that are so flexible it always takes a bit more legwork to get started than you assume. The forms builder could use a facelift, but apparently that's in the works already - of course it is, they're in tune with their customers.

Centralizing customer interactions, simplifying marketing campaigns, automating marketing but also follow-up with contacts. Overall it's a great sales and marketing tool.

Hatchbuck is easy to use and solves many problems our clients were having. It offers a great system for automated marketing and a CRM system that is customizable to your specific needs.

The set up does take some time, especially the first time you use it. Like anything, there is a learning curve.

Our clients are able to consistently communicate with their prospects/leads in a more streamlined approach.

The automation of campaigns and email interaction scoring has given us invaluable insights

The campaign numbers and email template numbers sometimes don't match the reports

Fighting with clunky mail merge was exhausting, smart mass email and campaign building with forms to create call to action. Great sales tool

For my clients that want email marketing and do not have a CRM, this is a perfect integrated solution. It's simple to use and additionally allows for the creation and use of forms. Importing and tagging contacts is quick and easy. It is priced very reasonably for small and medium sized businesses to compete with larger companies with larger marketing budgets. The partner support I get is wonderful.

I wish it provided the ability to create landing pages. I mentioned above that I really like the ability to create forms in Hatchbuck. I would like to be able to customize the forms more - adding branding and other graphics.

I'm helping my clients use Hatchbuck to establish a regular and consistent email marketing effort for both brand awareness and lead generation. Many of them have never used a CRM in the past and Hatchbuck is helping them to build and monitor a sales pipeline as well as establishing daily tasks for routine follow up.

Hatchbuck has plenty of nice features for the spend. While it does not have the full scale of the larger marketing automation systems, it has a great toolbox of automated features for a very affordable price. It is not trying to compete with the large automation systems that cost tens of thousands of dollars, but rather offers a great set of tools at an even better price.

Reporting is slow when crunching for a larger report. If you send a lot of emails, your email reports take a long time to churn and generate.

As a non-profit, we want a way to communicate to our potential donors and score our contacts to see who is interacting with our content and website. Hatchbuck allows us to understand who is connecting and who is not.

Hatchbuck makes it easy to build automated email campaigns the Nurture Prospects, Upsell and Crossell Customers and Engage New Prospects in a compelling and 1:1 way!

The Form design tool could be better. From what I hear, they are working on this right now!

We are automating our business and those of our clients so they can scale and grow rapidly. Our clients love the platform and many have seen substantial growth in their businesses.

The interface is very user-friendly and makes navigating simple. I also love the team at HB...they always take on any challenge we give them and are there to help whenever we need it!

Hmmm...it would be nice if we didn't have to use a 3rd party to connect our calendar but we are still able to do so with Zapier.

Hatchbuck has worked hard to develop a custom ROI report for us that no other CRM has been able to tackle! This is a huge benefit.