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Ecwid Logo
Ecwid
Effortless Online Store Creation
4.8

( 382 )

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Ecwid Reviews & Product Details

Ecwid Overview
What is Ecwid?

Ecwid stands out in this category because of how easy to use the platform is. It’s easily one of the most adaptable, which means users can quickly start selling products online. Ecwid is also not a standalone builder, but it does work with a range of platforms, including WordPress. On this platform, you can customize your checkout experience, integrate key apps to help you scale, and even manage your store on the move.

Company Ecwid, Inc.
Year founded 2009
Company size 51-200 employees
Headquarters Encinitas, California, United States
Social Media
Ecwid Categories on Findstack
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Crevio
Sponsored
5.0

( 1 )

$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Ask Questions about Ecwid
What Ecwid is best for?
How does Ecwid compare to Stan Store?
What are the pros and cons of Ecwid?
Ecwid Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Chromebook, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Ecwid Pros and Cons
Pros
  • Simple enough to plug into your existing websites
  • Lots of customization options
  • Great for adding extra integrations and features
  • Manage your store on the move with a mobile app
  • Various payment processing options
Cons
  • Not a standalone site builder
  • Limitations to the free plan
Ecwid Features
Abandoned Cart Recovery
Affiliate Program
CMS Integration
Customer Management
Customer Reviews
Customizable Templates
Discount Management
Email Marketing
Fraud Detection
Gift Cards
Inventory Management
Loyalty Program
Mobile Optimization
Multi-Currency Support
Multi-channel Selling
Multi-language Support
Order Management
POS Integration
Payment Processing
Product Management
Product Recommendations
Reporting & Analytics
Returns Management
SEO Tools
Security Features
Shipping Management
Social Media Integration
Subscriptions Management
Tax Management
Third-party Integrations
Ecwid Media
Ecwid video thumbnail
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Ecwid Screenshots
Ecwid screenshot 1
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: October 17, 2025
Ecwid Logo
382 Ecwid Reviews
4.8 out of 5
Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
ML
Mike L.
Founder
Share
"Just keeps getting better!"
What do you like best about Ecwid?

I love how quick the support is, the amount of options available, their app store, and ease of use to name a few.

What do you dislike about Ecwid?

I've been using Ecwid for over 10 years so the only issues I had have already been resolved as they added new options to their service.

What problems is Ecwid solving and how is that benefiting you?

Quickly add products to my already developed website, amazing customer support, custom work available to customize their service for your needs.

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
William T. avatar
William T.
Worker
Share
"One of the best e-commerce platform"
What do you like best about Ecwid?

Easy to create web store. Easy to set up

What do you dislike about Ecwid?

Cannot have different fonts and font sizes within the description

What problems is Ecwid solving and how is that benefiting you?

Easy to use for non techie people like me

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Perfect Platform for Beginners"
What do you like best about Ecwid?

The very first thing you'll notice about Ecwid is its user-friendly interface and easy navigation. It really feels like it was designed with the beginner in mind, as everything is easy to understand and set up without requiring any prior technical knowledge. This makes Ecwid the perfect platform for start-ups looking to get off the ground with their online store quickly. One of the standout features of Ecwid is its free subscription, which is highly beneficial for start-ups operating on a tight budget. Offering a free plan with no strings attached, Ecwid is an excellent way for your business to establish an online presence before scaling up to paid plans with additional features.

What do you dislike about Ecwid?

The most significant limitation I've encountered on this platform is the inability to use product variants on entry-level plans. For companies offering products with multiple variations, such as size or color, this can present a significant hurdle, requiring you to either upgrade to a higher plan or find alternative solutions. Additionally, one area where Ecwid could improve is by offering a more extensive selection of integrations. While it does provide integrations for popular platforms the options remain limited compared to other e-commerce platforms. The lack of diversity in integrations may impede your ability to take full advantage of this platform.

What problems is Ecwid solving and how is that benefiting you?

As a small business selling handmade woodturning products, we were initially worried about getting started with e-commerce. But thanks to Ecwid, we're off to a great start! From the easy-to-use platform to the customizable storefronts, Ecwid has provided us with everything we need to start selling online. Plus, the integration with our website makes it seamless for customers to purchase without ever leaving our site. One of the biggest advantages of using Ecwid is the ability to manage inventory and orders from one place. This has saved us a ton of time and hassle and allowed us to focus on the creative side of our business. Another great feature is the ability to sell on multiple channels, including social media and marketplaces. This has expanded our reach and helped us tap into new customer bases. Overall, we're incredibly grateful for the support that Ecwid has provided us as we embark on our e-commerce journey. It's made our transition to online selling a breeze and we can't wait to see where this partnership takes us in the future.

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
MD
Manu D.
Business Owner
Share
"Best eCommerce Platform"
What do you like best about Ecwid?

Their customer support & platform features for online selling.

What do you dislike about Ecwid?

Customization in coupon code is not available

What problems is Ecwid solving and how is that benefiting you?

Online selling made easy

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
DB
David B.
Founder
Share
"Best E-Commerce Platform for the Price"
What do you like best about Ecwid?

We've been with Ecwid for almost five years, and it has been a great tool to expand the e-commerce section of our business. The customer support team has always been quick to answer our questions or resolve any issues. One of the main things that make Ecwid stand out over other e-commerce platforms is its ability to conform to the customization we need for our business, it's also a great deal!

What do you dislike about Ecwid?

Some things may need to be implemented, like adding bulk pricing upload options to the CSV import method. Another option I'd like to see is a design tool feature. But these are highly complex integrations, and Ecwid is still an excellent deal for what is available.

What problems is Ecwid solving and how is that benefiting you?

The main issue Ecwid has solved recently is uploading pricing variations. It was pretty hectic not being able to upload a spreadsheet with SKU's and pricing, but a relief now that that feature is available.

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
GM
Gregory M.
Dev Ops Manager
Share
"Works great for my needs"
What do you like best about Ecwid?

Easy to manage, able to integrate with my main website, Facebook and also has a stand-alone site I can use if there's a problem with my hosting. Support is responsive and helpful. When I asked for a feature to make my order processing easier, they added it in a reasonable time.

What do you dislike about Ecwid?

When I want something fancy I have to pay for a plugin, like notify customers when something is restocked. Also reporting is also either an add-on or is very limited.

What problems is Ecwid solving and how is that benefiting you?

Easy to list products and sell online. I also can run two different sites with the same store items with Ecwid. I find this to be valuable and easily set up. Integration with facebook is as good as facebook can be.

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
AD
Adwoa D.
Chief Executive Officer
Share
"I love it I ve used it for years"
What do you like best about Ecwid?

So easy to make my website and the Mobil apps makes it easy to keep up with new orders, discount and coupon codes shipping etc... The app also shows you your lifetime sales and customer's information.

What do you dislike about Ecwid?

I actually don't have any downsides about the app. If there were things that I didn't like about Ecwid I would use another service. The software is really easy to use.

What problems is Ecwid solving and how is that benefiting you?

No problems the software has never crashed or made mistakes while I have been using it. One thing I do like is the fast customer service response if I ask questions

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
JF
Jevima F.
Founder
Share
"great product to grow your ecommerce"
What do you like best about Ecwid?

An easy to use back office to manage your products at your ecommerce store. Once you start using it, you would never go back to Shopify. Creating categories, subcategories, and adding attributes is a breeze.

What do you dislike about Ecwid?

There is no option to add blog within a site or create stand-alone pages without products that will not show in the menu.

What problems is Ecwid solving and how is that benefiting you?

Within the last 3 years we see many improvements to the interface that make it easier to customize user experience.

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
WJ
Watt J.
Founder
Share
"Always a pleasant experience with Ecwid"
What do you like best about Ecwid?

The platform is easy to use and customer support is excellent. We have been using Ecwid as our ecommerce for a few years and meets our needs as well as our customers.

What do you dislike about Ecwid?

Inability to separate various products to calculate accurate shipping rates

What problems is Ecwid solving and how is that benefiting you?

Ecwis always willing to help to find solutions for any problems that occur

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
KA
Kenneth A.
Founder
Share
"Meeting my business needs...."
What do you like best about Ecwid?

I'm a very busy person running an online automotive tuning business. I required a platform that was flexible to my needs and easy to change on the fly, so I didn't need to depend on a web developer to make the changes. I used a developer to help set the site up, but he didn't understand my business and made many mistakes that I had to address to ensure my business ran smoothly.

What do you dislike about Ecwid?

While I understand businesses have issues from time to time, I rely on email notifications and over the years, Ecwid's transaction notifications were not going out through email which caused delays in order processing. While this issue has been resolved, it was an issue, and I now spend time every day making sure it doesn't happen again, which ultimately costs me time.

What problems is Ecwid solving and how is that benefiting you?

Standardization of order information that allows me to better serve my customers by having all the information I need to fulfil an online order and start the tuning process.