Hootsuite Reviews: 4.2/5 — Solid Choice

Hootsuite is awesome for planning out social media posts, and posting automatically. It's great if you run multiple social media accounts for your business. Hootsuite will save you a ton of time when it comes to keeping up with posting on each platform. The moble app is also extremely helpful for when you have to create, edit, or check posts on the go. The analytics is also very useful. You can see all the data for each post in one simple dashboard, which helps you create better content in the future. You can even answer social media messages through Hootsuite, which helps make sure no questions or messages slip through the cracks. Their overall website is also very helpful, as they provide many articles in their "Resources" section, including posts on social marketing, trends, management, and more.

This isn't really a Hootsuite issue, but it's more of an issue with Instagram and Facebook. If those social platforms notice that your posts are coming from a 3rd party like Hootsuite or Loomly, the algorithms will "push" your posts down so they don't get as many views or interactions. I'm also not a huge fan of the price, which is the main reason we decided to cancel our Hootsuite subscription. We were paying about $130/month, which was a lot for a social media management platform, especially when you're running a small business. If the price came down a bit, we would love to reinstate our account!

Time and energy! Hootsuite allows us to create posts in advance, and then publish them automatically, which saves us a ton of time on a daily basis. We can keep up with holidays, promotions, campaigns, and allow all of our platforms to look consistent together. I like referring to previous posts in order to make sure we're not duplicating posts on similar topics, making our content stay relevant and interesting.

We have had no problems using Hootsuite for the management of our company's social network accounts. I like how easy this tool allows us to schedule publications on our different social network profiles and at the same time how easy it is to interact with our followers in the same control panel.

It might seem expensive or not, depending on the needs of the company or the user in question.

By managing our accounts in various social networks, Hootsuite has helped us in some way to expand our reach and gain new followers because of how easy it is to maintain a long activity and interact with our customers, all comfortably from a friendly control panel.

It is easy and intuitive to schedule social media posts across a variety of networks

Can't add multiple pictures to Instagram

The main problem being solved is consistency. Not having to post "in the moment" from a cell phone is proving to be invaluable

Hootsuite has enabled us to schedule FB, Twitter and Instagram posts far in advance - when platforms like FB have made it nearly impossible to do so. Hootsuite is easy to use - and what you see (in the preview) is what you get on social media.

It can be a little tricky to set up (connect to various social media platforms), but it's worth the effort.

Hootsuite enables us to post to multiple social media platforms - all on the same screen. It saves me SO much time!

Hootsuite is a platform full of alternatives to make managing accounts on social networks comfortable. Its strong point remains as far as possible that it is to manage more than one account within it, depending directly on the plan obtained or the number of accounts to work.

Shared view makes post management a bit difficult. By this we mean that it is much better to manage social networks separately, since in this way more details are taken into account for each publication than would be seen with less screen space.

The amount of time saved by not switching accounts each time you publish is enormous. Hootsuite was one of the pioneering platforms in the application of this utility, and due to the good organization of the publication boards it is easy to organize.

I love it because I can manage to promote my projects on social networks in an automatic and programmed way. The support is totally amazing, I have no communication problems with the people in charge of Hootsuite. It works very fast and easy to access. I've also done campaigns, brand reviews and customer follow ups with efficiency.

Hootsuite must have a more advanced preview of the campaigns or projects to be uploaded to the social networks, so I can make adjustments before publishing.

It gives us a series of positive results in campaigns, social networking projects, brand building, and everything related to advertising. Our projects have the impact we want in social networks. It imposes a new form of showiness and presentation of products in any market.

Depending on the hootsuite plan, you can manage 3 accounts up to an unlimited number of them. In the case of my agency, it works with the professional version, and my job is to create a publication schedule within hootsuite, which is without problems.

When you have too many customers added to the platform, searching for them when scheduling a post can take time if the search tab stops working. This problem happens very rarely, and as for the rest of the service, it works well.

Having such a detailed post planner that it can be expanded to different dates has proven to be handy for creating very long-term posts. Multiple contributors can be attached to posts if corrections are needed.

I've used several social media managing platforms and Hootsuite is by far the best! The scheduling tool is very functional, allowing you to plan posts across multiple channels and format copy and images per platform. It also includes an excellent analytics section, where you can design your own reports based on metrics you want to track and what timelines you prefer to review. Additionally, you can review comments and messages directly on the platform.

The only platform that we use that is not included in the analytics section is Pinterest. This makes it a little difficult to easily generate reports as everything has to be done manually. Additionally, we had trouble getting Pinterest pins to post once they were scheduled. However, with a recent update, those glitches seem to have resolved themselves.

The biggest problem we are solving by using Hootsuite is the amount of time we save in scheduling social media posts. Everything can be scheduled directly on the platform at one time, whether you plan your social content weekly, monthly, or quarterly. It also allows you to make changes easily by clicking and dragging a post to another time slot if you need to. The automatic analytic reports also are a huge time saver. You have to do a bit of leg work to get them set up the way you prefer, but once you have a template, it's easy to generate the reports you need per platform or combined. This tool has definitely made my life easier as a social media manager!

I love being able to schedule future social media messages and saving drafts of my messages so I don't have to reinvent them if I want to repost them at a future time.

I think the only thing that I would change is the file size limit that they product puts on graphics. I often have to reduce the file size to get a graphic to post and this sometimes makes the graphic grainy looking.

We are able to schedule our social media posts weeks or months in advance and also send out one message on multiple social platforms at one time.

User friendly I can see previous post to ensure I am not doubling up. Perfect for LinkedIn and Insta.

ummmm NOTHING.....although a friend has had some issues with an mp4 not uploading and being told "LinkedIn does not accept videos"

Allows you to batch posts to the above platforms and schedule as needed. I can set up the posts at a time that suits me and they will publish at the designated time

Can see all incoming and outgoing all in one place

No Twitter direct message function, need to log into Twitter

All customer comments in one place

Managing projects when you do not have much experience in the area is usually very difficult, that is why when applying strategies, and working as a team is essential for a project to walk correctly, so using Hootsuite has been the greatest peace of mind that We have as a work team, the progress and changes made in each project are stored there, so all members are always aware of everything.

It is an extraordinary platform, but it tends to be very complicated for people who are not familiar with the software and the interface since it is very robust, so they should include user tutorials once the application is downloaded for those who have never had contact with CRM software, personally for me it is wonderful, you can do everything with it.

With our work, clients are amazed, they ask us to advertise their brands on social networks and Web pages with HootSuite, the multiple flow of republications is very easy and simple, it is the easiest way to stay active in networks without wasting so much time. The time we save is really valuable.

It provides tools for the management of social media. It allows user to schedule and update posts on your social media accounts which include twitter, Facebook, LinkedIn, WordPress, Instagram and many other social media platforms. Its dashboard is providing tabs to organize and connect all social media platforms to Hootsuite. It aligns your social media organization with security and team management. It helps in notifying you about what the audience is saying about your brand and how they are responding to it.

Point systems and analytic reports may be expensive. It may not provide Facebook insights. It may be complex to use it for users that are not familiar with it. It may not allow you to post multiple images at a time on Instagram. It provides URL shorteners but they are more expensive than other tools. Previews of summaries are not available.

You can manage your social media accounts through one platform, you don’t need other persons to manage your accounts and share your passwords. You don’t need to hire teams for management of your networks. It is mostly used by utility companies or mobile networks. It helps the user to efficiently respond to their mentions, messages and comment on social media networks. You can monitor customer engagement on your brands and can find your competitors more easily.

It is easy to teach new team members how to use its interface.

Sometimes I felt the way of managing scheduling could be more fast tracked.

I use it for scheduling clients social media accounts. One of the huge benefits are multi account scheduling.

From the beginning it has helped us as a company to manage our social networks from the comfort of our servers. Everything is very easy to use and program, the control panel shows us the feed since we logged in and all the publication options with time. You navigate very well on the platform. In turn, you can respond from right there from the main control panel without having to go directly to the social network or be making many clicks outside the panel.

It still needs to improve and update several things. We are expecting integrations of stories on Instagram and also integrations from Google My Business. Another point against is that we have not been able to schedule the publication of several photos on Instagram and we have only been able to set time for one photo per publication.

We improve managing multiple pages through each social network from the control panel and it gives us a great power in each publication, it is one of the best features of Hootsuite.

1. The calendar view to see the scheduled posts 2. Different level permissions which allow me to have student interns on Hootsuite 3. I can choose from lots of social media platforms to put on Hootsuite 4. Integrates with other products 5. Organized dashboard with lots of tabs to choose from 6. The customer support is amazing, helpful and friendly. They let me ask lots of questions and follow up on the ones they can't answer.

1. Connecting social media accounts to Hootsuite was difficult for me. Some kept disconnecting, others said I didn't have permission. Took a while to sort that out.

I now have an automatic way of approving posts without interns having to create a spreadsheet, I approve it, they put it into Hootsuite, I check again for approval. Now they just upload to Hootsuite, I review, and posts are scheduled. The analytics are great so I'm able to make more informed decisions about social media strategy.

The most helpful thing about Hootsuite is that I like being about to write one post and it will upload the same post to your social media sites. I also like being able to see majority of your past postings to avoid duplication. Another upside is that they offer a free version for those who have certain needs for the application.

Hootsuite can be a little confusing when editing posts. I also created a post and saved it as a draft. It took me a while to finally locate and access my drafted post. To make it easier, there should be a button for "saved drafts" on the main dashboard/home screen of Hootsuite.

Hootsuite has made posting to social media accounts easy with one step versus having to post to each individual site. You can also create posts in advance with future scheduling.

It was an easy program to use, I can use it on mobile or my desktop and schedule all my posting at once. Saves me time and effort from going to post across multiple platforms.

I did have some issues connecting my Instagram and keeping my platforms connected at times. Had some errors, but nothing to deter me from using it in the future.

It is easy for me to get my posts across multiple platforms which saves me and and the aggravation of having to login multiple places and re write the same post.

Simple, ideal to beginer user. All social net, one site.

It´s OK. In linkedIn published is not possible to upload videos

I have all my social media profiles in a unique site

I love how you can tag accounts inside Hootsuite's post creator. Its integration with various social network account search is amazing. Every time I write a post and want to tag someone, I don't have to switch to the Twitter to check if I got their username correctly, just type @ and start typing out the company and you'll see the accounts by that name. Hootsuite also does a great job at showing accurate post previews. I never had an issue of scheduling something and then having a problem with link preview on the website, unlike with other scheduling platforms. And also, how great is it that I can gather my social media analytics in one place?! It's so time-consuming to switch between so many accounts when creating reports, so this feature is real time-saver!

Well I used to not like the design but they recently updated it and looks great and up to date. For now, I sometimes experience issues where the platform logs me out for no good reason. I hope they fix this.

I am saving so much time by being able to schedule my posts in one place for different social media platforms and features like native user tagging mentioned above. Additionally, I use the Streams feature to follow relevant hashtags and keywords across social networks like Twitter and LinkedIn to keep in loop of the latest industry news and other related content that is helpful for my social media content calendar ideation.

a started using Hootsuite a few years ago and never looked back. The platform is very easy to use and user friendly. I get to manage all my social media channels from one simple dashboard not to mention the integration with other software and the data that i get from the performances of my channels.

Not much really. I think they got the formula right as they platform offers almost everything that one would want when it comes to a content management system.

Using Hootsuite has helped me cut my work load in half. I can manage all social channels in one easy to use dashboard. I get to see what is happening across all my channels all in one place. This saves so much time and one does not have to go to each social channel to view its performance etc.

Intuitive and easy to pick up, made managing social media so much more manageable. Allows you peace of mind while still maintaining a steady stream of posts!

Expensive to upgrade and would be nice if you could make changes to posts for specific social media channels within the same original post, but really I have few complaints

I can schedule all the posts for the week at once instead of actually waiting for the time I mean for the post to be posted. Ease of mind, convenience, organization. It even tells you the best time to schedule a post. I found social media posting somewhat intimidating before, seriously I can’t recommend this program enough.

The free version has everything I need, it's very intuitive to use.

It's a little clunky when you try to integrate Instagram.

I don't use it for Instagram because of the difficulties.

Hootsuite can be used to publish any type of post well in advance thanks to its automated scheduling function, which publishes the material for us once we have set a specific date for it. It is important to emphasize that when a publication is scheduled, it can be edited regularly until the moment for which it is scheduled without having to be canceled, so you do not have to constantly configure your publication date.

The use of the bulk composer function has been complicated because when we try to obtain a massive amount of publications with hootsuite it ends up collapsing, so not only do we not reach mass audiences, but we also lose work.

Connecting all the social networks that we want to the same page from where we can have direct access to all of them is just one of the advantages that we can achieve when using Hootsuite. In any case, Hootsuite also remains at the forefront in terms of analytical vision of the results provided by each publication. The purpose of this is to create periodic reports on what happens with each publication in detail and accurately.

User friendly layout and different platforms can be found on different tabs which is helpful.

Whilst layout is easy to use, it is dated.

It has made social media scheduling easier and more efficient.

scheduling, duplicating, re-using content and just dealing with the one interface instead of logging into all accounts. somed management is impossible without something like this and hootsuite has a nice chrome integration makes things easy to schedule while browsing.

the chrome integration is buggy with some web pages, particularly where the area available to click is small and the hootsuite integration icon covers a lot of it. so, it can be buggy on certain things, but nothing that's a deal killer.

i have to have a social media presence on LI, IG, Twitter and this solves my problems on personal branding just to maintain a basic presence that validates who I am and what i do, shows i can use tools to engage and manage my time wisely.

I love the ease of use provided by this program.

Sometimes the streams lag and very important content that comes through isn't replied to within SLA.

We are reaching our clients' customers faster than manually checking their social media accounts.

I like that I can easily manage all social media sites from one spot. I don't need to click around to various tabs and paste the same caption over and over. It's so simple.

There are some restrictions on the features, for example I'm unable to add multiple photos to an Instagram post.

I save so much time not having to go to each individual site to make posts. I'm also able to easily schedule and set up a calendar of all my posts so I can ensure everything will be posted right on time.

The calendar view really helps me plan out my posts and make sure I'm not overloading my audience's feed. It also lets me easily drag and drop scheduled posts to another day if I suddenly have a post that needs to happen immediately.

The news feeds can get a little overwhelming from time to time, but those are easy to customize.

I needed a way to schedule posts to go out simultaneously on our Instagram and our FB page. I also wanted a way to schedule Instagram posts ahead of time so I didn't have to worry about posting something I needed to go up on a specific day.

I love the scheduling section of Hootsuite. It makes it easy to see when I have content booked and where I have gaps.

There are some features that require your accounts to be a certain way (facebook business account linked to instagram) in order to post. If your company doesn't have all of those, it's a pain.

Content planning with ease.