Loom is a video-making platform that is designed to help businesses facilitate better and more efficient workplace communication through video and screen recording. It empowers users to use a web-based interface that supports screen recording and screen capture, shared via a link for easy viewing.
Segment |
|
---|---|
Deployment | Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
The popularity of remote and hybrid work is increasing at an incredible rate. Since the pandemic, around 16% of companies worldwide have gone fully-remote, while 62% of companies allow their staff to work remotely on occasion.
The distributed nature of the workplace today means companies need to invest in new tools to keep their staff aligned and connected. Whether you’re sharing messages in Slack, or video conferencing in Microsoft Teams, you’re probably already investing in tools that will support the change landscape of work.
Loom is quickly emerging as one of the most valuable platforms in remote and asynchronous work. It focuses on allowing users to capture video content, screenshots, and other information for recipients to watch whenever they choose. This can be a lot easier for teams looking to communicate when other staff members aren’t available for a real-time video call.
Today’s Loom review will explore everything you need to know about leveraging this video and screen-capture tool for the age of asynchronous and remote work.
Loom is the leading video communication platform for asynchronous work. Designed for speed and simplicity, the solution allows you to record, share, and interact with videos. Over 14 million people across 200,000 companies use Loom to work more collaboratively.
The primary features of Loom include:
One of the things that makes Loom so compelling to modern workforces is how easy it is to use. It only takes a few seconds to sign up with Loom using your Google, Slack, or Apple ID. You can also create an account with an email address or SSO.
Once you’ve created an account, you can simply install your application onto your device. Downloads are available for Windows and Mac, and you can get the iOS or Android app directly from respective app stores. There’s also a Chrome extension for Loom.
After installing the application, you’ll have to make sure you enable permissions for recording from your microphone, webcam, and screen. The desktop application will appear in your system tray or menu bar, so you can start recording with one click. There’s also the option to set up keyboard shortcuts.
When you’re fully setup, you can start recording your videos instantly. By default, the app records your screen with a webcam overlay, but you can also choose to record your face or screen individually. The iOS version of Loom does not allow for recording both your webcam and your screen at once, however.
Before you begin recording, you’ll be able to reposition and resize the webcam overlay, and choose whether you want to capture a portion of your screen or the whole thing. You can also decide whether to record system audio alongside your voice.
When you’re done recording, the entire video will automatically upload to the Loom cloud environment, and be accessible through your account. Here, you can edit the video in various basic ways, such as stitching different pieces of content together, cutting out the parts you don’t need, and adding “call to action” buttons which popup for users after the video finishes.
Notably, every video created with Loom is automatically made “public”. You can share the link to anyone, and they’ll be able to watch it without signing up for an account. The share button also offers one-click sharing for social media, and access to code for embedding videos on a website. The Chrome Extension will also automatically convert videos into embedded content for Google Doc, JIRA, Gmail, and GitLab.
Users viewing your video can speed up playback, react with emojis throughout the viewing process, see an automatic transcript, and leave comments.
Loom’s pricing structure is relatively straightforward. There are 3 primary plans to choose from, starting with an attractive free package.
Options include:
Price: Free
The Starter plan is free for anyone who wants to record quick videos (less than 5 minutes) and share them with colleagues quickly. You can use this package with up to 50 creators, and create 25 videos per person, with access to features like:
Price: $8 per user per month
The Business plan comes with all the free features of Loom for unlimited creators, and 50 Creators “Lite”. You can create as many videos as you like with unlimited recording lengths. As well as the features in the Starter pack, you also get:
Price: Custom
Designed for companies with specific recording needs and privacy requirements, the Enterprise plan gives you more advanced admin and security settings. You can also set up unlimited members, videos, and record for as long as you choose. Along with all the features in the Business plan, you’ll also get access to:
If you’re a teacher in the digital world, you can access a specialist plan specifically for education. Loom offers qualified educators access to premium features and unlimited recordings for free. You also get advanced HD videos, up to 45 minute recording lengths, and unlimited viewers.
Password protected videos, call-to-action buttons, search functionality, and system audio tools are also included as part of the package.
Loom is an excellent tool for rapidly creating and sharing video content and screens with your colleagues. It’s easy-to-use, packed full of useful features, and relatively affordable compared to some other options. However, there are other solutions out there.
Some of the most compelling alternatives include:
Slack Clips is the native screen recording feature built into Slack. If you’re already using the Slack service for asynchronous collaboration, it might make sense to choose this product over Loom. With Clips, you can not only capture screen information, but also add voice overs to something, and implement your webcam too.
The Slack Clips feature doesn’t work outside of Slack, so you will need an account to start using the service. Clips can also only be shared in channels or through Slack direct messages. There’s also a five minute limit with no way to increase your recording options.
You’ll also need a paid account with Slack to access this service. Clips is not included as part of the Slack free package.
If you’re using Dropbox for storing and managing files in the remote working world, you can also tap into one of the most recent features introduced by Dropbox. “Dropbox Capture” automatically uploads the videos you create directly into your Dropbox folder, which makes it ideal for sharing with distributed team members.
Though still relatively new to Dropbox, the Capture function offers many of the same features as Loom, including the option to take a screenshot, record your screen, or combine your screen recording with a view of your webcam. You can also record audio, or make a gif this way.
All of the content you produce will be saved to the Capture folder in your Dropbox account. You’ll also be able to hover over the capture to collect an URL to share with colleagues. The “Markup” feature allows you to draw on your content and add annotations.
Another option for those who already have a dedicated productivity and collaboration tool in place with their team, Asana comes with a range of “add-on” features for screen recording and video. One of the most common options is the “Coview” service, which allows you to create detailed videos and screen recordings with a couple of clicks.
You can also use Coview as part of your customer service strategy, allowing customers to capture information and code-level insights into any problem they’re having. All of the content is stored to your Asana account, where you can export screenshots and recordings as Asana tasks.
While the features aren’t exactly the same as the ones you’ll get from Loom, they’re pretty straightforward, and ideal for customer service teams.
If you want to avoid adding any more apps to your workplace, or you need to keep your budget as low as possible, Mac and Windows devices also have some of their own screen capturing options. You can capture an entire screen, window, or portion of a screen on a Mac by pressing shift, command, and 3 together on your device.
The QuickTime player on Mac also allows you to capture video recordings of your computer screen. Simply open the QuickTime player, then click on “File”, then “New Screen Recording”. You’ll be able to control exactly which portion of the screen you want to record, and decide whether you want to include your pointer in the recording.
On Windows, the best way to capture screen recordings is with the “Game Bar”, built for Xbox consoles. You can access this feature by going into “Settings > Gaming > Xbox Bar”. From there, enable the Xbox Game Bar, and you’ll be able to start recording videos or taking a screenshot with the click of a button. You can also trigger the game bar with shortcuts.
You should be able to record activity in most windows and applications with Game Bar, and there are various tools for allowing you to adjust your recordings, adding audio, and reducing the size of your screen.
For capturing asynchronous video messages, screenshots, and screen recordings, Loom is one of the simplest tools on the market. It’s ideal for beginners who want to be able to capture quick videos to share with colleagues in an instant. The fact that other people don’t need an account to watch your videos can make it much easier to collaborate with Loom.
Share your experiences with the Loom app in the comments below, and let us know if you prefer any of the alternative options available today.
The icon makes it convenient to use, and I like that I can pause and restart recording of my video without having to stop and restart the entire recording. I don't know any other platform that allows you to do this.
I find the video editor clunky and difficult to use if I want to remove content from the middle of a video. It would be great if we could clip parts and choose which ones to delete.
It makes it very quick and easy to create visual technical walkthroughs and deliver visual explanations to my clients.
Loom is quick and easy. I simply click on the Loom icon on my screen and I am ready to record instantly.
The quality of the recording is not quite as good as other platforms I've used.
Loom allows me to show and not just tell with my consulting clients. When words aren't quite enough, my 1-2 minute explainer videos always do the trick!
I run marketing teams and I was an early adopter of screensharing, which used to be super clumsy. Then Loom came, and made things smooth. When there were only a few features, they worked amazingly well. Fast, smooth, intuitive. Now that the features are getting robus, it also works amazingly well. One thing that used to be a drawback was that when you made a video, you'd also need to make a written summary if you wanted to make it easy for your team to follow the action items. Now with the AI that summarizes and describes things so well, you don't even need to do that. All in all, amazing worklow and time saver. Async feedback FTW.
Not much. Really, not much at all. Just writing something here to meet the mininum character limit.
I work with international teams that have a variety of cultural contexts and time zones. They continuously praise my Looms for how they get clear walk-through's of what I want from them or don't want. I've also used Loom as a plan B with clients. Like when I want to show the client an analysis but it's either hard to schedule a call with them, or I don't need a call for just the five minutes of a visual walk-through.
Loom is absolutely fantastic for communicating Asynchronously, sharing ideas and troubleshooting, and creating a library of content that can be accessed at any point in the future. Loom has allowed me to avoid so many meetings and collaborate more with my manager as he can review my loom videos when he gets a moment in between meetings, rather than setting aside time to review something small. * I also cannot speak highly enough of their features that are rolled out. Features like selective screen blurring and a suite of AI tools have all been fantastic. I am happy to report that many loom features seem to be very well thought out and tested before rolling out for regular use. The new AI features like AI titleing, creating descriptions, as well as creating chapters for viewers to find the section of the video most relavant to them have been a game changer. Those AI features all work so quickly as well, usually within 10 seconds or less of the recording ending!
My experience with Loom has been excellent in almost all aspects. One of the only lingering issues I have come across is with a colleague who had a previous account for educational use. The platform seems to automatically send her videos to her old profile dispite being logged into her new one and having her new profile have admin features. This is currently being investigated by their support team (who replied back to me in just a few hours of the initial ticket being submitted).
Loom is solving my need to virtually communicate with team members and managers while ensuring that there is transparency to what I am explaining in my videos. We have used loom for asynchronous communication, creating a procedural library, creating content for our new LMS, and several other things.
So easy to record videos on the spot with whatever webpage you're on. Easy link copy to share your videos as well. Very dependable and I use the most in my workflow daily!
Sometimes unreliable with the copy link feature. Used to be always on point but not as consistent now. Otherwise, don't have much to complain about, honestly! It's great!
Saves me tons of time not having to type things out--I use it to get information and projects to our clients and VA's super easily. Definitely a time saver with the audio and screensharing ability.
It saves me and my team a ton of time. My company thrives on being asynchronous and Loom allows all of us to perform at the highest level without having to attend a bunch of unproductive meetings.
There have been very very few outages, but when there are issues it's very noticeable in terms of productivity. I will say that whenevert his has happened it's only been on the recording side and not the actual accessing of existing Looms.
Scoping client work, communicating internally, scoping policies for employees, SOPs.
The integrated native app is extremely useful for an easy way to start a screen recording without having to go to a website. The automated transcriptions are also extremely clear and useful.
In some cases it was difficult to get the native desktop version to record without losing the recording. Selecting which screen to record could be improved in the desktop app.
Recording application and software related overviews and demos that are easy to share with teammates and customers. It helps to give quick videos for context on related software changes.
It's minimal setup, and then it's just a click of the button to start recording whatever you're doing. I've used loom numerous times to visually show how something works or is needing to be fixed.
I wish the video quality was a little better. If you view a video on Loom it looks great but when you download the video it looks very pixelated and so I'm not a fan of that.
Just a simple-to-use tool that allows me to make screen-shared videos quickly and any time I want to. There isn't much more to say about the tool other than that.
It is easy to use and easy to share the videos. I also like that the videos are stored in the cloud and I can reshare the videos to train new people when needed.
Sometimes I lose track of the controls when recording a video and moving between tabs. It would help if the controls were always on top and easily accessible when recording.
Loom helps me to connect with my distributed global workforce. I can provide Loom video links when I am trying to explain a project or task. And they can watch when they are available.
I no longer need to explain things over and over....just shoot a video!
Sometimes downloading a video takes a long time.
Instead of explaining things over and over to someone, I create one SOP video and they see it forever. It is saving me a lot of time.
I can quickly and easily answer client questions and walk them through our product while I do so. A loom, in comparison to a phone call, also allows my client to rewatch the video as many times as they like/need. Sometimes the answer is too complex just for an email. Loom helps. that.
I have no complaints, honestly I just wish I could get more of my clients to ask my questions using loom.
It eliminates meetings and long-winded emails.
I'm not a marketing professional, but I need to create tutorials for clients. Loom was the first program that I could EASILY understand and start using right away. The editing tools are easy to navigate as well.
I wish you could move the tool bar in videos so you can't tell I clipped a video if you're watching the time.
Being able to reach clients across the country to ensure they have the tools they need to use our product.
Loom has reduced the amount of time I have to spend scheduling and participating in live meetings. I am able to record e-mail explainers and send them to clients that often times eliminate the need to schedule live meetings. We have also implemented Loom as a valuable training tool for both clients and employees. It allows me to screen capture feedback and processes taht previously would have been done in live meetings. Now I can preserve those and share the same video multiple times.
Honestly, I don't have many complaints, but I am excited about future enhancments on the horizon. I've like their initial integrations of AI and hope they continue to invest in those AI features. Continuing to improve editing tools and platform for videos would be great too.
Loom helps me communicate more effectively with clients than e-mail. I am able to record review of their tax returns and financials that previously would have to have been done through live meetings. It is a big time savings for me.
Loom is so easy to use and customize. I love that I can send updates to my team across time zones in a really personal way.
There really isn't much that I'd want to change about Loom. I find it so easy to use and it has all the features that I want available.
Our team is split up across many time zones. When I'm trying to help the team build a report, troubleshooting, or instruct on how to use our tools, it's crucial that I have a way to share my screen. Sometimes, though, I might not actively be showing something on the screen while I'm providing an explanation. That's why I love that I can also share a video of myself speaking because I think it makes it more personal and less dry when we can engage with each other this way.
It is highly effective for my role as a director of operations, my role is repetitive and while my role is important, it allows me to record guidelines, steps to our contracts and reach several people at one time.
Not being able to share this with the team at the expense of continued upgrades, but is sitll doable. Perhaps have a limited team where the team can still record/or use but within limitations.
It is saving me time, and repeated meetings where that time could be more impactful elsewhere. Its anywhere from 1-2 hours of trainng, contracting and onboarding agents where it's tme consuming, this allows me to move at an aumotaed pace with the team having the ability to message me on the vidoe or via text/email. It's fantastic!