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Tailwind
CSS Framework for Rapid UI
4.3

( 138 )

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Tailwind Reviews & Product Details

Tailwind Overview
What is Tailwind?

Tailwind is a social media scheduling and analytics software that helps businesses create, schedule, and publish Pinterest and Instagram posts. It enables marketing teams to interact with social media influencers, views hashtag suggestions and conduct website analytics via a unified platform.

Company Tailwind
Year founded 2012
Company size 11-50 employees
Headquarters Oklahoma City, Oklahoma, United States
Social Media
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Ask Questions about Tailwind
What Tailwind is best for?
How does Tailwind compare to Zoho Social?
What are the pros and cons of Tailwind?
Tailwind Product Details
Capabilities
AI
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Tailwind Features
API Access
Ad Campaign Management
Analytics and Reporting
Automated Posting
Brand Tracking
Bulk Upload
Campaign Management
Competitor Analysis
Content Calendar
Content Scheduling
Cross-Platform Publishing
Customer Engagement
Customizable Reports
Engagement Tracking
Hashtag Tracking
Image and Video Support
Influencer Tracking
Mobile App
Multi-Account Management
Performance Metrics
Post Publishing
RSS Feed Integration
Sentiment Analysis
Social Listening
Social Media Archiving
Social Media Monitoring
Target Audience Analysis
Team Collaboration
URL Shortener
User Permissions
Tailwind Media
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Tailwind Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 20, 2025
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138 Tailwind Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Feb 07, 2019
 Source
Overall Rating:
4.5
KT
Kori T.
Owner And Content Creator
Share
"The Pinterest Tool for Solopreneurs"
What do you like best about Tailwind?

Not provided

What do you dislike about Tailwind?

Not provided

What problems is Tailwind solving and how is that benefiting you?

Not provided

Small Business (50 or fewer emp.)
Aug 04, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"Why Tailwind is a Must for your Pinterest Marketing needs."
What do you like best about Tailwind?

The ease of use combined with the huge amount of possibilities that you have. The overall layout of the program is very user-friendly. Also, the addition of the auto post feature makes tailwind gold. With this feature, you can align all your marketing strategies at once.

What do you dislike about Tailwind?

It is a heavy web-based software package. Because my computer is a bit older, it is really noticeable. There is no quick "click and done" work that I can do. But then again, with a slightly better computer (read: after 2010) this should not be a problem :)

What problems is Tailwind solving and how is that benefiting you?

The automated posting feature makes the Pinterest work a lot easier. Because all the useful functions are onboard, you can tweak every post before it goes live. If you want, you could schedule for a full year in advance. This also works with the Instagram auto-post feature. You can align both schedules for maximum marketing results.

Small Business (50 or fewer emp.)
Jun 13, 2018
 Source
Overall Rating:
4.5
SL
Samantha L.
Founder
Share
"Great for optimizing business use of Pinterest!"
What do you like best about Tailwind?

The only way for me to stay on top of my social media content for my business is to have it scheduled out in advance. Tailspin lets me set times for my pins to automatically update so that I can keep an active presence throughout the week while only having to dedicate one day to creating & scheduling content.

What do you dislike about Tailwind?

My least favorite thing is that to access the analytics about when your audience is most engaged, you have to upgrade to the paid version. I get that most of these businesses have a paid subscription option to get access more tools, but that seems like a pretty basic feature that most social media managing apps/programs include in the basic version.

What problems is Tailwind solving and how is that benefiting you?

Tailwind has been huge for letting me schedule all of my Pinterest posts for the week all on one day so that I can devote time and energy to that on one day, then set & forget for the rest of the week. It also has some great analytics so that I can monitor what content is getting engagement.

Small Business (50 or fewer emp.)
Mar 03, 2018
 Source
Overall Rating:
4.5
ET
Ebony T.
Brand And Website Strategist
Share
"Tailwind is the Best"
What do you like best about Tailwind?

Scheduled campaigns! The option to auto post to Instagram is amazing!

What do you dislike about Tailwind?

Honestly, I'm still trying to find something I dislike!

What problems is Tailwind solving and how is that benefiting you?

Automation which is so important

Small Business (50 or fewer emp.)
Jan 16, 2018
 Source
Overall Rating:
4.5
AG
Verified Reviewer
Founder
Share
"A Beginners Guide to Hashtags"
What do you like best about Tailwind?

I feel that this program is a lot like Buffer, but with one difference. Hashtags. Tailwind really helps you discover which hashtags are best to use. I don't always use Tailwind to upload, but I do put my images in to Tailwind to make sure that I am using the best tags for my post.

What do you dislike about Tailwind?

Like I said, I find this to be very similar to Buffer. And instagram's rules make it difficult to find this program as useful as it could be. If I could do all this work and then just leave the program to post for me, that would be wonderful. But the reminders, while useful, are not quite as useful as posting for me.

What problems is Tailwind solving and how is that benefiting you?

This really does help me schedule and reach as far in to my audience as I can with tags.

Enterprise (> 1000 emp.)
Nov 07, 2017
 Source
Overall Rating:
4.5
LD
Leslie A.S. D.
Senior Consultant
Share
"Great product and really great for lead generation"
What do you like best about Tailwind?

I like that you can schedule Pinterest posts

What do you dislike about Tailwind?

Not a fan of the user interface for the dashboard

What problems is Tailwind solving and how is that benefiting you?

Lead generation

Small Business (50 or fewer emp.)
Oct 18, 2016
 Source
Overall Rating:
4.5
ES
Erin S.
Writer, Editor, And Social Media Consultant
Share
"Tailwind makes Pinterest a breeze!"
What do you like best about Tailwind?

There are so many things I enjoy about Tailwind. I mean, it's a scheduler! Anything that helps me keep my social media work under control is a plus for me! But tailwind is more than just a social media scheduler or pin scheduler. It's also a great way to continue promoting your tribe. Which is what my favorite part is. Tailwind Tribes make pinning from my biz besties so much easier!

What do you dislike about Tailwind?

I really wish there were options for looping pins. Having the ability to loop pins makes life so much easier; especially if you're needing to Pin your own content. And let's be honest... who isn't?

What problems is Tailwind solving and how is that benefiting you?

Pinning material is time consuming. As an entrepreneur, I'd rather devote my time to more important tasks. This solves the problem of having time to Pin. And it's freed up so much time for me!

Small Business (50 or fewer emp.)
Jun 09, 2016
 Source
Overall Rating:
4.5
AF
Anna F.
Freelance Writer
Share
"Great Pinterest monitoring and posting dolution"
What do you like best about Tailwind?

I have been using Tailwindapp for less than 8 months and I love it. My favorite feature is the ability to monitor how my domain is being pinned by others. I can easily see recent pins from my site, what I'd normally do then is interacting with that pin (liking and commenting) as well as connecting to that Pinterest user. That has been working miracles in terms of growing meaningful connections and even improving my Pinterest referral traffic. I love it that I can schedule pins too: I have no idea why Pinterest wouldn't allow that! Tailwindapp offers very useful browser extensions (Firefox, Google Chrome and Safari) which allow you to schedule pins on mouse-over. Tailwind will also show your scheduled calendar for you to see how you are scheduling. Pinning from Instagram is another recent feature I really like: Makes it possible to reuse those Instagram photos of mine!

What do you dislike about Tailwind?

By nature, Pinterest is good for only some industries. If you are into less, non-visual niche, I wouldn't probably invest into Tailwindapp.

What problems is Tailwind solving and how is that benefiting you?

Scheduling pins, pinning from Instagram and domain monitoring: All three features have allowed me to do much more with visual marketing!

Small Business (50 or fewer emp.)
Apr 03, 2015
 Source
Overall Rating:
4.5
CJ
Caitlin J.
Writing Editor
Share
"Easy to use and helpful customer service"
What do you like best about Tailwind?

The intuitive functionality and good data points

What do you dislike about Tailwind?

I wish the publishing tool were easier to use

What problems is Tailwind solving and how is that benefiting you?

With Tailwind, I can get comprehensive and affordable analytics for Pinterest, which helps our team make better choices about our pins

Mid Market (51-1000 emp.)
Apr 26, 2023
 Source
Overall Rating:
4.0
KB
Kate B.
Founder
Share
"Its new AI tool is a lifesaver for efficiency"
What do you like best about Tailwind?

I actually don't really use Tailwind for its primary intended purpose. Instead, I make the most of its AI Labs tool. This feature has a wealth of AI copywriting tools for a wide range of purposes, such as Pinterest titles and descriptions, and Facebook and Instagram captions. These are a great jumping off point for writing excellent copy.

What do you dislike about Tailwind?

It could be due to the API, but its Pinterest analytics are fairly limited, so I tend not to use these.

What problems is Tailwind solving and how is that benefiting you?

Its AI Labs tool is helping me increase my efficiency. As a SMB, this is hugely useful when posting at a high frequency. I have also seen greater impressions and saves on the Pins that have utilised the AI tool.