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Zoho Analytics
Data Insights Made Easy
4.2
(198)
(Formerly Zoho Reports)
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Zoho Analytics Reviews & Product Details

Zoho Analytics Overview
What is Zoho Analytics?

Zoho Analytics is a business intelligence tool that allows users to transform raw data into meaningful insights and visually appealing reports. It stands out from the competition with its intuitive interface, flexible data modeling capabilities, and seamless integration with other Zoho apps. With features like data blending, advanced calculations, and customizable dashboards, Zoho Analytics makes data analysis accessible and actionable for businesses of all sizes.

Company Zoho Corporation
Year founded 2000
Company size 10,001+ employees
Headquarters Chennai, Tamil Nadu
Social Media
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Zoho Analytics Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux
Training Documentation
Languages English
Zoho Analytics Features
API Integration
Ad-Hoc Reporting
Big Data Integration
Collaboration Tools
Customizable Reports
Dashboards
Data Blending
Data Cleansing
Data Connectors
Data Governance
Data Import/Export
Data Visualization
Drag & Drop Interface
ETL (Extract, Transform, Load)
Embedded Analytics
KPI Monitoring
Machine Learning
Mobile Access
Natural Language Processing
Predictive Analytics
Real-Time Analytics
Reporting & Analytics
SQL Querying
Scheduled / Automated Reporting
Segmentation
Self-Service Analytics
Statistical Analysis
Third-party Integrations
Trend / Problem Indicators
User Permissions
Zoho Analytics Media
Zoho Analytics video thumbnail
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Zoho Analytics Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: May 17, 2025
Zoho Analytics Logo
198 Zoho Analytics Reviews
4.2 out of 5
Mid Market (51-1000 emp.)
Apr 27, 2023
 Source
Overall Rating:
4.5
HJ
Humaira J.
Survey Programmer
Share
"Feasible product for various buisness processes"
What do you like best about Zoho Analytics?

The feature of allowing collection of data from various apps into one app. It is very user friendly.

What do you dislike about Zoho Analytics?

It gets slow down sometimes so interface needs to be improves. Customer connect should also be done better.

What problems is Zoho Analytics solving and how is that benefiting you?

It is a very feasible platform for analyzing larger data. It also gives a lot of knowledge oglf SQL queries. The innterconectivity is the best feature. Any type of report can be created with any type of file format

Mid Market (51-1000 emp.)
Apr 26, 2023
 Source
Overall Rating:
4.5
AJ
Arpi J.
Solution Consultant
Share
"The best CRM tool for SMB's"
What do you like best about Zoho Analytics?

The best part about Zoho one is the set of features that it provides at this cost.All the OOTB bundle of apps for different features is really amazing. It covers most of the use cases for a standard CRM implementation

What do you dislike about Zoho Analytics?

There is nothing much to dislike considering the cost of the licenses. Infact there are a lot of apps which are free to use as well. Only thing is if they could give some ootb Industry vertical use cases as well, it would be amazing

What problems is Zoho Analytics solving and how is that benefiting you?

We are now using Zoho as our Primary CRM system which is then linked with our Marketing, Billing, Invoicing and Analytics platform as well. It is like the core of our Digital Revolution

Small Business (50 or fewer emp.)
Apr 26, 2023
 Source
Overall Rating:
4.5
MK
Mon K.
Business Analyst
Share
"Zoho one helped keep everything organized"
What do you like best about Zoho Analytics?

The communication between team members was what we liked best

What do you dislike about Zoho Analytics?

One think we disliked about zoho one was the cost

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho One kept everything for the team to view in one location

Small Business (50 or fewer emp.)
Apr 19, 2023
 Source
Overall Rating:
4.5
ON
Omar N.
Sales Manager
Share
"Easy to use, very helpful"
What do you like best about Zoho Analytics?

How it integrates with the rest of Zoho Apps and how easy to use once you get all the data on the CRM and the rest of them, you can collect all data from all apps in just one.

What do you dislike about Zoho Analytics?

First you need to get all of the information in the Zoho apps for Zoho Analytics to start working, there is no way to get data from previos and different tools.

What problems is Zoho Analytics solving and how is that benefiting you?

We didnt had any understanding and metrics about are sales team, this tools has helps us know the behavior or our sales team and how to help the be better and get more customers.

Mid Market (51-1000 emp.)
Nov 07, 2022
 Source
Overall Rating:
4.5
PS
Pranav S.
Head Of Pmo
Share
"Efficient Analytics tool for all Zoho Suite of products"
What do you like best about Zoho Analytics?

Ease of integration with all the Zoho products and services we have subscribed to. The insights provided on the sales and marketing efforts is fantastic! The feature to seamlessly import data and custom options to prepare data for analysis helps analyze historical data from previous financial years.

What do you dislike about Zoho Analytics?

Nothing to dislike regarding this product as of date. It serves its purpose as expected. Maybe support from Zoho team can improve to speed up the issue resolution process.

What problems is Zoho Analytics solving and how is that benefiting you?

It helps provide a numbers-driven and analytical view of all our business processes with the help of integrations done with the other Zoho products and keeps track of all interactions and campaigns with our existing customers. Graphical or visual representation of data helps provide custom updates to directors and members of leadership teams.

Mid Market (51-1000 emp.)
Jul 01, 2022
 Source
Overall Rating:
4.5
Shahrukh P. avatar
Shahrukh P.
Business Development Executive
Share
"Cool to have all tools on a single platform - Zoho One"
What do you like best about Zoho Analytics?

I have not used every tool, but I am using the invoice system. And is one of the best when compared to other invoice tools. I will definitely recommend it to my connections.

What do you dislike about Zoho Analytics?

Paying for each member after my sign-up is a big disadvantage and is a little bit hectic. I am always stuck while paying and a bit slow process. It feels risky.

What problems is Zoho Analytics solving and how is that benefiting you?

The best thing about the Zoho one is, getting all the best kinds of and useful tools in one place. It saves our time and money and our work process easy and comfortable.

Mid Market (51-1000 emp.)
May 24, 2022
 Source
Overall Rating:
4.5
Arpit J. avatar
Arpit J.
Business Operations Manager
Share
"Does the basic jobs well"
What do you like best about Zoho Analytics?

The ability to connect to different databases and an excel pivot-like interface along side SQL

What do you dislike about Zoho Analytics?

lack of visualization tools and suggestive charts

What problems is Zoho Analytics solving and how is that benefiting you?

custom reports are being made from Zoho analytics from Zoho crm as well as our internal product database Time to build a reporting tool has been saved

Small Business (50 or fewer emp.)
Mar 08, 2022
 Source
Overall Rating:
4.5
EO
Eric O.
Coo
Share
"Very Happy after 1+ years"
What do you like best about Zoho Analytics?

Flexibility of how sharing data works and Zoho's support teams and options are great!

What do you dislike about Zoho Analytics?

Don't really dislike anything. Some nice to have features would be to copy a widget created on one dashboard to another dasbhoard (as long as they used the same source table data)

What problems is Zoho Analytics solving and how is that benefiting you?

Operational analytics, Sales analytics, Trend analytics, individual team members have custom ops dashboards that feed them daily data which they used to spend hours running / crunching reports on. We also have a large number of Client Dashboards to provide custom analytics data to our clients. Has been a big win all around.

Mid Market (51-1000 emp.)
Dec 21, 2021
 Source
Overall Rating:
4.5
NR
Ngaafare R.
Data Analyst
Share
"Impressive analytic features"
What do you like best about Zoho Analytics?

Zoho Analytics has an easy-to-use user interface with a variety of functional features that help to ease the workload. In this aspect, my favourite part was the drag-and-drop feature that I usually used to combine my analysis reports into tabs which I have found to be very handy because I was able to find everything in one place well arranged. I like that it has a feature for cataloguing data that I have relied on to arrange datasets by data quality, data readiness among others. More so it made it very easy to perform system-wide metadata searches through Zoho analytics's smart AI assistant. I also like that tracking of Key Performance Indicators is very easy because Zoho Analytics allows for users to insert web components, widgets, images and text which helps in giving a clear overview of any data

What do you dislike about Zoho Analytics?

The customer service is a letdown for me in terms of being friendly and knowledgeable of their product also they experienced problems troubleshooting remotely whenever an issue arises.

What problems is Zoho Analytics solving and how is that benefiting you?

Complexity and training costs in terms of ways to customize data arrangement has been our main challenges before using Zoho analytics. Zoho Analytics has benefitted us in our organisation because it allows for data format and changing without the need for any coding.

Mid Market (51-1000 emp.)
Nov 14, 2021
 Source
Overall Rating:
4.5
Ankush B. avatar
Ankush B.
Manager | Business Finance
Share
"Zoho Analytics: Perfect BI Solution"
What do you like best about Zoho Analytics?

Zoho Analytics is a potent business intelligence tool. As a part of the finance team, we use Zoho Analytics for creating dashboards, management reporting, data blending, etc. With the help of Zoho Analytics, users can publish reports directly to the stakeholders or can share the information with other users as well.

What do you dislike about Zoho Analytics?

Zoho Analytics is an excellent tool, but I believe there are some limitations with the API of Zoho Analytics. Also, learning Zoho Analytics is a lengthy process, and it takes time to onboard new joiners. Rest all is fine.

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho Analytics comes with great features which helps in resolving problems like: - Great integration with other tools and softwares - Variety of visualizations and suggestions - Predictive analysis Above all, Zoho Analytics has Zia AI assistant enabled, which is terrific.

Mid Market (51-1000 emp.)
Dec 28, 2019
 Source
Overall Rating:
4.5
RS
Roberta S.
Founder
Share
"Zoho Analytics, the best business intelligence and data analysis software"
What do you like best about Zoho Analytics?

It provide best solution that allows anyone in your organization to analyze data regardless of their technical skills or lack thereof. It provide visually analyze and build insightful reports & dashboards however massive the data is.

What do you dislike about Zoho Analytics?

Zoho is not easy to use for everyone in the initial state, Zoho should provide some training to new cusotmers.

What problems is Zoho Analytics solving and how is that benefiting you?

This tool allows us to obtain and combine data from different sources, it also offers us the possibility of creating reports and cross-function panels to visualize in a global way the state of our organization. Their collaboration tools allow us to work in groups through reports and panels, which increases the efficiency and performance of our work teams. This software is very versatile and allows us to easily discover all kinds of relevant information hidden in our data.

Mid Market (51-1000 emp.)
Nov 19, 2019
 Source
Overall Rating:
4.5
AW
Abel W.
Bachelor Of Business Administration (Bba), Marketing
Share
"Zoho Analytics powerful business intelligence tool."
What do you like best about Zoho Analytics?

Zoho Analytics is useful allows me to share reports and also the email programming is effective. I can easily integrate applications with other databases. I have access to create custom reports which is very easy to make. I consider it easy to use.

What do you dislike about Zoho Analytics?

I would like the images to be improved, it does not reflect elegance. The user interface should be updated, which would make it easier for me to generate reports, add data among others.

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho Analytics is a useful tool which allows us to make reports for our company easily. Its powerful drag and drop function allows us to make our own reports for our company. We can also filter results without problems and we also have the option to easily share excellently.

Mid Market (51-1000 emp.)
May 01, 2019
 Source
Overall Rating:
4.5
Melvin L. R. avatar
Melvin L. R.
Online Manager
Share
"It is the most complete application I have used."
What do you like best about Zoho Analytics?

I like Zoho for how well this tool is implemented with the projects. This tool allows us to provide key reports for management in order to review each of the proposed objectives. For me it is very important because it allows me to establish goals with dates for my team in order to achieve those goals, it also allows me to create graphs and visualizations in order to provide accurate information about what is happening in the company. Another thing that I really liked is the price that is relatively affordable in relation to everything that Zoho offers, even its level of usefulness goes far beyond what we require and that in the not too distant future we can use those features. This system allows me to modify to my liking the control panel and the visual functions to be able to see the different aspects of the organizational strategy raised through various reports. This system is very friendly and versatile because it has many options that allow you to create the format of your reports, as well as many other options even to import data, among many other options. You can also modify the tables and graphics at will in order to have really nice graphic reports. Also, this software gives you the ability to filter what you need, to quickly see some necessary report. No doubt using Zoho Analytics is very easy. Without much experience, you can adapt quickly to its interface, however, it is recommended that you study the procedures manual in order to get the most out of this incredible system. I also like this system because of its incredible technical support team, which has given me a good service, answering quickly all the doubts and questions my team has had.

What do you dislike about Zoho Analytics?

Something that does not seem good is the synchronization process, when you open the application, you should wait for at least 5 min at least, of course, this was reported to the technical support team and is being followed to resolve this anomaly, then I have not found any other problem in particular.

What problems is Zoho Analytics solving and how is that benefiting you?

With Zoho my business has been able to solve many problems, such as: being able to load all the information with a minimum of time, allowing us to save a lot of time, you can even create tables for all departments with their simple pictures to understand in an easy and fast in a personalized environment. Being able to use this system is very fast and simple, since it is based on the cloud and allows compatibility with all mobile devices.

Small Business (50 or fewer emp.)
Apr 18, 2017
 Source
Overall Rating:
4.5
CF
Charles F.
Business Development Executive
Share
"Flexible & Powerful Reporting"
What do you like best about Zoho Analytics?

Speed, customizable platform using SQL calls and the ability to link with a variety of different spreadsheet and online tools like Google Drive, Dropbox and other cloud databases and CRM sources.

What do you dislike about Zoho Analytics?

Indexing refresh time period. Currently every 24 hours. Should be more frequent.

What problems is Zoho Analytics solving and how is that benefiting you?

Unified reporting. We work with a number of different reporting platforms. Being able to retrieve and consolidate all of those reports into one repository is critical to understanding the success metrics of our business but also sharing relevant insights with our partners.

Mid Market (51-1000 emp.)
Apr 14, 2017
 Source
Overall Rating:
4.5
FV
Fernando V.
Finance Regional Director
Share
"Very intuitive tool"
What do you like best about Zoho Analytics?

I like zoho especialy because it´s easy to use. It´s just like using excel. We use it with zoho projects and it integrates perfectly.

What do you dislike about Zoho Analytics?

It might be difficult or not possible to add formulas to the data.

What problems is Zoho Analytics solving and how is that benefiting you?

Task managament. It´s easy to understand how efficient we are being, that tasks are being done in an standard way, people are using the tools correctly and we can use rations and estimations.

Mid Market (51-1000 emp.)
Feb 17, 2017
 Source
Overall Rating:
4.5
JF
Joe F.
Director
Share
"Started as i needed more from Zoho CRM reports now used extensively for a variety of projects."
What do you like best about Zoho Analytics?

Flexibility of the reports - I can choose for a pie to a combined bar, or change it whenever needed later on.

What do you dislike about Zoho Analytics?

Some charts don't allow certain combinations (which is fine) - however the error codes that pop up informing me of this aren't very intuitive

What problems is Zoho Analytics solving and how is that benefiting you?

Combining marketing data from Zoho CRM, for historical views and future potentials. I also now drag in data from our accounting balance sheets, hire fleet data, bar takings; which are all on excel sheets - this data is now actually usable and very easy to add to.

Small Business (50 or fewer emp.)
Oct 14, 2015
 Source
Overall Rating:
4.5
RF
Ryan F.
Regional Director Of Sales
Share
"Terrific service and insights"
What do you like best about Zoho Analytics?

Through the Zoho Reports platform, users are able to stratify and cut multiple data points across many of our Zoho products. The platform allows us to create insightful reports and dashboards that has provided us with invaluable tools to analyze our business.

What do you dislike about Zoho Analytics?

We have required the use of a live support person to answer questions and provided more detailed answer/help. While the technical support documentation is not support, the help desk has been very supportive.

What problems is Zoho Analytics solving and how is that benefiting you?

When we first set out using Zoho Reports, there were a number of issues we were trying to solve for. The first area centered around providing more thorough analysis of the state of our pipeline and provide more detailed dashboards of the pipeline week over week. The Zoho Reports platform allowed us to create customized reports showing us the data that matters most to us on a week over week basis. This refinement in our sales process has led to an increase in sales.

Mid Market (51-1000 emp.)
Jul 16, 2015
 Source
Overall Rating:
4.5
IM
Ian M.
Vp Of Information Technology
Share
"A flexible, fully-featured platform integrated with CRM"
What do you like best about Zoho Analytics?

The platform is fully-featured and allows a great deal of flexibility in customizing reports. Reports can be emailed automatically on a schedule. It also syncs with Zoho CRM. Data from other sources can be brought into Reports.

What do you dislike about Zoho Analytics?

Currently, Zoho CRM custom modules do not automatically sync to Zoho Reports whereas default modules do. Once in 5 years, we had trouble accessing our data.

What problems is Zoho Analytics solving and how is that benefiting you?

Each of our departments receives the data they need on a regular basis to monitor and manage the effectiveness of their teams. As our business develops, it's easy to update our reports to reflect that.

Small Business (50 or fewer emp.)
Jul 02, 2015
 Source
Overall Rating:
4.5
SS
Sherri S.
Controller
Share
"Admin User Review of Reports"
What do you like best about Zoho Analytics?

The accruacy multiple options available to display the data collected.

What do you dislike about Zoho Analytics?

Setting up the reports can be a challenge at first.

What problems is Zoho Analytics solving and how is that benefiting you?

We are able to establish an annual trend with our clients. We also are able to narrow down exactly who our buyers are & what they 'look' like.

Enterprise (> 1000 emp.)
Jan 08, 2024
 Source
Overall Rating:
4.0
GC
Gustavo C.
Head Of Digital Services
Share
"Zoho Analytics is an excellent choice for data analysis."
What do you like best about Zoho Analytics?

I can create highly customized reports and dashboards, which is great for getting visual insights quickly and effectively. It can handle large data sets and its integration with other Zoho tools (such as CRM or Zoho Books) can be extremely useful to have a broad view of all business operations.

What do you dislike about Zoho Analytics?

problems can arise when integrating data from different sources. Having the right data structure can be challenging, especially if we come from different systems with different formats.

What problems is Zoho Analytics solving and how is that benefiting you?

streamlines data analysis and provides a clearer view of trends and patterns, which is invaluable for optimizing strategies and improving operational efficiency.

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