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Zoho Analytics Logo
Zoho Analytics
Data Insights Made Easy
4.2
(198)
(Formerly Zoho Reports)
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Zoho Analytics Reviews & Product Details

Zoho Analytics Overview
What is Zoho Analytics?

Zoho Analytics is a business intelligence tool that allows users to transform raw data into meaningful insights and visually appealing reports. It stands out from the competition with its intuitive interface, flexible data modeling capabilities, and seamless integration with other Zoho apps. With features like data blending, advanced calculations, and customizable dashboards, Zoho Analytics makes data analysis accessible and actionable for businesses of all sizes.

Company Zoho Corporation
Year founded 2000
Company size 10,001+ employees
Headquarters Chennai, Tamil Nadu
Social Media
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Zoho Analytics Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux
Training Documentation
Languages English
Zoho Analytics Features
API Integration
Ad-Hoc Reporting
Big Data Integration
Collaboration Tools
Customizable Reports
Dashboards
Data Blending
Data Cleansing
Data Connectors
Data Governance
Data Import/Export
Data Visualization
Drag & Drop Interface
ETL (Extract, Transform, Load)
Embedded Analytics
KPI Monitoring
Machine Learning
Mobile Access
Natural Language Processing
Predictive Analytics
Real-Time Analytics
Reporting & Analytics
SQL Querying
Scheduled / Automated Reporting
Segmentation
Self-Service Analytics
Statistical Analysis
Third-party Integrations
Trend / Problem Indicators
User Permissions
Zoho Analytics Media
Zoho Analytics video thumbnail
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Zoho Analytics Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: April 22, 2025
Zoho Analytics Logo
198 Zoho Analytics Reviews
4.2 out of 5
Small Business (50 or fewer emp.)
May 26, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Sharp and Snazzy Reports"
What do you like best about Zoho Analytics?

Zoho Analytics is a robust reporting platform that provides multiple options for visually appealing reports and dashboards. Using data in Zoho CRM, you can make geolocation maps, bar graphs, pie charts, etc.

What do you dislike about Zoho Analytics?

Sometimes the geolocation data is hard to figure out and does not appear as expected. It takes some investigating to figure out how to create the maps reports show the correct informaiton.

What problems is Zoho Analytics solving and how is that benefiting you?

Visualizing sales data from multiple years and product lines. It is faster than downloading reports and creating charts in Excel. The option to view sales on a map is also very helpful when analyzing sales patterns and markets.

Mid Market (51-1000 emp.)
May 25, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"User Friendly ZOho"
What do you like best about Zoho Analytics?

User friendly More data connectors such as google ads,Facebook ads google analytics and many more Also advanced analytics such as Machine learning Zoho keeps data secure Best customer support they offer

What do you dislike about Zoho Analytics?

Expensive Some time integration issue but very rare ..........

What problems is Zoho Analytics solving and how is that benefiting you?

Advanced analytics and insights, for better and enhanced forecasting and optimize processes identify growth opportunities and mitigate risks Better collaboration and sharing It solves several problems 1/ Data consolidation and analysis.. Data visualization and reporting

Small Business (50 or fewer emp.)
May 25, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great platform, insightful reports"
What do you like best about Zoho Analytics?

Great information on these reports, dashboards are very visual which is great!

What do you dislike about Zoho Analytics?

I wish they were a bit more userfriendly

What problems is Zoho Analytics solving and how is that benefiting you?

Helps us set and monitor KPIs for our Sales Teams performance. Very customizable reports to pull the details you need

Small Business (50 or fewer emp.)
May 16, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to upload, my require manual syncs"
What do you like best about Zoho Analytics?

I can customize my dashboards easily once the connection has been established

What do you dislike about Zoho Analytics?

NOt all connects may be established, and can often prove difficult to QA long term when reviewing trends. Some manual checks are required periodically to make sure connection is secure

What problems is Zoho Analytics solving and how is that benefiting you?

Sales analytics, marketing analytics, and operations analytics. We track numbers from shipment to refunds all together in our dashboards, as well as cashflow among other metrics

Small Business (50 or fewer emp.)
May 11, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Streamlined Lead Management: User-Friendly Dashboards for Easy Access"
What do you like best about Zoho Analytics?

Effortlessly create and customize dashboards and reports with the help of Zoho Analytics

What do you dislike about Zoho Analytics?

Occasionally, I encountered data sync issues, but they were promptly resolved with the assistance of the support team.

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho simplifies lead dashboard and management, making it easy to keep track of and handle leads effectively.

Small Business (50 or fewer emp.)
May 10, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to use CRM Analytics tool"
What do you like best about Zoho Analytics?

Easy to use tool to see updates and analytics on what's happening across a company. Generates easy to read and accurate reports.

What do you dislike about Zoho Analytics?

It can be a bit finicky when importing data. The integrations will take time to learn how to move your data properly.

What problems is Zoho Analytics solving and how is that benefiting you?

Quick analytics tool to quickly visualize data.

Mid Market (51-1000 emp.)
May 03, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Very efficient and helpful product"
What do you like best about Zoho Analytics?

The product is really helpful. It helps me create multiple views of the data. I have been using it to quickly analyse data, as well as to create management reports.

What do you dislike about Zoho Analytics?

The interface is complicated and there is a long learning curve. Most of the time I have to download the data and work on it separately, as it gets very complicated on the platform.

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho has been helping us with data analytics of our consumer from sales to demographics. Since it is directly connected to the Zoho CRM, it becomes very easy to work on the data.

Small Business (50 or fewer emp.)
Apr 25, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Modern dash board with superior reporting"
What do you like best about Zoho Analytics?

We built Zoho from the ground floor to work best with our sales funnel and manage accounts and overall ROI for each Customer by creating, monitoring and running streamlined reports for all of our Sales and Management Team. We connected outside apps/programs that we used to this system. The Team loved Zoho's integration with our data, reporting, bookkeeping and sales leads. We believe in this Company and what it has to offer. Enormous scale if you ask me! It was why we successfully managed time, money and direct mail marketing campaigns for our Customers. Once you were trained, the program was so easy to use!

What do you dislike about Zoho Analytics?

We used Zoho for everything! The only downfall for our Marketing company was the overall cost of building this platform from the bottom. We previously used QuickBooks and Office Excel to run the Company. This was a costly investment at first. Eventually, all investments paid off.

What problems is Zoho Analytics solving and how is that benefiting you?

Quick and efficient mobile access to our dashboards, data and reports 24/7. Helps drive success and offers excellent tools to plan campaigns and future budgets.

Mid Market (51-1000 emp.)
Oct 20, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Data Drive"
What do you like best about Zoho Analytics?

A great tool to track team inputs parameters, using comparators to maximize efficiency at a broader spectrum throughout the organization.

What do you dislike about Zoho Analytics?

None so far, actually. However, the implementation of it to create specific report dashboards is a little challenging to navigate through. Practice makes one perfect.

What problems is Zoho Analytics solving and how is that benefiting you?

Analytics has helped us drive team numbers based on real-time data, and hoax reports generated sometimes by third-party applications for employees are being distinguished with ease. The plan of action has considerably improved due to these changes

Mid Market (51-1000 emp.)
Sep 30, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Una herramienta simple para cualquier usuario que quiera convertir datos en información"
What do you like best about Zoho Analytics?

La simplicidad y la forma de acercar herramientas de conectividad e información a público no especializado

What do you dislike about Zoho Analytics?

Me parece que faltan herramientas gráficas y definitivamente me gutaría la posibilidad de usar campos como hoja de cálculo para simplificar el uso de fórmulas

What problems is Zoho Analytics solving and how is that benefiting you?

La automatización de reportes específicos para cada área de negocio es el beneficio más profundo de Zoho Analytics. Con la ventaja de que es muy fácil modificar a petición del usuario.

Mid Market (51-1000 emp.)
Sep 30, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Exceptional Value for money"
What do you like best about Zoho Analytics?

I like the overall flexibility of the platform and user cost. We have 50 users in Zoho Analytics and have connected to 30+ data sources.

What do you dislike about Zoho Analytics?

The maximum data refresh rate is every 4 hours, which can lead to some delays in reporting up-to-the-minute metrics. The rationale is because Zoho copies your data into their data warehouse, which leads to very fast reporting. Much faster than other services like Google Data Studio.

What problems is Zoho Analytics solving and how is that benefiting you?

We integrate eCommerce sales, inventory, and traffic data. We're able to get better insight into where our products are selling and where we need to focus our marketing.

Mid Market (51-1000 emp.)
Jul 21, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Effective Business Intelligent Tool For A Small Business"
What do you like best about Zoho Analytics?

It has a number of cloud and other data plugins. Easy to set up data feeds and build a first set of reports. Integrates well with other Zoho family products. Security and embed features are not elaborate but sufficient. Much of the day to day management can be done by end users, which is useful for a small company with limited IT bandwidth. Certain data interfaces such as that with Google Analytics and Hubspot come with canned reports.

What do you dislike about Zoho Analytics?

Limit of 3 deep queries can be limiting at times. The Eventbrite interface is limited to 75 events. However these problems are really minimal. There is nothing that has been an issue day to day.

What problems is Zoho Analytics solving and how is that benefiting you?

Gives us a longitudinal view of the data coming from our transactional system. We have been able to create dashboards specific to our various users, and the data has generated numerous improvements in our internal processes.

Small Business (50 or fewer emp.)
Apr 06, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"We use Zoho Analytics to study tren analysis in traffic managment."
What do you like best about Zoho Analytics?

Zoho's integrated features allow easy use of charts, tables, maps, and building dashboards.

What do you dislike about Zoho Analytics?

I would like to see a bit more modification for the dashboards. Tableau has slightly better dashboard builds.

What problems is Zoho Analytics solving and how is that benefiting you?

We us Zoho to view fuel costs trends, payroll, overtime, etc. It allows us to view BI and customize our reports to feed decision makers.

Small Business (50 or fewer emp.)
Oct 11, 2019
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Perfect for our Needs!"
What do you like best about Zoho Analytics?

It's been useful for our company to have all the data. The interface is fantastic and very easy to work on.

What do you dislike about Zoho Analytics?

No complaints! It's been working pretty good for us so far.

What problems is Zoho Analytics solving and how is that benefiting you?

We use it to connect our accountancy with A3 Software with all our ZOHO accounts and lists.

Mid Market (51-1000 emp.)
Aug 31, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Powerful analytical platform"
What do you like best about Zoho Analytics?

It can report in a variety of ways such as charts, graphs, etc. and built with a lot of features like report sharing, mail scheduling which seems to be extremely useful. It is very easy to implement and can create a relational database with ease. When it comes to CRM, it is one of the tools which offers the best customer service.

What do you dislike about Zoho Analytics?

Not as intuitive as other players in the BI market, automated reports may become set as default, thereby limiting users ability to drill down

What problems is Zoho Analytics solving and how is that benefiting you?

It is a very affordable solution for the creation of sophisticated reports with ease. You can personalize your dashboard by using the themes option.

Mid Market (51-1000 emp.)
May 23, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Excellent Reporting Tool"
What do you like best about Zoho Analytics?

Who needs spreadsheets? Easy to build & easy to use - Simply drag required fields from related tables to build visually appealing and intelligent reports. Drill-down features in charts is the best feature.

What do you dislike about Zoho Analytics?

There is not much to dislike in this product especially considering the price at which it is offered.

What problems is Zoho Analytics solving and how is that benefiting you?

We have been able to partially automate the MIS. The ability to create and refresh a report has helped to reduce over 50% of time required to prepare elaborate MIS on a monthly basis. There are many other ad-hoc reports which can be pulled which makes it easier to view & analyze data.

Small Business (50 or fewer emp.)
Aug 16, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Solid Product"
What do you like best about Zoho Analytics?

Zoho Reports is a solid entry to mid-range product that does a very good job of tying in data from multiple datasources to display on dashboards, send in reports, or email alerts.

What do you dislike about Zoho Analytics?

The interface for designing reports lacks in its robustness. Everything ends up looking the same.

What problems is Zoho Analytics solving and how is that benefiting you?

BA needs that come together very quickly without a lot of IT support. We've benefited from operational transparency and quality assurance.

Small Business (50 or fewer emp.)
Jul 20, 2017
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"A Great Experience"
What do you like best about Zoho Analytics?

The use of Zoho Report is really user-friendly. Using Zoho books and analyzes are very easy to build. It's also easy to work with other DBs. Excellent service, they respond quickly to my questions.

What do you dislike about Zoho Analytics?

I did not find any particular problem, perhaps personalizing the prints.

What problems is Zoho Analytics solving and how is that benefiting you?

Now my analysis is more accurate and the many templates and charts made my work easier.

Mid Market (51-1000 emp.)
Mar 03, 2016
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Powerful reporting, easy to use and affordable. "
What do you like best about Zoho Analytics?

1. Easy to setup and get started. No annoying salespeople like the big BI companies. 2. Won't break the bank. Very attractive pricing. 3. Ability to embed and share reports/dashboards with or without login. + permissions to remove/show/hide data from being view or exported.

What do you dislike about Zoho Analytics?

Default report colors not polished enough and requires editing. Other BI platforms has nicer graphics.

What problems is Zoho Analytics solving and how is that benefiting you?

We started analyzing everything we do using ZOHO reports. Data is automatically imported from over 20+ data sources and analyzed in one central location. Reports are shared across the organization. We have changed our business practices after using ZOHO reports.

Mid Market (51-1000 emp.)
Oct 07, 2015
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Excellent application for SMEs"
What do you like best about Zoho Analytics?

The ease to make customised reports is phenomenal. Anyone with basic knowledge of computers can make highly complex reports

What do you dislike about Zoho Analytics?

I wished there would be more options in the dashboard.

What problems is Zoho Analytics solving and how is that benefiting you?

I am using it for creating sales and sales force related reports.

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