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Zoho Analytics Logo
Zoho Analytics
Data Insights Made Easy
4.2
(198)
(Formerly Zoho Reports)
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Zoho Analytics Reviews & Product Details

Zoho Analytics Overview
What is Zoho Analytics?

Zoho Analytics is a business intelligence tool that allows users to transform raw data into meaningful insights and visually appealing reports. It stands out from the competition with its intuitive interface, flexible data modeling capabilities, and seamless integration with other Zoho apps. With features like data blending, advanced calculations, and customizable dashboards, Zoho Analytics makes data analysis accessible and actionable for businesses of all sizes.

Company Zoho Corporation
Year founded 2000
Company size 10,001+ employees
Headquarters Chennai, Tamil Nadu
Social Media
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Zoho Analytics Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux
Training Documentation
Languages English
Zoho Analytics Features
API Integration
Ad-Hoc Reporting
Big Data Integration
Collaboration Tools
Customizable Reports
Dashboards
Data Blending
Data Cleansing
Data Connectors
Data Governance
Data Import/Export
Data Visualization
Drag & Drop Interface
ETL (Extract, Transform, Load)
Embedded Analytics
KPI Monitoring
Machine Learning
Mobile Access
Natural Language Processing
Predictive Analytics
Real-Time Analytics
Reporting & Analytics
SQL Querying
Scheduled / Automated Reporting
Segmentation
Self-Service Analytics
Statistical Analysis
Third-party Integrations
Trend / Problem Indicators
User Permissions
Zoho Analytics Media
Zoho Analytics video thumbnail
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Zoho Analytics Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: August 08, 2025
Zoho Analytics Logo
198 Zoho Analytics Reviews
4.2 out of 5
Enterprise (> 1000 emp.)
Apr 27, 2023
 Source
Overall Rating:
3.5
ABHISHEK A. avatar
Abhishek A.
Assistant Manager Technical Program Management
Share
"Integration with other apps"
What do you like best about Zoho Analytics?

Integration with other apps makes it easy to make it a centralised product

What do you dislike about Zoho Analytics?

Ah, this comes with a hefty price to have and use a centralised product

What problems is Zoho Analytics solving and how is that benefiting you?

Use it for tracking the customer data and their sales

Small Business (50 or fewer emp.)
Sep 18, 2020
 Source
Overall Rating:
3.5
Nichola C. avatar
Nichola C.
Director
Share
"Informative dashboards but some of the functionality can be frustrating"
What do you like best about Zoho Analytics?

The ability to merge different data sources into reports and create dashboards to group and display related charts and widgets.

What do you dislike about Zoho Analytics?

Some of the functions are buggy and frustrating such as the configuration sidebar disappearing and wiping all your settings if your mouse leaves the area when setting up scheduled email templates.

What problems is Zoho Analytics solving and how is that benefiting you?

Building reporting systems that allow easier analysis and identification of patterns in large data sets. The simple chart displays help to communicate this information at different levels within the business.

Small Business (50 or fewer emp.)
Mar 06, 2020
 Source
Overall Rating:
3.5
Kayla L. avatar
Kayla L.
Director Of Account Sales & Analytics
Share
"Impactful software with features to review data dynamically"
What do you like best about Zoho Analytics?

The best part about Zoho Analytics is the amount of different ways you can look at data and then dive deeper. You can cross two tables to show things against each other (i.e. time vs. sales) and really be able to analyze your data at another level.

What do you dislike about Zoho Analytics?

The only main downside is accessibility.

What problems is Zoho Analytics solving and how is that benefiting you?

We were providing summary data to clients in static form. We weren't able to get the detailed insight to inform our clients of what was happening with their business. Now, we are able to see exactly where and when changes are happening. Sometimes down to do the day.

Small Business (50 or fewer emp.)
Dec 31, 2018
 Source
Overall Rating:
3.5
WG
William G.
Owner/Operator
Share
"Zoho reports - small biz"
What do you like best about Zoho Analytics?

Easy to integrate with Zoho platform and other Zoho products. Quick reports of mail campaigns, sales performance and general activity

What do you dislike about Zoho Analytics?

Some strings of information should be able to talk to each other that cannot. Zoho has said they are optimizing the Reports app

What problems is Zoho Analytics solving and how is that benefiting you?

Easy to make quick charts and graphs for presentations. Reports can be accessed by team, shared and exported quickly

Mid Market (51-1000 emp.)
May 25, 2023
 Source
Overall Rating:
3.0
AP
Adyasha P.
Associate Consultant
Share
"Good Visualization tool"
What do you like best about Zoho Analytics?

Zoho provides a wide range of options starting from charts to pivot tables to dashboards. It has a straightforward interface that helps the user to access and visualize the data easily. It provides integration to various data sources including clouds . It also helps to perform advance statistical functions.

What do you dislike about Zoho Analytics?

It takes a longer time to understand complicated and complex analytics. Understanding the same takes longer, and processing capability is laid back for me.

What problems is Zoho Analytics solving and how is that benefiting you?

It solves various problems starting from data consolidation to analysis to visualization. It helps to give better insights to the data by performing advanced analytics using statistical modelling and machine learning.

Mid Market (51-1000 emp.)
May 18, 2023
 Source
Overall Rating:
3.0
Gopi T. avatar
Gopi T.
Staff Firmware Engineer
Share
"Zoho: Game changer for data analytics and reporting"
What do you like best about Zoho Analytics?

Zoho Analytics provides a wide range of options including charts, graphs, pivot tables and dashboards. And the interface is simple and easy to use allows complex things to be done in a simpler way. It provides seamless integration with various data sources including spreadsheets, databases, cloud etc. Ofcourse advanced analytics like statistical modelling and machine learning

What do you dislike about Zoho Analytics?

Sometimes understanding complex analytics, it takes a very long time. The learning curve to understand is much higher.. have to go step by step. The customization is very limited for visualizations. The performance of real-time data streaming and processing capability seems to the disliked feature for me personally..

What problems is Zoho Analytics solving and how is that benefiting you?

It solves several problems 1/ Data consolidation and analysis.. Data visualization and reporting Advanced analytics and insights, for better and enhanced forcasting and optimze processes,, identify growth opportunities and mitigate risks Better collaboration and sharing

Mid Market (51-1000 emp.)
Aug 10, 2021
 Source
Overall Rating:
3.0
JG
Jeffery G.
Vp Of Special Projects
Share
"Analytics for Small/Mid-sized Businesses"
What do you like best about Zoho Analytics?

We really enjoy the intuitive nature of the user interface. Almost anyone can pick it up quickly and build data visualizations.

What do you dislike about Zoho Analytics?

Sometimes the processing speeds are slow and the platform can be glitchy at times. Also, change the name! It is hard to be taken seriously with a name like "Zoho."

What problems is Zoho Analytics solving and how is that benefiting you?

We have created an internal dashboard that displays client portfolio information. We have also designed a management report that we give to our clients to show them just how awesome we are.

Enterprise (> 1000 emp.)
Jul 13, 2017
 Source
Overall Rating:
3.0
LA
Lesa A.
Manager, Salesforce Engineering
Share
"Zoho reports "
What do you like best about Zoho Analytics?

Betting reports and dashboard charts matrix reporting looks better

What do you dislike about Zoho Analytics?

Need more options to do formulas and buckets

What problems is Zoho Analytics solving and how is that benefiting you?

Analytics reporting

Small Business (50 or fewer emp.)
Jan 03, 2017
 Source
Overall Rating:
3.0
EL
Eric L.
Business Development And Client Relationship Manager
Share
"Zoho Reports leaves a lot to be desired"
What do you like best about Zoho Analytics?

I like the fact that zoho reports integrates really easily with other zoho products. I like that the construction of the reporting is easy to use.

What do you dislike about Zoho Analytics?

It can be really hard to segment across different levels of management. It sometimes seems like certain leads if they are not set up correctly can be difficult to work with, but overall once you do dive into it, it starts to make sense.

What problems is Zoho Analytics solving and how is that benefiting you?

It really cuts down on the time it takes for employees to stop and aggregate all of the data that they have collected along the way. I think it really helps to streamline and automate a lot of things that sales executives are doing on a daily basis

Small Business (50 or fewer emp.)
Oct 06, 2015
 Source
Overall Rating:
3.0
FC
Francisco C.
Gerente Y Socio
Share
"Reports in ZOHO from SAP for our 3 companies "
What do you like best about Zoho Analytics?

Rapid access to data compared to our main system SAPBO Access to data in SAPBO at standard intervals based in queries

What do you dislike about Zoho Analytics?

failures - incomplete data in some moments

What problems is Zoho Analytics solving and how is that benefiting you?

Information on line . Better decisions

Mid Market (51-1000 emp.)
Nov 11, 2019
 Source
Overall Rating:
2.5
BL
Brendan L.
Intern
Share
"Zoho Pros and Cons"
What do you like best about Zoho Analytics?

Zoho offers a lot of features for less money than SalesForce. In addition to that, it offers a wide range of services beyond just analytics.

What do you dislike about Zoho Analytics?

It can be difficult to configure graphs the way you want them to look. Sone data appear out of order compared to when it was in Excel.

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho Analytics allows us to create comprehensive dashboards to display key metrics and KPIs to the Senior Partners.

Small Business (50 or fewer emp.)
Jan 10, 2018
 Source
Overall Rating:
2.5
Bob R. avatar
Bob R.
Vice President Of Sales And Marketing
Share
"Limited"
What do you like best about Zoho Analytics?

Reports are in an easy to read format and can be exported into multiple formats.

What do you dislike about Zoho Analytics?

While Zoho CRM has helped us with our business, the reporting is somewhat limited. When PDF files are created, they are not always formatted properly. Excel files seem to be okay. The Standard version of the software does not allow for many custom reports. Sales forecasting reports and summary reports are not easy to create.

What problems is Zoho Analytics solving and how is that benefiting you?

Before adding Zoho CRM and using Zoho Report, we were unable to view sales pipelines easily, This is giving us a clearer view of our business.

Mid Market (51-1000 emp.)
Oct 22, 2015
 Source
Overall Rating:
2.5
JC
Jeff C.
Membership Chair, Philadelphia Chapter
Share
"Its limitations outweighs it's features and flexibility"
What do you like best about Zoho Analytics?

The ability to view and export the underlying data is terrific.

What do you dislike about Zoho Analytics?

Way too many limitation on the amount of data that can be imported. If the amount of rows that can be imported at a time is capped, 10K rows simply isn't enough. 100K is more doable.

What problems is Zoho Analytics solving and how is that benefiting you?

We no longer have to rely on developers to build custom reports for internal and external viewers.

Mid Market (51-1000 emp.)
May 18, 2023
 Source
Overall Rating:
2.0
Oki A. avatar
Oki A.
Blockchain Solution Architect
Share
"Average at best"
What do you like best about Zoho Analytics?

its simple and easy to use with other zoho products.

What do you dislike about Zoho Analytics?

Outside zoho products isnt pretty restrictive to use not to mention sluggish. Its Query support is mediocre at best. you are better off with grafana or metabase

What problems is Zoho Analytics solving and how is that benefiting you?

Zoho provide analysis solutions what can plug into zoho workflow and creates a mini data pipeline.

Small Business (50 or fewer emp.)
Nov 01, 2016
 Source
Overall Rating:
2.0
YD
Yair D.
Private Tutor
Share
"Zoho Reports"
What do you like best about Zoho Analytics?

I like how they are informative. They tell a lot.

What do you dislike about Zoho Analytics?

I dontiek how the emails I receive don't have visual data.

What problems is Zoho Analytics solving and how is that benefiting you?

I am only solving my personal business data issues where I don't know how many people are using my website.

Small Business (50 or fewer emp.)
Oct 06, 2015
 Source
Overall Rating:
2.0
Andres J. avatar
Andres J.
Founder
Share
"paid for it, have not used it, zoho did nothing"
What do you like best about Zoho Analytics?

Seems it has too many good features and uses

What do you dislike about Zoho Analytics?

Too difficult to set up when interacting with other sources of data. requieres an expert and the cost goes up

What problems is Zoho Analytics solving and how is that benefiting you?

have not seen that yet

Mid Market (51-1000 emp.)
May 12, 2022
 Source
Overall Rating:
1.5
Deepak B. avatar
Deepak B.
Business Intelligence Analyst
Share
"Worst Experience as a Organization and an Individual"
What do you like best about Zoho Analytics?

It is okay nothing which can excite you comparing what is available in the market.

What do you dislike about Zoho Analytics?

Almost everything, too many restrictions in query, pivot, graph, etc. And you won't find anything on google you have to go to their customer support and irony you won't find anything there as well.

What problems is Zoho Analytics solving and how is that benefiting you?

I am handling complete data and analytics department of mid-size organization. Used to create report, dashboard, combine query tables which help organization to take business decisions.

Small Business (50 or fewer emp.)
Jul 13, 2023
 Source
Overall Rating:
1.0
SE
Sasha E.
Founder
Share
"Not easy to use and very difficult to get any support!"
What do you like best about Zoho Analytics?

we can connect to Xero & zoho CRM. Other than that we don't like much to be honest.

What do you dislike about Zoho Analytics?

Not easy to use and the support is totally useless. Very slow to reply and charge extra to help build any reports. Once you do manage to get them on a call they really struggle to explain anything to you, potentially because of the language barrier. Definitely wouldnt recommend.

What problems is Zoho Analytics solving and how is that benefiting you?

It was meant to be automating a lot of our reporting but so far hasnt proved to be benefiting us.

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