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Awin
4.2
(102)
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Awin Reviews & Product Details

Awin Overview
What is Awin?

Awin is a marketing technology platform that provides a marketplace for businesses to manage any type of partnership. From traditional affiliates, mass media, and influencers to B2B, advertisers selling products or services online can seamlessly leverage engaged consumer audiences to grow sales, expand customer reach and strengthen their brand.

Company Awin Global Affiliate Network
Year founded 2000
Company size 501-1000 employees
Headquarters Berlin, Germany
Social Media
Awin Categories on Findstack
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Ask Questions about Awin
What Awin is best for?
How does Awin compare to Affluent?
What are the pros and cons of Awin?
Awin Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Awin Features
API Access
Affiliate Management
Banner Management
Campaign Management
Commission Management
Conversion Tracking
Creative Management
Custom Reports
Customer Support
Customizable Commission Plans
Dashboard
Email Marketing Integration
Fraud Detection
Lead Management
Link Management
Mobile App
Multi-Currency Support
Multi-Level Marketing
Multi-language Support
Payment Processing
Performance Analytics
Postback URL
Real-time Reporting
Referral Tracking
Sales Tracking
Split Commissions
Sub-Affiliate Tracking
Third-Party Integration
Tracking Code Management
User Roles and Permissions
Awin Media
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: March 18, 2025
Awin Logo
102 Awin Reviews
4.2 out of 5
Enterprise (> 1000 emp.)
Nov 09, 2023
 Source
Overall Rating:
3.5
VG
Valeria G.
Founder
Share
"Not same level of service globally"
What do you like best about Awin?

Wide range of partner, trusty figures, easy approach, readable figures

What do you dislike about Awin?

Higher price based on different service level are increasing the costs

What problems is Awin solving and how is that benefiting you?

Realist track, publisher manegment

Mid Market (51-1000 emp.)
Jul 21, 2023
 Source
Overall Rating:
3.5
VH
Vidina H.
Founder
Share
"My experience with AWIN"
What do you like best about Awin?

It's easy to use Good tracking There is a team who is willing to help you

What do you dislike about Awin?

The level of support can vary depending on the designated account manager Many companies do not know how to implement your trackings and they need more 1-2-1 support

What problems is Awin solving and how is that benefiting you?

The affiliate channel for the company I am working for.

Small Business (50 or fewer emp.)
Jul 19, 2023
 Source
Overall Rating:
3.5
AS
Anu S.
Founder
Share
"It was good once the integration is done"
What do you like best about Awin?

1-Once the integration was live. Then adding or editing events was easier. 2-Easy to QA and approve the work done by affiliates

What do you dislike about Awin?

1-Integration is painful. Very low support on specific custom issues one is going to face. 2-Noise is high. Hard to pick the right player to pick. 3-No way to define what audience/persona you are looking for 4-Costly. I believe the cost is 40%-50% bloated.

What problems is Awin solving and how is that benefiting you?

Reaching affiliate for marketing my B2C product

Small Business (50 or fewer emp.)
Jul 12, 2023
 Source
Overall Rating:
3.5
JS
Jamisyn S.
Founder
Share
"Great Product, but i do have feedback"
What do you like best about Awin?

I love that it tracks all sales and commission for affiliates, and takes care of their taxes!

What do you dislike about Awin?

I feel the Interface could be updated to be more user friendly

What problems is Awin solving and how is that benefiting you?

tracking sales with affiliates and making sure they have taxes

Mid Market (51-1000 emp.)
Dec 06, 2022
 Source
Overall Rating:
3.5
DH
Doron H.
Senior Affiliate Executive
Share
"AWIN covers all aspects of a robust affiliate management platform"
What do you like best about Awin?

Publisher discovery tools, User-friendly UI and ease of reporting

What do you dislike about Awin?

No chat functionality for quick questions, Support lacking on some functionality especially setting up of product feeds, support should be able to get on calls.

What problems is Awin solving and how is that benefiting you?

Scaling and optimising our affiliate programs

Enterprise (> 1000 emp.)
Dec 05, 2022
 Source
Overall Rating:
3.5
NM
Neale M.
Affiliate Marketing Manager
Share
"Good as always!"
What do you like best about Awin?

Reporting interface, friendly employees, open to tech suggestions

What do you dislike about Awin?

Tech limitations e.g. commission groups and flexibility

What problems is Awin solving and how is that benefiting you?

Awin is helping us get a better understanding of APAC affiliates and this is helping reduce questions and concerns within the business

Small Business (50 or fewer emp.)
Aug 04, 2022
 Source
Overall Rating:
3.5
Michael C. avatar
Michael C.
Internet Marketer
Share
"Huge Variety of Companies to work with across different countries"
What do you like best about Awin?

There are numerous niches covered at Awin so whatever the topic of your website you are likely to find some good people to work with. Customer support is fast and genuinely helpful and informative. Linking methods are flexible with lots of datafeeds to choose from.

What do you dislike about Awin?

Lack of contact from certain advertisers. Seems to be quite a few non updated email addresses. Some companies datafeeds are way out of date and should be forced to update or lose the option.

What problems is Awin solving and how is that benefiting you?

It allows me to monetize my websites

Small Business (50 or fewer emp.)
Jun 21, 2022
 Source
Overall Rating:
3.5
GL
Guillaume L.
Traffic Manager
Share
"Can be a great acquisition tool if you have proper tracking"
What do you like best about Awin?

You get access to a lot of editors, they all want to make more money and so do you so it's the perfect combination of demand and offer, of course you'll need a good margin to reach out a good potential

What do you dislike about Awin?

There are a lot of "opportunists" and if you're not careful enough with your tracking if you are doing lead gen, then you are in for some false leads, you need good tools to be able to differentiate real lead/sales from fake ones. Also you are mostly on your own, there will be no KAM.

What problems is Awin solving and how is that benefiting you?

Reach out to more channels and editors throughout the world if needed, or else one country works too.

Mid Market (51-1000 emp.)
Jan 31, 2019
 Source
Overall Rating:
3.5
EM
Eva Maria M.
Miss
Share
"A good affiliation platform"
What do you like best about Awin?

I like to use Affilinet in my work to get new affiliate campaigns, tend to have many interesting offers. In our work it is important to be able to always offer the best offers

What do you dislike about Awin?

Sometimes they do not have interesting campaigns, or they take time to have content. Also sometimes we do not meet the requirements for the campaigns and we are not approved

What problems is Awin solving and how is that benefiting you?

It is a very useful tool to get content for our business. We get information about new interesting affiliate campaigns

Small Business (50 or fewer emp.)
Jul 18, 2023
 Source
Overall Rating:
1.0
CB
Colin B.
Founder
Share
"Terrible UI and Terrible Customer Service"
What do you like best about Awin?

It's the main industry standard for affiliates and is used by lots of publishers.

What do you dislike about Awin?

They have terrible terrible customer service and account management. They are very slow to respond and oftentimes takes 3 attempts. Their finance team is the worst and almost never available. They also have a very outdated UI that is difficult to use and looks like it's from the 1980s still.

What problems is Awin solving and how is that benefiting you?

Allowing our publishers to advertise our website for sales.

Small Business (50 or fewer emp.)
May 02, 2022
 Source
Overall Rating:
1.0
JG
Jackson G.
Cmo
Share
"One of the worst experiences I have had"
What do you like best about Awin?

nothing, this was one of the worst customer support experiences I have had and literally haven't been able to use the program

What do you dislike about Awin?

Their customer support and sales process is probably the worst I have ever experienced. It has taken 3 weeks, 20 emails, and 3 contacts to even get into the program. Now that I am in their system is "glitching" and 5 emails deep and I still haven't gotten through to support

What problems is Awin solving and how is that benefiting you?

Creating an affiliate program. No benefits

Small Business (50 or fewer emp.)
Jul 12, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to use affiliate marketing platform"
What do you like best about Awin?

Set up was incredibly easy thanks to Awin's amazing onboarding team. The platform itself is quite intuitive and easy to navigate. They have an extensive number of publishers on the platform.

What do you dislike about Awin?

Uploading graphic assets could be simpler.

What problems is Awin solving and how is that benefiting you?

Expanding the reach of our affiliate marketing partnerships.

Small Business (50 or fewer emp.)
Dec 14, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Working with AWIN for 2+ Years"
What do you like best about Awin?

Very helpful and knowledgeable staff. The web interface is easy to use and intuitive.

What do you dislike about Awin?

The publisher search could be better if it included additional filters.

What problems is Awin solving and how is that benefiting you?

Increasing business and exposure to our brand.

Mid Market (51-1000 emp.)
Dec 06, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Perfect user experience"
What do you like best about Awin?

the useability of the site with plenty of options for contacting publishers and a variety of reports. Also, being able to find publishers and contact them easily which makes it simple to find companies to work with.

What do you dislike about Awin?

Lack of customisation in graph layouts and combining different information onto one graph. Also, the communications centre format for emailing publishers could be improved to make adding offers and vouchers to the email more condensed and only show the necessary information for publishers.

What problems is Awin solving and how is that benefiting you?

AWIN helps to contact and communicate with publishers for us so we can grow our business as well as this channel.

Mid Market (51-1000 emp.)
Dec 06, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Love Awin, super easy to navigate"
What do you like best about Awin?

I like the publisher performance and transactions for looking at sales, publisher approvals section and banners also great!

What do you dislike about Awin?

I dislike the publisher directory search bar, it can be quite laggy and longwinded when doing recruitment

What problems is Awin solving and how is that benefiting you?

Many!

Small Business (50 or fewer emp.)
Dec 06, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to use affiliate platform"
What do you like best about Awin?

Ease of navigation and speed to load. I run multiple daily reports for a number of brands on the platform and it takes only a few minutes. Their dashboards are easy to navigate and make sense.

What do you dislike about Awin?

Scheduled reporting would be a great addition to the product. There's nothing else in particular that I dislike.

What problems is Awin solving and how is that benefiting you?

Helps us scale our affiliate marketing channel, the platform makes it easy to draw actionable insights and implement them into the business.

Mid Market (51-1000 emp.)
Dec 05, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great for program management"
What do you like best about Awin?

Simple, intuitive oversight of key metrics such as transactions, individual publisher performance and overall sales trends.

What do you dislike about Awin?

Inability to carry over data between client accounts, such as publisher tagging

What problems is Awin solving and how is that benefiting you?

Provides clear insight into publisher performance to inform future decisions regarding partnerships

Mid Market (51-1000 emp.)
Dec 05, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Really good, very easy to use and great customer serivce"
What do you like best about Awin?

The access of publishers to work with and the easy of access to communicate with them effecively.

What do you dislike about Awin?

When orders are declined or refunded, orders still come through Awin, making it quite manual to find these.

What problems is Awin solving and how is that benefiting you?

Awin is helping us in the Affiliate market, where we have not had a foot hold before.

Small Business (50 or fewer emp.)
Oct 19, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Awin is the Affiliate Network No. 1 in Germany"
What do you like best about Awin?

The biggest plus is definitely the number of publishers in our core market. Plus everything else works perfectly fine.

What do you dislike about Awin?

The pricing is very intransparent, especially when you start scaling.

What problems is Awin solving and how is that benefiting you?

Finding publishers and affiliates to promote our products.

Small Business (50 or fewer emp.)
Apr 29, 2018
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"My Favorite Affiliate Network Is AWIN"
What do you like best about Awin?

AWIN is a convenient platform to easily track my programs and commissions. I appreciate how many high-quality programs are hosted on AWIN and payments are always on time.

What do you dislike about Awin?

There isn't anything I dislike. If I were to make a recommendation, I would suggest adding a feed for coupons, to be able to quickly get a list of all active coupons, without having to check each program individually for them.

What problems is Awin solving and how is that benefiting you?

Not provided

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