Previously known as Jarvis and Conversion.AI, Jasper is an AI writing tool that was created to produce content quickly. With Jasper, users can automatically generate long-form, search-engine-optimized content in seconds. The platform lets you create content in over 25 languages, making it easy to customize the content, it also lets users identify important elements in their text for easy replacement, while fonts and styles can be customized based on thousands of fonts and styles.
Capabilities |
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Segment |
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Deployment | Cloud / SaaS / Web-Based |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
In this Jasper AI review, we’re exploring the features, functionality, and benefits of a popular artificial intelligence writing tool. In recent years, companies have rapidly begun to leverage the benefits of AI for multiple processes and operations.
Around 91.5% of leading businesses say they invest in AI on an ongoing basis. However, studies show the majority of these companies are focused on harnessing AI for cybersecurity, compliance, customer service, and support.
AI writing tools are still a relatively underutilized form of AI service, designed to empower marketing professionals and accelerate the production of high-quality content. Although the AI writing landscape is still quite new, experts say it will grow to a value of $1,363.99 million by 2030.
Jasper AI, previously known as “Jarvis”, is widely regarded as one of the best AI writing tools around. This simple solution aims to help businesses improve their writing, brainstorm ideas, and come up with new content for marketing purposes.
But is Jasper AI really as valuable as it seems? Let’s find out.
Previously known as “Jarvis”, Jasper AI is an online writing tool that leverages artificial intelligence to help users create new content, and improve their existing writing. Jasper can create content automatically, using natural language processing combined with specific inputs.
Using Jasper, business leaders and marketers can create blog posts, ads, social media posts, landing page copy, stories, and news reports within a matter of seconds.
Jasper is widely regarded as one of the best AI writing tools around, with more than 1000 5-star reviews on trusted sites, and endless positive feedback from customers. The solution produces some of the highest quality AI-driven content because it has already been trained by expert marketers and copywriters. The key advantages of Jasper AI include:
Jasper AI was released in 2021 by CEO Dave Rogenmoser, and is backed by the same team responsible for the “Proof” software.
Previously, Jasper AI was known as both Jarvis AI and Conversion.ai. However, it’s managed to maintain an excellent brand reputation, despite a few refreshes over the years. The company has also achieved some phenomenal success in the AI market within a short period.
In November 2022, Jasper AI successfully raised $125 million in Series A funding, giving it a valuation of approximately $1.5 billion today.
Jasper promises to rapidly increase the content output of marketing companies, help them to brainstorm new ideas, and ensure they can write better in every environment. The AI solution is trained to produce high-converting copy, and all of the content produced is plagiarism-free.
One of things we noticed during our Jasper AI review, is that this technology is extremely straightforward to use. Although you will need to deliver specific information to the AI algorithm to ensure you’re producing the right content, there’s plenty of guidance throughout the interface to help you. Once you sign up for a plan with Jasper AI, you can create content in 3 simple steps:
Jasper AI comes with a range of templates for users to choose from, so they can focus on building the right kind of content for each platform. Each template is optimized for a different environment, use-case, or content marketing goal.
You can search through the available templates with a keyword or simply browse through the various options offered by Jasper on the dashboard. Options range from long-form content to AIDA frameworks, Facebook ad posts, and more.
Once you’ve picked an appropriate template for your content in Jasper, the next step is narrowing down the specific information you want the content to cover. This is probably the most complicated part of using Jasper AI. You’ll need to be precise on the subjects and topics you want Jasper to cover, to ensure you’re developing the right information.
You can enter information like specific headlines or sub-headings for a blog post. It’s also worth entering information about the kind of voice you want to portray in your writing, such as “witty” or “persuasive”. Users can also include a content brief, keywords, and any other relevant information they would usually give to a blog or content writer.
Finally, once you’ve entered all of the correct information into the Jasper ecosystem, you can click the “Generate AI content” button. You can also choose how many versions of your content you want Jasper to produce, so you can explore different options to find the right one.
The system will start producing content at an exceptional speed, on the right-hand side of the page. You can then click into this section and start editing your content, using suggestions for grammar and spelling from Jasper to guide you.
Jasper AI has various levels of writing support to offer, depending on the package you choose for your service. “Boss Mode”, is the switch you can use on premium plans to enhance your writing experience, and write up to 5 times faster.
Boss mode speeds up your content pipeline by allowing you to create content 80% produced by AI and 20% edited by you. The solution also integrates with SurferSEO.com, to ensure you can use the right keywords for your content. Plus, it works with Copyscape to check your content for plagiarism.
As an added bonus, Grammarly is also included to help improve your grammar and fix spelling mistakes rapidly. Boss mode includes:
One of the things that made our lives easier during our Jasper AI review, was using AI “recipes”. These are pre-built workflows which already include a series of specific commands designed to help you create content quickly and conveniently. You can create your own recipes, and also access new recipes shared by the Jasper community.
All of the recipes you use will be saved in your “recipes” tab in the Jasper sidebar. You can get started with recipes using the featured list available on Jasper or the suggested options created by the community. Simple click the recipe you want to use, and select “run” to create a new document using the recipe of your choice.
You can also alter your recipes however you like, making changes to keywords, tone of voice, and other valuable points.
One of the biggest concerns companies have about using AI for content generation, is that they won’t get the same excellence from a robot as they would from a human. First, it’s worth noting that Jasper still needs some input from a writer or marketer in order to produce the right content. In this way, it’s not a complete replacement for your marketing team.
However, if you can get the input and framework right, then Jasper can produce relatively high-quality content. The key to success is making sure you read through what’s produced carefully. Let’s look at Jasper’s performance in a few key areas:
As mentioned above, Jasper AI isn’t an alternative for a copywriter or a comprehensive marketing team, but it can be a powerful tool for a range of use cases. Some of the people most likely to benefit from this tool based on our Jasper AI tool include:
Simply put, if you’re looking to automatically create better content at speed, Jasper might be a worthwhile investment. Just don’t expect the tool to do all of the work of content creation for you.
Part of what makes Jasper AI such a compelling choice for today’s business owners is how effective the technology is at integrating with other critical marketing tools. The solution has its own Chrome extension, as well as various integrations for tools like:
Jasper AI is an excellent AI writing assistant, but it’s far from the only solution on the market. There are plenty of other leading tools out there designed to deliver similar functionality. However, Jasper does have an edge in the current market. It offers benefits most other solutions don’t, such as:
All of the amazing functionality you get from Jasper comes with a specific price tag. There are a few different options to choose from. To begin, you’ll be able to create up to 10,000 words of content for free, to see whether you’re really comfortable with the service. Notably, however, you will need to enter your credit card details to do this.
Outside of the free plan, there are three paid packages to choose from. You can swap between monthly or annual payments, depending on your needs. However, annual plans do come with a 17% discount if you’re looking to save some extra cash.
Options include:
Every plan can be customized with an increase in word counts and the number of team members. This means the more content you produce, the more you’re likely to pay.
Ultimately, Jasper is an excellent tool for AI content writing and editing. However, like any online tool, it has a range of pros and cons to consider.
Pros:
Cons:
Ultimately, our Jasper AI review revealed that this tool could be a valuable solution for many companies struggling with content creating. It can help you to come up with unique ideas for content, and accelerate the writing process. However, it’s not the perfect way to eliminate the need for any content writers in your marketing strategy.
Jasper can improve the content produced by your team, and give you more assistance with your overall content writing plan. However, we’re not sure if it will completely eliminate the need for amazing writers in the digital marketing landscape.
Super easy to use. It's great at helping to generate ideas and then even flesh out those ideas into full emails, articles, blog posts, etc. Also handy for social media posting content.
Cost and uncertainty of how many credits I had or not. I'd prefer one blanket cost that covers everything.
Helping to avoid staring at a blank screen. With Jasper you can enter in a few ideas, or even a few keywords, and then have it elaborate on those ideas. This alone is helpful.
Jasper eliminates writers block and enhances anyone's copywriting ability by improving upon existing text or generating additional text. It's training upon marketing content has made it helpful for specific copywriting needs, such as SEO descriptions or an email headline with a certain marketing framework.
Jasper is built upon OpenAI's GPT-3 and, although fine-tuned by its own extensive data set, may not stay to be the best copywriting assistant in the space. It may not prove to be worthy of its cost compared to value in a short period of time.
Writers block, improving upon and generating new marketing copy
Saves me time and having to be ON in creative mode all the time
The price point is very high and that makes it restrictive
Having to spend the time and creativity to get an article written
es una app muy facil de usar, intuitiva y que te puede sacar de un apuro facilmente. puedes crear textos originales en segundos poniendo los comandos adecuados.
the Spanish language can be improved even more. Should be a Spanish guide not just in English.
cuando necesito textos breves para perfiles web o pequeños artículos para blogs jaspoer me ayuda muchisimo
I don't know what I did before Jasper. Its easy-peasy templates have made me a better copywriter and improved my productivity exponentially. Can't speak highly enough about Jasper's training modules and support staff either. A Jasper sub's a no brainer so do yourself a favour.
It can't read my mind yet, but that can't be far off...
It's completely killed my writers' block. For good.
The AI is really good when you are short of time and need to write a huge content. Now I also use it for may daily writing as it saves mey time by many folds. This gives me opportunity to invest that time in my other creative gigs.
Sometimes when I am writing a lenghty content there comes a lot of repetition. I need to give instructions or prompts repeatedly to keep my content on track. I think Jasper should work on this.
It saes hours of work while if I take help from Jasper to write a blog. It also helps to eliminate my last minute panic as I know even if Iam running late I can mange it with Jasper.
Wide variety of options, it blows my mind to see all the possibilities
A bit hard to get used to it but after a few tries it is okay
It helps me writting articles very quickly and efficiently
My team's content writers used to write 1200-1500 words per day before Japser. But now they are generating around 4000 words with Japser. They are enjoying playing with Jasper. It's not like Japser is 100% accurate, it needs a little bit of modification to remove robotic sounding. But it definitely increases your content generation speed.
Sometimes it gives repetitive sentences in the content. Word count wastage is my major issue with Japser.
- Superfast content creation - Writing ad copies within fraction of seconds - Integrated Jasper with SurferSEO - content optimization tool
I love the fact that Jasper is able to write content quickly. I also like that it is easy to give instructions to Jasper and that it can write content in several different tones.
I hate that Jasper keeps on repeating itself and the fact that it is unable to use industry-specific words yet. Even if I try to get it back on track, Jasper starts repeating itself.
I have been able to reduce the time taken to write articles almost 10 times. Jasper is able to write a 1500 word article in a matter of minutes and along with proofreading, it takes around 2-3 hours to publish it. It used to take more than a working day to do the same task manually.
I used this Ai writer assistant, best thing is about this tool it helps a lot in an SEO specially in writing metadata, products titles, and description. Also, helps greatly for me in a Blog posting. Its layout and usability are very easy.
Some of the time it generates totally dummy and useless content that does not make any sense (they must need to upgrade), sometimes it copies previous content written articles.
It helps in the following task. *writing blog post titles and description which is optimized with my keywords. *Help is Meta titles and in meta descriptions *it helps me to generate content which all time I used for off-page SEO.
There are different pre built template to choose from. To write blogs, About, Email etc.
No use to large blog posts as we have to re write everything again and again.
I used to more likely write cold email templates and about sections for my profiles.
How it comes up with better ways to put things
It's a little confusing at first but overall just follow directions and you should be good
Wording things right
Having tried Javis AI boss mode trial version I was so happy because it has really helped me to answer alot of Question on Quora. This AI write like human and will go in details to answer most question to give you great insight/knowledge of whatever you need to write on.
Most time The AI answers are not always complete which is so annoying.
Quick answers to my qoura question request
Offers many template options for automatic copy output.
Takes a long time to get it producing any copy that's decent.
Trying to get more creative ideas for copy.
It's a nice writing assistant and they are consistent with adding new features.
UPDATE: They recently changed the pricing to be much lower and ultimately DID agree to give me a prorated refund for my paid-in-advance annual plan. I did have to go back and forth with them about it, but ultimately I got the outcome I was looking for.
It's nice to have an AI writing tool but the customer service is terrible. It's sad, it used to be really good. But they don't care about current customers.