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Moosend Email Marketing Software logo
Moosend
Effortless Email Marketing
4.7

( 672 )

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Moosend Reviews: 4.7/5 — Highly Rated

Moosend Overview
What is Moosend?

Moosend’s incredibly efficient customer support is the primary reason why people love this platform. Their excellent customer support range provides excellent live chat to access a comprehensive knowledge base, as well as video tutorials. Advanced features are available even under the free plan and the platform provides comprehensive reporting that provides geolocation insight as well as heatmap data. Notably, Moosend has a free forever plan that lets users send unlimited campaigns if they have less than 1000 subscribers. Higher tiers offer more robust tools and features as well.

Company Moosend Ltd
Year founded 2011
Company size 51-200 employees
Headquarters London, United Kingdom
Social Media
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Ask Questions about Moosend
What Moosend is best for?
How does Moosend compare to Stripo?
What are the pros and cons of Moosend?
Moosend Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Moosend Pros and Cons
Pros
  • Advanced features available even under the free plan
  • Prompt customer support accessible on live chat
  • Comprehensive reporting includes geolocation insight and heatmap data
Cons
  • Email editor and signup for builder can be hard to use
  • Design template selection is quite basic
Moosend Features
A/B Testing
A/B testing / Experiments
Analytics/Reporting
API Access
Automated Responses
Bounce Management
Branding removal (white-label)
Campaign Scheduling
Contact List Import/Export
Custom domain for landing pages/forms
Custom Fields
Customizable Templates
Moosend Media
Moosend video thumbnail
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Moosend Screenshots
Moosend screenshot 1
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 29, 2026
Moosend Email Marketing Software logo
672 Moosend Reviews
4.7 out of 5
Small Business (50 or fewer emp.)
Dec 19, 2023
 Source
Overall Rating:
3.5
Ganesh K. avatar
Ganesh K.
Head Of Digital
Share
"Not too great but a good platform for email marketing"
What do you like best about Moosend?

I really appreciate the user-friendly design of the dashboard.

What do you dislike about Moosend?

I believe the marketing automation platform lacks predictive features, and its templates could be improved.

What problems is Moosend solving and how is that benefiting you?

They provide substantial support for segmentation and customization.

Mid Market (51-1000 emp.)
Dec 18, 2023
 Source
Overall Rating:
3.5
PK
Praveen K.
Founder
Share
"Good marketing automation platform"
What do you like best about Moosend?

User friendly dashboard which helps me to find features easily

What do you dislike about Moosend?

Audience segmentation is bit difficult on this

What problems is Moosend solving and how is that benefiting you?

They have good variants of templates

Mid Market (51-1000 emp.)
Dec 18, 2023
 Source
Overall Rating:
3.5
KJ
Karthik J.
Founder
Share
"Excellent Value for money"
What do you like best about Moosend?

Marketing automation on moosend is a breeze, really responsive customer support team, everything is easy to use and quick to set up, easy drag and drop templates and easy to understand workflows.

What do you dislike about Moosend?

There's no SMS integration, so no transaction messages. Sometimes sender verification does not work well.

What problems is Moosend solving and how is that benefiting you?

Easily add subscription forms, RSS feeds can be created and subscribers receive updates about blog posts automatically.

Small Business (50 or fewer emp.)
Dec 12, 2023
 Source
Overall Rating:
3.5
SK
Surbhi K.
Founder
Share
"Easy to use email marketing tool, best for new users"
What do you like best about Moosend?

Sceduling multiple campaigns using count down timer and creating interactive newsletters and analytics given by Moosend is little better than mailchimp, It is cheaper compared to other Email marketing tools. Can be easily integrated with ecommerce platforms.

What do you dislike about Moosend?

We create our own customised newsletter template, moosend does not provide templates with higher user interactive values and we can not create our own customised template and one more thing is response is slow to heavy load.

What problems is Moosend solving and how is that benefiting you?

Newsletter automation made life easy and It saves time

Small Business (50 or fewer emp.)
Dec 02, 2023
 Source
Overall Rating:
3.5
MV
Manickam V.
Founder
Share
"Moosend: A Game-Changer in Email Marketing"
What do you like best about Moosend?

Moosend has truly revolutionized my approach to email marketing and automation. What I love most is its unparalleled user-friendly interface that caters to both beginners and seasoned professionals. The drag-and-drop editor makes crafting visually stunning emails a breeze, and the extensive library of templates ensures I always find the perfect design for any campaign.

What do you dislike about Moosend?

While my overall experience with Moosend has been overwhelmingly positive, there are occasional glitches in the system that can be a bit frustrating. However, it's important to note that the support team is always quick to address these issues and provide effective solutions.

What problems is Moosend solving and how is that benefiting you?

I use Moosend primarily for email marketing to promote and engage with my target audience. The platform enables me to create and send visually appealing and personalized email campaigns, allowing me to effectively communicate with my subscribers and customers.

Mid Market (51-1000 emp.)
Nov 29, 2023
 Source
Overall Rating:
3.5
GC
Gokul C.
Founder
Share
"Good platform for email marketing"
What do you like best about Moosend?

It is the easiest email marketing and automation software to deliver email marketing and automation experiences

What do you dislike about Moosend?

Nothing much apart from pricing. Could have much detailed analytics data

What problems is Moosend solving and how is that benefiting you?

Personalization has helped to solve the user experience and improved the overall conversion rate

Small Business (50 or fewer emp.)
Nov 21, 2023
 Source
Overall Rating:
3.5
AG
Verified Reviewer
Founder
Share
"Ease to Use Email Marketing and Automation Tool"
What do you like best about Moosend?

The Moosend is an easy-to-use Email marketing tool with a minimal fee. Offers real-time analytics and in-depth statistics and analysis.

What do you dislike about Moosend?

Not effective for E-commerce businesses Lack of ChatGPT integration Limited customer support for the Free plan

What problems is Moosend solving and how is that benefiting you?

We can create visually appealing landing pages with forms and scheduling campaigns and add countdown timers.

Small Business (50 or fewer emp.)
Oct 28, 2022
 Source
Overall Rating:
3.5
ME
Melanie E.
General Manager
Share
"Affordable and customizable for small business"
What do you like best about Moosend?

Multiple audiences and ways to create content

What do you dislike about Moosend?

Apparently when making changes on a scheduled event, the previous content is what is published - figuring out the settings is a little more complicated than other platforms

What problems is Moosend solving and how is that benefiting you?

Emailing target audiences with a simple Process

Small Business (50 or fewer emp.)
Apr 23, 2022
 Source
Overall Rating:
3.5
RN
Rahul N.
O
Share
"It is best for large organizations"
What do you like best about Moosend?

It is easiest tool to build templates which is most appreciated & it is specifically I used with salesforce. It is very affordable as compared to other email Marketing tools.

What do you dislike about Moosend?

One thing about moosend which I dislike is, it is not used for transactional purpose, also we're unable to download report which needs to be improve to moosend.

What problems is Moosend solving and how is that benefiting you?

It is very cost effective so that it is possible to reach maximum no of customers at very minimal spend. By automation of emails it is great experience. so the business performance increased because of this email automation tool.

Small Business (50 or fewer emp.)
Feb 15, 2022
 Source
Overall Rating:
3.5
Krizia B. avatar
Krizia B.
Assistant
Share
"fvyyg"
What do you like best about Moosend?

The intuitive user face makes it easy for anyone to make email templates. I also like the list options and the ability to send a test email to view it as a recipient.

What do you dislike about Moosend?

I initially disliked that we couldn't add hyperlinks but they updated it and now I am able to do so. It seems they are very receptive to user feedback and suggestions which is very much appreciated.

What problems is Moosend solving and how is that benefiting you?

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Small Business (50 or fewer emp.)
Apr 30, 2021
 Source
Overall Rating:
3.5
Rosana S. avatar
Rosana S.
Diseñadora De Páginas Web
Share
"Is a great option for beginners"
What do you like best about Moosend?

Moosend allows starting for free until 1.000 subscribers. Is a simple tool to understand, you can split emails into lists easily and send them with a great looking. I like that is way simpler than Mailchimp, it's so easy to use. Also, Moosend has different options of how can be used for email marketing. You can send a campaign, do A/B tests, make automation with triggers to welcome people when they sign up, and even make an opt-in.

What do you dislike about Moosend?

It has a lot to get better, even visually seems great, the emails should have more options to attach document not just set URLs. Besides, it gets harder to integrate with other companies or plugins that are on the WordPress market. But, I stick with them because their reports are great!

What problems is Moosend solving and how is that benefiting you?

I have started an email list with subscribers from my wedding blog and it has helped me a lot to achieve my goals. Also, they have great customer service when I needed help they answer quickly and in a great manner. Even I get some emails from them there isn't a lot and also they had invited me to some really cool webinars, this could be something good for starters who needs help.

Small Business (50 or fewer emp.)
Apr 22, 2021
 Source
Overall Rating:
3.5
EM
Elli M.
Founder And Coordinator Of The Event Planning Business
Share
"Nice navigation and easy to use."
What do you like best about Moosend?

This is the first time I am using something like this and I am still in the learning stages, but so far it has been easy to navigate and understand.

What do you dislike about Moosend?

So far there is nothing that I dislike about Moosend. I am looking forward to using it.

What problems is Moosend solving and how is that benefiting you?

I need to write newsletters to my subscribers as well as create landing pages and a blog. I seem to have some trouble finding how to connect it to my Joomla web platform.

Small Business (50 or fewer emp.)
Dec 12, 2020
 Source
Overall Rating:
3.5
BB
Barbara B.
Founder
Share
"More options than other Mailing Softwares"
What do you like best about Moosend?

In the free version you can basically design your own newsletter instead of being limited to very few templates. Also it allows you to check the feedback on your newsletters, meaning opening rate and bounce rate. The editing tool itself is very userfriendly and only takes a few minutes to figure out.

What do you dislike about Moosend?

I didn't like that apparently some of the mails I sent landed in the Spam-Box at my recipients.

What problems is Moosend solving and how is that benefiting you?

To inform potential clients and customers about new offers and benefits. I also got some assignments out of the newsletter, so that's really a plus.

Small Business (50 or fewer emp.)
Sep 13, 2020
 Source
Overall Rating:
3.5
sarah p. avatar
Sarah P.
Experto En Comunicaciones De Marketing
Share
"moosend Helped me increase the number of clients in my business"
What do you like best about Moosend?

It has helped me increase the number of clients in my business since as I am just starting my business, it is not well known yet, so it occurred to me to invent advertising and create an email marketing campaign and from that moment the traffic In my business it has been growing exponentially, its interface is quite simple to handle which makes it easy to understand and learn if you do not have any knowledge about the use of the platform, its cost and much lower compared to the competition which I It was perfect since I did not have large amounts of capital to invest at the time and Moosend adapted to my needs

What do you dislike about Moosend?

The platform sometimes has performance flaws, I mean that it slows down for no apparent reason, however it is a matter of resting the application and taking seconds and it is quickly fixed.

What problems is Moosend solving and how is that benefiting you?

It has been helping me to increase my sales through the creation of email marketing campaigns, which are very useful to me when wanting to advertise my products without major complications.

Small Business (50 or fewer emp.)
Aug 12, 2020
 Source
Overall Rating:
3.5
GB
Giselle B.
Founder
Share
"Is a pretty feasible option for marketing."
What do you like best about Moosend?

I like the way it works when carrying out digital marketing campaigns through emails, in a practical and effective way. Reaching more people and obtaining data from potential customers, all thanks to this tool.

What do you dislike about Moosend?

When designing the marketing campaign is very little customizable, as all templates are predetermined and not very customizable, it would be ideal to improve this aspect.

What problems is Moosend solving and how is that benefiting you?

Is a very beneficial tool to manage because it gives you a more beneficial and practical marketing campaign to obtain knowledge of potential customers.

Small Business (50 or fewer emp.)
May 27, 2020
 Source
Overall Rating:
3.5
BS
Benjamin S.
Founder
Share
"Amazing, straightforward, and growth minded"
What do you like best about Moosend?

Customers service and easy to use design our among my favorite things about moosend. I also really appreciate thier pricing structure.

What do you dislike about Moosend?

Email editor feels limited in its scope. I wish that it was more involved and that It would automatically add new elements without having to edit the design of each element.

What problems is Moosend solving and how is that benefiting you?

I am able to manage my entire newsletter database, inform my clients about company promotions and new art. I love the flexibility and freedom this software offers for small business owners like me.

Small Business (50 or fewer emp.)
Mar 23, 2020
 Source
Overall Rating:
3.5
Steven SP L. avatar
Steven Sp L.
Ceo
Share
"Moosend is effective"
What do you like best about Moosend?

details in analysis and ease of creating email campagin.

What do you dislike about Moosend?

difficult to create email list to use for email campaigns

What problems is Moosend solving and how is that benefiting you?

email campagins and it seems fine

Mid Market (51-1000 emp.)
Aug 29, 2019
 Source
Overall Rating:
3.5
Shawn S. avatar
Shawn S.
Writer
Share
"The best email marketing service there"
What do you like best about Moosend?

Customer service is the best I have ever seen. Easy to navigate menus, easy to integrate, simple plug and play setup. Charts and graphics are visually appealing.

What do you dislike about Moosend?

I want to see more details in all activity summaries - the other columns that were originally imported into the list, ie the organization, the last contact, and so on. This information is displayed when you view the list, but viewing more information will be a very insightful contact if they interact with an email campaign in that particular summary view.

What problems is Moosend solving and how is that benefiting you?

I originally tried to use Amazon Web Services and Email Octopus, but it's hard to set them up, it's costly, and it's hardly user friendly. Moosend keeps in touch with our customers and forwards notifications to them. Their support staff is friendly, quick to answer, super-accommodating. I would recommend them to anyone interested in implementing email marketing in their business activities; Moosend is great!

Small Business (50 or fewer emp.)
Nov 30, 2023
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Moosend makes the email marketing process seamlessly easy."
What do you like best about Moosend?

Email campaigns are easy to understand and engaging.

What do you dislike about Moosend?

Sometimes the content can be a little too polished. Consider making the content more simple to offer clarity for all users!

What problems is Moosend solving and how is that benefiting you?

Email marketing is not easy, moosend has helped solve that issue.

Small Business (50 or fewer emp.)
Nov 23, 2023
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Automation is something where Moosend excels"
What do you like best about Moosend?

I feel the way they have setup their Automation workflows is really impressive and easy to use

What do you dislike about Moosend?

I feel their pricing model is a bit weird based on subscribers

What problems is Moosend solving and how is that benefiting you?

Email Marketing Automation and has made our work easy by saving repetitive tasks

Small Business (50 or fewer emp.)
Mar 23, 2020
 Source
Overall Rating:
3.0
Zachary T. avatar
Zachary T.
Real Estate Acquisition Specialist
Share
"Decent Platfrom if You're on a Budget"
What do you like best about Moosend?

It's free for the first 1,000 contacts. After than it requires a nominal fee - nothing crazy. It's relatively simple to use, which is nice.

What do you dislike about Moosend?

The color schemes were poor. The customer service was quite bad. You could not connect to social media either.

What problems is Moosend solving and how is that benefiting you?

They did give me a refund for my purchase after I stopped using them.

Small Business (50 or fewer emp.)
Feb 28, 2020
 Source
Overall Rating:
3.0
AG
Verified Reviewer
Founder
Share
"Not very effective"
What do you like best about Moosend?

User friendly interface. Interface is good

What do you dislike about Moosend?

Open rate is really low. How to improve.

What problems is Moosend solving and how is that benefiting you?

User interface

Small Business (50 or fewer emp.)
Dec 01, 2023
 Source
Overall Rating:
2.5
THIYAGASIVAM P. avatar
Thiyagasivam P.
Senior Search Engine Optimization Specialist
Share
"Best email automation platform"
What do you like best about Moosend?

It's best email tracking platform reduce the spam

What do you dislike about Moosend?

Nothing as of now from my knowledge it best email Marketing tool

What problems is Moosend solving and how is that benefiting you?

It's help me send bulk emails few seconds

Small Business (50 or fewer emp.)
Nov 29, 2023
 Source
Overall Rating:
2.5
GK
Ganesh K.
Information Technology And Services
Share
"Good solution for automation"
What do you like best about Moosend?

The ability to send emails faster and better with advanced tracking

What do you dislike about Moosend?

UI/UX is slightly complex it will be better if it's is slightly easier

What problems is Moosend solving and how is that benefiting you?

Sending bulk emails

Small Business (50 or fewer emp.)
Jul 29, 2022
 Source
Overall Rating:
2.5
Jordan H. avatar
Jordan H.
Media Buyer
Share
"Great"
What do you like best about Moosend?

I really like the user interface. It is just really simple to use, and it is a great overall service. I'm just happy I was able to find it overall couldn't ask for a better service

What do you dislike about Moosend?

There is honestly not much I don't like about it it's just a great thing to use overall; I would like them to just continue adding new features and improving the app with time

What problems is Moosend solving and how is that benefiting you?

I help the business just better automate email responses to active results by putting less time into making individual emails as well as developing a better relationship with customers

Small Business (50 or fewer emp.)
Mar 23, 2022
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"Email Marketing Plus and Minus"
What do you like best about Moosend?

Ease of building campaigns...representative gets back to me

What do you dislike about Moosend?

Can only download one photo at a time; unable to input a contact email address without clicking all lists to find out if already in the account

What problems is Moosend solving and how is that benefiting you?

email deliverability. Moosend has been able to help get more customers to open emails

Small Business (50 or fewer emp.)
Jan 25, 2022
 Source
Overall Rating:
2.5
AG
Verified Reviewer
Founder
Share
"A ESP provider with potential"
What do you like best about Moosend?

We started using Moosend recently, and it's been great. It works well with most automations. I recently found out that it doesn't work with Shopify for abandoned carts. They have a Shopify plug-in they choose not to update, which means my abandoned cart automation stopped working with no notification. I reached out to customer service and was told it was not their concern; I got no help or accountability. If you are not using Shopify it might be perfect for you. I like that the MOOSEND allows you to run multiple sub-accounts billed under one central account. It's good value for your buck!

What do you dislike about Moosend?

I don't particularly appreciate that they refuse to update their Shopify plugin or have a detailed guide to code in their tracking manually. They have updated most things; I would like to see more and more customization features launch.

What problems is Moosend solving and how is that benefiting you?

1. Multi-account ESP; I love running both brands under my parent brand (allows for straightforward accounting). 2. Email is a core part of our marketing strategy, and Moosend allows us to do so to an extent 3. Value - It's wonderfully priced

Mid Market (51-1000 emp.)
Aug 13, 2021
 Source
Overall Rating:
2.5
AH
Ameer H.
Marketing Manager
Share
"Moosend is an okay service. a little underpowered but gets the job done."
What do you like best about Moosend?

Moosend is a reasonably decent email marketing tool. The plans are good, especially their free plan but they don't offer custom plans. It is good for small scale organisations but not for a medium to large organisation. Their email builder is good and the templates are nice.

What do you dislike about Moosend?

I think they should have more tutorials, custom plans and a better ui/ux

What problems is Moosend solving and how is that benefiting you?

Moosend is simple to use, so my staff likes it as everything can be done quicker and more easily than before but it's not sufficient for our organizational needs

Small Business (50 or fewer emp.)
Oct 19, 2020
 Source
Overall Rating:
2.5
Dan W. avatar
Dan W.
Business & Community Manager (Contract)
Share
"Moosended relatively quickly for me"
What do you like best about Moosend?

I liked that for an HTML minded person they could flex and get creative within the system. The marketing was quite quirky and cool.

What do you dislike about Moosend?

My team and I just need simplicity and basic design features out of the system at the present time. Also, I found moving around the system a lit bit clunky.

What problems is Moosend solving and how is that benefiting you?

We needed an email marketing platform. This will allow us to deliver regular news and information to our community. We found 2 other platforms more suited to the task and will be trying out with them for a few months.

Small Business (50 or fewer emp.)
Nov 16, 2023
 Source
Overall Rating:
2.0
Elba María M. avatar
Elba María M.
Small Business Owner
Share
"Not a Free Option Anymore"
What do you like best about Moosend?

It was a good free competitor to MailChimp and MailerLite. It had even more features than the free forever plan from MailChimp. Great templates, automation, resending to no-opens, and scheduling, among other essential features, were available to users under the free plan.

What do you dislike about Moosend?

Moosend was sold, and they changed the free plan to a 30 days trial plan. A 30 day trial period is not enough to try this type of service, especially if you want to weigh your options and make an informed comparison for this marketing tool. That's beside the learning curve you must deal with while testing and setting up the tool.

What problems is Moosend solving and how is that benefiting you?

eMail Marketing Campaigns for me and I will also assist some customers with their campaigns.