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Moosend Email Marketing Software logo
Moosend
Effortless Email Marketing
4.7

( 672 )

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Moosend Reviews: 4.7/5 — Highly Rated

Moosend Overview
What is Moosend?

Moosend’s incredibly efficient customer support is the primary reason why people love this platform. Their excellent customer support range provides excellent live chat to access a comprehensive knowledge base, as well as video tutorials. Advanced features are available even under the free plan and the platform provides comprehensive reporting that provides geolocation insight as well as heatmap data. Notably, Moosend has a free forever plan that lets users send unlimited campaigns if they have less than 1000 subscribers. Higher tiers offer more robust tools and features as well.

Company Moosend Ltd
Year founded 2011
Company size 51-200 employees
Headquarters London, United Kingdom
Social Media
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Ask Questions about Moosend
What Moosend is best for?
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What are the pros and cons of Moosend?
Moosend Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Moosend Pros and Cons
Pros
  • Advanced features available even under the free plan
  • Prompt customer support accessible on live chat
  • Comprehensive reporting includes geolocation insight and heatmap data
Cons
  • Email editor and signup for builder can be hard to use
  • Design template selection is quite basic
Moosend Features
A/B Testing
A/B testing / Experiments
Analytics/Reporting
API Access
Automated Responses
Bounce Management
Branding removal (white-label)
Campaign Scheduling
Contact List Import/Export
Custom domain for landing pages/forms
Custom Fields
Customizable Templates
Moosend Media
Moosend video thumbnail
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Moosend Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 18, 2026
Moosend Email Marketing Software logo
672 Moosend Reviews
4.7 out of 5
Small Business (50 or fewer emp.)
Dec 22, 2022
 Source
Overall Rating:
1.5
Todd R. avatar
Todd R.
Director, Customer Success And Support
Share
"No one saw the messages"
What do you like best about Moosend?

Nice UI and easy to navigate. Support was helpful when needed. Easy to design an email template and import recipients from other sources.

What do you dislike about Moosend?

Set up DKIM and SPF as suggested, but the checker still said something was wrong. Had to get support to fix it. Then I sent out my campaign and it ended up in everyone's spam folders anyway. Had a terrible open rate. Canceled my account after that.

What problems is Moosend solving and how is that benefiting you?

An email tool isn't worth any price if the emails don't reach recipients' inboxes.

Small Business (50 or fewer emp.)
May 08, 2022
 Source
Overall Rating:
1.5
AG
Verified Reviewer
Founder
Share
"Buggy since it was sold"
What do you like best about Moosend?

Email design is very flexible and customer service is quite responsive. Reporting is thorough. Contact management is intuitive and easy to use. I like that contacts can be on multiple lists but only count once for billing purposes. Emails are "archived" allowing you to share the URL if needed.

What do you dislike about Moosend?

I am skeptical about deliverability. I know this is not completely in the hands of Moosend and other email marketing providers, but getting to our recipients' inbox is crucial. I once did not receive a sent email and found that my account had mysteriously been marked as "unsubscribed." The SPAM report is not reliable (support has told me this). Since they sold it, there is no longer a free version and now that we pay for it my tolerance for the bugs is ZERO. Moosend is not a US-based business. There is no support on the weekends.

What problems is Moosend solving and how is that benefiting you?

Moosend allows us to professionally communicate with our constituents: students, parents, prospective families, alumni, alumni parents, donors, potential donors, and more. I've used other email marketing services and find Moosend to be the easiest to use for our needs.

Small Business (50 or fewer emp.)
Apr 01, 2020
 Source
Overall Rating:
1.5
AG
Verified Reviewer
Founder
Share
"Lots of potential, and lots of flaws"
What do you like best about Moosend?

Mostly decent interface (except for bugs)

What do you dislike about Moosend?

This is ridiculous. This box is marked red until I go *OVER* the character limit. Let's see if it'll submit now. I dislike the patronising support staff and my issues being glossed over or ignored (or worse, blamed on me when they are bugs their end).

What problems is Moosend solving and how is that benefiting you?

Emailing users...

Small Business (50 or fewer emp.)
Aug 04, 2022
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Moosend can change their terms at any moment and not warn you about it."
What do you like best about Moosend?

I like how simple it was to set up my account. Their set of features is limited but enough for what we needed.

What do you dislike about Moosend?

At some point last year they changed their plans. All their "free plans" were turned into "free trials" and at no moment did Moosend adhere to their own terms of services and notify us about up. What a surprise it was to visit our account after a period without sending any campaigns only to realize our account was blocked until we entered a payment method. We have less than 60 subscribers and send a few campaigns per year - but what stings is the surprise of having our plan changed without any notification. They did that to us and can do it to you.

What problems is Moosend solving and how is that benefiting you?

At this point, I just wanted to send an email campaign.

Small Business (50 or fewer emp.)
Jun 27, 2022
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"No branding on free accounts"
What do you like best about Moosend?

What I liked best about Moosend was that they used to offer no branding on free accounts. You could send emails and not have to promote the company you were using to do so.

What do you dislike about Moosend?

The setup for Moosend was difficult. You had to have more than average knowledge to get it setup to send using your email address. Also, they removed free accounts.

What problems is Moosend solving and how is that benefiting you?

Moosend allows me to market to my existing customers. Generally marketing emails for a very small business may not yield returns, so the cost was prohibitive and not sustainable.

Small Business (50 or fewer emp.)
Feb 22, 2022
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Keep away from Moosend! Not recommended."
What do you like best about Moosend?

It's easy to sign up, but beware! The negatives outweight the positives.

What do you dislike about Moosend?

Moosend is unfortunately, a company with terrible customer service. After a vast subscription campaign, we were puzzled not to receive any subscribers during a three week period. After contacting Moosend, they admitted that they changed the backend, rendering all subscription forms useless if they contained a ? (which we had, 'Do you want to donate?'). Their customer service didn't care; just told me to remove the ? and it would work again, ignoring the fact that we had undergone a massive campaign. No apology on their end at all. One-star service.

What problems is Moosend solving and how is that benefiting you?

As above.

Mid Market (51-1000 emp.)
Sep 15, 2021
 Source
Overall Rating:
1.0
Doug R. avatar
Doug R.
Co Founder And Coo
Share
"Poor customer service experience"
What do you like best about Moosend?

Its has sufficient email functionality..

What do you dislike about Moosend?

Customer service wasn't very helpful with an issue i was having.

What problems is Moosend solving and how is that benefiting you?

We were trying to send emails to our outreach list.

Small Business (50 or fewer emp.)
May 27, 2021
 Source
Overall Rating:
1.0
Kofoworola G. avatar
Kofoworola G.
Founder/Ceo (Skills Ascquisition Consultant & Expert)
Share
"Terrible product and bad customer service"
What do you like best about Moosend?

Nothing other than the fact they can send emails.

What do you dislike about Moosend?

-The rude customer service. -The terrible product. -Their WordPress plugins do not work so it's useless to try and integrate. -No HTML forms. - Terrible refund policy.

What problems is Moosend solving and how is that benefiting you?

I thought it would help grow my business but it only hindered my small business.

Small Business (50 or fewer emp.)
May 19, 2021
 Source
Overall Rating:
1.0
EB
Elena B.
Seo
Share
"Not as good as it was promissed"
What do you like best about Moosend?

Affordable price, friendly design. The application seems easy to navigate, create emails and campaigns. I loved the templates on automation.

What do you dislike about Moosend?

Customer service might be challenging. Also, not every staff member can give you good advice. Sometimes, they give you contradictive information, which can lead to stopping or disrupting automation flow, so your precious subscribers won't receive your emails! That happened to me, and they said that their software is not designed to adding emails "as you go". They suggest that I create a whole automation campaign in advance (!) and only then send it to subscribers. Which is rediculous. Despite a friendly and seems easily manageable dashboard, the process of working with the program is complicated and needs time to invest in learning or communicating with staff members, which is not easy if you don't speak "their language." I wasted two months of my time when I finally found out that I cannot have a simple ongoing automation, not mentionning that today Moosend's submission form desappeared from my website!

What problems is Moosend solving and how is that benefiting you?

I saved the difference in price with another automation service, but in the end, I wasted my time.

Small Business (50 or fewer emp.)
Oct 18, 2020
 Source
Overall Rating:
1.0
Tejash P. avatar
Tejash P.
Managing Director
Share
"Don't like that I was conned into reviewing Moosend on G2"
What do you like best about Moosend?

Moosend is great for small company like ourselves. Greta templates and an easily drag and drop email creation system

What do you dislike about Moosend?

It can become a bit more annoying of you want to send recurring emails or have a multistructure footer in all your emails.

What problems is Moosend solving and how is that benefiting you?

We have managed to automate some of our project responses which has massively improved our relationship with volunteers

Small Business (50 or fewer emp.)
May 14, 2020
 Source
Overall Rating:
1.0
SA
Sarah A.
Digital Marketing Manager
Share
"Review of Moosend"
What do you like best about Moosend?

I did not like Moosend at all. We have had so many issues with it! Honestly, nothing is great!

What do you dislike about Moosend?

Our unsubscribe were not working, therefore we kept being reported because people could not unsubscribe correctly.

What problems is Moosend solving and how is that benefiting you?

Sending emails to our viewers. No benefits realized

Small Business (50 or fewer emp.)
Apr 13, 2020
 Source
Overall Rating:
1.0
Arneva M. avatar
Arneva M.
Ceo And Executive Director
Share
"Moosend - A Huge Disappointment"
What do you like best about Moosend?

Product was great until we were hacked and phishing emails were sent to all of our clients. Customer service blamed the only user we have instead of taking accountability for the hack.

What do you dislike about Moosend?

Was hacked and customer service provided no assistance. Blamed our single user for leaving their laptop open to Moosend and sharing the password although neither of these occurred.

What problems is Moosend solving and how is that benefiting you?

They did not solve our issue other than placing blame on our single user. Have cancelled the account.