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Peek Pro Reviews: 4.3/5 — Solid Choice
Peek Pro is an all-in-one operations platform for tour, activity, rental, and attraction operators. It consolidates end-to-end functionality including online booking, reservations, dynamic pricing driven by AI, POS and walk-up sales, guest communications, digital waivers, staff and equipment scheduling, reporting and analytics, integrations via APIs/webhooks, and mobile apps for field staff. Pricing is not fully published publicly and is frequently reported as commission/booking-fee based with additional onboarding costs for larger operators.
| Company | Peek Travel, Inc. |
|---|---|
| Year founded | 2011 |
| Company size | 201-500 employees |
| Headquarters | San Francisco, California, USA |
| Capabilities |
AI
API
|
|---|---|
| Segment |
Small Business
Mid Market
Freelancer
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based, Mobile Android, Mobile iPhone |
| Support | Email/Help Desk, Knowledge Base |
| Training | Documentation, Live Online, Videos, Webinars |
| Languages | English |
Peek Pro Pros and Cons
- End-to-end platform covering booking, check-in, waivers, payments and follow-up.
- Strong mobile and field-use capabilities for guides and staff.
- Revenue tools including dynamic pricing, abandoned cart recovery, and upselling.
- APIs and workflow integrations (Octo API, webhooks, n8n, Zapier) enable extensibility.
- Comprehensive support resources: knowledge base, webinars and training.
- Pricing and fee model are not transparently published; operators report difficulty predicting total costs.
- Onboarding/implementation costs can be significant for larger operators.
- Some user reports cite bugs, glitches and inconsistent escalation/support for technical issues.
- Branding/customization and multi-currency support are implied but not fully documented publicly.
Compare Peek Pro with other popular tools in the same category.
Payment processing is easy The automated tasks, once configured, save me a lot of time I like the integration with Google calendar
We need a better way to blackout dates on the calendar. Right now, I need to do them 1 day at a time which is cumbersome, especially when we have a 3-4 month period where we do not run our tours. We need a way to blackout parts of a day. For example, if I want to block out a morning or an afternoon but not the whole day, I don't think there's a way to do it. Rescheduling activities to a different date or time is cumbersome. Also, when we reschedule or cancel an activity, notifications are not sent out to the guide assigned to the activity. This bug needs to be fixed.
Automated tasks like emails make my life easier. It saves me time and allows me to focus on other aspects of my business.
I really appreciate the support I get when I have issues. I like the options and versatility of the booking system. The app is great.
I have been having issues with the waiver links. Some clients will go to sign the waiver and the link does not work. I would also really like to receive the actual booking confirmation email that gets sent to clients vs an automated one that doesn't reflect the actual email. That way I can be sure that the email being sent to clients is correct.
Efficiency and better communication with clients.
Peek allows you full flexibility when setting up complicated rental parameters. Different machines on different days at different times Etc
The beginning usage was somewhat of a mess but they have really worked hard and text all of the bugs
The only problem right now is sometimes sales tax will not show up on a report
Scheduling and prepayment are simplified making sure you aren't showing up to an empty classroom for no-call, no-show days when students had previously payed day of events. In my area of business, this is extremely important, as students who do not pay ahead of time, tend to not show up.
You do need to invest some time to get all of the system working for you... especially ensuring automatic emails/communications go out correctly... there is a little difficulty when dealing with customers who have inccorectly reported charges as fraudulent... though Peek has instituted remedies to alllow for chargebacks to take place.
I schedule all my class dates, take all of my payments and keep in communication with clients through their software platform. It is a one stop shop to handle the back end of my business and seemlessly integrates with my business website. The reports utilities are also extremely helpful in tracking business performance and maintaining financial records for accounting/tax purposes.
I was able to implement my online reservation calendar within the timeframe I needed. My onboarding specialist was FANTASTIC and consulted her colleagues regarding some unique scheduling needs with my business. Their solution is working quite well for me. I believe my quick success was rooted in my clear vision and understanding of what I needed and prior experience. Any person evaluating a 3rd party software should have a clear and translatable concept with detailed inventory/add on needs, including text/content/pics in the onboarding process. Don't wait to compile that when you sign up, you'll be behind the ball—your best chance at efficient and exact development of a system is in that short on boarding time. Relying on the next level of support to make significant changes will likely be less personal and take longer, but that is the name of the game with this type of tech implementation to your website. One-shot - get it right!
I would like to see better functionality on the app regarding blackout dates and the ability to modify them for rentals.
Less phone calls and easy visibility to my weekend schedule. I like how easy the console is to you.
Our rental operation is a little bit completed with multiple products and seasonality, prices, and mix-n-match options. This tool works quite good and any trouble setting it up is a phone call away! Quite an efficient service and customers love it because they can self serve and let me do my business.
Sometimes I ask for features that are not in the system. Although, most of the time they have a workaround. There are some features in the "Product Activites" section of configuration that I wish were also in the "Product Rentals". But none were show stoppers and the tech folks provided satisfactory solutions.
Easy to configure products, pricing, and calendar features. Configuring rental products was relatively easy. ricing and calendar setup is quite powerful and best of all customers love the seamless integration with my website and ease of completing a transaction.
The Callender and how taking reservations has gotten simpler for storing credit card info
If customers could tip guides via credit CC after the tour
We have run into a few issues that we couldn't solve on our end. Which we get, but is kinda of annoying
Very affordable with only an installment fee. Very easy to use and helps me manage my business. There are so many things the software can do its amazing.
There is nothing I dislike with the software it has surpassed my expectations.
Reaching more people, having an online booking presence, collecting payment and staying organized.
Is that is very user friendly for the user to the company when you setup the platform, also is just 100 usd for everything and is easy to use very responsive.
That all the final pricing they add their fee for instance if the tour cost 100 usd they charge to the guests 106 to 110 usd
great booking flow easy for the user as client and as a company the easiest way to implement the booking flow
The service charges are mostly paid by customers. Very nice calendar and oversight of future cruises. Awesome fast customer service. Excellent know how. They are even able to add a "book now" button to my Vistaprint website!
Nothing. It has a perfect and easy to use interface!
Very nice calendar and oversight of future cruises.
Customer service is top notch! They have 24/7 support via live chat or phone, and I've found both methods to be very helpful.
They're missing some functionality that I find really important, like support to loyalty programs and two-factor authentication. I would like to see them stay up on features like these that are standard in other areas of hospitality and software.
Almost 100% of my booking process is automated, which saves a tremendous amount of time and allows customers to book without having to call me. Customers love the convenience of being able to book online.
Easy to use. Able to schedule and move reservations easily. I like that we can process our own refunds and function independently but also have our own representative if we have questions.
I wish we could move people from In-Depth and our regular Guided House Tours.
Peek has helped with the ease of scheduling tours and has saved time and I defintely think our guests have had an easier time booking than we did with our previous vendor.
Flexibility in schedule views to display on website and cell phone display.
Not exactly the same as the previous calendar provider, it is taking some time to learn and use comfortably.
Increased bookings due to user interface and class minimums.
They take care of every aspect of booking. They make sure to only offer times when it is available, provide confirmation and follow up emails automatically. They even send emails to people who started a booking but didn't complete it
They are still making somewhat major changes to the software which comes with kinks they have these great features they are working on but I have no idea when the promised features are planned to be released. I have also experienced a few bugs with the software and when I created a help ticket they said they are aware and they are working on it, without telling me it is expected to be a week, a month, a year before it is fixed.
Peek pro helped me go from spending 75% of my time organizing bookings to now spending only about 10% of my time with bookings. My customers are also getting instant confirmation whereas before it would take as long as 5 days.
Helpful staff, great features, clean UI.
Sometimes so many features overwhelming. The deeper functions could be a more forthright and step by step user friendly.
Getting customers into tours increases revenue.
It is a straightforward system to run once implemented. It is very feature-rich and includes lots of functionality that we haven't even started to use yet! It covers all the needs of our rental business and more.
The workflow/user interface could be more simplified - there are sometimes too many options. It would be nice to streamline it a bit, especially for checking in and returning customers.
Peek is helping us pre-book rental activities and manage our rental fleet. It is helping manage waivers and customer communications and pushing for more reviews.
Our orientation coordinator was very helpful. The program looks sleek. For most of our guests, it has been easy to navigate. The company seems interested in improving features based on our suggestions. It works perfectly for standard public (non-member) reservations.
The member function is new and has room for improvement. I understand that is in the works, and I hope they'll take our suggestions for feature improvements quickly. Some of our members are computer-challenged, and we need to make it as easy for them as possible. I'd like to be able to enter members in myself and update their information once it's entered. I also want the option to add-on services to the membership. We've had a few glitches where members have trouble making reservations.
Before we were using a hodge-podge approach to daily reservations, and Peek Pro helps us look a lot more professional. It's easy to set up on our side, and for most of our guests it's seamless on their side too.
1. We like how easy and userfriendly is Peek Booking Flow on the website for customers 2. Like the Peek app. It needs some improvements but still cool to have access to all information from the phone 3. It works great with big equipment inventory
1. Sometimes new updates happen on weekend and the website booking flow/app doesn't work for 1-2 hours. It will be great if it can be happening on weekdays when it's not that busy 2. App Rentals part can be updated a little more, so it will be showing how many boats customers have 3. App Rentals par"check out" process needs some improvments
1. Easy booking flow on the website for customers 2. Collecting and filtering reviews 3. A lot of helpful reports 4. Ability to connect with resellers 5. Checking in process and waivers
The variety of features that help tour operators drive direct sales, such as the easy-to-use widgets, bundles, add-ons and abandoned shopping cart follow-up emails.
I believe Peek should focus on creating more API connections to OTA and agencies, similarly to some of their main competitors. Having a wide distribution network is always a plus.
In our particular case, Peek Pro helped us integrate USD as a payment currency, which resulted in an almost immediate sales increase. Additionally, the integrated digital waiver feature is a great added value.
Same as above. They are quick to help an
D answer any questions or problems that you might encounter. Dani and Shawn are awesome to work with. The site is easy and customers like using this for rentals.
They helped me with customer cancellations and customer refunds. They also helped fix the business hours that the rentals from or company are opened. Also our boat rentals that we have have been fixed.
Peek Pro has a great set of tools that will make your life easier. They are always looking for ways to improve their platform. And it is undoubtedly one of the top booking platforms you can find.
Since Peek Pro launched the company has grown really fast and the personal and tailored attention they used to have is no longer there. However, you can be sure they are improving each day their software and know the industry's needs, so as much I would love to still have the very personalized attention they had in the past, I completely still like their improvements and work.
They deal with every possible aspect you may encounter from last-minute booking to dynamic pricing.
Peek Pro is super easy to use and view pertinent information. The ease of making changes to a booking or a guest profile makes it very user-friendly. The UI is really easy to navigate.
Often the base price is changed when making an edit based on business rules, so this would be great to fix so it didn't require as much user insight and manual fixes. As well, I would change the display for the weekly schedule to show spots booked vs. spots available in a different manner to make it more clear.
I honestly am not certain which problems Peek Pro is attempting to solve. I would love to be privy to that information to help guide decisions as I am a user of the tool and also have a business analyst background with software design as the main part of that analyst work.
Automatizations, customer support, workflow, back-office functionalities
reportings, Viator integrations, fees have increased a bit too much recently.
Abandoned cart is a great tool to increase profit
We rely on Peek Pro to handle our scheduling. Without that feature, we simply would be lost.
There are some features that we don't need. It would be nice to be able to tailor our menu to just the features we use. For ex: we don't use rentals.
Peek pro captures our bookings in one location. We can manage those bookings manually or have them automated thru the website.
The ability to install the software on our website and make lightning fast changes to it that reflect instantly on our site.
I think the smart review feature could use a little bit of work. I have things setup properly but sometimes are reviews do not export to our Google Profile.
It allowed us to launch a golf cart rental business and take bookings within days of launching our site. We had a full calendar within weeks of launch.
The onboarding process/ team was so patient and helpful. The Peek team was on it from beginning to end, helping me navigate all the tools and resources this company offers.
I would like it if the activity screen could be displayed monthly, for example, from the 1st to the 30th. Not only by the four-week increments. Having a quick monthly/ yearly screen shot would be great.
I have not had any issues with the online booking problem. It is all operator error and has nothing to do with Peek now. As things arise, I am confident that I can reach out.
Customer support is top notch! They have found ways to work around almost all scenarios.
Although they have found ways to work around most scenarios, it can feel more like bolt-on solutions rather than being intuitive, you have to navigate many menus.
I was not able to find a way to turn off most email notifications which fill up my inbox unnecessarily..
I love the visual aspect! It truly does look beautiful on our website.
There isn't great customization for texts or emails
Peek allows us to have a more user-friendly booking process.
There no monthly bill. Navigate the site is helpful. I appreciate all of the qualities peek offer.
There isn't a payout flat rate compared to others sites.
Insuring I'm abreast to effectively utilizing software.
It's very to use for customers booking rentals.
I wish there were more customizations available as we allow early pickup and late drop off. I wish that the calendar for rentals going out each day was a little clearer. The interface could be streamlined a bit for employee use as it requires several trips back and forth to take deposits and assign equipment numbers and extra equipment customer is taking.
Peek pro is allowing customers to easily check the availability of rentals online VS doing it all over the phone. This gives us more time to spend with customers in the store.