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Reply Sales Engagement Software logo
Reply
Reply - drive your revenue growth with AI
4.6
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Reply Reviews: 4.6/5 — Highly Rated

Reply Overview
What is Reply?

Reply.io helps sales teams book more meetings with less effort using AI-powered, multichannel outreach.
It’s a sales engagement platform built to help reps and agencies connect with the right prospects, start conversations at scale, and book more meetings — all without the manual work.
Use AI to find leads, write emails, follow up across channels, and even chat with website visitors, automatically. Perfect for growing sales teams, agencies, and anyone tired of chasing cold leads.

Key features:
- AI SDR that works for you → Learns your product, finds ideal customers, personalizes outreach, engages across channels, handles replies, and books meetings, even in multiple languages.
- Built-in B2B database → Access 1 billion+ contacts with verified data, enrichment, and smart targeting.
- Multichannel outreach → Automate email, LinkedIn, SMS, WhatsApp, calls, and more, all from one place.
- Findy Chrome Extension → Find and reach out to leads directly from LinkedIn. Validate emails, make calls, sync with your CRM.
- AI-powered personalization → Let AI write high-converting sequences and replies that sound human (and relevant).
- Email Deliverability Suite → Keep emails out of spam with built-in warm-up, health checks, SPF/DKIM/DMARC monitoring, and more.

What makes Reply different:
- Your own AI SDR that doesn’t just automate, It actually learns your product and adapts your outreach.
- Whitelabel available. Perfect for agencies that want to offer a branded solution.
- Agency Growth Hub. Purpose-built tools for lead gen agencies: dashboard, API, client management, bulk actions.

Who it’s for:
- Sales teams looking to scale outreach without hiring more reps.
- Agencies offering lead generation and outreach services to clients.
- Founders or solo sellers who need more conversations, faster.
- Businesses with multilingual audiences who need global outreach.

Loved by 3,000+ teams worldwide & G2 Top 50 Sales Product of 2024.

Company Reply
Year founded 2016
Company size Myself Only employees
Headquarters San Jose, California
Social Media
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Ask Questions about Reply
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Reply Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support Chat, Email/Help Desk, FAQs/Forum, Knowledge Base
Training Documentation
Languages English
Reply Features
A/B Testing
Analytics and Reporting
Appointment Scheduling
Automated Dialing
CRM Integration
Calendar Integration
Call Recording
Contact Management
Customizable Templates
Customizable Workflows
Data Import/Export
Document Management
Email Templates
Email Tracking
Follow-up Reminders
Lead Management
Lead Scoring
Live Chat
Mobile Access
Multi-channel Communication
Performance Metrics
Pipeline Management
Role-Based Permissions
Sales Cadence
Sales Coaching
Sales Forecasting
Social Media Integration
Task Automation
Team Collaboration
Reply Media
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Reply - Reply Homepage
Reply Screenshots
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Reply Homepage
Reply Homepage
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: May 31, 2026
Reply Sales Engagement Software logo
1,202 Reply Reviews
4.6 out of 5
Small Business (50 or fewer emp.)
Aug 24, 2023
 Source
Overall Rating:
5.0
Daniel S. avatar
Daniel S.
Founder
Share
"Efficient and easy to use"
What do you like best about Reply?

It was very easy to navigate and setup. In general, we are very happy with the platform.

What do you dislike about Reply?

It can get pricey when you add more users and accounts.

What problems is Reply solving and how is that benefiting you?

They enable us to be able to send lots of outreach emails to prospective clients.

Small Business (50 or fewer emp.)
Aug 22, 2023
 Source
Overall Rating:
5.0
JN
Jes N.
Founder
Share
"Best out-reach software"
What do you like best about Reply?

I am impressed with the results this software generates. The engagement rates are very impressive.

What do you dislike about Reply?

We have struggeled to get the API between Reply and our CRM system to work as expected

What problems is Reply solving and how is that benefiting you?

We use Reply to scale our outreach to leads, and we use to maintain relations with existing customers. Both with impressive opening and engagement rates.

Small Business (50 or fewer emp.)
Aug 21, 2023
 Source
Overall Rating:
5.0
HM
Hurrem M.
Founder
Share
"One of my favourite business tools"
What do you like best about Reply?

Very easy to use and excetional customer service. Any time I have an issue or I am unsure of something, I just pop a question in the chat box and a real person (VERY helpful person) addresses my concerns tenfold! I absolutely love it, it is so user friendly and it streamlines everything; showing useful stats as well as a validate email tool and the quality of your emails to (wamr, cold) outreach campaigns. I HIGHLY reccomend.

What do you dislike about Reply?

Nothing! There is nothing I dislike about this.

What problems is Reply solving and how is that benefiting you?

Helping me win new business for my recruitment agency

Small Business (50 or fewer emp.)
Aug 16, 2023
 Source
Overall Rating:
5.0
FW
Frank W.
M
Share
"Smart systems for productive outreach"
What do you like best about Reply?

It's variable to my use case and has lots of built-in features so that you can create highly personalised multi-channel campaigns. The support I have received is fantastic also, the team are so helpful and their response time is second to none!

What do you dislike about Reply?

It's complex to use so it takes some getting used to, however, once you understand how it works then the ease of use increases dramatically. The calendar function graphic interface could also be improved so that it's clearer to see what is being sent and on what days but that's not a biggie.

What problems is Reply solving and how is that benefiting you?

We improve outbound for our clients by pumping in lots of new and existing data. People are then contacted via email, LinkedIn and calls to generate engagements. The system is great for that as it's adaptable and highly personalised.

Mid Market (51-1000 emp.)
Aug 10, 2023
 Source
Overall Rating:
5.0
JM
Juan Diego M.
Founder
Share
"Highly recommend, awesome LinkedIn feature"
What do you like best about Reply?

Outstanding tool. The interface is super clean and intuitive to use. By far the best feature is the LinkedIn automation tool. It sets it apart from its competitors.

What do you dislike about Reply?

It'd be awesome if sequences could be sorted into more folders. Maybe it's just me, but I tend to create lots of sequences and get messed up with names. That would make Reply even better. But at this point, I'm cherry-picking.

What problems is Reply solving and how is that benefiting you?

Reply is a lifesaver when it comes to outbound campaigns. It allows me to reach hundreds of leads per week while being careful not to fall into spam detectors. By far, the best feature is its LinkedIn automation tool, allowing me to automatically have many points of contact with the lead (automatic email + automatic LinkedIn contact request).

Small Business (50 or fewer emp.)
Aug 08, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great UX and Pretty Good Data!"
What do you like best about Reply?

I was pleasantly surprised by the UX and the data available in the app. The sync to hubspot is also very nice. Support is great.

What do you dislike about Reply?

Some data could be more up-to-date. But not a huge issue at all.

What problems is Reply solving and how is that benefiting you?

Demand generation and sales

Small Business (50 or fewer emp.)
Aug 08, 2023
 Source
Overall Rating:
5.0
Erik D. avatar
Erik D.
Member Of The Board Of Advisors
Share
"Reply is an amazing tool with even better customer support!"
What do you like best about Reply?

The tool has many easy to use features and it's always getting better! Their customer service and support teams are very responsive and helpfu.

What do you dislike about Reply?

Nothing! reply does everything well. It has been a great experience.

What problems is Reply solving and how is that benefiting you?

Sales enablement and marketing campaigns. They help us generate leads and brand awareness.

Small Business (50 or fewer emp.)
Jul 31, 2023
 Source
Overall Rating:
5.0
EB
Evan B.
Founder
Share
"Shelly - The Master"
What do you like best about Reply?

Once you understand how it works, everything is extremely easy to use and keep on top of.

What do you dislike about Reply?

Nothing so far. Any time I have questions, they're answered quicly by the team

What problems is Reply solving and how is that benefiting you?

Keeping on top of outbound emails and prospect interest

Small Business (50 or fewer emp.)
Jul 31, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Powerful tool for sales development"
What do you like best about Reply?

Very reliable, no downtime, at least none of which is noticeable. HubSpot integration was easy to set up and runs smoothly. The most valuable thing for me is the great support team at Reply: no matter whether it is actually a bug (hardly ever) or "just" a user error (more often!): The team responds extremely fast with comprehensible and friendly feedback. A plus: Preceding the support personnel is a bot that has actually provided me with the desired answers I was looking for within a few seconds on one or two occasions.

What do you dislike about Reply?

It is not very intuitive. (However: As a major trade-off, it really offers a lot of data.) Some features only work as intended if your language is English, e.g. keyword recognition for automatic feedback categorizing. This may require workarounds on your side. (Yet, the dev team quickly puts such improvement requests on the roadmap.)

What problems is Reply solving and how is that benefiting you?

We use Reply for cold mailing activities. Reply helps us to have automated touchpoints with leads over a longer period of time via email and LinkedIn. I've worked with other tools for automated outreach as well. Reply is certainly one of the more "grown-up" solutions. It comes as a good package that does what it is supposed to do very reliably. Which means more time for other stuff!

Mid Market (51-1000 emp.)
Jul 20, 2023
 Source
Overall Rating:
5.0
ER
Elizabeth R.
Marketing Consultant
Share
"Easy & Good support"
What do you like best about Reply?

The interface is very friendly and intuitive. And never fill alone because the support team answers very fast to any question. It is a simple-to-use yet complete software.

What do you dislike about Reply?

I would like for them to have a better positioning in Google so information about them is easier to find, but I guess is a matter of time. Also, more documentation and tutorials on YouTube will be great.

What problems is Reply solving and how is that benefiting you?

It helps reach clients; we currently use it for emails only, but it allows so much more in the automation of sales outreach. We started using it in 1 office and finally decided to extend it to the entire organization.