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Reply
Reply - drive your revenue growth with AI
4.6
(1,202)
by Reply
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Reply Reviews & Product Details

Reply Overview
What is Reply?

Reply is an AI-powered Sales Engagement Platform that helps businesses find new prospects, engage them through multiple channels, and create more opportunities at scale. From building targeted prospect lists with our own free database of 140+ million contacts to booking calls right through the platform – Reply allows you to streamline your entire sales process, saving up to 40% of your sales team’s time.

Powered by cutting-edge AI technologies, Reply handles some of the most time-consuming tasks on your behalf:

- Generate unique email templates based on a prompt or from scratch
- Assess and optimize your existing email template to improve performance
- Craft complex outreach sequences for any occasion or business goal
- Categorize emails in your inbox based on intent to pinpoint the hottest leads
- Respond to incoming emails on your behalf – from booking calls to handling objections

Its robust reporting system tracks all activities for every team member and automatically logs them to your CRM via native integrations, rich API with 40+ methods, or Zapier. Reply offers in-depth analytics dashboards helping you stay on top of your team’s performance.

One of the Top 50 Sales Products for 2023 on G2, Reply is recognized for its market-leading customer success/support services and trusted by over 2,500 companies – SMBs, mid-market, and sales agencies – in the US, Canada, and Europe.

Reply has everything you need to crush your sales quota and book more meetings:
1. Reply Data – free B2B database with 140+ mln contacts to build laser-focused prospect lists.
2. Multichannel Sequences with the record number of communication channels and automated touchpoints available.
3. Jason AI – our B2B conversational assistant that generates sales emails, sequences, and responds to prospects on your behalf.
4. Appointment Booking & Calendar to schedule meetings with prospects in a click.
5. Reporting dashboards with in-depth reports for each channel and team activity to track and improve your performance.
6. Native CRM integrations, rich API, and the power of Zapier to keep your data in sync across the tool stack.

Company Reply
Year founded 2016
Company size Myself Only employees
Headquarters San Jose, California
Social Media
Reply Categories on Findstack
Reply Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
Reply Media
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: April 16, 2024
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1,202 Reply Reviews
4.6 out of 5
Mid Market (51-1000 emp.)
Jan 18, 2024
 Source
Overall Rating:
5.0
RC
Radu C.
Share
"Great tool, amazing support"
What do you like best about Reply?
- Easy to use - Useful features - Amazing customer support
What do you dislike about Reply?
- Triggers only apply to cases that occur after the creation of the trigger, would be cool if it could also apply to older cases
What problems is Reply solving and how is that benefiting you?
Sending emails is no longer a tedious chore thanks to Reply
Small Business (50 or fewer emp.)
Jan 17, 2024
 Source
Overall Rating:
5.0
Taha A. avatar
Taha A.
Founder
Share
"I am using Reply for my Startup, it really helps."
What do you like best about Reply?
The things I most like about reply is that it has diverse features, like email seqencing, making calls, getting leads from thier data, their customer support and easy navigation. I can also integrate reply with other SaaS tools to make things easier. Another beautiful use is related to the use of Jason AI which is AI assistant which can rellay help making sequences effectively and easily.
What do you dislike about Reply?
There is nothing that I dislike about Reply, but there are two things which need some work: 1) Website design is not old but it should be modern, like appolo,
Lemlist logo
Lemlist
e.t.c. 2) While extracting data it has many criterias to filter out but I think they should add 2,3 more features which
Apollo.io logo
Apollo.io
has which are finding techstack (which softwares your leads are using) and like the funding amount and latest funding round of the leads or companies.
What problems is Reply solving and how is that benefiting you?
It is helping me in mainly two different ways. 1) I have a bootstrapped startup and I don't have much amount of money to get started, but they provided me with pro subscription to use for free for first three months. 2) I can use these features to get to my ICP ( Ideal Customer Profile) quickly with the help of many tools included in a single tool.
Small Business (50 or fewer emp.)
Jan 12, 2024
 Source
Overall Rating:
5.0
IF
Isaac F.
Share
"Great tool for professional emails at scale"
What do you like best about Reply?
Very well thought out program. Easy to use and very flexible. Great customer support
What do you dislike about Reply?
Having to learn to make changes to my email settings. Not their fault just a skill that one has to learn to use the software.
What problems is Reply solving and how is that benefiting you?
We have to reach out to lots of people and this makes contact and follow up easy.
Small Business (50 or fewer emp.)
Dec 22, 2023
 Source
Overall Rating:
5.0
OL
Oleksii L.
Share
"Insane Sales enablement platform"
What do you like best about Reply?
A lot of automations, the best deliverability, easy to manage and scale, one of the best support on the market
What do you dislike about Reply?
Nothing, everything is fine. they should just only add free warmup in the tool and they will have one of the best outreach solution on the market
What problems is Reply solving and how is that benefiting you?
Cold outreach
Small Business (50 or fewer emp.)
Dec 21, 2023
 Source
Overall Rating:
5.0
João N. avatar
João N.
Ceo & Founder
Share
"Can't live without it to do my B2B email Marketing"
What do you like best about Reply?
It's super easy to use. Complete set of functionalities and options to implement the email campaigns
What do you dislike about Reply?
The AI copy creator isn't brilliant. But I use chatGTP and Jasper for my email copy writting
What problems is Reply solving and how is that benefiting you?
It saves hours with email campaigns and provides interested leads to the salespeople to follow up. With Reply, email still is by far the cheapest way to generate qualified leads for us.
Mid Market (51-1000 emp.)
Dec 20, 2023
 Source
Overall Rating:
5.0
TK
Tetiana K.
Share
"Reply's Awesome Customer Support Team"
What do you like best about Reply?
I really appreciate the work Reply support team – they're awesome! Super quick responses, fixes things in a snap, and always comes through with solutions.
What do you dislike about Reply?
While Reply offers a lot of features, there are certain aspects of the interface that could be more intuitive. The absence of a built-in calendar and the manual transfer of contacts can be inconveniences in daily operation. However Reply's diverse functionalities make it a good tool for various purposes.
What problems is Reply solving and how is that benefiting you?
Campaign automation, email tracking, email validation, response filtering
Small Business (50 or fewer emp.)
Dec 15, 2023
 Source
Overall Rating:
5.0
AA
Andreas A.
Share
"The best sales engagement platform I've used"
What do you like best about Reply?
- Ability to deliver 1-1 personalised emails at scale - Superior user interface & reporting - Speedy customer service - Reliable platform - Easy-to-follow implementation guides
What do you dislike about Reply?
Nothing I dislike, just hope in the future they introduce some additional features in the inbox management side of things to make it even more easier for agency owners to manage their accounts.
What problems is Reply solving and how is that benefiting you?
Cold email outreach - after testing a number of sales enablement tools and using reply.io for almost 3 years now I can say in my opinion it provides hands down the best user experience and gets the job done.
Mid Market (51-1000 emp.)
Dec 15, 2023
 Source
Overall Rating:
5.0
HD
Helen D.
Share
"SDR"
What do you like best about Reply?
I use the Reply platform every day. I like how Reply makes my day-to-day SDR life easy. Every feature is so easy to use. And LinkedIn integration is so useful.
What do you dislike about Reply?
Sadly, but sometimes Reply can't find prospect's emails.
What problems is Reply solving and how is that benefiting you?
Reply helps me with multi-channel outreach, automate outbound sales communication and track outreach campaign performance.
Mid Market (51-1000 emp.)
Dec 13, 2023
 Source
Overall Rating:
5.0
GT
George T.
Share
"Reply provides a smooth and convenient lead generation working experience."
What do you like best about Reply?
Reply has a user-friendly interface and is convenient for leveraging email/LinkedIn campaigns. I use it every day, so it's crucial for me to have the ability to quickly modify sequence structures or people lists without unnecessary complications. In this regard, Reply meets my needs. Implementation and integration processes are relatively quick and simple. In terms of customer support, the communication is both fast and polite, making it a positive aspect.
What do you dislike about Reply?
Sometimes difficulties can occur with email search or its validation, but it's not that critical.
What problems is Reply solving and how is that benefiting you?
Reply is assisting me in addressing tasks associated with outbound lead generation activities.
Mid Market (51-1000 emp.)
Dec 13, 2023
 Source
Overall Rating:
5.0
VP
Victoria P.
Share
"Reply review"
What do you like best about Reply?
1) instant messaging 2) instant customer support 3) easy-to-use statistics
What do you dislike about Reply?
li and reply interaction should be more developed
What problems is Reply solving and how is that benefiting you?
I like that you can add a prospect to reply and the message goes immediately. My fav part of using reply!
Small Business (50 or fewer emp.)
Dec 07, 2023
 Source
Overall Rating:
5.0
LM
Luana M.
Share
"Enjoying my experience so far"
What do you like best about Reply?
The sequences are so helpful for work, you don't have to worry with follow-ups and email marketing to be sent manually. They also offer template sequences for marketing strategy and the integrated AI is very useful. I really like the measurer of chances to get a response, probably the feature I use the most, and having multi channel options makes the sequences even more effective. I want to highlight the efficiency of the customer support team. Everyone I spoke to was very kind, always responded promptly and answered all my team's questions.
What do you dislike about Reply?
It should be a little bit easier to handle contacts; to edit them, search, move to lists/sequences and using the custom fields. Also, as email is mandatory for the contacts, there's people that I don't have the email, only phone number or LinkedIn and I still want to add them.
What problems is Reply solving and how is that benefiting you?
Reply has significantly streamlined our email marketing. It eliminates the need to send emails one by one, speeding up our outreach. Additionally, its lead organization feature ensures efficient tracking and management of interactions, enhancing our campaign effectiveness.
Enterprise (> 1000 emp.)
Dec 04, 2023
 Source
Overall Rating:
5.0
ES
Emily S.
Co Lead Of The Care Erg Leadership, Diversity, Equity & Inclusion
Share
"The Best Lead Gen Tool"
What do you like best about Reply?
It's a great lead gen tool. Has made such a difference in our outbound efforts.
What do you dislike about Reply?
Can't think of anything to date that's been an issue.
What problems is Reply solving and how is that benefiting you?
It's helping us with our lead gen efforts.
Mid Market (51-1000 emp.)
Dec 03, 2023
 Source
Overall Rating:
5.0
Andreea  C. avatar
Andreea C.
B2 B Business Development Executive & Strategy
Share
"Amazing tool to use!!!We get at least two meetings scheduled per week, increased our success rate!"
What do you like best about Reply?
What can you not like? Automated multi-point approach, email templates that are suggested by AI in order to increase open rate, integration with CRM Hubspot and they have a google tool for data scraping so you don't have to copy-paste in CRM or in Reply. I cannot imagine how we would work without this tool. Plus they have webinars and materials to teach you the best practices and the customer service team is rocking! For our B2B department, this software increased our open rate, our reply rate, our scheduled meetings and reduced the dead time with cold calls and manual work. The flows are amazing and they offer all the assistance. Plus the price is very nice!
What do you dislike about Reply?
I do not dislike something but would love to see the chrome add-on act more as a getemail.io app for more information in the database. Anyhow, working with the software so far I can say we love it!
What problems is Reply solving and how is that benefiting you?
Reduced manual work by 75%, increased number of scheduled meetings per week, increased reply rate using multiple touch point cadences, decreased dead time in the company.
Small Business (50 or fewer emp.)
Nov 28, 2023
 Source
Overall Rating:
5.0
VS
Valeriia S.
Share
"Best tool and support for cold email outrech ❤️"
What do you like best about Reply?
- Excellent dashboard with statistics - Warming up emails (Mailtoaster) - Fast response from technical support (in different languages) - Great price ($90) for the full package - Constant improvement and introduction of modern gadgets - Easy to navigate So far, my team has not found the best tool for cold emailing. Thanks, Reply.io!
What do you dislike about Reply?
For now - nothing. Really, my team is satisfied.
What problems is Reply solving and how is that benefiting you?
We can send a lot of emails for cold leads for good price.
Small Business (50 or fewer emp.)
Nov 20, 2023
 Source
Overall Rating:
5.0
JB
John B.
Share
"Fast. Easy to use with tons of AI intergration a custimization."
What do you like best about Reply?
The best thing about Reply.io is the ability to automatically track when someone is interested or wants to opt out.
What do you dislike about Reply?
I do not have any "dislikes" at the moment but it could be slightly more cost effective.
What problems is Reply solving and how is that benefiting you?
Reply.io helps us store all of our leads in once place. It also allows us to create different email sequences at once for different clients groups or different regions.