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Reply - drive your revenue growth with AI
4.6
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Reply Reviews & Product Details

Reply Overview
What is Reply?

Reply.io helps sales teams book more meetings with less effort using AI-powered, multichannel outreach.
It’s a sales engagement platform built to help reps and agencies connect with the right prospects, start conversations at scale, and book more meetings — all without the manual work.
Use AI to find leads, write emails, follow up across channels, and even chat with website visitors, automatically. Perfect for growing sales teams, agencies, and anyone tired of chasing cold leads.

Key features:
- AI SDR that works for you → Learns your product, finds ideal customers, personalizes outreach, engages across channels, handles replies, and books meetings, even in multiple languages.
- Built-in B2B database → Access 1 billion+ contacts with verified data, enrichment, and smart targeting.
- Multichannel outreach → Automate email, LinkedIn, SMS, WhatsApp, calls, and more, all from one place.
- Findy Chrome Extension → Find and reach out to leads directly from LinkedIn. Validate emails, make calls, sync with your CRM.
- AI-powered personalization → Let AI write high-converting sequences and replies that sound human (and relevant).
- Email Deliverability Suite → Keep emails out of spam with built-in warm-up, health checks, SPF/DKIM/DMARC monitoring, and more.

What makes Reply different:
- Your own AI SDR that doesn’t just automate, It actually learns your product and adapts your outreach.
- Whitelabel available. Perfect for agencies that want to offer a branded solution.
- Agency Growth Hub. Purpose-built tools for lead gen agencies: dashboard, API, client management, bulk actions.

Who it’s for:
- Sales teams looking to scale outreach without hiring more reps.
- Agencies offering lead generation and outreach services to clients.
- Founders or solo sellers who need more conversations, faster.
- Businesses with multilingual audiences who need global outreach.

Loved by 3,000+ teams worldwide & G2 Top 50 Sales Product of 2024.

Company Reply
Year founded 2016
Company size Myself Only employees
Headquarters San Jose, California
Social Media
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$29.00/month
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Reply Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support Chat, Email/Help Desk, FAQs/Forum, Knowledge Base
Training Documentation
Languages English
Reply Features
A/B Testing
Analytics and Reporting
Appointment Scheduling
Automated Dialing
CRM Integration
Calendar Integration
Call Recording
Contact Management
Customizable Templates
Customizable Workflows
Data Import/Export
Document Management
Email Templates
Email Tracking
Follow-up Reminders
Lead Management
Lead Scoring
Live Chat
Mobile Access
Multi-channel Communication
Performance Metrics
Pipeline Management
Role-Based Permissions
Sales Cadence
Sales Coaching
Sales Forecasting
Social Media Integration
Task Automation
Team Collaboration
Reply Media
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Reply Screenshots
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Reply Homepage
Reply Homepage
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: October 08, 2025
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1,202 Reply Reviews
4.6 out of 5
Small Business (50 or fewer emp.)
Feb 06, 2024
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great experience"
What do you like best about Reply?

The LinkedIn integration is great, all the LI automatic steps are incomparable to other platforms I've used. Customer Support are always super quick to respond, really clear and to the point with quick fixes (thanks Daniel!)

What do you dislike about Reply?

Would like it to be easier to create account lists (more specific search filters would help) - function currently more directed at lead search over account search

What problems is Reply solving and how is that benefiting you?

Multi-channel outreach, more specifically better tracking of Linkedn outreach/engagement

Small Business (50 or fewer emp.)
Jan 26, 2024
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Best customer support"
What do you like best about Reply?

There are many tools like Reply but none of them got this extremely quick customer support!

What do you dislike about Reply?

There is nothing about reply I dislike. It´s great!

What problems is Reply solving and how is that benefiting you?

It helps me automate outreach and analyze which messages are working. Which allows me to spend my time on other relevant tasks.

Mid Market (51-1000 emp.)
Jan 19, 2024
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Great software for finding emails"
What do you like best about Reply?

It's easy to use, and will show you an example or more of emails connected to a domain.

What do you dislike about Reply?

There are some websites they haven't been able to get the emails from, but often they will notify you if they find an email on that domain later.

What problems is Reply solving and how is that benefiting you?

It's saves me a lot of time when you find an email connected to the website/domain you're looking up.

Mid Market (51-1000 emp.)
Jan 18, 2024
 Source
Overall Rating:
5.0
RC
Radu C.
Founder
Share
"Great tool, amazing support"
What do you like best about Reply?

- Easy to use - Useful features - Amazing customer support

What do you dislike about Reply?

- Triggers only apply to cases that occur after the creation of the trigger, would be cool if it could also apply to older cases

What problems is Reply solving and how is that benefiting you?

Sending emails is no longer a tedious chore thanks to Reply

Small Business (50 or fewer emp.)
Jan 17, 2024
 Source
Overall Rating:
5.0
Taha A. avatar
Taha A.
Founder
Share
"I am using Reply for my Startup, it really helps."
What do you like best about Reply?

The things I most like about reply is that it has diverse features, like email seqencing, making calls, getting leads from thier data, their customer support and easy navigation. I can also integrate reply with other SaaS tools to make things easier. Another beautiful use is related to the use of Jason AI which is AI assistant which can rellay help making sequences effectively and easily.

What do you dislike about Reply?

There is nothing that I dislike about Reply, but there are two things which need some work: 1) Website design is not old but it should be modern, like appolo, lemlist e.t.c. 2) While extracting data it has many criterias to filter out but I think they should add 2,3 more features which Apollo.io has which are finding techstack (which softwares your leads are using) and like the funding amount and latest funding round of the leads or companies.

What problems is Reply solving and how is that benefiting you?

It is helping me in mainly two different ways. 1) I have a bootstrapped startup and I don't have much amount of money to get started, but they provided me with pro subscription to use for free for first three months. 2) I can use these features to get to my ICP ( Ideal Customer Profile) quickly with the help of many tools included in a single tool.

Small Business (50 or fewer emp.)
Jan 12, 2024
 Source
Overall Rating:
5.0
IF
Isaac F.
Founder
Share
"Great tool for professional emails at scale"
What do you like best about Reply?

Very well thought out program. Easy to use and very flexible. Great customer support

What do you dislike about Reply?

Having to learn to make changes to my email settings. Not their fault just a skill that one has to learn to use the software.

What problems is Reply solving and how is that benefiting you?

We have to reach out to lots of people and this makes contact and follow up easy.

Small Business (50 or fewer emp.)
Dec 22, 2023
 Source
Overall Rating:
5.0
OL
Oleksii L.
Founder
Share
"Insane Sales enablement platform"
What do you like best about Reply?

A lot of automations, the best deliverability, easy to manage and scale, one of the best support on the market

What do you dislike about Reply?

Nothing, everything is fine. they should just only add free warmup in the tool and they will have one of the best outreach solution on the market

What problems is Reply solving and how is that benefiting you?

Cold outreach

Small Business (50 or fewer emp.)
Dec 21, 2023
 Source
Overall Rating:
5.0
João N. avatar
João N.
Ceo & Founder
Share
"Can't live without it to do my B2B email Marketing"
What do you like best about Reply?

It's super easy to use. Complete set of functionalities and options to implement the email campaigns

What do you dislike about Reply?

The AI copy creator isn't brilliant. But I use chatGTP and Jasper for my email copy writting

What problems is Reply solving and how is that benefiting you?

It saves hours with email campaigns and provides interested leads to the salespeople to follow up. With Reply, email still is by far the cheapest way to generate qualified leads for us.

Mid Market (51-1000 emp.)
Dec 20, 2023
 Source
Overall Rating:
5.0
TK
Tetiana K.
Founder
Share
"Reply's Awesome Customer Support Team"
What do you like best about Reply?

I really appreciate the work Reply support team – they're awesome! Super quick responses, fixes things in a snap, and always comes through with solutions.

What do you dislike about Reply?

While Reply offers a lot of features, there are certain aspects of the interface that could be more intuitive. The absence of a built-in calendar and the manual transfer of contacts can be inconveniences in daily operation. However Reply's diverse functionalities make it a good tool for various purposes.

What problems is Reply solving and how is that benefiting you?

Campaign automation, email tracking, email validation, response filtering

Small Business (50 or fewer emp.)
Dec 15, 2023
 Source
Overall Rating:
5.0
AA
Andreas A.
Founder
Share
"The best sales engagement platform I've used"
What do you like best about Reply?

- Ability to deliver 1-1 personalised emails at scale - Superior user interface & reporting - Speedy customer service - Reliable platform - Easy-to-follow implementation guides

What do you dislike about Reply?

Nothing I dislike, just hope in the future they introduce some additional features in the inbox management side of things to make it even more easier for agency owners to manage their accounts.

What problems is Reply solving and how is that benefiting you?

Cold email outreach - after testing a number of sales enablement tools and using reply.io for almost 3 years now I can say in my opinion it provides hands down the best user experience and gets the job done.