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Apollo.io Logo
Apollo.io
Empower Your Sales Outreach
4.8
(6,685)
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Apollo.io Reviews & Product Details

Apollo.io Overview
What is Apollo.io?

Apollo.io is software that is used by businesses to generate leads and manage customer relationships. As a sales engagement platform, the platform is known for helping businesses close deals through features such as contact database management, email automation, and sales pipeline tracking tools. Apollo.io is also known for helping sales teams boost their productivity by streamlining work streams and gathering essential insight into customer behavior.

Company Apollo.io, Inc.
Year founded 2015
Company size 51-200 employees
Headquarters San Francisco, California, United States
Social Media
Apollo.io Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
Apollo.io Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Chromebook, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone
Training Documentation
Languages English
Apollo.io Pros and Cons
Pros
  • Extensive B2B Database
  • All-in-One Platform
  • User-Friendly Interface
  • Powerful Integrations
  • Customizable Sales Engagement
Cons
  • Learning Curve
  • Data Accuracy
Apollo.io Features
A/B Testing
Analytics and Reporting
Appointment Scheduling
Automated Dialing
CRM Integration
Calendar Integration
Call Recording
Contact Management
Customizable Templates
Customizable Workflows
Data Import/Export
Document Management
Email Templates
Email Tracking
Follow-up Reminders
Lead Management
Lead Scoring
Live Chat
Mobile Access
Multi-channel Communication
Performance Metrics
Pipeline Management
Role-Based Permissions
Sales Cadence
Sales Coaching
Sales Forecasting
Social Media Integration
Task Automation
Team Collaboration
Apollo.io Media
Apollo.io video thumbnail
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Apollo.io Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: June 10, 2025
Apollo.io Logo
6,685 Apollo.io Reviews
4.8 out of 5
Small Business (50 or fewer emp.)
Aug 07, 2023
 Source
Overall Rating:
5.0
DA
David A.
Founder
Share
"Excelent Software"
What do you like best about Apollo.io?

The search features are very professional,I can search for companies and the people who work there very easily. I am a sales agent myself and I need software that's easy to use.

What do you dislike about Apollo.io?

There is a lot of features and I mean a lot, that's good for users but the learning curve can be heavy, maybe having a very simple and interactive video tutorial will be great.

What problems is Apollo.io solving and how is that benefiting you?

Lead intelligence is very important to me as a sales agent because I need to look in my market for possible leads that are interested in my product,this software helps a lot in that area.

Small Business (50 or fewer emp.)
Aug 07, 2023
 Source
Overall Rating:
5.0
Jeffrey C. avatar
Jeffrey C.
Business Development Manager
Share
"The use of Apollo has made my job easier for prospecting"
What do you like best about Apollo.io?

The system is easy to use but sometimes the phone numbers are not correct or contact no longer there

What do you dislike about Apollo.io?

It is frustrating when the phone is not correct or there are contacts on list that are no longer there

What problems is Apollo.io solving and how is that benefiting you?

Sourcing contacts in specific market and right decision makers

Small Business (50 or fewer emp.)
Aug 07, 2023
 Source
Overall Rating:
5.0
IA
Itunu A.
Founder
Share
"The perfect tool for developing your business."
What do you like best about Apollo.io?

Apollo is the ideal tool for you if you want to grow your company and produce quality leads. Apollo caters to your demands whether you're a small business owner, in sales, marketing, or even IT. The feature of Apollo that I enjoy using the most is its lead generation. With it, you can easily produce thousands of leads each day and cold-email them in a matter of minutes.

What do you dislike about Apollo.io?

Absolutely nothing right now. I might be able to identify one or two aspects of Apollo that I don't like as I continue to use it frequently, but for the time being, I adore its effectiveness.

What problems is Apollo.io solving and how is that benefiting you?

Basically, it involves creating leads, emailing those leads, and sequencing those emails. The AI assistant is also quite helpful because it saves time and generates the best solutions.

Small Business (50 or fewer emp.)
Aug 06, 2023
 Source
Overall Rating:
5.0
ML
Mick L.
Founder
Share
"Inexpressible, lost without it!"
What do you like best about Apollo.io?

All of the information I need to do my job is right here in one application, I would not be able to do my job without it!

What do you dislike about Apollo.io?

Nothing, I LOVE this application. Highly recommended!

What problems is Apollo.io solving and how is that benefiting you?

Contact infpormation for our sales leads.

Small Business (50 or fewer emp.)
Aug 06, 2023
 Source
Overall Rating:
5.0
RL
Roger L.
Founder
Share
"Apollo is the best!"
What do you like best about Apollo.io?

Apollo.io is a beneficial tool for lead acquisition. It has an excellent user interface that makes it easy to find the leads you need and provides a wealth of information about each lead. The free plan is beneficial for small businesses, as it allows access to an extensive database of leads. The main benefit of Apollo.io is that it allows you to search for leads by location, industry, and even by individual contact. This makes it easy to find the right leads for your business. Additionally, Apollo.io provides detailed information about each lead, including contact information, company size, and more. This allows you to quickly assess the potential of each lead and determine if they are a good fit for your business. Another great feature of Apollo.io is that it allows you to track your leads and see how they are progressing. This makes it easy to follow up with leads and helps you determine which leads are most likely to convert. Overall, Apollo.io is a beneficial tool for lead acquisition. It provides a great user interface, detailed information about each lead, and the ability to track leads. It is especially useful for small businesses, as the free plan allows access to an extensive database

What do you dislike about Apollo.io?

Apollo.io is an excellent tool for lead acquisition, but it has some downsides. The free plan is limited in terms of features, and it doesn't offer the same level of customization as the paid plans

What problems is Apollo.io solving and how is that benefiting you?

By using Apollo.io, MyTrucker Pro can easily identify and target potential customers, build relationships with them, and track and measure the success of their campaigns.

Small Business (50 or fewer emp.)
Aug 04, 2023
 Source
Overall Rating:
5.0
AM
Arun M.
Founder
Share
"had a great experience with the tools features, and functionalities."
What do you like best about Apollo.io?

apollo is the one-stop solution for your business-to-business outreach. not only emails but also LinkedIn outreach with email is great. The team supported me very well.

What do you dislike about Apollo.io?

They have the live chat option but in the IST time zone, most of the time support is not available. The rest of the support is really good. Satisfied with that but need chat support do the things can resolve faster.

What problems is Apollo.io solving and how is that benefiting you?

Reaching out to my target audience not only with email but also on Linkedin, contacts as well. The best feature is sequence customization. In email sequence you can have a step like a LinkedIn message if the lead is not responding to emails.

Small Business (50 or fewer emp.)
Aug 04, 2023
 Source
Overall Rating:
5.0
DH
Dan H.
Senior Consultant
Share
"One of the best lead generating tools I've come across"
What do you like best about Apollo.io?

The ability to source multiple business contacts within specific vertical markets

What do you dislike about Apollo.io?

I haven't found anything yet to dislike,

What problems is Apollo.io solving and how is that benefiting you?

The ability to rapidly get our message across to new markets and new clients.

Mid Market (51-1000 emp.)
Aug 04, 2023
 Source
Overall Rating:
5.0
Rushikesh S. avatar
Rushikesh S.
Demand Generation Specialist
Share
"Best prospect hunter"
What do you like best about Apollo.io?

The part using apollo on daily basis and also its is user friendly where we can target people working all over world apollo provides the right details like email and number

What do you dislike about Apollo.io?

Some times while searching for prospect the profile of prospect is missing or he/ she has left the job

What problems is Apollo.io solving and how is that benefiting you?

The main benefit for me is I worked with account based client where client has provided the known company list which I able to upload on apollo easliy and start prospecting.

Small Business (50 or fewer emp.)
Aug 04, 2023
 Source
Overall Rating:
5.0
Caress C. avatar
Caress C.
Administrative Assistant Merchant Commerce Support
Share
"Absolutely perfect platform for web research and other data related activities"
What do you like best about Apollo.io?

I like it best as it never fails to provide me with correct contact details like email address of my LinkedIn connections. A great help in fostering communication.

What do you dislike about Apollo.io?

What I don't like is that it would not show me or rather limits me from getting the phone number which is equally an important element in reaching outs.

What problems is Apollo.io solving and how is that benefiting you?

It is a great tool for all of my intended reach outs as well as discovering prospects. Thank you Apollo.io.

Small Business (50 or fewer emp.)
Aug 04, 2023
 Source
Overall Rating:
5.0
CP
Chasseur P.
Founder
Share
"Institutional Partnership Manager"
What do you like best about Apollo.io?

ease of use. I find it really convenient when locating an email address for my email campaigns.

What do you dislike about Apollo.io?

I wish there is an option for a billed monthly subscription instead of just the yearly one.

What problems is Apollo.io solving and how is that benefiting you?

locating email address that cant be found in the company website or other websites related to the lead.

Small Business (50 or fewer emp.)
Aug 04, 2023
 Source
Overall Rating:
5.0
MA
Maria A.
Founder
Share
"Easy and fun"
What do you like best about Apollo.io?

The dashboard is the best thing it has. It is easy to manuever.

What do you dislike about Apollo.io?

There is a pleathera of learning the system.

What problems is Apollo.io solving and how is that benefiting you?

Some of the leads did not apply to my industry.

Mid Market (51-1000 emp.)
Aug 04, 2023
 Source
Overall Rating:
5.0
VB
Vanessa B.
Founder
Share
"Very helpful in Lead Generation"
What do you like best about Apollo.io?

I can get unlimited emails via LinkedIn for free every month. And I can see all executives in a company in just one click.

What do you dislike about Apollo.io?

Very few emails are not valid but it can still be updated.

What problems is Apollo.io solving and how is that benefiting you?

Every contacts needs email that we can find in Apollo via one click.

Mid Market (51-1000 emp.)
Aug 03, 2023
 Source
Overall Rating:
5.0
Ashtun M. avatar
Ashtun M.
Office Administrator
Share
"Easy and Accurate"
What do you like best about Apollo.io?

I love how user friendly the website is itself. I've never had issues navigating what I'm looking for since day one. The site is clear, easy to read and accurate. It's helped me in my career a ton.

What do you dislike about Apollo.io?

I don't have much to say in regards to disliking the website. All of it has been pretty great so far. I've had a few email formats be incorrect but nothing compared to the ones I find success with.

What problems is Apollo.io solving and how is that benefiting you?

Apollo.io is helping me to expand my professional circle and be able to contact other employers around the Kansas City Metro to see if I can help assit them in their staffing needs with candidates I have ready to work.

Mid Market (51-1000 emp.)
Aug 03, 2023
 Source
Overall Rating:
5.0
Shamu V. avatar
Shamu V.
Founder
Share
"Best data mining tool"
What do you like best about Apollo.io?

It has it own database so in case if I am not able to get data through LinkedIn I can directly use there data, best part is that it provides data with validated email

What do you dislike about Apollo.io?

Nothing as such, appollo price can be brought down that is a minor issue or else I love the tool, appollo should also allow multi login for same account to give flexibility in usage

What problems is Apollo.io solving and how is that benefiting you?

It provides me with the exact data which I am looking for I mean it is specific to industry , role etc and this help me in targeting lead who are in different sector

Small Business (50 or fewer emp.)
Aug 03, 2023
 Source
Overall Rating:
5.0
FK
Fahid K.
Founder
Share
"Find business emails with ease"
What do you like best about Apollo.io?

Shows detailed information of people and their emails working in a company simply by entering the website adress, in addition to their linkedin profile. This saved me a big amount of time and effort in reaching the emails of decision makers. In addition to that, what made me stick with Apollo is that it's generos in its free version unlike other companies, other companies limit you with like 3-5 leads and harrasses you in purchasing a subscription, Apollo is not and much generous. Thank you Apollo team.

What do you dislike about Apollo.io?

Although the database is massive, sometimes the it does not find any names under websites that I enter, and sometimes searching by name doesn't give results, although the person is on linkedin.

What problems is Apollo.io solving and how is that benefiting you?

- Finding a list of employees in a company - Finding the email of a decision maker or a specific job role - Finding their linkedin profile for networking - Saves time getting all the above information - Cost effective

Mid Market (51-1000 emp.)
Aug 03, 2023
 Source
Overall Rating:
5.0
AN
Adnan N.
Founder
Share
"Amazing tool"
What do you like best about Apollo.io?

The layout and simplicity of the interface, and rapid access to the information needed

What do you dislike about Apollo.io?

Sequences could be made simpler otherwise its great tool.

What problems is Apollo.io solving and how is that benefiting you?

reaching out to the right contacts

Small Business (50 or fewer emp.)
Aug 03, 2023
 Source
Overall Rating:
5.0
BJ
Biljana J.
Founder
Share
"Unique Platform which allows you to grow your sales"
What do you like best about Apollo.io?

I like everything! It's very user friendly, and easy to use. It has everything that I need, I can find my prospects, call them, book a meeting, set up an email sequence to run in the background...

What do you dislike about Apollo.io?

I like everything about Apollo. It's like 5 platforms into 1!

What problems is Apollo.io solving and how is that benefiting you?

I don't have to use many platforms to reach my prospects any more. Apollo is all I need. I can also see what my team is doing at all times, the recordings are a special section which helps me improve the sales pitch.

Small Business (50 or fewer emp.)
Aug 03, 2023
 Source
Overall Rating:
5.0
JM
Juan Carlos M.
Founder
Share
"Star with Apollo searching my prospects email, but now I use Apollo for sequences, warm up emails."
What do you like best about Apollo.io?

Helps my outbound sales process and the price it's amazing. I just pay Apollo and stop Sales Nav and Hubspot Pro

What do you dislike about Apollo.io?

just learning to create more reports not just the ones by default.

What problems is Apollo.io solving and how is that benefiting you?

Serching leads, finding the contact information. Lunching my sequences.

Small Business (50 or fewer emp.)
Aug 02, 2023
 Source
Overall Rating:
5.0
HP
Hannah P.
Founder
Share
"A great tool"
What do you like best about Apollo.io?

Apollo is a great tool for marketing and assisting in growing your client base.

What do you dislike about Apollo.io?

The new updates where free accounts cant see people full name

What problems is Apollo.io solving and how is that benefiting you?

Finding the names of the people in the positions we are trying to reach.

Small Business (50 or fewer emp.)
Aug 02, 2023
 Source
Overall Rating:
5.0
JG
Jocelyn G.
Founder
Share
"A lifesaver for everything Sales related!"
What do you like best about Apollo.io?

The information listed is incredibly accurate and I am able to quickly gather all the information I need about a prospect I am trying to reach!

What do you dislike about Apollo.io?

I'm not sure what all the functions are for and the "sequences" are difficult to understand.

What problems is Apollo.io solving and how is that benefiting you?

They are solving the problem of being able to find the correct email and phone number of a prospect. This is helping me reach people I need faster!

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