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Apollo.io Logo
Apollo.io
Empower Your Sales Outreach
4.8
(6,685)
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Apollo.io Reviews & Product Details

Apollo.io Overview
What is Apollo.io?

Apollo.io is software that is used by businesses to generate leads and manage customer relationships. As a sales engagement platform, the platform is known for helping businesses close deals through features such as contact database management, email automation, and sales pipeline tracking tools. Apollo.io is also known for helping sales teams boost their productivity by streamlining work streams and gathering essential insight into customer behavior.

Company Apollo.io, Inc.
Year founded 2015
Company size 51-200 employees
Headquarters San Francisco, California, United States
Social Media
Apollo.io Categories on Findstack
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$29.00/month
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Ask Questions about Apollo.io
What Apollo.io is best for?
How does Apollo.io compare to ZoomInfo?
What are the pros and cons of Apollo.io?
Apollo.io Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Chromebook, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPhone
Training Documentation
Languages English
Apollo.io Pros and Cons
Pros
  • Extensive B2B Database
  • All-in-One Platform
  • User-Friendly Interface
  • Powerful Integrations
  • Customizable Sales Engagement
Cons
  • Learning Curve
  • Data Accuracy
Apollo.io Features
A/B Testing
Analytics and Reporting
Appointment Scheduling
Automated Dialing
CRM Integration
Calendar Integration
Call Recording
Contact Management
Customizable Templates
Customizable Workflows
Data Import/Export
Document Management
Email Templates
Email Tracking
Follow-up Reminders
Lead Management
Lead Scoring
Live Chat
Mobile Access
Multi-channel Communication
Performance Metrics
Pipeline Management
Role-Based Permissions
Sales Cadence
Sales Coaching
Sales Forecasting
Social Media Integration
Task Automation
Team Collaboration
Apollo.io Media
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Apollo.io Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: February 04, 2025
Apollo.io Logo
6,685 Apollo.io Reviews
4.8 out of 5
Small Business (50 or fewer emp.)
Sep 08, 2023
 Source
Overall Rating:
5.0
Victor P. avatar
Victor P.
Founder & Ceo
Share
"Definitely Recommend Apollo"
What do you like best about Apollo.io?

It's data is almost always updated and they are constantly making improvements in the platform and adding new features.

What do you dislike about Apollo.io?

Some more sophisticated segmentations cannot be performed with their filters.

What problems is Apollo.io solving and how is that benefiting you?

Good segmentation and Data provider. Helps a lot with picking the right accounts to work with.

Small Business (50 or fewer emp.)
Sep 08, 2023
 Source
Overall Rating:
5.0
Jonas L. avatar
Jonas L.
Business Development Manager
Share
"Very Helpful Service!"
What do you like best about Apollo.io?

I find people and contact data that I could never find on my own!

What do you dislike about Apollo.io?

Everything is working very well so I do not dislike anything.

What problems is Apollo.io solving and how is that benefiting you?

Finding the right people makes me doing more business.

Small Business (50 or fewer emp.)
Sep 08, 2023
 Source
Overall Rating:
5.0
ZW
Zach W.
Founder
Share
"Does everything I need!"
What do you like best about Apollo.io?

Easy to use All the emails I'm looking for Email tracking + sequence building

What do you dislike about Apollo.io?

Nothing so far, it's been super easy to set up and start using

What problems is Apollo.io solving and how is that benefiting you?

I need to run email outreach at scale and need everything in one place. Apollo is the best platform for my needs, and the price is great.

Mid Market (51-1000 emp.)
Sep 07, 2023
 Source
Overall Rating:
5.0
SS
Shayan S.
Founder
Share
"A better and affordable alternative of the LinkedIn Sales Navigator"
What do you like best about Apollo.io?

Apollo extracting essential contact information just by being on the LinkedIn profile page of the customer is their USP feature. Such an easy access where needed info comes handy by a very easy browser integration is what I love about Apollo.io .

What do you dislike about Apollo.io?

This one is a really difficult question to answer because all their features are really very useful, contact number, work email, personal email, company summary, everything. The least useful feature for someone who is contacting them for their company was personal email, it may not be adding significant value. I actually could not find anything else in the dislike section, they are really doing a good job.

What problems is Apollo.io solving and how is that benefiting you?

Apollo.io is solving a big problem of finding direct contact of the person. Apollo.io is actually providing the individual work email address and sometimes the phone number which is cherry on the cake. The biggest feature that benefits and expedites my work is their contact address feature.

Small Business (50 or fewer emp.)
Sep 07, 2023
 Source
Overall Rating:
5.0
RT
Rick T.
Founder
Share
"I Love Apollo"
What do you like best about Apollo.io?

I've been using it for a few months now and it's is very easy to use and I was amazed how many contacts I can getfrom Apollo.

What do you dislike about Apollo.io?

There is nothing to dislike. It does the job very well.

What problems is Apollo.io solving and how is that benefiting you?

Finding email leads was a pain before I came across Apollo.

Mid Market (51-1000 emp.)
Sep 07, 2023
 Source
Overall Rating:
5.0
MA
Mohammad Kaif A.
Founder
Share
"Very nice"
What do you like best about Apollo.io?

interface is really very good, ease of search and finding prospect is ease

What do you dislike about Apollo.io?

all is good, needs to upload more data and information

What problems is Apollo.io solving and how is that benefiting you?

apollo is good to find new leads and prospects

Small Business (50 or fewer emp.)
Sep 07, 2023
 Source
Overall Rating:
5.0
GC
German C.
Founder
Share
"The best sales partner"
What do you like best about Apollo.io?

All sales cicle, find prospects with the powerfull tool, organize contacts, create natural emails, sequenzes, follow up, Analytics ..

What do you dislike about Apollo.io?

The upload contacts process from csv files

What problems is Apollo.io solving and how is that benefiting you?

Organize contact list, reduce time in follow up steps and give us visibility of interest of customers

Mid Market (51-1000 emp.)
Sep 07, 2023
 Source
Overall Rating:
5.0
AC
Aman C.
Founder
Share
"This is a best tool for prospecting."
What do you like best about Apollo.io?

Apollo is gives all necessary data for the prospect.

What do you dislike about Apollo.io?

Apollo is a little bit slow because of cloud-based.

What problems is Apollo.io solving and how is that benefiting you?

Apollo helped me in providing products for business.

Small Business (50 or fewer emp.)
Sep 06, 2023
 Source
Overall Rating:
5.0
MN
Mohammad N.
Founder
Share
"Apollo.io greatness"
What do you like best about Apollo.io?

Apollo works for you while you are sleeping, just setup the criteria and leave him perfect the results. I think no business can work without it.

What do you dislike about Apollo.io?

I dont think there is sometining that I can remember.

What problems is Apollo.io solving and how is that benefiting you?

Apollo is helping me finding and confirming leads for my business and increasing the awareness about my company and brand.

Small Business (50 or fewer emp.)
Sep 06, 2023
 Source
Overall Rating:
5.0
Shivang S. avatar
Shivang S.
Outbound Sales
Share
"Best tool in the market for building lists for prospecting. Period."
What do you like best about Apollo.io?

The filters. I LOVE how they give almost every relevant data that I need, from emails, linkedIn link, to company details, etc. Also- their in-built email verifier is just amazing. I rarely have to pay for any other email validation tool. Plus, the size of their database. I've used many database for finding contacts, but Apollo seems to have the largest!

What do you dislike about Apollo.io?

They could improve their UI for prospecting. It's not that it's super difficult but for somenoe who's used Instantly and Smartlead for outreach, the prospecting system for Apollo seems a bit complicated.

What problems is Apollo.io solving and how is that benefiting you?

It's helping me find the most relevant prospects that I want to reach out to, allowing me to NOT spend my valuable time burning through irrelevant lists.

Mid Market (51-1000 emp.)
Sep 06, 2023
 Source
Overall Rating:
5.0
Ahmed E. avatar
Ahmed E.
Business Development Executive
Share
"Surprising"
What do you like best about Apollo.io?

Apollo has many capabilities, contact enrichment is so easy, email sequencing is straight forwards and also prospecting is valuable

What do you dislike about Apollo.io?

too many tools to figure out, needs to shed more light about the power of each tool

What problems is Apollo.io solving and how is that benefiting you?

I needed to enrich my prospects, find their emails and contacts and apollo's high accuracy helped alot

Small Business (50 or fewer emp.)
Sep 06, 2023
 Source
Overall Rating:
5.0
SK
Shri K.
Founder
Share
"One stop solution."
What do you like best about Apollo.io?

I need not take multiple tools like bulk mail sending, bulk LinkedIn messenger, or mail scraper. Apollo.io is doing all the things with comparatively lower costs

What do you dislike about Apollo.io?

It should include email scraper from websites.so that

What problems is Apollo.io solving and how is that benefiting you?

I need not take multiple tools like bulk mail sending, bulk LinkedIn messenger, or mail scraper. Apollo.io is doing all the things with comparatively lower costs

Mid Market (51-1000 emp.)
Sep 06, 2023
 Source
Overall Rating:
5.0
Ayibadoubra A. avatar
Ayibadoubra A.
Sales Executive
Share
"Why I like Apollo.io"
What do you like best about Apollo.io?

I can easily reach out to key decision-makers through email when it comes to most of my potential clients. Additionally, the platform allows me to simplify my search process by utilizing keywords. This means that if I ever need to locate competitors within the same target market, I can simply employ relevant keywords to do so.

What do you dislike about Apollo.io?

Numerous functionalities necessitate a subscription to the premium account. I understand this is a deliberate tactic to encourage more users to transition from the free tier, but it can be exasperating.

What problems is Apollo.io solving and how is that benefiting you?

It is assisting me in sifting through a multitude of unqualified leads and granting me access to key decision-makers. This has, to some extent, diminished the time wasted on unqualified prospects and alleviated the demoralizing sensation I experience from constant rejection. Also, I can now map out my searches in a go, which is amazing.

Mid Market (51-1000 emp.)
Sep 05, 2023
 Source
Overall Rating:
5.0
Danial H. avatar
Danial H.
Manager Of Business Development & Sales
Share
"Simply the best!"
What do you like best about Apollo.io?

Lead generation at the fingertips! Apollo is miles ahead in my opinion!

What do you dislike about Apollo.io?

So far there is nothing to dislike apollo.

What problems is Apollo.io solving and how is that benefiting you?

At my workplace, we do have a dedicated lead generation team but I wanted to be independent of that. 4 years back I got introduced to Apollo which totally changed the game for me when it comes to lead generation, sales intelligence, etc!

Mid Market (51-1000 emp.)
Sep 05, 2023
 Source
Overall Rating:
5.0
SC
Sai C.
Founder
Share
"Best tool for mapping relevant prospects"
What do you like best about Apollo.io?

Ease of use, accuracy of emails/ phone numbers, capturing prospect movement, UI

What do you dislike about Apollo.io?

Nothing as such. But pricing for phone number is on the higher side compared to other tools

What problems is Apollo.io solving and how is that benefiting you?

Identifying new prospects in target sectors, any role changes in the prospects - these help in reaching out to new people time to time. Also arranging prospect lists and explaining team how to use apollo is also easy.

Small Business (50 or fewer emp.)
Sep 05, 2023
 Source
Overall Rating:
5.0
AS
Albert S.
Founder
Share
"Excellent reach towards Client"
What do you like best about Apollo.io?

Apollo.io let us increase our scope to reach the potential customers and arranges data in a systematic manner.

What do you dislike about Apollo.io?

Sometimes when it didn't get any information regarding business clint, it fails to prompt the message.

What problems is Apollo.io solving and how is that benefiting you?

It is helping us to reach the potential customers efficiently.

Small Business (50 or fewer emp.)
Sep 05, 2023
 Source
Overall Rating:
5.0
JP
Jill P.
Founder
Share
"So easy to use and so powerful"
What do you like best about Apollo.io?

Ease of use, the accurate data and the Teams connector with the AI function for summary follow up

What do you dislike about Apollo.io?

No dislikes at this point, very happy with the platform.

What problems is Apollo.io solving and how is that benefiting you?

Finding right contact to build sales lead generation. Creating efficiencies for sales calls and defined action plans for follow up. Time to design, plan and execute has decreased.

Enterprise (> 1000 emp.)
Sep 05, 2023
 Source
Overall Rating:
5.0
AMOL J. avatar
Amol J.
Senior Research Analyst
Share
"Apollo Is a best tool for b2b industry it helps us to get idel prospect and their contact numbers."
What do you like best about Apollo.io?

It is one of the best search ingine for sales professionals and B2B Industry.

What do you dislike about Apollo.io?

Sometimes apollo does not work properly, and 10 to 15% of emails are incorrect.

What problems is Apollo.io solving and how is that benefiting you?

Giving Leads according to specs and helping clients and sales professional to get qualified and reliable data.

Small Business (50 or fewer emp.)
Sep 05, 2023
 Source
Overall Rating:
5.0
Alek M. avatar
Alek M.
Managing Director
Share
"Powerful Multi-Function Prospecting Tool"
What do you like best about Apollo.io?

I like the engagement ability where automated emails can be set up including video elements that do all the hard work in finding leads for our company. I'm not aware of any competitors that come close to the capabilities of apollo.io. Also, the support is chat based for the professional membership, and usually, they are quite fast in responding, providing very specific and excellent explanations when one is unsure about something within the platform.

What do you dislike about Apollo.io?

Currently, there is no cross-platform automation available with LinkedIn that will allow automated emails to be sent within the LinkedIn platform. Adding this feature would be fabulous.

What problems is Apollo.io solving and how is that benefiting you?

Apollo.io provides updated prospecting information that are targeted. I don't know of any other platform that does this as well. If we call a prospect, we know which company they work for, the size of the company, what they do at a simple glance during the phone call. Additionally, next steps in the sales funnel are handled very well.

Small Business (50 or fewer emp.)
Sep 04, 2023
 Source
Overall Rating:
5.0
MW
Maryam W.
Web Developer
Share
"Amazingly mind-blowing!!"
What do you like best about Apollo.io?

Apollo.io is by far the best I've ever used! Accurate information, very user friendly, the extension works really well and the integration with my CRM (HubSpot) is really smooth. I've been using the free version for a hot minute and it's great!

What do you dislike about Apollo.io?

Well, for me there is no dislike of Apollo.io! I like everything about it. It works best for me in lead generation. It makes everything so smooth and exceeds my expectations!!!

What problems is Apollo.io solving and how is that benefiting you?

My experience with Apollo.io has fundamentally changed our business. This cloud-based sales and marketing platform has fundamentally changed the way we approach sales and lead generation. Apollo.io has helped streamline our sales process. It's as if we have a trusted partner to help us navigate the complexities of the sales world. With Apollo.io, we have not only improved our efficiency but also generated leads more effectively than ever before.

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