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Act! Logo
Act!
Make great customer relationships an everyday reality.
3.9

( 434 )

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Act! Reviews & Product Details

Act! Overview
What is Act!?

Act! is one of the pioneer brands in its space that evolved into a customer relationship management platform, and cloud-app with a browser-based front end. It offers an integrated email marketing platform that is ideal for small to mid-sized companies. The software also has an easy-to-use dashboard designer with a good marketing automation workflow builder.

Company Swiftpage
Year founded 2001
Company size 51-200 employees
Headquarters Denver, Colorado, United States
Social Media
Act! Categories on Findstack
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Ask Questions about Act!
What Act! is best for?
How does Act! compare to Pipedrive?
What are the pros and cons of Act!?
Act! Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Act! Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
Act! Media
Act! video thumbnail
Act! - Act! Homepage
Act! Screenshots
Act! Homepage
Act! Homepage
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: September 04, 2025
Act! Logo
434 Act! Reviews
3.9 out of 5
Small Business (50 or fewer emp.)
Jan 26, 2024
 Source
Overall Rating:
5.0
RH
Ray H.
Founder
Share
"Certainly I'm a 'Loyal Act!' Customer"
What do you like best about Act!?

Only the needed features and easy to use. Good Customer Support when needed.

What do you dislike about Act!?

I've never found anything I didn't like about ACT!

What problems is Act! solving and how is that benefiting you?

Easy database building features and integration into GoDaddy email marketing program.

Mid Market (51-1000 emp.)
Jan 23, 2024
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"ACT is a great CRM!"
What do you like best about Act!?

ACT! was very easy to use, and the integration with the mass email software was seamless.

What do you dislike about Act!?

Mass updates were time consuming and sometimes confusing. Ofter times, I would need to call ACT! support for help.

What problems is Act! solving and how is that benefiting you?

Keeping in touch with Clients and leads.

Mid Market (51-1000 emp.)
Jan 11, 2024
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"ACT is very customizable and the representatives are always helpful"
What do you like best about Act!?

The title say it all. I can customize my layout to no end. When I do have an issue and get to customer service, they are always pleasant and helpful.

What do you dislike about Act!?

There are some functions I cannot do from a remote database, and some I cannot do from the web verson.

What problems is Act! solving and how is that benefiting you?

I store a lot of information about our customer base. The sorting (look-up) functions are really helpful.

Small Business (50 or fewer emp.)
Dec 05, 2023
 Source
Overall Rating:
5.0
FE
Fritz E.
Ceo/Founder
Share
"30+ year user of ACT! Works great for my Recruiting Firm"
What do you like best about Act!?

Currently on Act! Version 25.0.376.0, Update 3, and easiest version ever to use. Fast, great response when running queries. I rely on Act! and have used it just about every business day since 1992. Easy to enter data, keep track of my schedule, conduct mail merges, very easy to customize the user interface, and generate reports for my business processes. I've been an ACT! user since Version 2 and thoroughly enjoy the upgrades. Upgrades over the past 7-8 years have become easier, and faster and have resulted in fewer calls to tech support. Integrating Act! to work with Outlook 365 has become seamless. The automatic updates are helpful to keep the application performing optimally. The ACT! Community is very helpful. You can query for problems and likely see the response or solutions offered by others. If not, you can enter a new problem or request for help and usually another User or one of the ACT! employees will offer help. Incredibly easy to install the software when I get a new laptop. When needed, the phone support is always 100% perfect. I've needed help with a database or upgrade issues and I'll call the toll-free number for support. The professionals are always friendly, and knowledgeable. Support calls have always been resolved on the first call.

What do you dislike about Act!?

There were horrific versions and lack of communications in the past. All good now

What problems is Act! solving and how is that benefiting you?

I'm a salesperson and need a tool to track my activities, calls, appointments, when to invoice, and ensure I've gotten paid. Act! works perfectly for my business needs. I run a recruiting firm and it is critical to keep track of candidates, communications with them and especially to keep track of the interview process & invoicing process. Keeping track of contacts, events, Invoicing, and other related follow-up activities. The ability to generate graphic charts to visually see the impact of sales per year, quarter, etc. is helpful.

Mid Market (51-1000 emp.)
Dec 04, 2023
 Source
Overall Rating:
5.0
Sujata G. avatar
Sujata G.
Founder
Share
"Great end user experience in this platform"
What do you like best about Act!?

The product is easy to intregate with our existing software. The customer care executives are very fast to solve the problems.

What do you dislike about Act!?

The subscription packages are little expensive.

What problems is Act! solving and how is that benefiting you?

They are providing a well structured platform for the end users. It helps to acquire new customers and it is easy for beginners like me.

Small Business (50 or fewer emp.)
Nov 22, 2023
 Source
Overall Rating:
5.0
CH
Clint H.
Producer/Director, Writer, Software Consultant
Share
"Can't live without this program."
What do you like best about Act!?

Everything is in one place. Contact info, email & text communications. calendar/appointments. the program keeps me on schedule with all the information I need. If I need fields that are not in the program, I can add them, do surveys, automate grouping, etc. After using ACT! for more than 30 years, I can easily say, "I wouldn't want to work without this program."

What do you dislike about Act!?

Like most software programs, there is a ramp-up period where you have to learn the program. Once that has been accomplished and the customizing skills have been established, it's easy to plan how you want to see or survey your data.

What problems is Act! solving and how is that benefiting you?

Keeping details about clients/friends helps me stay on top of appointments and sending marketing info out to the appropriate potential client. I just implemented Nextiva, a phone service that integrates with ACT. I make calls through Nextiva from ACT. Very cool. A call comes in and the contact's info card pops-up on my PC. I can dismiss or create a history of the call. If the caller leaves me a voicemail, Nextiva translates the call to text. I can then save a copy of the information in the contact's history.

Small Business (50 or fewer emp.)
Nov 10, 2023
 Source
Overall Rating:
5.0
SH
Shannon H.
Founder
Share
"The tech was very patient and helped me download the lasted version."
What do you like best about Act!?

I can custimize it to make is work for my business.

What do you dislike about Act!?

I tend to call ACT support several time a year to fix error messages.

What problems is Act! solving and how is that benefiting you?

Helps me consistently follow-up with my clients.

Small Business (50 or fewer emp.)
Oct 17, 2023
 Source
Overall Rating:
5.0
DK
Douglas K.
Founder
Share
"Quick and Easy to Install and Use"
What do you like best about Act!?

Functionality; ease of use; customer support

What do you dislike about Act!?

Not as many other people use it so not as many suppliers understand it

What problems is Act! solving and how is that benefiting you?

reaching customers more frequently

Small Business (50 or fewer emp.)
Oct 11, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"The Customer Service person was one of the best I have had in years. TY for making it so easy."
What do you like best about Act!?

Ease of use and the way it helps with follow-ups and reminders. Very nice

What do you dislike about Act!?

it's easy to use and easy to install. I am switching to Act Cloud.

What problems is Act! solving and how is that benefiting you?

It keeps my sales force on point with follow-up and record-keeping. It helps with the letter import and tracking time.

Small Business (50 or fewer emp.)
Oct 05, 2023
 Source
Overall Rating:
5.0
GP
Gerald P.
Founder
Share
"Great help!"
What do you like best about Act!?

Features and ease to use. Help is great when calling in.

What do you dislike about Act!?

Hard to do updates without help. On line instruction not always easy.

What problems is Act! solving and how is that benefiting you?

Tracking of clients