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Ahrefs
Empower Your SEO Strategy
4.5

( 508 )

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Ahrefs Reviews & Product Details

Ahrefs Overview
What is Ahrefs?

Ahrefs is an SEO software that offers competitive analysis, provides keyword suggestions, shows keyword difficulty, and generates new keyword ideas from a single platform. Simply enter your URL and Ahrefs can check the quality of all of its backlink profiles. It’ll show what keywords are being targeted and which landing pages are delivering the most traffic. You also have the option to input your competitor’s URL to see the keywords that they are ranking for and how much traffic their target keywords bring them. Ahrefs claims to have the fastest backlink crawler in the world with a live backlink index of over 14 trillion links.


Ahrefs is also often used as SEO of choice in Indie Hacker and SEO tech stacks.

Company Ahrefs Pte. Ltd.
Year founded 2010
Company size 51-200 employees
Headquarters Singapore
Social Media
Managed by:
Axel Grubba
Founder
Ahrefs Categories on Findstack
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Ask Questions about Ahrefs
What Ahrefs is best for?
How does Ahrefs compare to Semrush?
What are the pros and cons of Ahrefs?
Ahrefs Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Training Documentation
Languages English
Ahrefs Pros and Cons
Pros
  • One of the most robust backlink crawlers in the industry
  • Clean user interface that works great for beginners and pros
  • Advanced filter options make it easy to find the exact data you need
Cons
  • The base plan, Lite, does not include key features like Content Explorer and Domain Comparison
  • All plans only include 1 active member so you’d have to pay for every additional member
Ahrefs Features
Backlink Analysis
Broken Link Checker
Competitor Analysis
Competitor Keyword Analysis
Content Ideas
Content Optimization
Crawl Diagnostics
Google Analytics Integration
Heatmaps
Keyword Research
Keyword Tracking
Link Building Tools
Local SEO
Mobile SEO
On-Page SEO
PPC Keyword Tool
Page Speed Analysis
Rank Tracking
SEO Dashboard
SEO Performance Tracking
SEO Recommendations
SEO Reporting
SERP Analysis
Schema Markup
Site Audit
Social Media Integration
Technical SEO
Voice Search Optimization
Website Analytics
XML Sitemaps
Ahrefs Media
Ahrefs video thumbnail
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Ahrefs Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: February 03, 2026
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508 Ahrefs Reviews
4.5 out of 5
Small Business (50 or fewer emp.)
Apr 18, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"A must-have tool for link building"
What do you like best about Ahrefs?

Ahrefs is a great multipurpose SEO tool that helps me with competitor research, tracking backlinks, and lead prospecting. The Keywords Explorer and Content Explorer help with lead prospecting and are essential to making my lead generation process more effective and targeted. The Ahrefs SEO toolbar is also a great add-on.

What do you dislike about Ahrefs?

I find it more than sufficient for my requirements, no cons yet

What problems is Ahrefs solving and how is that benefiting you?

Tracking domain SEO metrics Tracking backlinks Keyword and content research Easy competitor analysis

Small Business (50 or fewer emp.)
Apr 17, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Best SEO tool market"
What do you like best about Ahrefs?

Best SEO tool in market Easily help business to grow online presence in various search engines. Analysis can be done at broader level the best part of it.

What do you dislike about Ahrefs?

Limitation of adding the products in pre defined plan.

What problems is Ahrefs solving and how is that benefiting you?

Seo audit Backlink audit Competitor research Keyword research Content marketing research Reporting On page seo

Mid Market (51-1000 emp.)
Apr 17, 2022
 Source
Overall Rating:
5.0
KS
Kamna S.
Web Developer
Share
"Best SEO Tool To Improve Website Traffic And Search Performance"
What do you like best about Ahrefs?

Complete report for your site's performance and the traffic flow. Manual review and analysis of the keywords you are targeting. See what keywords people search for to get to the website. Check how many people visited business websites and from where. Get recommendations for optimizing website pages content. Find out what keywords our competitors are using. Easily insights on your page’s performance in its dashboard.

What do you dislike about Ahrefs?

No issue was faced in use of Ahrefs for our business website. We create a competitor analysis for our business clients and improve website traffic and search performance online. It is easy to use and manage backlink databases.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs is very useful for our online business. It used to monitor website traffic and find valuable keywords for business. Nowadays lots of competitors are in the market and to beat our business competitors is not easy. So we used Ahrefs SEO tool. We can easily check website backlinks, Keywords and other SEO activities of our competitor and apply them to our business clients. Ahrefs provides a complete website audit report and tracks website traffic online.

Mid Market (51-1000 emp.)
Apr 07, 2022
 Source
Overall Rating:
5.0
Charudatt  D. avatar
Charudatt D.
Sr. Seo Executive
Share
"Best tool for SEO research for website"
What do you like best about Ahrefs?

The keyword research tool is very helpful. I appreciate the keyword explorer feature. I am using semrush tool also with this software. The best tool to improve SEO campaigns for any business.

What do you dislike about Ahrefs?

The backlink Auditing feature is missing in this product. Backlink database size. By adding backlink auditing and building feature. In the backlink gap analysis feature.

What problems is Ahrefs solving and how is that benefiting you?

I can do better keyword research for my website. Yes, I am benefiting financially. Yes, more productive than past at my work. Yes, my business performance increase 10 times.

Small Business (50 or fewer emp.)
Mar 15, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"All in one growth marketing tool"
What do you like best about Ahrefs?

The features like keywords analysis, site audits, backlink analysis and competitors' research make this tool more likeable. The tool is very easy to use and the tutorials they provide along with this tool is simply out of this world.

What do you dislike about Ahrefs?

I personally don't have anything to dislike in this tool. One thing to nitpick is it's quite expensive.

What problems is Ahrefs solving and how is that benefiting you?

Ahrefs help me in website organic growth like content opportunities, keywords analysis, paid ads and a lot more to say.

Enterprise (> 1000 emp.)
Mar 05, 2022
 Source
Overall Rating:
5.0
Shubhendu S. avatar
Shubhendu S.
Product Growth & Marketing Lead
Share
"Great for building high traffic platform"
What do you like best about Ahrefs?

Competition benchmarking and seo audits are two most valuable features.

What do you dislike about Ahrefs?

More focus towards paid marketing is something that I would like to see in future

What problems is Ahrefs solving and how is that benefiting you?

Seo rankings

Small Business (50 or fewer emp.)
Feb 21, 2022
 Source
Overall Rating:
5.0
DT
Dinesh T.
Ceo
Share
"Best SEO and Marketing Assistance Tools For My Business"
What do you like best about Ahrefs?

I like Site Explorer, Site Audit, and Keywords Explorer in Ahrefs. Site explorer helps me to know the keyword position and link profile of my sites. Site audit shows all errors and warning that I need to address. And Keyword explorer helps me to find low competition and easy to rank keywords for my website.

What do you dislike about Ahrefs?

There are no cons on Ahrefs. I love almost all features of Ahrefs. I am using Ahrefs for search engine optimization and social media marketing, and I get the desired result.

What problems is Ahrefs solving and how is that benefiting you?

I am using Ahrefs for a site audit, keyword explorer, and site explorer. I use site audit to know the errors on my sites. After knowing the error, I solved the error and moved forward for site quality and ranking. I use keyword explorer to find easy to rank keywords. And finally, I use site explorer to know the standing of my site in terms of keywords and backlinks.

Small Business (50 or fewer emp.)
Feb 16, 2022
 Source
Overall Rating:
5.0
Anahit M. avatar
Anahit M.
Digital Marketing S Pecialist
Share
"Awesome product for SEO specialists"
What do you like best about Ahrefs?

Ahrefs is the best tool for keyword research, backlink checking, and link-building opportunity finding. It also helps to track rankings and target new keywords.

What do you dislike about Ahrefs?

It's an awesome product that is doing lots of updates to keep the users engaged and in love with their product, I just want them to not lose in the competition with Semrush.

What problems is Ahrefs solving and how is that benefiting you?

I'm gaining benefits for my SEO work, it's giving awesome reports to give to the clients. I'm 10 times more productive as I didn't do reporting in different tools and it's helping me monitor website through weekly audits

Mid Market (51-1000 emp.)
Feb 08, 2022
 Source
Overall Rating:
5.0
Samarth P. avatar
Samarth P.
Marketing Associate Digital
Share
"One stop solution for all SEO efforts"
What do you like best about Ahrefs?

It gives very accurate results for your SEO. The SERP results are also almost the same as on the search engine. Reporting is faster than other compititor tools.

What do you dislike about Ahrefs?

Keywords matches are not suitable on the portal, sometimes it suggests non-relevant keywords. Makes it difficult to remove not relevant keywords from the list of results.

What problems is Ahrefs solving and how is that benefiting you?

SERP results every week, Backlink scores of different websites. Also website auditor is something that this tool does efficiently, gives you suggestions on website content too.

Mid Market (51-1000 emp.)
Feb 04, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"The one tool that needs to be there in every SEO's tool stack"
What do you like best about Ahrefs?

Ease of use. The amount of features that Ahrefs has to offer, the UX is breeze.

What do you dislike about Ahrefs?

Search Volumes are a bit weird at times. It's nowhere near the Google Keyword Planner tool.

What problems is Ahrefs solving and how is that benefiting you?

Keyword Research and Competitor Analysis