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Frase.io Logo
Frase.io
AI-Powered Content Creation
4.9
(294)
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Frase.io Reviews & Product Details

Frase.io Overview
What is Frase.io?

Frase is a content optimization software that also works as a chatbot tool, however, both features are sold separately. It also uses AI to optimize content and can reliably improve your content development to help outrank the competition. Frase’s outline builder is known for creating intelligent outlines perfectly optimized for target keywords and FAQs. It has great analytics and comes with real-time topic scoring. Content optimization workflows are included and are scalable depending on business needs. You can also easily import content from URLs and Google Docs can easily be integrated.

Company Frase Inc.
Year founded 2016
Company size 11-50 employees
Headquarters Boston, MA, USA
Social Media
Frase.io Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
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Frase.io Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Frase.io Pros and Cons
Pros
  • 'Elaborates on why it generated a particular output
  • You can easily use it with other AI writing tools (from Frase)
  • It’s a time-saver if you have to attend to other content creation needs
  • Built-in SEO features to improve your chances of ranking with search engines.
  • Rephrasing for up to 400 words at a time, so you can rewrite entire paragraphs.
Cons
  • The autosave feature can be unreliable
  • It can only generate one slogan at a time
  • No options for changing tone of voice, beyond making your content more formal.
  • No options for expanding content, shortening phrases, or adding keywords.
  • The platform is still relatively new and sometimes glitchy
Frase.io Features
API Integration
Autocompletion
Automated Citations
Browser Extension
Content Idea Generation
Content Structuring
Content Summarization
Contextual Thesaurus
Customizable Writing Styles
Data Privacy and Security
Document Formatting
Grammar and Spelling Check
Language Translation
Markdown Support
Mobile App
Multilingual Support
Personalized Writing Insights
Plagiarism Detection
Punctuation Correction
Readability Analysis
Real-time Collaboration
SEO Optimization
Sentence Rephraser
Style and Tone Suggestions
Synonym Suggestions
Templates Library
Text-to-Speech
Tone Detection
Vocabulary Enhancement
Voice-to-Text
Frase.io Media
Frase.io video thumbnail
Frase.io 0
Frase.io 1
Frase.io 2
Frase.io - Frase.io Homepage
Frase.io Screenshots
Frase.io screenshot 1
Frase.io screenshot 2
Frase.io screenshot 3
Frase.io Homepage
Frase.io Homepage
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: May 08, 2025
Frase.io Logo
294 Frase.io Reviews
4.9 out of 5
Small Business (50 or fewer emp.)
Aug 07, 2021
 Source
Overall Rating:
5.0
PW
Peter W.
Ceo
Share
"Fraze Does Not Disappoint!"
What do you like best about Frase.io?

Frase.io is an innovative company/software that helps solve the problem of producing SEO-optimized content to feed google its desired content. Support and staff are responsive and dedicated to their users and community. anxious to see just how far this software can go.

What do you dislike about Frase.io?

Really the only downside is that this is an evolving software but that is also a strength as watching for the evolution and participating is a great experience.

What problems is Frase.io solving and how is that benefiting you?

Makes it easy to produce SEO-optimized content for websites and posts that serve my users and google.

Small Business (50 or fewer emp.)
Aug 07, 2021
 Source
Overall Rating:
5.0
Lyle W. avatar
Lyle W.
Senior Financial Analyst
Share
"Excellent SEO and content research tool"
What do you like best about Frase.io?

It was my first content research tool. I like the developer's constant improvement and new features that they continue to add to the product. It is also straightforward to use and shortens the research time to create SEO rich content

What do you dislike about Frase.io?

At this point, there's not much that I don't like about Frase, but if I were to chose something it would be the fact that it is not mobile optimized. This is not a game-breaker, and I tend to do more of my creative thinking and writing on my Macbook but there are times I wish I could access the software from my phone.

What problems is Frase.io solving and how is that benefiting you?

Shortens the time I take in researching content for articles and also for youtube video research.

Small Business (50 or fewer emp.)
Aug 07, 2021
 Source
Overall Rating:
5.0
BB
Brandon B.
Ceo
Share
"Great Tool for Content Creation"
What do you like best about Frase.io?

Frase makes it easy to outline content..

What do you dislike about Frase.io?

The user interface could look better....

What problems is Frase.io solving and how is that benefiting you?

I use Frase to outline articles for my website. I use Frase's AI writing assistant to help generate content and overcome writer's block. I then do a final run through using it's SEO optimization guidelines for things like keyword density, related topics, word count, etc.

Small Business (50 or fewer emp.)
Aug 03, 2021
 Source
Overall Rating:
5.0
Sergio P. avatar
Sergio P.
Gerente
Share
"Frase is a set of AI-powered tools that help you with research and content creation."
What do you like best about Frase.io?

I can create content with Frase that ranks and drives traffic to my websites organically. Frase offers a variety of tools, such as Content Briefs, Outline Builder, Analytics, Optimization, and now a fantastic AI writing tool. Frase's new Add-on is awesome. You can easily do your keyword research and launch the AI to find similar passages to the text you selected. You can use templates, paraphrase the text, etc. With Frase, you are equipped with AI-driven tools to quickly identify online questions your target audience is asking, then create content that can answer those questions. Frase's team has such a strong vision for the tool that I canceled my subscription to conversion.ai. You have constant access to the research tab with Frase's long-form editor. It is the ability to manipulate Frase's AI and generate high-quality content without relying on fluff generated by GTP-3 that makes it so attractive. The AI must be guided and double-checked, but the Frase writing approach is unique to the industry. Instead of GTP-3 and the constraints imposed by openAI, Frase employs an in-house solution.

What do you dislike about Frase.io?

They didn't include all their SEO features in the lifetime AppSumo offer and charged extra for them. Most SaaS companies do this with AppSumo. Initially, they offer a lifetime deal, then they add a monthly feature for the add-on. However, this is understandable given that the add-on requires extensive research and development.

What problems is Frase.io solving and how is that benefiting you?

When I write content for my website, I like to incorporate search-engine-optimized keywords and phrases. I can do all of this and more with Frase's new add-on.

Small Business (50 or fewer emp.)
Jul 30, 2021
 Source
Overall Rating:
5.0
RD
Rick D.
Website Owner
Share
"Frase is the solution for your writing / content creation"
What do you like best about Frase.io?

Overall how all the pieces work together to help create content that ranks and gets me organic traffic... Content Briefs, Outline Builder, Analytics, Optimization, and now the AI writing tool!

What do you dislike about Frase.io?

There is a bit of a learning curve to learn each of the tools. I watch youtube videos and experiment with the tool until I fully understood how to use it.

What problems is Frase.io solving and how is that benefiting you?

Definitely seo optimized content creation that will drive traffic to my website. I realized I was doing it wrong. Frase.io directed me to use keywords people were actually searching for in relation to the problem they were trying to solve. It also speeds up the process of content creation.

Small Business (50 or fewer emp.)
Jul 23, 2021
 Source
Overall Rating:
5.0
Bikram K. S. avatar
Bikram K. S.
Freelance Writer And Blogger
Share
"Best Content Research and Content Optimization Software"
What do you like best about Frase.io?

I have opitmized quite a handful of articles using Frase and they ranked on Google without much effort. This was when I was completely sold to Frase. It has a very robust content brief system. I like its topic score system,and its AI writing tool, which I tested in its beta version. Overall, Frase is going to give its competitors run for their money. It's multitab content brief generation and writing system is very nice. Floating formatting toolbar is quite helpful. I am thankful to frase for it pulls questions from places like Quora and Reddit. One of its hidden feature is Google consol integration, it shows ranking oportunity within frase. It is good for me and my team.

What do you dislike about Frase.io?

I wish it has made its UI more like its competitor Postpace, which gives a good breakdown on competitors' article. And rate limit of AI generation for non SEO Data Addon user can be a bit more, which they have said that they will increase in the future. It should also have a plagiarism checker built in.

What problems is Frase.io solving and how is that benefiting you?

Content research. It helps me save hours and hours of time else spent in doing content research. It also helped me understand the key topics I must include in my article to make it well-rounded. It also shows content gap that needs to be filled.

Small Business (50 or fewer emp.)
Jul 23, 2021
 Source
Overall Rating:
5.0
MB
Michael B.
Marketing Manager
Share
"Fantastic tool which keeps getting better"
What do you like best about Frase.io?

The interface is easy to use, the dev team is continously improving the product and UX allows me to quickly shift from research to focused writing mode.

What do you dislike about Frase.io?

The only thing I would nitpick about Frase is that I wish they had a better article organization system.

What problems is Frase.io solving and how is that benefiting you?

I can quickly create (or optimize) content.

Small Business (50 or fewer emp.)
Jul 20, 2021
 Source
Overall Rating:
5.0
Paul Boyce D. avatar
Paul Boyce D.
Jet Sales Executive
Share
"One of the BEST Copywriting Tools in My Arsenal"
What do you like best about Frase.io?

It is very easy and very intuitive to use. There is a nominal learning curve. I use a specific niche to test all my products and services because it is a very narrow niche with very few copywriter resources, this tool passed with fly colors when most AI and Copywrite Tools tools completely fail.

What do you dislike about Frase.io?

If I was to have a complaint, it would be that this tool is so good, I wish it had automation so that I could use It for more projects - "set it and forget it".

What problems is Frase.io solving and how is that benefiting you?

I am able to overcome writer's block instantly and it makes writing content fun again. It is very accurate in curating relevant and Search Optimized content and therefore saves a lot of time in Optimization.

Small Business (50 or fewer emp.)
Jul 06, 2021
 Source
Overall Rating:
5.0
Joseph S. K. avatar
Joseph S. K.
Chief Technical Officer And Director Of Seo Operations
Share
"The easiest tool for writing great SEO content for your websites!"
What do you like best about Frase.io?

I like how easy it is to develop the topics, headings, and questions you need to address when writing ranked content. Frase.io has the right formula for letting you know which sites and content require attention.

What do you dislike about Frase.io?

I don't particularly appreciate that they charged extra for important SEO features and didn't include them in their original lifetime AppSumo offer. It was very "bait and switch" on their part with features. A lot of Saas companies do this with AppSumo. They come out with a lifetime deal, then hit you with a monthly feature that wasn't included initially. (that is their SEO tool)

What problems is Frase.io solving and how is that benefiting you?

I am writing copy for my websites using keywords and phrases that rank in Google and other search engines.

Small Business (50 or fewer emp.)
Jul 02, 2021
 Source
Overall Rating:
5.0
Klemen V. avatar
Klemen V.
Actuary
Share
"Productivity Booster for Content Writing"
What do you like best about Frase.io?

Robot writing of passage, rewriting of headline, outline builder.

What do you dislike about Frase.io?

AI rewriting is not there yet. I use ShortlyAI instead.

What problems is Frase.io solving and how is that benefiting you?

I use Frase for outline creation (headlines, questions, passage buildings, etc.), content building, SERP analyzing and optimization (longtail, topics, headline, clusters, etc.)

Small Business (50 or fewer emp.)
Jun 17, 2021
 Source
Overall Rating:
5.0
AR
Adam R.
M
Share
"Saves A Ton of Time and Ai Performs Excellently"
What do you like best about Frase.io?

Quickly locates search engine friendly content ideas to use for wirting multiple articles.

What do you dislike about Frase.io?

Nothing so far, the app is serving my needs.

What problems is Frase.io solving and how is that benefiting you?

Delivering quick and relevant content to clients when building out pages for SEO purposes.

Small Business (50 or fewer emp.)
Jun 16, 2021
 Source
Overall Rating:
5.0
Balasubramanian V. avatar
Balasubramanian V.
Director New Business
Share
"Best Content Research and Creation Tool - Just the one product you need"
What do you like best about Frase.io?

I like Frase's intuitive UI, making it easy for anyone to do what they want to do. 1) Easily research for your content without navigating through many tabs 2) Displays the topic statistics and helps you write excellent content to rank better 3) Shows you the relevant part in a complete article, so you don't have to waste time to search what's necessary for your content 4) Stats is another part that helps make your article or presentation credible. 5) Last but not least, The Content Brief is a remarkable feature that helps us present our quote to a prospect. Very recently, they added some AI features like Headline Generator and Paraphrasing, which adds a lot of value to our content. The Bot function and the WordPress Plugin are super add-ons to an already excellent product.

What do you dislike about Frase.io?

The related tab is something that I have never used in my experience with Frase.

What problems is Frase.io solving and how is that benefiting you?

Writing good Content was such a pain before I got access to Frase. The research was such an effort that we need to search for the relevant topic and open very many tabs, consolidate all the articles in a place and pick the right ones for your content. Effort is reduced to nearly 20% of the time that we normally used to spends. Giving a Content Brief to a customer or prospect is now a breeze and it looks very professional as well.

Small Business (50 or fewer emp.)
Jun 05, 2021
 Source
Overall Rating:
5.0
LS
Lauren S.
Operations Director
Share
"Super intuitive for daily content creation"
What do you like best about Frase.io?

One of the best things about Frase is that it's straightforward to use. With other SEO tools, I feel like I have to undergo a steep learning curve or I have more bells and whistles than necessary. With Frase, it's simply laid out, new updates are easy to understand and it's easy to organize and create documents with SEO-optimized content. Since it's easy and intuitive, I use Frase nearly daily in creating content for three companies.

What do you dislike about Frase.io?

One of the small functions of Frase that I dislike the most is the recent update that was made to the "add links" function to hyperlink content. I can't select the bar to paste in my link and then if I paste manually it replaces my text. This used to be much easier and now I need to paste the full URL and update this within WordPress.

What problems is Frase.io solving and how is that benefiting you?

Frase cuts out the research process and brings all the questions and key terms to me so that I can level up my content to stack up against all the big articles and key players that are ranking on page one of Google. It's great to see where my document stands and know that I am putting well-optimized content out for readers. Frase allows me to put content out on a faster timeline. I wrote enough content in two weeks on Frase to last a whole quarter for company content. That's a win if I can do that and still focus on other key projects and items. Frase makes optimized content a breeze.

Small Business (50 or fewer emp.)
May 31, 2021
 Source
Overall Rating:
5.0
Mustafa A. avatar
Mustafa A.
Founder
Share
"True SEO that will still work in 2030"
What do you like best about Frase.io?

AI knowledge base for your visitor's questions, Content optimized for SEO, Writers Block, Content Ideation. Content Analysis, I can go on and on

What do you dislike about Frase.io?

At the moment, nothing, and cant see disliking anything on the platform

What problems is Frase.io solving and how is that benefiting you?

Content Ideation. Content Analysis, Content optimized for SEO

Small Business (50 or fewer emp.)
May 27, 2021
 Source
Overall Rating:
5.0
SB
Sharon B.
Holistic Nurse Practice Specialist
Share
"I love Frase!"
What do you like best about Frase.io?

I'm loving how Frase's tools give me to learn what my audience's questions are; answer them through the bot, and then easily create content for my site and for the courses I write! This is so easy to use! And it's saving me time and money and bringing me closer to my audience.

What do you dislike about Frase.io?

I'm not tech-savvy at all, so I needed a little help to get started, but Colby was able to get me going in less than 30 minutes!

What problems is Frase.io solving and how is that benefiting you?

I'm using Frace to learn what my audience's questions are; answer them through the bot, and then create content for my site and for the courses I write.

Small Business (50 or fewer emp.)
May 19, 2021
 Source
Overall Rating:
5.0
DR
Dadan R.
Co Founder
Share
"An Awesome Tool to Create Amazing Content in Minutes"
What do you like best about Frase.io?

It’s easy to think that content creation is easy. But it’s not. It takes a lot of work to be a good writer. I was very fortunate to find a Frase that would make my life easier in creating and optimizing content. Before using it I was spending hours on creating or optimizing the content for my blog posts. Frase immediately solved my problems because it combines statistics, analytics, keyword research, and questions to answer into a very user-friendly interface. It saves hours by removing boring steps and adds new ways to content creation process. With Frase I can see the most popular keywords or topic that my competitors are targeting. It provides me insight into what the user is looking for that corresponds to the topic that I am targeting. It also gives me insight into how competitive my topic is and how I can move forward and make a name for myself against competitors. It's really a great tool to include as part of my content ideation, content researching,  content optimizing and content publishing. Frase is not only a platform to get ideas and inspiration but also gives me the power of a digital content strategist and a creative writer, all in one place. I found it useful for me. The team behind Frase is also amazing, they are always adding new features consistently to make Frase better and more useful. one of the newest features they have added and what I like the most is the outline builder. It helps me to create and build comprehensive content outlines that related to my topic in a matter of seconds.  To amazing Frase Team, thank you for making such a useful tool!

What do you dislike about Frase.io?

Features wise there is nothing that I don't like. One thing that annoys me is the loading time, sometimes it's longer than usual.

What problems is Frase.io solving and how is that benefiting you?

It’s easy to think that content creation is easy. But it’s not. Frase immediately solved my problems because it combines statistics, analytics, keyword research, and questions to answer into a very user-friendly interface. It saves hours by removing boring steps and adds new ways to content creation process.

Small Business (50 or fewer emp.)
May 15, 2021
 Source
Overall Rating:
5.0
JP
Jon P.
Web Designer
Share
"Holy Grail for SEO-optimized Content Production"
What do you like best about Frase.io?

Generates brutally effective content outlines eliminating 90% of the manual work of topic/keyword research. It's far less intimidating to sit down and start on a piece of content knowing my research is going to be completed in a fraction of the time it normally takes me when doing things manually. The task of content production normally feels ominous to me due to the amount of time and work required to do it well. But Frase makes it less daunting. And therefore, I find myself producing high-quality content much more frequently.

What do you dislike about Frase.io?

The only complaints I initially had when I got into the product were related to the UI/UX within the editor, but that has since been resolved. Some reorganizing within the tool, the addition of highlighting of various elements within the editor (topic clusters, number count of specific topics mentioned, etc.), and other small changes have made the tool a lot more intuitive. I just wish Frase existed 5 years ago when I first started producing content professionally for my clients.

What problems is Frase.io solving and how is that benefiting you?

My topic research time has been reduced by 90%. I no longer have to manually comb through every piece of content I'm interested in researching for a new piece of content. Frase's topical accuracy is scary good. And I've found I can. get started writing content much quicker since I'm able to get my content briefs, outlines, and references in 1/10th of the time it used to require to do it manually.

Small Business (50 or fewer emp.)
May 11, 2021
 Source
Overall Rating:
5.0
Sarah M. avatar
Sarah M.
Marketing
Share
"I love it!"
What do you like best about Frase.io?

Frase has been a great tool, helping our team with blog writing and SEO, we can create an outline for our new post quickly and easily and then we can collaborate on the post with ease. To add to the value we have been using frase answers which has been a great addition. We now have an insight into what our customers questions really are and we can now direct them to the best answer!

What do you dislike about Frase.io?

So far I have found nothing to dislike. It works exactly as I want it to.

What problems is Frase.io solving and how is that benefiting you?

Frase has helped us to identify the weaknesses in our website, the questions our customers have been asking. Now with Frase we can develop our content around what our customers want to learn about. The content planner is brilliant for working with teams, I can create a plan and send it to my team for completion.

Small Business (50 or fewer emp.)
May 10, 2021
 Source
Overall Rating:
5.0
MB
Mohit B.
Affiliate Marketer
Share
"Great Content Writing Companion Tool!"
What do you like best about Frase.io?

Frase is designed for content creators. Before using this, It was very difficult for me, to analyze the top-ranked content. I know there are other tools available, but in my opinion, they are just overrated. I have been using Frase for over 6 months, I am really impressed with the features they provide with affordable pricing plans. Some of the features I like the most are: - Automated Content Briefs - Advanced Topic Scoring - Integration with Google Search Console, HubSpot - Top 20 pages results are just awesome. And many more... Apart from that, it also an amazing Answer Machine feature which is like an FAQ/Chatbot combo, and the performance is just mind-blowing.

What do you dislike about Frase.io?

Nothing yet ... I know Frase is new to the industry, and I hope they will introduce some new features to give us more value.

What problems is Frase.io solving and how is that benefiting you?

Now I can write SEO-friendly content with just a few clicks. Easily analyze competitor content in one place and plan accordingly.

Small Business (50 or fewer emp.)
May 09, 2021
 Source
Overall Rating:
5.0
Balendu T. avatar
Balendu T.
Blogger, Affiliate Marketer
Share
"SEO Tools That Save Massive Time and Make Content Effective"
What do you like best about Frase.io?

When it comes to prepare content outline then no one can beat frase. It offers very effective way to organise content material.

What do you dislike about Frase.io?

Sometimes I saw that Topic Score not updating after adding the suggestion.

What problems is Frase.io solving and how is that benefiting you?

I like integration with GSC that gives me keywords cluster to create fresh piece of content. Content management is really incredible.

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