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Frase.io
AI-Powered Content Creation
4.9

( 294 )

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Frase.io Reviews & Product Details

Frase.io Overview
What is Frase.io?

Frase is a content optimization software that also works as a chatbot tool, however, both features are sold separately. It also uses AI to optimize content and can reliably improve your content development to help outrank the competition. Frase’s outline builder is known for creating intelligent outlines perfectly optimized for target keywords and FAQs. It has great analytics and comes with real-time topic scoring. Content optimization workflows are included and are scalable depending on business needs. You can also easily import content from URLs and Google Docs can easily be integrated.

Company Frase Inc.
Year founded 2016
Company size 11-50 employees
Headquarters Boston, MA, USA
Social Media
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5.0

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Ask Questions about Frase.io
What Frase.io is best for?
How does Frase.io compare to Writesonic?
What are the pros and cons of Frase.io?
Frase.io Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Frase.io Pros and Cons
Pros
  • 'Elaborates on why it generated a particular output
  • You can easily use it with other AI writing tools (from Frase)
  • It’s a time-saver if you have to attend to other content creation needs
  • Built-in SEO features to improve your chances of ranking with search engines.
  • Rephrasing for up to 400 words at a time, so you can rewrite entire paragraphs.
Cons
  • The autosave feature can be unreliable
  • It can only generate one slogan at a time
  • No options for changing tone of voice, beyond making your content more formal.
  • No options for expanding content, shortening phrases, or adding keywords.
  • The platform is still relatively new and sometimes glitchy
Frase.io Features
API Integration
Autocompletion
Automated Citations
Browser Extension
Content Idea Generation
Content Structuring
Content Summarization
Contextual Thesaurus
Customizable Writing Styles
Data Privacy and Security
Document Formatting
Grammar and Spelling Check
Language Translation
Markdown Support
Mobile App
Multilingual Support
Personalized Writing Insights
Plagiarism Detection
Punctuation Correction
Readability Analysis
Real-time Collaboration
SEO Optimization
Sentence Rephraser
Style and Tone Suggestions
Synonym Suggestions
Templates Library
Text-to-Speech
Tone Detection
Vocabulary Enhancement
Voice-to-Text
Frase.io Media
Frase.io video thumbnail
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Frase.io Screenshots
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Frase.io Homepage
Frase.io Homepage
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 19, 2025
Frase.io Logo
294 Frase.io Reviews
4.9 out of 5
Small Business (50 or fewer emp.)
Sep 10, 2022
 Source
Overall Rating:
5.0
MH
Matt H.
Founder | Owner
Share
"Packed with features for a reasonable price!"
What do you like best about Frase.io?

My favorite feature is the ability to pull content from the Top 20 search results and easily organize it into a content brief.

What do you dislike about Frase.io?

I found it difficult to switch back and forth between content brief and article. However, I discovered the split screen feature to quickly view content.

What problems is Frase.io solving and how is that benefiting you?

Frase is solving the keyword research dilemma. Rather than spending hours researching each website you can organize the Top 20 into a simple content brief.

Small Business (50 or fewer emp.)
Sep 05, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"ALL-IN-ONE SEO CONTENT WORKFLOW"
What do you like best about Frase.io?

Going from keyword to SEO-optimized article has never been easier

What do you dislike about Frase.io?

I like everything about Frase and Frase Team. Frase feels like you’re using content marketing cheat codes

What problems is Frase.io solving and how is that benefiting you?

Frase feels like a next-gen content tool that’s not just exciting for SEOs, but for writers as well. In my mind, that’s more important to create successful content.

Small Business (50 or fewer emp.)
Sep 03, 2022
 Source
Overall Rating:
5.0
RD
Robert D.
Sales And Marketing Specialist Helping Plastic And Cosmetic Surgery Practices Acquire New Patients
Share
"Frasei.io is a key part of our workflow. A must-have tool for content driven SEOs"
What do you like best about Frase.io?

The outlining tool with an AI driven text tool

What do you dislike about Frase.io?

On some topics (obscure) the AI is way off still

What problems is Frase.io solving and how is that benefiting you?

I can do more work for clients at scale

Small Business (50 or fewer emp.)
Aug 24, 2022
 Source
Overall Rating:
5.0
SZ
Sonia Z.
Internet Marketer, Blogger
Share
"Game changer increased my productivity exponentially!"
What do you like best about Frase.io?

The SEO research tool, from the SERP and the fact that I can use other research tool beside the SERP less explored such as Wikipedia, Quora, Reddit giving an edge and allowing to add value to my content.

What do you dislike about Frase.io?

Haven't found anything yet, maybe too many features to use!

What problems is Frase.io solving and how is that benefiting you?

Help me with my research for posts. Allows me to do more in less time and be smarter and more efficient with my writing.

Small Business (50 or fewer emp.)
Aug 22, 2022
 Source
Overall Rating:
5.0
Walter A. avatar
Walter A.
Founder, Principal ► Providing Uncommon Answers To Common Questions
Share
"A flexible high-quality content assistant with AI and SEO optimisation"
What do you like best about Frase.io?

What I like best is the effort that the Frase team put into delivering new capabilities. For example, this month August 2022, they promised 9 enhancements and they look like doing it. Most are functionally valuable, not just small UI changes. When I first started with Frase I used it for as a kind of research assistant for human-assisted (me) content generation, kind of like a Grammarly on steroids. Then as more features came I realised that the various tools could really speed up the job of writing a quality article. At this time I used quite a few AI-content writers to speed up content ideas and initial drafts, and also specialised content optimisation apps to do the fine-tuning. I would generate initial content in an AI-writer, paste it into Frase, add more substantial extracts and references, and then cut and paste it into an SEO optimiser. However, after I took up an offer to subscribe to Frase's AI functionality I really don’t need to cut and paste into other apps anymore. I still do use some specialist AI-writer because I favour certain ones for certain types of analyses. But I could use Frase for everything now. And because of their roadmap and constant updates, it is really getting out ahead of the pack. The Community AI tools is a great asset and I haven't seen this in the other AI-content tools I have been using. Frase is great for long-form content, but it is also very handy when you have to do short summaries of an article or even a 300-word Linkedin post that captures the essence of an online article or blog post. I enter the article title as the search query for a new article, and Frase pulls in the article and other related articles. I pick out the section which best represents my own summation of the article, ask Frase to rewrite it, fine-tune it as necessary and then paste that as my summary or as a Linkedin post. This is an efficient way to represent what you took from the article in a way that isn't just cut and paste and is also unique. The support crew including the principals are very responsive, and helpful. I have no hesitation in recommending Frase as an A-grade suite for generating high-quality content, very efficiently. Frase also includes Frase Answers, although I don’t see that promoted on their website now unless I am mistaken. This is a smart bot that you train on your content and is AI-driven. The analytics help you understand what people are wanting and how to get them to the relevant content efficiently. Answers was the original reason that I started using Frase.

What do you dislike about Frase.io?

I don’t dislike anything but a few small features which I prefer would be open tagging of documents - at the moment tags are limited to predefined tags, I'd like to get a plain text copy without having to highlight and drag over the content, integration with Grammarly for writing style and for plagiarism checking, and the ability to compare content being written against a specific target URL i.e. a competitor e.g. compare optimisation scores. I'm sure most of these things will come in due course and none are things I "dislike" about Frase.

What problems is Frase.io solving and how is that benefiting you?

Frase solves the challenge of efficiently and effectively creating content that can meet the requirements of Google's "helpful content update" rules for generating "people-first content" (Thursday, August 18, 2022). That is, high-quality informative content which isn't optimised simply for SEO and gaming Google, but content that has insights and authoritative value. The AI in Frase isn’t the core of the system rather it greatly improves the efficiency of production.

Small Business (50 or fewer emp.)
Aug 21, 2022
 Source
Overall Rating:
5.0
Tim M. avatar
Tim M.
Podiatrist
Share
"The Frase team ship winning updates consistently to an already winning package"
What do you like best about Frase.io?

Frase answers is the most underrated aspect of the platform. Saves our client experience team hours per week and delivers great service to our clients.

What do you dislike about Frase.io?

Bit of a learning curve to get full value from the platform

What problems is Frase.io solving and how is that benefiting you?

Plan our blog content and saves us hours of writing time by compliment our expert writers with quality research tools

Small Business (50 or fewer emp.)
Aug 12, 2022
 Source
Overall Rating:
5.0
EG
Erica G.
F
Share
"Frase has changed the way I create content for my site!!!"
What do you like best about Frase.io?

The SERP analyzes, the outline and the AI Writer are the three things that made Frase a try game-changer in my content creation. I create all of my content in Frase now. I appreciate the ease of the app and the availability of the founder to answer questions and listen to feedback.

What do you dislike about Frase.io?

Initially, I had trouble with how to efficiently use the app. The initial User-interface was confusing. After several updates to the User-Inerface and funcation of the app, it became much impler to use. The founder do weeklu walkthrough of the app that a attend periodically as a refresher.

What problems is Frase.io solving and how is that benefiting you?

Frase help me compare my content with topp keyword competitors. I get ideas to add to content through the research tab. The AI rewriter is gold. I have tons of PLR that I pur through the rewiter and then optimize within the document screen.

Small Business (50 or fewer emp.)
Aug 11, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"A powerful tool for the multi-topic writer and business owner"
What do you like best about Frase.io?

I write about several topics and different formats; technical papers, blogs, website content and more. When I first start with Frase.io I was impressed with its ability to guide me to write about topics through its keyword look-up. I found what others were talking about and their approach to the topic in seconds. It allowed me to shape my article and create something totally unique - key to my brand. In other cases, it allowed me to expand my knowledge as a research tool. When working on my website I was able to quickly review my keywords and understand how my content could be improved for SEO. Now, a business owner who needs to up their credibility with strong content should know there is also a very cool little chat bot that captures emails and allows me to create a database of questions and answers for visitors to my sight. It flags me when I need to do some training (when questions don't have an answer). In a world of apps for this, that and the other, this one is value-add all the way.

What do you dislike about Frase.io?

It was not aligned with rewriting my dog-based business and the AI often mixed up my field with non-related field terms. Frustrating. I am hoping the AI learns other fields like Animal Welfare and Social Change.

What problems is Frase.io solving and how is that benefiting you?

As above.

Small Business (50 or fewer emp.)
Aug 09, 2022
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"One of the main software components for my business."
What do you like best about Frase.io?

I enjoy how user-friendly Frase is and the setup.

What do you dislike about Frase.io?

Need more training videos and continued ways to learn more and more.

What problems is Frase.io solving and how is that benefiting you?

Content management and helping develop revenue

Small Business (50 or fewer emp.)
Aug 06, 2022
 Source
Overall Rating:
5.0
PB
Paul B.
Executive Director
Share
"Great tool, easy to use and derive benefits from quickly"
What do you like best about Frase.io?

Frase has always been great, but adding the AI writer functionality took it to an even greater level

What do you dislike about Frase.io?

ThereWhat's to dislike, it makes our lives easier and delivers what it promises.

What problems is Frase.io solving and how is that benefiting you?

Creating all forms of written content, Understanding what's ranking and why. It does this efficiently and effectively.