Mixpanel Reviews & Product Details

Mixpanel is incredible and has great customer service.

Nothing that I could think of honestly, their analytics are very helpful.

It proves granular insights into user behaviors, and helps me improve revenue over the course of a year.

Mixpanel is our go-to solution to track our web application usage. It enables us to track every interactions , adoption of features and help with product prioritization. I particularly like the "Insights Analysis", which is very powerful to investigate particular application usage.

The Dashboard is still very limited. I wish we could define better, more flexible dashboards.

We're tracking usage patterns and measure new features adoption. We can see when customers don't use a particular feature and follow-up to improve it.

Keeps all important metrics in one place

Behavioral cohorts and understanding user journey isn’t as strong as I’d like

Activating users better using behavioral cohorts

The simplicity of Mixpanel to track and view the live traffic updates, reporting tools are also great. It helps me understand the problems my users are facing and helps me salving those problems.

Nothing as of now, everything looks great just one thing which sometimes gets me confused is that i sometimes don't get the data on mixpanel and sometimes it gets delayed due to which i'm unable to identify the live status of the user

Finding drops in my site and resolving those drop points so as to retain the users is my biggest problem in which mixpanel has helped me alot.It has provided me with the information about my users and the gains/losses while making any changes to my product.

I love the ability to create ad-hoc queries against user data, see cohorted retention and funnel conversion over time.

I wish there was a page/screen path analysis function in addition to the current capabilities.

We monitor user retention, app usage trends and conduct funnel analysis. Mixpanel is THE way we quickly answer hypothetical questions about our users.

Ease of implementation, very flexible for the non technical professional.

Learning curve for new employees is high. It would be a great help to have introductory videos to help new users in the company to understand better the use cases and principles.

Improving lead to prospect and prospect to customer conversion rates.

The automation to send notifications to different customers based on many segments and other settings. The generous filters and options in the free tier.

The retention graph could use a facelift.

What our users are not doing after sign up and how to get them to quickly see the core value of our app.

Simple interface to create reports and easy integration

Occasional bugs in the UI Support can take some times to respond

We have a SaaS platform for managing conversational content for chatbots. We use Mixpanel to gather insights and track user activities

Mix panel is a very useful tool. Without which we cant imagine how we can engage the client. Slicing and dicing the data is easy and we can get deep insightus

Nothing every feature is usefull and it is suitable for our requirements

Tracking the user engagment

I have both analytics and people product for free, it's great when bootstrapping a product.

Pricing, if I switch to a paid plan I will have less usage available

Product analytics, see what's going on with my product and being able to take action on users based on actions they have performed (or haven't)

I love using Mixpanel, I use it to send notifications to our app users on a weekly basis. Mixpanel makes it really easy to segment and target different groups which I really appreciate because it makes my job a whole lot easier. Their customer service has been what I'm most impressed with. If the representative doesn't know the answer they will put in the work to make sure that you get the answer you're looking for, or submit a request to improve their product for you.

One thing I really wish is that Mixpanel would create a feature where you could target users within a specific amount of hours, rather than days. We send our users notifications based on their activity specific to that week and their goals. However, by setting 1 day ago or 2 day ago or x days ago notifications to go out at 9AM, it will only pull from 2 days ago starting at 9AM, but peoples activity counts starting at 12AM so the ways it's st, just doesn't hit all of our users or give us the accuracy we need to target our users this way. Anyways, despite this issue, we've enjoyed mixpanel and they've been so good with us over support working through this with us and submitting requests to their team.

Solving the issue of targeting and reminding our users to workout through the week. It allows us to personalize our notifications to their specific activity, or specific groups and challenges they're in within our app- which has been revolutionary.

The easy way i can view my data in graphics, where i can choose between dates, filter by properties and adding logic conditions to them. Also the support the give to their customers is superb, very personalized and quick solutions/explanations. What i use the most is the segmentation space, so, i could do some really good analytics.

Actually, there is not such a thing i could name that i dislike from Mixpanel, just minor bugs that happened one time or another but that's it, i would also like to see more filtering options in a near future to get data more specifically.

The main one is to segment campaigns to sent mail blasts.

Very easy to implement and Great usabillity.

Gets expensive quickly I don't understand the difference between engagement and people tools.

Customer usage Customer experience Customer engagement

Live view - it also helps in debugging, which I realized only off late :)

Live views are not kept for too long, would be good to have them for longer

Analytics, debugging, insights into our users

The breakdown of events and people analysis. Data visualisation and the simplicity of their mobile app. The funnel visualisation.

The level of data view available on the mobile app. The cost

We're getting our SaaS analytics from Mixpanel. We get real time analytics and event details of any user action on the website.

Mixpanel showcases event and user data in a plethora of ways and drastically reduces dependence of marketing and product teams of complex queries and IT teams, being an accessible and easy to use source of insights related to KPIs and product usage.

Pricing is not very clear and can easily snowball out of control if you don't pay close attention to what you are tracking and what you should actually be tracking.

With Mixpanel I get close control of business/marketing metrics such as accounts created and lifetime value (as granular as channel-level) and the product team easily creates clusters and watch user behavior making data-driven product insight a breeze.

I love that you can set up your own flows. This allows you to track very particular actions that people take on your site making it simple to A/B test for solutions. My product team and marketing team both loved and used this feature often.

I'm generally a fan of this software, I don't have too many complaints.

Testing to create better conversion (signup, product flows, content)

Autotrack makes the tool very immediate to use. You start with it because is so easy to use and then you get in love with the data and the insights that it provides

During the initial tests, it was difficult to understand the volume of APIs and when I would have hit the freemium threshold.

I can easily get analytics about our customers in few steps, with full customization and without involving the engineering at all. I identified unexpected behaviours that helped us to improve the experience and decide which area of the product to improve.

Tracking the events that matter to our product, loaded with all the meta-data we can think of to allow for in-depth and insightful analysis of users interactions with our platform.

As a startup, our product changes quickly and the metrics and properties we want to track with it. The tracking framework (naming, convention, properties) sometimes becomes obsolete and we need to change it, but then, it makes backward analysis very complicated. It would be great to have a solution in Mixpanel to ensure the transition and compatibility when changing the way we track events.

We're a data-driven and product-focused team, and Mixpanel helps us better understand how our users interact with our service. It's essential for us to be able to improve on our current service constantly.

Mixpanel is very easy to use and gets me the data I need quickly and in an easy to analyze format. This allows me to run reports for meetings and to determine ROI on various marketing activities. Also the built in functionality is very useful

Every time I try login I have to get a text to enter a passcode.

We have a ton of partners who send small businesses to custom landing pages as leads. Mixpanel allows us to build the top of the funnel so we can perform analysis of each partner and our overall web traffic.