Serpstat Reviews: 4.6/5 — Highly Rated

Two things: - Accuracy of the data. - The user interface, for us, is the best in class. Period.

Back when we started with Serpstat there wasn't much we could find in terms of tutorials. I guess that has been resolved by now.

We are currently using Serpstat for pretty much all our SEO planning and optimisation.

I really like the URL analysis part of the application which allows you to enter a URL and get the keywords for which that keyword is ranking rank. It can be done at URL and domain level. I also like to use the tool for site audit and keyword research. Not to mention, it is affordable.

It would be better if the keyword research part of the tool had more options.

Competitor research and site audits are the main problems we are solving with Serpstat.

Love the keyword monitoring features - huge help in identifying if our efforts are working and where we should focus our efforts

Nothing as of yet - haven't found anything that we don't find useful! Excited to see what other features get released in the future!

SEO building is our main focus with Serpstat and it's working beautifully! It plays in perfectly to our content building and backlink strategies

What I like best about Serpstat is that it helps me to create high-quality backlinks without much efforts. This software helps me to do a Site Audit. This lets me evaluate and create a strategy to outrank my competitor. Also, this tool is great to find keywords and content suggestions to rank higher & drive traffic for my website.

In Serpstat, I think the dislike is that the keywords database is not too broad and the Keyword difficulty doesn't show you a right and accurate result.

One of the best things I like in Serpstat the Keyword tracking tool, I just Love it because it shows accurate result and It helps to see what my competitors are doing.

Serpstat affordable pricing yet comprehensive features tools makes it an ideal complete SEO suite for small businesses, freelance digital marketer and SEO newbies. Serpstat has also made a simple, easy to follow. After one setup a project, Serpstat just gives just two options - one is to run a site audit and the other is to "Start Tracking" keywords. Both are the very logic and important steps to take after setting up a project. Apart from that, the different features of the tools is properly and logically grouped into 5 broad categories, namely "Website Analysis", "Keyword Research", "Backlink Analysis", "Rank Tracker" and "Site Audit". It's "Infographics" is a nice feature to provides the digital marketer or business owner a snapshot of the current status of a website.

As Serpstat is relatively a new kid in the block, as compared to its competitors MozPro, Ahrefs and SEMRush, it has just recently launched a number of new Google databases. As such, the data isn't as complete or comprehensive as compared to its competitors.However, given enough time & sufficient crawls, I believe its data completeness will be comparable with the other SEO tools. Another thing is the site audit tool configuration. In other site audit tools, it is not possible for me to configure the crawler to ignore tracking parameters that have no effect on the content, e.g. UTM parameters. By doing so, we won't be seeing so many duplicated URLs. Improving its academy and how-to articles and blog posts is another area which I think Serpstat can improve upon.

Rank tracking and site audit are two features I use often. I've my preferred tool for keyword research as the Google database is not as comprehensive as I mentioned above. Also, for my content audit, I'm depending on SEMRush. For backlinks, I already subscribed to Majestic so not really depending on Serpstat backlink analysis feature though I should be doing a review to see if the backlink analysis of Serpstat is as dependable as Majestic. If so, I may considering switching over to Serpstat for my backlinking needs.

The most interesting feature for me on this tool is the backlinks report. They have a huge database, and by far, I found their results are better than other famous tools in this area

I dislike the fact that sometimes I come across inaccurate rankings of my keyword under the rank tracker. It's always been a challenge to get correct rankings. I hope they'll improve this further in the future.

I use this tool for multiple purposes: 1) Pitch prospects my SEO services 2) Audit my clients' websites 3) Discover backlink opportunities 4) Competitive analysis for PPC 5) Reporting on the keywords rankings

Serpstat is a much more affordable solution compare with other players such as Ahrefs, SEMRush & Moz. Their starting price is only $19/m when compared to $99 on other platforms. Despite the affordable price, the function is very comprehensive - you get 80-90% of functionality like other players out there - keyword research, competitor research, backlink analysis, rank tracking, site auditor and I believe this 80-90% already sufficient to cover the majority of users out there.

The database is still smaller compared to other players - also the keyword difficulty is not as reliable yet.

Mainly on Rank Tracking and site auditing

If you are looking for all-in-1 SEO tool with competitive pricing, SERPStat is a great option to go. While some SEO tool requires an expensive subscription fee, SERPStat can get you started with just $19/month when compared to other platforms that easily cost $99/month. I really like Plan A & B which are excellent for light users as well as small business operators like me. Also, the easy to navigate interface is a plus point as well. Do not get deterred by the low price and thinking that SERPStat is unmatched with the more established SEO tools in the market. Despite the affordable price, the tool has many functions like web analysis, keyword research, backlink analysis, rank tracking, site audit. I believe these functions are already more than enough to cover the SEO need for the majority user out there.

Sometimes the calculation and retrieving keyword data can be a bit longer or slow. While it does not happen frequently, but when it does, it's almost impossible to do conduct keyword research. Hopefully, this will issue will be elevated in the future. Also, the rank position sometimes can go missing for a day or two before coming back to normal. While this is not a major issue but for someone that needs to monitor the rank position frequently can be a concern.

I use SERPStat for keyword research, backlink analysis and rank tracking. These tools fulfill all my basic SEO needs. The most significant benefit that I realize is competitive pricing.

I like the ability to research the popularity of individual web pages, as well as websites as a whole. It's useful for researching topics on competitor websites and how to improve upon them. I also like the content marketing questions section which is good for headline ideas for blog posts. I tried out desktop SEO software before using Serpstat, but found them to clunky and limited in comparison. Serpstat is much easier and better value for money than other systems I tried.

I don't have much which I dislike about Serpstat. It took me a while to learn how to use it properly. At first, I just used it for understanding search query volumes on Google. But, after a few weeks of playing around with it, I found more useful features than I realised it contained. That suggests that I should make better use of the free tutorials available!

I use Serpstat to research popular topics for blog posts in my niche. I can't do this without using Serpstat. Nor can I carry out competitor research as quickly or easily without Serpstat. It's a time-saver and makes me competitive with my SEO for clients and my own blog. I've now used Serpstat to help me get several web pages onto the first page of Google, which has helped the business enormously.

I really like that SerpStat offers an "all-in-one" solution that combines a lot of features, including Competitor Analysis, Keyword Research, Backlink Analysis, Rank Tracking and much more. There is really no need to use other SEO tools since SerpStat has it all. It's like having MOZ, Majestic/Ahrefs and SemRush combined at a fraction of the cost and with a much easier to use dashboard that combines all the things you want to see in one neat interface. Another great thing is that SerpStat constantly updates its databases, so you always have access to the latest data. Last but not least, their service is really good. I have been using SerpStat since 2015 and really don't want to miss it anymore.

As far as I have seen, the backlink databases could be a bit larger compared to other SEO backlink analysis tools, given that I sometimes find more backlinks when using other backlink tools that have been around for a very long time. But I assume that SerpStat will catch up with its competitors in this regard as time passes, so that isn't really a big issue for me. Especially considering that other backlink analysis services are very expensive compared SerpStat.

I mainly use SerpStat for Keyword Research, Competitor Analysis (checking backlinks and spying on SERP rankings) and to track the performance of my own SEO campaigns.

SerpStat is a great tool for an SEO novice like myself; I can generally find the information, tools, and reporting I need in the SerpStat dashboard, and their customer service is excellent.

SerpStat is a little too advanced for me in some regards, as I have only a basic knowledge of SEO and SERP results.

I regularly conduct site audits, rank tracking specific URL's that I am focusing on Google first page for, and analyze my close competitors.

I really like how easy it is to navigate the interface. Serpstat makes it easy to get information, layers of data, in a easy to navigate manner reducing confusion and stress.

Hard to answer this question because Im not a huge SEO person. I think its important to remember SEO take a lot of time. I mostly use this tool for research rather than upscaling my rankings. As a sole entrepreneur, I don't have the bandwidth to focus a ton of time on SEO.

Researching the market. Seeing what my niche mates are doing that may be successful so I can emulate and not re-invent the wheel. Serpstat makes it much clearer what I need to do next to compete in my niche.

The tool I use the most is to gain keyword rankings for a client's website.

The plan I can afford only allows the Top 100 keywords, which is not exactly the Top 100 keywords because it also contains rankings for images, local pack, videos and maps. Also, 100 is not very much when you are doing research.

I use SerpStat primarily for keyword rankings and previews for search engine optimization audits. I use a site crawler to do my own SEO audits, but SerpStat's site audit tool gives me a preview of what I am getting myself into. Automated site audits do not provide all of the information I need to look at for a client, but SerpStat's site audit tool gives me a nice overview before I dive in for the hands-on audit. It is also a nice feature to provide me with some checks and balances.

I love the Serpstat is completely user-friendly and self-explanatory. It's easy enough for beginners to get a good idea of great keywords to use, or to get an overview of how their site ranks for different phrases. Yet, it's also robust enough that experts will find all of their SEO needs in one spot.

The only thing I can think of: it limits you to 100 "results returned" max on keyword searches (on the AppSumo plan). I'd give it a 10/10 if they increased that limit a smidge (say, to 200).

I'm trying to boost my blog's SEO in a natural way, using keywords that make sense with the content. Serpstat helps me find additional key phrases to include throughout my posts.

The fact that they invest to have more and more functionalities over time

Not a lot of keyword in french. Other than that it's a really cool tool :)

Tracking my serp positions mainly. and also spotting on-site isses

I love how easily Serpstat lets me analyze what's working for my SEO, so I can get back to creating the right kind of content.

I love everything - I only wish that more of the features were unlocked with the kind of account I have! lol

Serpstat has helped me understand my website and business' SEO better. I can understand how many backlinks, and what kind of backlinks, my peers and competition have and track how my website is performing over time. It's made planning my content strategy easier and given me a huge amount of insight into what content has what ROI.

User friendliness and variety of SEO tools built in.

I'm no SEO expert yet, so definitely the learning curve with any new software.

Increasing our marketing strength

I like the clear layout for all the metrics and the ability to compare against competitors

I'd like a bit information to be displayed about why some website are not showing any data. Some hints and tips on this would be great

It helps me give new clients insights on how to improve their website and also helps me with research on their competitors

I usually use Serpstat to find out the top pages of competitors and see what keywords those pages are ranking for. The missing keywords function also gives me more content ideas to make my article more complete. The live chat support is pretty fast.

The interface could be better. Sometimes you need to click multiple times to find the section you want.

Great for finding ideas for content.

I like that it's easy to use and provides a whole toolbox worth of tools for research. It's also very affordable compared to other competitors.

I think the database might not be as comprehensive as other tools.

I use it for SEO research, PPC research, content marketing research. It helps that it's all in one place and I don't have to jump from tool to tool to get what I need.

Comparing competitors and a lost keywords - for me is the best things

Not actual data about "SEO Research / Keywords", and out of ability to upgrade positions by button

Seeing a keywords that site have - is the most importent thing for my business, because I see in what way I'm going

Keyword historical tracking makes it easy to see where you are going.

Takes some time to learn the features, but a learning curve like most new software.

Helping small business clients track ranking improvements

The thing that I like best about Serpstat is the ability to look into competitors SEO strategies, competitor back linking and keywords.

Often, its a bit disorganized. I feel like there is too much information thrown at you all at once.

I believe its the best SEO tool currently on the market. It encompass almost all aspects of SEO analysis

Backlinks.Serpstat finds most of my backlinks and categorises them well with their trust and page rank. It's an excellent resource to see backlinks via the dashboard. Traffic estimate is also the most accurate I've seen out of any SEO tool I've used.

Search volumes seem to come straight from AdWords.

SEO and competitor analysis

- Keywords tracker, you can check out your competitor's keywords - Rank Tracker, track your website postiotions with keywords you needed - Website Audit, make tech website audit and performance audit with this tool - Backlinks, check out competitor's backlinks - PPC competitor's keywords and ads - Showing list of competitor's to your project and also show similar your and competitor keywords - Has Rank history, so you can check out your positions and validate your strategy and it's influence for rankings - You can check out frequency of needed keywords and do clusterization of semantics core - Works for Russia market, so you can find keywords, frequency and PPC ads for Yandex

- Price in comparison with Ahrefs - Can't find all of the backlinks, but finding major ones - Can't find all of Adwords Ads of US market projects - Doesn't have Display or video ads

- searching for backlinks of our competitors - tracking competitor's PPC campaigns - tracking keywords of our website and checking visibility of our website on regular basis - making reguarly website audits (checking for indexing problems and website performance) - compared our website and competitor, found similar keywords and got ideas what keywords we should target for

Serpstat's Site Audit Tool makes it very easy to distinguish the items which needed to be worked on.

They don't officially support my country's database at the moment. And it's a shame certain tools like their Related Keywords module is restricted to higher tier subscribers.

The Site Audit tool really broke down the weaknesses of my client website and this made it easy for me to know what are the fixes I needed to focus. Rather than having to spend time combing the website.

Multi-faceted SEO measurements, with very good customer service support.

imperfect system to arrange consultation with customer service. Online system has bugs and I'm not proficient with Skype/Hangouts.

I have started a particular SEO project and wanted a tool to help me monitor and measure the effects and progress as I go. This tool seems to fit the bill for me very well so far. I'm early in my project and will check back here when appropriate.

The ease of use and the user interface of the platform. I love how I can audit, track and do competition research of a site all in one place.

interface resets to default items per page. There has also been a few bugs in the platform I have found but support has always been there to iron them out.

i used to use 4 different tools to do the same thing serpstat now does for me in one.

Customer support is great. Also like the historical tracking feature.

Learning curve, just like most new solutions though.

Helping customers identify and fix issues related to visibility online.

It would've seemed that everything needed had already existed in the market of SEO platforms. But then it turned out that there was no main thing - a good price-quality ratio. And there comes Serpstat. It offers a fairly high level of 5 necessary SEO tools for the very reasonable money.

Too few databases. The lack of German, French and Spanish databases sucks

Keyword research, checking the site for errors