Wistia is a specialized video hosting platform designed to cater to businesses seeking to enhance their video content strategy. With its robust suite of tools, Wistia facilitates the creation, management, and analytics of video content, enabling users to capture audience engagement and generate leads more effectively. Its user-friendly interface and advanced features, such as customizable video players and in-depth viewer analytics, make it a preferred choice for companies aiming to leverage video for marketing, sales, and customer education purposes.
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Segment |
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Ease of use |
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Deployment | Cloud / SaaS / Web-Based |
Support | Email/Help Desk, FAQs/Forum, Knowledge Base |
Training | Documentation |
Languages | English |
Continue to make upgrades and provide value and is easy to use.
I have only been working with wistia for 6+ months and have yet to come across an issue.
We moved our product videos from youtube to wistia to better drive traffic to our site.
The analytics and report is game changing. The customisation to video settings and thumbnail images/videos is also the best going around.
It's not the most cost effective platform, especially when you have a large amount of videos.
Conversions on my sales pages and also getting my message out to as many people as possible.
I like how user-friendly it is, and easy it makes embedding videos into my website.
Nothing, I think it's a great tool and think it is good as is.
best way to embed a video
I love the usability and ease of Wistia and analytics function other platforms don't have (AWS).
The search feature almost pulls too many results and isn't as narrowed as it could be based on key words or phrases
Caption inputs and analytics are greatly helping us improve our company KPIs
the ability to embed video links into landing pages
I would like more organization to better navigate the site
central location for my team to share videos as a group
The ability to customize every aspect of the viewer's experience
While there is not much to dislike, HD video takes quite some time to become available after cencoding.
Offering the ability to add a CTA at the end of the video so as to direct users to the next step.
I like Wistia because of its range of content support. I love the analytics, the ability to replace media and build upon its stats and it makes sharing video content easy. There are plenty of new things to learn that I am not even fully immersed in all of the features and things that I know its capable of. I love their resources as well and their self-produced content.
Honestly, nothing sticks out to me as a big dislike. I do work in a team environment so sometimes I do run into permission issues at odd times but that's the only issue I can think of.
Wistia makes sharing and organizing video content easy. I feel like there are so many flexible options and analytics that help from a performance aspect. It's nice to see the trends and breakdowns.
The Customize option for videos. Adding
chapters to a video is an exceelent option.
Storing and sharing a large number of videos across the organization and customer base.
Wistia has been an excellent solution for our corporate video needs. We're able to host videos on Wistia and link to them on our website seamlessly, as well as use Wistia to curated customized libraries of content based on our business needs for various departments.
I really don't have any dislikes! Wistia has been great for us.
We wanted a video hosting solution that was ad-free for website purposes, and something that could be used to create multiple libraries as well.
Easy of use, affordability, robustness,
I don't see any downsides for the platform
Easy access to our videos for prospects, transcripts, editing
I love how I can easily edit and track videos in Wistia - the interface is incredibly user friendly and makes it easy to quickly put videos together and share!
I wish I could embed links directly into videos, rather than just in the video caption. This might be an existing feature I'm not aware of, though!
Wistia enables me to share videos without needing to embed them on my own website, making it easy to link helpful videos to email campaigns & help articles.
It can be very simple for quick things. It can be more complex if you need it.
Sometimes you can make the software too complicated for yourself.
Wistia provides a simple solution for uploading customer trainings and software issues. I can't imagine using another platform.
Wistia has great reporting on video consumption which is great.
No downsides really. Working great for me.
I'm getting clear stats on how visitors and potential customers are consuming my videos.
I have been using Wistia since it was born. I even have a Video Pioneer T-shirt from over 10 years ago. Ease of use Analytic heatmaps Call to actions Turnstile Player Wistia Team Innovations Help when needed Wistia has a great team and is always available to troubleshoot an issue until it's solved. This platform protects our paid content and offers flexible options when publishing blog posts and collecting email leads.
I have not experienced a downside or dislike! No
Wistia in the beginning helped with bandwidth and helped solve player code options. Now we pretty much run on autopilot!
Wistia is exceptionally simple to use. It has helped us organize our video content, which was a huge mess before we used Wistia. The analytics on Wistia is second to none. It even tracks the company names of people who view videos and other exceptional data. Embedding it on your website is simple and enriches the page with highly beneficial SEO.
Wistia Channels have limited customization. So making a Wistia channel page look exactly like our website is difficult but the Netflix-style gallery still looks great. The transcript service is also not super accurate and we have to manually edit all transcripts.
Wistia is helping us see focused metrics for the different videos we have across our website and landing page, as well as for webinars. It is helping us start a podcast for the first time ever and overall it is helping us build out our video marketing in a way we have never done before. An exceptional platform. I highly recommend it. Their support is also incredible!
Video analytics empower us to create the kinds of videos our private membership subscribers love and find more engaging.
We originally joined for video hosting security. And while they do an amazing job protecting our video assets, nothing is 100% online.
Wistia solves the problem of utilizing the best video marketing strategy and technology to reach and engage our audience in profitable and measurable ways.
My favorite part is the ability to keep viewers in your product/brand environment. There are not any 'suggestions' of other videos which will take your visitors in another direction and off the branding message environment that you have worked to get them to.
I have yet to really discover any downsides other than it does not seem to be as easier incorporated/ accepted in other programs (Constant Contact, etc) as the competitors.
Wistia helps me to have a consistent, branded video presence/channel which does not encourage visitors to wander off and view other things.
Wistia allowed us to remove videos from YouTube giving us more control over what our patients see once the video ends. This prevented our viewers from being routed from a video about Dr. Smith and the services she provides directly to a video that promoted something contrary to our brand identity.
There is a charge for bandwidth usage which can be confusing and costly if not managed appropriately. Wistia has a great user interface overall, but tracking of video bandwidth is not something that is monitorable directly via the user interface is not currently present. However, Wistia does provide great customer service if you have an issue and their team will help suggest ways to mitigate the issue.
Wistia allowed us to remove videos from YouTube giving us more control over what our patients see once the video ends. This prevented our viewers from being routed from a video about Dr. Smith and the services she provides directly to a video that promoted something contrary to our brand identity. We use Wistia for videos on our intranet and internet. Captioning, inserting chapters, and making the video accessible were not features we had access to previously. Wistia makes our content look better and makes it more user-friendly.
I pretty straightforward, even though you can find tutorials to use all the features and improve the videos and make your channels like a pro, everything is so clearly there, that you just need to upload and the rest is so intuitive.
I don't say that dislike is the correct word, but adding animations and emojis and stuff like that could be a great feature that is not available right now
Realy is helping us reach more customers because most of our products need training or demonstrations about functions or it works, so this is the perfect way to have visuals organized and handy for them, by-product by vendor, any time, they don't have to worry to save it is right the in our channel, and also for our HR we use it for training, we just solve many problems with one single subscription business.
The simplicity in uploading, customising and sharing the video content means I can quickly get the job done without any hassle.
I'd like to be able to edit video content once updated
Sharing our online video content with our customer base