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Wix Logo
Wix
4.3
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Wix Reviews & Product Details

Wix Overview
What is Wix?

Whether it’s starting a blog, opening an online store, showcasing a portfolio, or promoting a business, Wix provides a versatile platform to build websites and create content. A unique feature of Wix is its ADI or Artificial Design Intelligence which allows users to launch customized pages just by answering a few questions and when ready, go live with one click. Those with coding experience can use the Wix Editor to perform personalizations and add custom-built features. Design tools include a logo maker while marketing capabilities such as a comprehensive e-commerce platform, built-in search optimization tools, and a native appointment scheduling software can be enjoyed out of the box.

Company Wix.com Ltd.
Year founded 2006
Company size 1001-5000 employees
Headquarters Tel Aviv, Israel
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
Wix Categories on Findstack
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Ask Questions about Wix
What Wix is best for?
How does Wix compare to WordPress.com?
What are the pros and cons of Wix?
Wix Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Wix Pros and Cons
Pros
  • Automated SMS notifications and email reminders to limit no-shows
  • Host public events, sell tickets online and scan them from the Wix Owner app
  • Wix ADI lets you instantly build a website based on simple questions
  • Over 500 templates with extensive editing tools and features
  • Offers modern-looking templates
Cons
  • Built-in analytics are only available on the highest tier
  • Product subscriptions aren’t available on the lowest plan
  • It can get expensive
  • You can’t change templates easily
  • Not the best at SEO
Wix Awards
Findstack 2024 General Badge
Wix Features
24/7 Customer Support
A/B Testing
Analytics and Reporting
Blog Integration
Contact Management
Custom CSS and HTML Editing
Custom Domain Support
Customizable Templates
Drag-and-Drop Editor
E-commerce Functionality
Email Marketing Tools
Event Management
Form Builder
GDPR Compliance
Hosting Services
Image and Video Galleries
Live Chat Support
Membership Sites
Mobile Optimization
Multi-language Support
One-Click Publishing
Online Booking Tools
Responsive Design
SEO Tools
SSL Certification
Social Media Integration
Template Selection
Third-Party App Integrations
User Permissions
Website Backup
Wix Media
Wix video thumbnail
Wix 0
Wix 1
Wix 2
Wix 3
Wix Screenshots
Wix screenshot 1
Wix screenshot 2
Wix screenshot 3
Wix screenshot 4
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 13, 2025
Wix Logo
1,646 Wix Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Apr 20, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Easy to Use"
What do you like best about Wix?

Super easy to use (drag and drop builder) and extra handy to be able to toggle from Desktop to Mobile view and edit both layouts. No need to be an expert website builder.

What do you dislike about Wix?

Customization is slightly limited, but overall it is very dynamic.

What problems is Wix solving and how is that benefiting you?

None that i can think of

Small Business (50 or fewer emp.)
Apr 18, 2023
 Source
Overall Rating:
5.0
SS
Stephen S.
Founder
Share
"Wix makes having a website easy and accessible to everyone"
What do you like best about Wix?

I love how easy it is to use Wix and how you can edit or update your website, send marketing emails, build a mobile app and set up your website's SEO all from one location.

What do you dislike about Wix?

Nothing- I love everything about Wix. There is not a single thing I can complain about with Wix except getting in touch with support- this is the only issue I have had with them.

What problems is Wix solving and how is that benefiting you?

I use Wix to edit and update my website, collect customer data, and applications, send out marketing campaigns and keep potential leads' contact info, and do SEO on my website, as well as automatically post on my company's social media accounts

Small Business (50 or fewer emp.)
Apr 13, 2023
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"A versatile and intuitive website building platform"
What do you like best about Wix?

The best thing about Wix is the drag-and-drop website builder, which allows me to create a professional-looking website without any coding skills. The platform also offers a wide range of design templates and customization options, which means that I can create a website that matches my brand and vision. Additionally, Wix provides a range of business tools such as email marketing, social media integration, and eCommerce functionality, which have been instrumental in growing my online presence and driving sales.

What do you dislike about Wix?

The only issue I have experienced with Wix is that some of the more advanced features, such as custom code implementation, are only available with the more expensive plans. However, this is a minor issue compared to the overall benefits of the platform. Overall, I would highly recommend Wix to anyone looking for a versatile and intuitive website building platform. It has enabled me to create a professional-looking website without any coding skills, and the range of business tools available has helped me to grow my online presence and drive sales.

What problems is Wix solving and how is that benefiting you?

Wix is solving several problems for me in terms of website building and online business. Firstly, it has enabled me to create a professional-looking website without any coding skills. This has saved me time and money that I would have otherwise spent on hiring a web developer. Secondly, Wix provides a range of business tools such as email marketing, social media integration, and eCommerce functionality, which have been instrumental in growing my online presence and driving sales. The platform has streamlined my business processes, allowing me to manage all aspects of my online business from a single dashboard. Thirdly, Wix offers a range of design templates and customization options, which means that I can create a website that matches my brand and vision. This has enabled me to differentiate my business from competitors and create a unique online presence. Overall, Wix has benefited me by solving several problems related to website building and online business. It has enabled me to create a professional-looking website, streamline my business processes, and grow my online presence and sales.

Small Business (50 or fewer emp.)
Apr 10, 2023
 Source
Overall Rating:
5.0
Jolinda S. avatar
Jolinda S.
Chief Executive Officer
Share
"Great, simple, user-friendly product that keeps evolving."
What do you like best about Wix?

Wix is a fast site builder and has the easiest interface for my clients who are not web designers.

What do you dislike about Wix?

Wix doesn't have more sophisticated page layout controls and options for CSS and plugins at the volume of WordPress.

What problems is Wix solving and how is that benefiting you?

Wix is a user-friendly builder that is most simple to get a client making their own edits within. Wix is self-contained in that if you don't log into your site for a while, nothing will break or get hacked, unlike with other website builders where you need to update the back end pretty often.

Small Business (50 or fewer emp.)
Apr 01, 2023
 Source
Overall Rating:
5.0
RR
Rickey R.
Case Manager
Share
"Very simple to navigate once you learn the basics and good for online sales!"
What do you like best about Wix?

I can add photos and content to my website with no hassle; also selling products online is simple!

What do you dislike about Wix?

Sometimes you have to go back to ensure specific files don't show, like .pdf or .jpeg, when uploading photos.

What problems is Wix solving and how is that benefiting you?

It is excellent for me to market my company and myself and for online sales. It is great for selling your brand and easy for content uploading and selling.

Small Business (50 or fewer emp.)
Mar 30, 2023
 Source
Overall Rating:
5.0
MH
Matthew H.
Founder
Share
"A Great All Around System"
What do you like best about Wix?

How easy it is to build a website and the overall functionality of their website building software. Also love that marketing is integrated and form fills are put in the database.

What do you dislike about Wix?

Some of the spacing is clumsy, and there are a lot of extras they try and get you to buy for seemingly simple things that can be coded. For some reason, it hides objects on the mobile version compared to the web version.

What problems is Wix solving and how is that benefiting you?

It provided a great way for our church to build a website and send emails from the same portal. It also helps keep track of all our members and their information.

Small Business (50 or fewer emp.)
Mar 30, 2023
 Source
Overall Rating:
5.0
Jonathon W. avatar
Jonathon W.
Certified Disinfection Specialist
Share
"Best Web Platform on the Market"
What do you like best about Wix?

Wix is the best website platform, hands down. From the affordable rates, to the easy to use design elements, to the partnership program. The ability to integrate and connect other applications and services is amazing.

What do you dislike about Wix?

Wix, like all softwares and programs does have some downsides. In the past 12 months Wix changed the way the pages are created in the editor and added sections rather than the previous way of one running page. It has been a learning curve as I was used to the previous way of doing things.

What problems is Wix solving and how is that benefiting you?

I operate a web design agency. We tend to deal with clients of all sizes and when we do, clients expect a certain standard of work and ease. Wix has been amazing in the accessibility and design features it offers when utilizing it. Many clients also like to be able to make changes on their own and with the Wix platform, I can easily train a client on how to make basic changes while maintaining editor or administrative access for major changes later.

Mid Market (51-1000 emp.)
Mar 23, 2023
 Source
Overall Rating:
5.0
AK
Anil K.
Assistant Manager Social Media & Marketing
Share
"Power packed Website Builder comes with lots of automation to achieve your business goals"
What do you like best about Wix?

I was looking for a website builder that was powerful yet easy to use, and Wix has exceeded my expectations. The drag & drop features make it so simple to create a stunning website in no time, and the automation tools help me to improve my leads conversion rate

What do you dislike about Wix?

The only issue I have with Wix is that they don't have enough tutorial content on YouTube to help me learn more about website building and explore their platform to its full extent. Other than that, I'm very happy with the product!

What problems is Wix solving and how is that benefiting you?

As I am handling multiple businesses with different objectives and goals. I need to create multiple landing pages. With Wix Awesome features and premade templates, I can create multiple landing pages and make necessary changes when required. So that I can focus more on other things to improve the business revenue.

Small Business (50 or fewer emp.)
Feb 24, 2023
 Source
Overall Rating:
5.0
AM
Audrey M.
Account Coodinator
Share
"I appreciate the scalability of the product!"
What do you like best about Wix?

I like the ability to control my finances and orders in one place. I didn't feel like I needed other services to complete the functionality I was aiming for.

What do you dislike about Wix?

The price is a tad steep. I had issues with payment acceptance turning off unprompted.

What problems is Wix solving and how is that benefiting you?

It houses my freelance and card-selling invoicing and orders in one place.

Small Business (50 or fewer emp.)
Feb 23, 2023
 Source
Overall Rating:
5.0
HT
Horsepower T.
Founder
Share
"Wix website"
What do you like best about Wix?

The ease of editing. I can easily edit and design it how I want!

What do you dislike about Wix?

The help desk just sends you documents to read instead of answering any questions. Taking payments can be difficult at times because our payment platform doesn't merge well with wix, so accounting can be a nightmare at times.

What problems is Wix solving and how is that benefiting you?

Wix allows an all in one place for our non-profit announcements and offers. Wix is easy to work with and almost anyone can figure it out! It allows me to look at page views and monitor our annalytics.