WooCommerce is the top choice for eCommerce businesses on WordPress. While it’s not a standalone site builder, it works seamlessly with the WordPress environment which makes it easy to use and simple, even for beginners. Anyone familiar with WordPress will find WooCommerce a great tool as they attempt to build out their site. WooCommerce works well with add-ons and integrations, with tools that include email marketing, social media selling, and one-click upsells. It does require basic coding know-how and developer insight as you scale the site, but learning the ins and outs of the platform ultimately makes management of the site so much simpler.
Capabilities |
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Segment |
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Deployment | Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux, On-Premise Windows |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
It is a free add-on to wordpress which makes for a more seamless integration for the majority of existing site owners
It is an add-on to WordPress and because off this you are running an ecommece solution ontop of a cms platform.
Adding ecommerce potential to an existing wordpress store.
I've found WooCommerce out-of-the-box, to be easy to set up and use, the basic software, and basic WooCommerce storefront theme are both free
There are a lot of extensions for WooCommerce, some free, some very expensive ($299.00 USD). As a newcomer trying to establish my brand and sell my artwork/designs on my own site, I'm already feeling overwhelmed by business choices. All these extensions, and not having any idea what I "need" for my business, is daunting.
I want to sell print-on-demand merchandise in connection with my personal brand - namely clothes and art prints, but also downloads, and probably other items as well. That means I need an e-commerce solution that will allow integration of multiple pod providers into One shop, and be able to track all the customers and sales, in one dashboard. WooCommerce is free to start, so low start-up costs (still pay for hosting, etc). It integrates smoothly with Elementor page builder (also free for the lite version) It allows for downloadable products, it integrates with Printful, CustomCat, PrintAura for pod, stripe, paypal, braintree, authorize.net for payments.
It’s free. The base plugin is free, although there are also premium extensions (we’ll talk more about those later). It’s easy to learn. If you’ve spent some time using WordPress, WooCommerce should come naturally to you. It’s very popular. The more widely used a plugin is, the easier it will be to find help if you run into a problem.
No multilingual capabilities Limited range of free templates
we are using for selling used machines and also post blogs about the industry as well.
It’s integrate with Wordpress natively. Good for seo sometimes
Not an actual eCommerce platform, it’s an extension of Wordpress only
If we want to sell something from our official content rich website we use woocommerce for that.
I like that I can directly sell my product on my webpage, instead of needing to use a third party.
I’m not entirely happy with how I access my orders and shipping information.
Selling my products directly on my website has led to more sales in the past year than I’ve seen in previous years.
I do like the amount of features that comes with wooCommerce.
With wordpress and woocommerce it's easy to slow down your website so choose wisely.
implementing a store with wordpress
There seem to be many ways that you can modify your Dashboard to make use of platform easier.
Like many programs, you are unable to simply 'go back' to the page you were previously on. For example, when you open an invoice and want to go back to your list of invoices. You need to re-do a search instead of going back to the search and filters you already had set.
WooCommerce is better helping us serve our customers by allowing us to change settings that best fit our business and employee needs.
I liked how woocommerce integrated with WordPress, there was also functionality in product categorization that is similar to higher end ecommerce solutions.
I disliked the restrictions imposed on the foldering and naming restrictions for shoppable items, it makes some SEO tactics difficult to implement.
WooCommerce is a low-end, but good solution for WordPress sites. It is cost-effective and easily to implement in most sites.
Simple install and easy to manage pricing and inventory
Everything requires a paid add on, so can get costly quickly
Selling tickets and scheduled experiences online for client
It's an easy-platform to set up if you want pre-loaded features. If you're more experienced, you can select your features. It provides plenty of options for hosting your site, how to market, what various software to add on and a good tutorial to get you going if you're not a professional designer.
There's nothing to dislike per se. You may need extended features that would be better suited for being set up and run by someone with more expertise.
It helps get you set up to run your site. So, it depends on what features you'll need, what products you're offering and what type of customer behavior you're trying to meet.
It is easy to set up, to send invoices, and monitor your inventory.
The over abundance of features are set up in an unorganized manner that makes it difficult to assess which items you need to utilize.
This product was to be utilized as a means to solve small business sales. It has been extremely easy for myself and my customers to use.
I like the ability to customize using various themes and plugins. I like that the data is on my webhost and I can do whatever I want with it.
There is a steep learning curve for Woocommerce, especially if you've never used Wordpress, Cpanel, FTP, etc.
I was able to create and maintain a good looking functional product sales website myself without having to hire anyone else.
Basic and simple to use. Cost-effective solution
Hard to grow and scale w/ Woocommerce. Shopping cart functionality is limited.
Basic website online product catalog
Because it's WordPress, WooCommerce is a free and accessible tool that makes it relatively easy to start selling things at low risk, especially if you don't want to invest a lot of money into starting an online store.
WordPress is a blogging platform and wasn't built for commerce. WooCommerce works about as well as it could within the blogging framework, but it makes things like product and SKU management much more difficult than they need to be.
Compared to something like Shopify, WooCommerce is very flexible and you can really do whatever you want with it, which is uncommon for a free tool like this (at least, in my experience). If you have very complex / custom products or need a lot of custom fields, WooCommerce makes it easy to set those up.
Woocommerce is user-friendly. Good inbuilt features
Nothing to be disliked. Bit hinders in the website performance,
Building online store in wordpress is made easy with woocommerce
WooCommerce integrates with WordPress for free.
The software is very slow and takes too long to load the store.
WooCommerce helps move product that has been in the store for too long.
Function ranges (if I know how to use them)
I can't figure out how to use it when trying to do it myself
Website
There are tons of customization options but you really have to understand coding.
It's not friendly for most people. You really need a lot of training.
Retail and automation
Easy product management for clients who are beginning and have no experience
Often buggy, sometime lack of features, complicated online payments
Great for clients who are interested in online retail
The best thing about Woocommerce is it's payment integration options as well as the easy integration into wordpress.
I find that Woocommerce is a bit money grubbing for some of our clients - Often times we work with new companies who have pretty tight budgets - to really get all that you need to START an effective eCommerce site - you have to pay a pretty hefty price. And - support for woocommerece? Practically non-existent.
Small retail clients who need a system that they can easily manage (or figure out). There are plenty of plugins and creative ways to keep a site fresh.