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BigCommerce Logo
BigCommerce
Powerful E-commerce Simplified
4.2
(495)
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BigCommerce Reviews & Product Details

BigCommerce Overview
What is BigCommerce?

BigCommerce is a powerful online platform preferred by those just starting out in the eCommerce industry. The scalability of BigCommerce is especially notable, with businesses easily able to scale small stores into major retail hubs that are perfectly tailored and aligned with your overall retail strategy. BigCommerce also offers an extensive selection of themes, features multichannel integrations, access to a wide selection of tools, and can rely on it to deliver comprehensive reports and business insights.

Company BigCommerce Pty. Ltd.
Year founded 2009
Company size 501-1000 employees
Headquarters Austin, Texas, United States
Social Media
BigCommerce Categories on Findstack
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Crevio
Sponsored
5.0
(1)
$29.00/month
Crevio is a platform for creators to sell digital products, services, courses and access to other 3rd-... Learn more about Crevio
BigCommerce Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
BigCommerce Pros and Cons
Pros
  • Leading eCommerce platform for SMBs and larger businesses
  • Provides to upload unlimited number of products
  • Very customizable themes
  • 24/7 customer support
  • Seamless store management tools
Cons
  • A bit expensive for those just starting out
  • Themes for customization can be costly
  • Abandoned cart functionality requires additional payment
  • Can have a higher learning curve than some alternatives
  • Becomes increasingly expensive for high-volume selling.
BigCommerce Awards
Findstack 2024 General Badge
BigCommerce Features
Abandoned Cart Recovery
Affiliate Program
CMS Integration
Customer Management
Customer Reviews
Customizable Templates
Discount Management
Email Marketing
Fraud Detection
Gift Cards
Inventory Management
Loyalty Program
Mobile Optimization
Multi-Currency Support
Multi-channel Selling
Multi-language Support
Order Management
POS Integration
Payment Processing
Product Management
Product Recommendations
Reporting & Analytics
Returns Management
SEO Tools
Security Features
Shipping Management
Social Media Integration
Subscriptions Management
Tax Management
Third-party Integrations
BigCommerce Media
BigCommerce video thumbnail
BigCommerce 0
BigCommerce 1
BigCommerce 2
BigCommerce 3
BigCommerce Screenshots
BigCommerce screenshot 1
BigCommerce screenshot 2
BigCommerce screenshot 3
BigCommerce screenshot 4
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: April 08, 2025
BigCommerce Logo
495 BigCommerce Reviews
4.2 out of 5
Small Business (50 or fewer emp.)
Dec 14, 2021
 Source
Overall Rating:
2.5
Doug W. avatar
Doug W.
Webmaster
Share
"Easy to manage shopping cart - but poor static page management."
What do you like best about BigCommerce?

The products, product options and categories are super easy to setup.

What do you dislike about BigCommerce?

The actual web pages and things other than the cart and products aren't very pretty or easy to use.

What problems is BigCommerce solving and how is that benefiting you?

I maintain a customers BigCommerce site who moved from another platform.

Small Business (50 or fewer emp.)
Apr 02, 2019
 Source
Overall Rating:
2.5
John C. avatar
John C.
Consultant
Share
"BigCommerce is great, but not for everyone"
What do you like best about BigCommerce?

While Bigcommerce is not the best platform out there, in my opinion, it get the job done for most. There are too many levels to the platform. Out of the box they offer a lot of functionality to list and sell products but managing that data is whole different animal.

What do you dislike about BigCommerce?

If Bigcommerce was not so app (third-party) dependant it would much better. In order to manage the data you have to use multiple third party apps to run your business. Two things that you can count on when using bigcommerce is that you will need an accounting platform, which you would need almost any system, and a shipping platform, if you are selling physical products.

What problems is BigCommerce solving and how is that benefiting you?

One problem that bigcommerce solves is the structure of the data within your ecom efforts. Information that search engines need to list your business is found in the right spots, provided you have filled the information in within the system. I am speaking to SEO and when some searches your business, how the search engines display your result within them.

Small Business (50 or fewer emp.)
Feb 04, 2019
 Source
Overall Rating:
2.5
RC
Rick C.
System Administrator
Share
"Prompt support, lack attention to details on website structure"
What do you like best about BigCommerce?

Very easy to create a new website and add their templates and its pretty well designed for you to pick any from your business style. Also very coder friendly HTML and FTP easy access.

What do you dislike about BigCommerce?

They never supported my contact us box from being bombarded with spam I just had it turned off as they saw no solution.

What problems is BigCommerce solving and how is that benefiting you?

Customers who need more production information and some sales here and there. I use bigcommerce for also keeping all SKUs for inventory very accessible.

Small Business (50 or fewer emp.)
Jan 14, 2019
 Source
Overall Rating:
2.5
LG
Latoya G.
Owner
Share
"Bigcommerce Ecommerce Review"
What do you like best about BigCommerce?

They gave you a 15 days Free trial No credit card required.after that their Standard Plan is $29.95 per month. you get unlimited products, unlimited storage, unlimited bandwidth, credit card and PayPal payments with no transaction fee! You are able to sell across multiple channels like Facebook, Instagram, and Pinterest. They have great SEO tools to help you. they offer extreme scalability for online stores. Easy to setup and start running. They offer some free templates. good (SEO).

What do you dislike about BigCommerce?

It can be a bit Complex terminology is unsuitable for new users. Limits are placed on annual online sales.There are no mobile apps available for on the go. The blog doesn't facilitate RSS feeds.

What problems is BigCommerce solving and how is that benefiting you?

I'm able to sell across multiple channels like Facebook, Instagram, and Pinterest.

Enterprise (> 1000 emp.)
Oct 07, 2018
 Source
Overall Rating:
2.5
JP
Jc P.
Customer Service Representative
Share
"Bigcommerce is a great website builder"
What do you like best about BigCommerce?

What I like about bigcommerce is you have the freedom of customization of you're website but this website builder is not for beginners

What do you dislike about BigCommerce?

What I dislike about this website builder platform is you can't put in custom api or photo sliders for advertising

What problems is BigCommerce solving and how is that benefiting you?

I can take my business online and sell to my customers nationwide instead of local

Small Business (50 or fewer emp.)
Jun 29, 2018
 Source
Overall Rating:
2.5
JA
Jarah A.
Founder
Share
"Some great features, but lacks basic reporting"
What do you like best about BigCommerce?

Great customer support! The main product admin page allows you to do more on it than Shopify.

What do you dislike about BigCommerce?

Lacks good sales reports. Have to pay for the largest pro account to get product filtering - which we did, but even then they aren't intuitive. The product options/option sets are bulky when you have thousands of products.

What problems is BigCommerce solving and how is that benefiting you?

Better than the custom-built, outdated cart software we had before.

Small Business (50 or fewer emp.)
Feb 28, 2017
 Source
Overall Rating:
2.5
CN
Cami N.
Graphic Designer
Share
"Great for Online Stores"
What do you like best about BigCommerce?

I think the best part about BigCommerce is the ability to customize the behind-the-scenes dashboard for different employees. This makes it easier for the employees to keep to the parts that they deal with, without getting lost in the other parts.

What do you dislike about BigCommerce?

I don't like the theme customizer. Working with the code in the HTML/CSS editor is painful and impossible to keep well organized. Also, for the first 3 weeks, the code would not appear, so I couldn't do my job.

What problems is BigCommerce solving and how is that benefiting you?

This software is excellent for running an online store. As the graphic designer, I think it's relatively easy to work with the theme and graphics. It is also nice that the code was customizable.

Mid Market (51-1000 emp.)
Jan 15, 2016
 Source
Overall Rating:
2.5
AD
Andrew D.
Marketing Automation Specialist
Share
"Solid Platform, Not Event Friendly"
What do you like best about BigCommerce?

Big Commerce is a very easy to use platform that pretty much anyone would be able to use. The ability to manage 100+ products as well as 100+ promo codes is very simple and easy to manage. The front-end customization is great and anyone with a knowledge of CSS and HTML can edit the system fairly easily. It gives you the ability to add your company's feel throughout the site and makes the transition from out other CMS feel seamless.

What do you dislike about BigCommerce?

As an E-commerce system it does not handle event registrations very well, since it is designed for products, but that isn't what they were going for with their platform anyway. My other complaint is that the analytics are awful. The reports aren't very comprehensive and they lack the ability to drill down on a lot of seemingly simple metrics that many users and managers want to see. Looking at customers, totals, and what products they bought in one report is literally impossible to do, so you spend a ton of time digging into either each order or user, they do not seem to exist on the same level. The lack of customization on the way checkout is completed as well as how products are displayed throughout the system could be improved, but it does work.

What problems is BigCommerce solving and how is that benefiting you?

BigCommerce gives us a secure e-commerce platform that has worked without fail for 3 years. Zero downtime and has been very reliable.

Small Business (50 or fewer emp.)
Jul 08, 2022
 Source
Overall Rating:
2.0
FP
Fielding P.
Presidnet
Share
"Not the best for Headless - keep looking!"
What do you like best about BigCommerce?

We choose BigCommerce over other headless carts because the cost was cheaper. That ended up being a bad decision.

What do you dislike about BigCommerce?

They inflate their cart's headless capabilities. So many out-of-the-box BigCommerce native checkout integrations don't work on their embedded cart. It's very frustrating, and the sales crew and technical sales crew won't tell you that. They are missing so many endpoints for customers and accounts, its very challenging to build a headless storefront with Bigcommerce, and I wouldn't recommend it.

What problems is BigCommerce solving and how is that benefiting you?

We were hoping to run a headless storefront built on VUE.js with Nuxt...

Small Business (50 or fewer emp.)
Jan 09, 2019
 Source
Overall Rating:
2.0
BV
Br. John Marmion V.
Novice
Share
"Good starting platform"
What do you like best about BigCommerce?

It was helpful to create an online presence for our store.

What do you dislike about BigCommerce?

It seems as though you need to be a strong programmer to create a dynamic and attractive storefront that is robust enough to grow with the business.

What problems is BigCommerce solving and how is that benefiting you?

Big Commerce allows our company to have a nationwide reach.

Mid Market (51-1000 emp.)
Jan 08, 2019
 Source
Overall Rating:
2.0
CW
Carissa W.
Paid Digital Media Strategist
Share
"BigCommerace not so Big"
What do you like best about BigCommerce?

I used this for several clients and brands. This 0latform does not allow many integration or plug ins like their competitors.

What do you dislike about BigCommerce?

I used this for several clients and brands. This platform does not allow many intergration or plug ins like their competitors. The main dislike is the lack of an abandoned cart saving feature.

What problems is BigCommerce solving and how is that benefiting you?

The platform is great for clients who are looking for alot of features with the best prices without addons

Small Business (50 or fewer emp.)
Dec 25, 2021
 Source
Overall Rating:
1.5
AR
Albert R.
C
Share
"Poor service and communication when things go off the rails"
What do you like best about BigCommerce?

It's easy to use and it's helpful to manage sort data

What do you dislike about BigCommerce?

Lack of customer service. It's poor. Their communication system went down, payment method expired, they admittedly due to internal glitch in communication failed to notify me, proceeds to take site down in peak season, and then offers no make good, proceeds to tell me we don't refund monthly fees?? Meanwhile, a small business during COVID LOSES TWO DAYS OF ONLINE REVENUE AFTER THEY FAIL TO MEET THEIR COMMUNICATION OR ANY COMMUNICATION OBLIGATIONS. THIS IS NOT GOOD BUSINESS. DOESN'T MATTER HOW WONDERFUL THE TOOL IS IF THE COMPANY ISNT WILLING TO PROVIDE SUPPORT AND CUSTOMER SERVICE TO A 6 YEAR+ SUBSCRIBER ON THE TWO BIGGEST ONLINE PICKUP HOLIDAY ORDERS OF OUR YEAR. THEN TO BE TOLD REPEATEDLY TOLD, ALBEIT THEY ARE ADDMITTEDLY AT FAULT, WE DONT REIMBURSE ANYONE EVER AND ITS MY OBLIGATION TO UPDATE THE CREDIT CARD DATE?? ARE YPU KIDDING HAVE YOU RUN A SMALL BUSINESS, NO ONE HAS TIME FOR THAT AND THATS WHY WE WERE SIGNED UP FOR AUTO PAY; ALL COMPANIES ON AUTOPAY NOTIFY THEIR CUSTOMERS OF EXPIRING PAYMENT METHODS TO AVOID THIS, BUT WHEN THIS ONE HAS A "GLITCH" AS THEY CALL IT, THEY DONT OWN IT. THEY SAY "OH WELL, LETS JUST GET THE ACCOUNT UP TO DATE AND YOU LOST WHAT YOU LOST. YOUR PROBLEM, NOT OURS." If not resolved to my satisfaction, I, moving to Shopify. I am gravely disappointed that a platform service as well designed as this one is not backed up by a customer service to match.

What problems is BigCommerce solving and how is that benefiting you?

At the Moment, none. I have on th e past but now I have encountered the brick wall that is their customer service policy, which is more like a them policy vs a custo,er policy. Having over ten years running a customer service division in a prior company, not that the individual was rude (he was professional and calm), but the untenable, non custo,er focused script and facts he was using demoed to me that they are not trained for custo,er service but customer mitigation admitting no wrong and simply putting the entire onus on the customer. Again bad business 101, if u provide a a Customer w poor service, and it's ur fault, u make it good. No one is align for the potential revenue back but the least they could do is refund me a month fee of $30to make up for their own inadequacy and failure to provide correct communication

Small Business (50 or fewer emp.)
May 19, 2019
 Source
Overall Rating:
1.5
MB
Michelle B.
Owner
Share
"Not great for small businesses. "
What do you like best about BigCommerce?

I like that it is so customizable, if you are experienced with website building then you can create a very complex website.

What do you dislike about BigCommerce?

I don’t like how complicated it is to set up. It is not user friendly unless you are very experienced in web design. The website editor is very taxing on even very high functioning computers.

What problems is BigCommerce solving and how is that benefiting you?

Not many problems have been solved. Just many more created.

Small Business (50 or fewer emp.)
Nov 24, 2018
 Source
Overall Rating:
1.5
ST
Shawn T.
Owner
Share
"Integration is cool... but finding your way around is a nightmare"
What do you like best about BigCommerce?

I like the tools that you can use to connect. Especially credit card processors. They really do make that part easy.

What do you dislike about BigCommerce?

Finding your way around a website is one of the most difficult things I've done, thanks BigCommerce. Thankfully my time with the client using the platform was minimal.

What problems is BigCommerce solving and how is that benefiting you?

My client was a vape shop and needed to carefully navigate the ecommerce landscape. They did actually help with that.

Small Business (50 or fewer emp.)
Apr 11, 2018
 Source
Overall Rating:
1.5
CG
Carolina G.
Founder
Share
"Ok but terrible reporting"
What do you like best about BigCommerce?

In general it's good for getting off the ground with Ecommerce.

What do you dislike about BigCommerce?

Whatever you save compared to other Ecommerce sites you pay for in add ons that bigcommerce doesn't include out of the box. The reporting is a joke and then you can pay more to get "insights" which are also useless. Setting up new channels like Amazon and Facebook never goes smoothly and ends up being a frustrating time suck.

What problems is BigCommerce solving and how is that benefiting you?

Our big reason for switching to bigcommerce was to have almost 100% up time. That has been pretty nice to not have to worry about, except for that one time payments went working and they didn't warn anyone.

Small Business (50 or fewer emp.)
Jun 30, 2014
 Source
Overall Rating:
1.5
BM
Bradley J. M.
Managing Principal
Share
"Not as easy peasy as they portray"
What do you like best about BigCommerce?

Direct URL (SEO optimization) Able to embed links,audio,video (most Ecom sites do this) Easy day to day interface, setup interface is a bitch.

What do you dislike about BigCommerce?

Giving prospect the impression that they are web designer and code writers. Spending 3500 bucks because the above is untrue. BC involves third parties for everything Asian customer service, never the same guy twice. Paying 2% of sales AND paying a monthly fee

What problems is BigCommerce solving and how is that benefiting you?

Have a reasonable Ecom store (after 3500 bucks)

Small Business (50 or fewer emp.)
Aug 23, 2023
 Source
Overall Rating:
1.0
BB
Brian B.
Founder
Share
"Great Sales Promise. Terrible Delivery"
What do you like best about BigCommerce?

Unfortunately other than API rate limits there isn't too much good to say about BigCommerce. The API is decent but customer service and enterprise experience isn't as promised

What do you dislike about BigCommerce?

Crazy contracts that do not allow the fluctuations of business development and changes

What problems is BigCommerce solving and how is that benefiting you?

Currently BigCommerce isn't solving our needs. They are aware and disregard the need to deliver the services and promises put forward

Small Business (50 or fewer emp.)
Jul 20, 2023
 Source
Overall Rating:
1.0
SF
Saul F.
Founder
Share
"Buyer Beware"
What do you like best about BigCommerce?

The SEO capabilities over Shopify and the lack of fees

What do you dislike about BigCommerce?

Everything else but mainly the deception, rudeness, and lack of care for their clients. Halfway through our first year's contract, Big Commerce decided to tell us via email that the next year's annual renewal would need to be paid up front. That's over 100k up front. When we paid monthly. It took multiple calls, to get to the point of speaking to a finance director. A Mr Washington who had a melt down when confronted with his horror show of a plan. Long story short, he was extremely rude and had to be removed from the call but not before he stated on behalf on Big Commerce that our money was worthless to them. He also stated a bonus of paying 100+k up front was better invoicing..... so weak it's pitiful. The thing any merchant looking at using Big commerce needs to think about is this bit, someone being rude etc is not a good look but it's not the end of the world. Being told our money and by transference our time, effort blood and sweat is worthless is galling to say the least but taken alongside the fact they tried to pull a number on us in the most devious of ways says it all 1. They waited until halfway through the contract, knowing we had spent at leat 20k to move to Big commerce 2. they leveraged the fact that having spent the 20k most merchants would be stuck between a rock and a hard place and therefore would not leave 3. They leveraged the timescale in moving meaning a merchant or in this case us , would have limited time to decide how to move forward. it was calculated and done with real intent to harm us and benefit them The end result is Big Commerce can not be trusted, their platform is not exactly perfect by any means and the sales pitch is just that and not a reality. I warn anyone thinking of using Big commerce to think again, it's a clear and present danger to your business, and it will harm and not help it grow. As a merchant you're busy trying to grow your business and as platform they are figuring ways to extract more money in underhand ways from you. Shameful stuff

What problems is BigCommerce solving and how is that benefiting you?

it creates more problems than it solves but it is a web platform with issues just like the rest.

Small Business (50 or fewer emp.)
Jul 14, 2023
 Source
Overall Rating:
1.0
Gerard C. avatar
Gerard C.
President & Ceo
Share
"This is awful . Used to be a fan but SO done !"
What do you like best about BigCommerce?

I had a Big Commerce site in 2012 that I absolutely loved. We left the platform for a while and came back in the end of 2017. For a while things were pretty smooth. However, Big Commerce recommended me to a developer to build our site. They charged me $40,000and built a fully custom site that only they could work on so that they could earn another $3000 to $4000 a month. This is actually a good part of my experience with Big Commerce .

What do you dislike about BigCommerce?

It was impossible to find anyone who knew how to work on the platform and all of the “preferred partners “did not know a number less than $40,000. Such a racket and a total scam. In 2020, I had all of the customizations removed and began to take care of the site myself. I was an enterprise client with dedicated level to support which was generally quite helpful. However, due to slower business from the pandemic, I really negotiated my rate in early 2023 to $1000 per month . apparently, that's not enough money to get decent support. They dropped me back to level one Support and often times the people I got new less than I did. I do not have the patience for that especially not paying that kind of money. I reached out to the CEO and was told by him personally that they weren’t going to do anything to help me. So I moved my Store to Shopify Plus. By the way, I was able to fully build the Shopify plus store all on my own have never built a site before. The tools made it quite easy to make a site that was far superior to my Big Commerce site in each and every way. I cannot even begin to tell you how much better the features are on Shopify. I contacted Big Commerce three times to put my site on hold so that we would have access to historical data. It took 3 emails for them to finally respond . When attempting to migrate the store, the format that their export tools put things in is impossible to format correctly for any other platform with regard to orders. When I finally heard back from Big Commerce about putting my sites on hold , these people actually had the audacity to try to even raise my rate to not even have the stores on their platform anymore but just have access to historical data. Did I wake up on another planet? WTF? Do yourself a favor and run to Shopify or Shopify plus. Superior support, incredibly superior platform.

What problems is BigCommerce solving and how is that benefiting you?

None whatsoever ! So done with their awful service

Small Business (50 or fewer emp.)
Jun 19, 2023
 Source
Overall Rating:
1.0
DM
David M.
Founder
Share
"Misleading Pricing, Crumbling Customer Service"
What do you like best about BigCommerce?

I like that it's a fully managed platform with a range of third party plugins that can easily be added, though the plugins don't come close to those available on Shopify.

What do you dislike about BigCommerce?

Their customer service used to be a strength, now it's a real problem. The agents used to be Americans highly trained on the platform. They've since switched to outsourcing their service and it's rare to get a representative with strong English who has a strong education on the platform. On my last ticket, it took me a three weeks to get an answer to a basic question. The first response came a week after my ticket was submitted and asked for my website and support code, both of which were in the initial ticket. The ticket was about a pricing error. On their website it clearly states their pricing. They charge a flat monthly fee for a certain amount of sales per year. Then they charge additional amounts based on "Online sales per year Calculated on a trailing 12-month basis." My plan allowed for $400,000 a year in sales plus $150/month for each additional $200,000 in sales. When my sales went up, my pricing went up. But then my sales went down, and my pricing didn't go back down. I submitted a ticket and when I finally got their response three weeks later, it said that they only automatically raise prices. It's apparently up to me to track when I'm being over billed and submit a ticket asking them to lower the bill to their pricing requirements. Of course, in the three weeks it took them to respond to my ticket, they had already billed me another time. And they will give me no refunds for being over billed. Nothing on their pricing page mentions this and I think it's completely misleading.

What problems is BigCommerce solving and how is that benefiting you?

They give me a fully hosted ecommerce platform. I like that it's someone else's job to make sure my website is up and running 24/7. When I first started with them, they offered excellend service as well. Unfortunately, that has not remained constant.

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