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Frase.io Reviews & Product Details
Frase is a content optimization software that also works as a chatbot tool, however, both features are sold separately. It also uses AI to optimize content and can reliably improve your content development to help outrank the competition. Frase’s outline builder is known for creating intelligent outlines perfectly optimized for target keywords and FAQs. It has great analytics and comes with real-time topic scoring. Content optimization workflows are included and are scalable depending on business needs. You can also easily import content from URLs and Google Docs can easily be integrated.
| Capabilities |
AI
API
|
|---|---|
| Segment |
Small Business
Mid Market
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Frase.io Pros and Cons
- 'Elaborates on why it generated a particular output
- You can easily use it with other AI writing tools (from Frase)
- It’s a time-saver if you have to attend to other content creation needs
- Built-in SEO features to improve your chances of ranking with search engines.
- Rephrasing for up to 400 words at a time, so you can rewrite entire paragraphs.
- The autosave feature can be unreliable
- It can only generate one slogan at a time
- No options for changing tone of voice, beyond making your content more formal.
- No options for expanding content, shortening phrases, or adding keywords.
- The platform is still relatively new and sometimes glitchy
Compare Frase.io with other popular tools in the same category.
The pace of features the Frase team puts out is amazing. I started using the product to generate content briefs. Less than a year later, they have added an answer engine, SEO research, and AI writing.
I hate monthly bills. I prefer lifetime licenses. The Frase AI and SEO add-on is one of the few monthly recurring costs I have besides Netflix and my cell phone bill.
I can generate SEO-optimized content faster with Frase, even on subjects I have less content expertise in.
The clean interface and the features that help craft professional articles that are optimized for the readers and the search engines.
nothing really, perhaps the extra costs of the seo addon is over the top as other competitors do not have that.
Research and crafting the right articles for the publications we own.
I do a lot of blogging and I wanted to be sure I was putting out high quality and consistent content for my audience. Frase.io helps me do this by showing opportunities to optimize for higher search engine rankings and prevent content decay. It's a huge time saver!
There's a steep learning curve when it comes to learning Frase.io. Thankfully, the team prepared a series of tutorials so we can make the most out of Frase.io.
Frase.io gives me a bird's eye view on how my content is performing. It also gives me content ideas to optimize for higher search engine rankings and prevent content decay. It's a huge time saver!
1. AI Writer 2. Topic Score 3. The Questions feature 4. SERP Score
Nothing really. I haven't come across any feature I don't like.
As someone who works with a lot of writers, this tool saves me such much time. I can easily put a content brief together in a few minutes and send it to the writer whereas before I saw it as a tedious task manually searching Google and trying to put a brief together they can follow. I also love the AI Writer. I have used several AI Tools before and the output has never been good. I was pleasantly surprised by the output. I sent a piece of content to two people and they couldn't tell it was written by AI. You do have to do a bit of editing here and there but 80% of the work is done for you.
Not only does Frase help me write engaging content, but the Frase Answer Bot helps by taking my content and using it to help visitors find the answers they need. It also tells me what is NOT being answered so I can create content specifically for that purpose.
Honestly I haven't found anything I dislike yet. Except I don't want my competitors to find out about it! If my competitors found out about it then it would definitely be a "dislike" for me.
The problems I'm solving with Frase are that people who only need a specific question answered and are not buyers don't waste my team's time.
It is extremely easy to get started with Frase. You can create a whole article from nothing, and you will be guided through to improve and enhance right while your write, so you know you'll have written the best content your readers can get. Features keep on being added, with the especially great SEO add-on that allows Frase to take it to the next level and dramatically improve each and every sentence you write. The Google Search Console integration is also very helpful in finding great opportunities about keywords people find you with but that are not being targeted.
Not much to dislike. It works well. No cons to list.
I am able to write articles faster and obtain better results. The research part before writing often takes hours, and it gets cut very much shorter thanks to Frase. After that, it's also helpful in writing SEO content, so it helps the whole way until the article is published.
In the AI Writer arms race, Frase already comes with a great set of features — enough for any SEO writer to work with. So much that the risk is the interface could be unwieldy, or that useful templates and commands are too difficult to find. But that's not the case. One of the big reasons I keep coming back to Frase is the clean intuitive interface. I am not sure quite how to put it, but using it just feels more natural. You get to write as you would normally do. But you have a responsive (but unobtrusive) assistant at hand to use as needed. As well, you have ready access to all the SERP findings, which can easily be adapted and incorporated in your writing. Software in this category is still maturing, but I’ve been pleasantly surprised by the AI input. Of course, it’s not always on target, but I have had better results (and with far less gibberish) than with other AI writers.
For SEO writing, keyword targeting needs improvement. However, this is, I believe, on the roadmap, and given the pace at which new features are being added could well be there by the time anyone reads this.
Like probably 99% of people who start using an AI Writer my big mistake was to think it might do everything. But you're the writer; it's the assistant. For me, Frase is really great at the research part, and in helping create and flesh out outlines, and finish thoughts. It helps me get the writing done more quickly while reminding me of the questions my articles need to answer, and the related topics I should address. The big plus is that it brings everything together in one document, rather than requiring jumping between several different tools.
Writing content that Google likes is hard. I love Frase's ability to show you what you need to include in your articles. It's made a massive difference in my ability to write articles day in and day out. Not to mention the AI helps when I get stuck with Writers block.
I would like it if I could move things around, like using a dock manager. I would like to have my outline on one side and the article I'm working on on the other side. As it is now, I've got to have multiple windows open. The only other issue is the WordPress integration needs to be rewritten not to use xml-rpc.
Frase lets me write high-quality articles written quickly and efficiently. It cuts my writing and research time down to about 1/4 of what it used to be.
Ease of use Helpful Facebook community Constant updates SUper receptive to customer feedback / ideas / suggestions
There is no downside to using Frase.io that we've come across
Frase has quickly become an integral part of our content workflow. It's cut hours off of our monthly work while dramatically increase the quality of the output
Frase has been a company that has become an integral part of our journey. We have reduced our costs substantially by cutting down the time consumed towards our content creation goals. I cannot possibly convey in words as to how content we are with Frase. Frase has essentially created a well-oiled machine in the content creation department for us. I am highlighting a few things that make me happy to have chosen Frase The research for content creation has been the best feature we stand by. We just need to provide the seed keyword and Frase practically sieves through the internet and provides us with the information we need to start our content creation process. We now know what content competitors have and we just need to focus on bettering the content. The actual content creation with a measure of content effectiveness by way of publishing a "Topic Score" is again a great leveler. We can now churn out content that is above par than what is already available on the internet. The AI writer is another space that I cannot talk enough about. We now have semantically relevant content created at a click of a button. We need to just polish it off after the creating process thereby reducing a great deal of time and effort. SEO Addon, I do not now need Ahrefs. Enough said! The Team!! The team at Frase is the best I've seen yet. Special mention to Tommy Rgo, who is active on the Facebook page conversing with us, solving our issues, creating webinars to answer the simplest of questions, and providing us with valuable information on the features that we can look forward to.
I am a proponent and an evangelist for Frase. There isn't anything I am unhappy about.
Cutting down on time thereby cutting down on costs. My writer now knows what my idea is for a particular piece of content. All I need is the "Content Brief" which I can spin in a minute. Referring to Topic Score to churn out the best content possible.