Google Analytics Reviews & Product Details

I am using this free SEO tool for the past 4 years. It helps alot to know user behaviour and traffic insights on my website. I analysis users insights and their journey on the website to know where I am doing good and which areas require more focus.

Nothing to dislike. This free tool offering so much data, for which other tools costs hundreads of dollars.

Google analytics helps to analyse user behaviour and know which pages of my website motivate users more to take action. I can track events to measure my digital marketing success.

Google Analytics is simple to setup and works well with other platforms like Google Tag Manager, Google Ads, Google Search Console etc. Reports generated from Google Analytics are actionable and informative

Reports in GA4 are less useful than that of UA. Need option for pivot table to combine multiple fileter criteria.

Tracking effectiveness of campaigns. Google Analytics help us find the conversions and ROI/ROAS of each campaign we deploy in various ad platforms. Thus helps to reduce the cost and optimize the results

The Best thing about google analytics is the ability to track all types of website and app related data and traffic.

The only thing that is a disadvantage in Google Analytics is the limitation of Custom Collections and no. of users per account.

It has helped me to monitor the traffic of the website of my client and compare the difference before and after making changes to the website to reflect the effect of changes on the traffic.

Good insight to my website activity. We can see the impact of compaign changes

Seems overly complex. GA4 was not a pleasent transition.

Where are my visits coming from and ties together all the other Google-related tools (Ads, Search Console, etc.)

the utility is amazing! manage all of your websites

i don't dislike anything. its fantastic. would like a more expanded competitor analysis

analyzing website performance

It's amazing and easy to use and work. I really like it.

At the start ,I feel that it's too difficult to use but few days later, I found it good

I felt there is no problem in Google analytics. Its useful for content purposes.

Enterprise SaaS marketers like me love the user-centric approach GA4 takes to web analytics. GA4 does a great job of providing marketers the means to understand how users interact with our websites and apps. The event tracking features in particular are helpful; for instance it's easy to use events to understand who clicked a certain button on your site, and when. Cross-platform tracking is helpful to understand the behaviour of users who have touched your website and your app. Can you imagine how this could be helpful to your customer service and customer sales teams?

GA4 is a sharp tool that can cut you if you don't handle it with care. That is: GA4 does not come out of the box magically configured to your needs. You're going to have to put in quite a lot of work to configure the platform to provide you the reports and analysis you would prefer.

My primary use case has been conversion optimization and attribution tracking for SaaS marketing. The platform's path analysis and funnel analysis features are important tools that help me understand which page designs, CTA's, form layouts, and copy work best.

Its easy to use and have instruction about every thing .

The options keeps changing everytime and we have to find it out

The problem of from where does my traffic comes to my website or the app and gives it in graph form

Google Analytics provides invaluable insights for performance marketers like myself. It enables me to track and analyze user behavior on our websites, understand engagement levels, and identify areas for optimization. The ability to set up goals and track conversions allows me to measure the success of my marketing campaigns accurately. I appreciate the flexibility and customization options available, such as setting up custom events and tracking specific user flows. Google Analytics empowers me to make data-driven decisions and optimize marketing strategies for maximum performance.

While Google Analytics offers a wealth of features, I find that setting up accurate segments can be challenging at times. The data sampling can impact the accuracy of segments, and I would like to see improvements in this area. Additionally, it would be beneficial to have more advanced data visualization options and the ability to easily share those visualizations with my team.

Google Analytics plays a crucial role in solving key challenges for performance marketers. It helps me understand how users engage with our websites, which channels and sources are driving traffic, and the effectiveness of our marketing campaigns. By gaining insights into user behavior, demographics, and device usage, I can optimize our websites and marketing efforts to improve performance. The ability to measure performance year over year and compare conversion rates across subdomains allows me to identify areas for optimization and make informed decisions that benefit our overall marketing strategy.

1. Google Analytics is the best way to Know your Website Traffic 2. The platform provides comprehensive data on the number of visitors, their demographics, and their online behavior. 3. The custom reporting feature enables you to create personalized reports tailored to your specific goals and KPIs. 4. Google Analytics is an indispensable tool for anyone serious about maximizing the potential of their website or online business.

1. The platform has a vast array of features and settings, and understanding how to navigate and utilize them effectively may require a significant learning curve. 2. Although Google provides documentation and resources for users to learn and troubleshoot issues, direct customer support for Google Analytics is limited.

Tracking Website Traffic, Performance Monitoring, Understanding User Behavior, Conversion Tracking, and when dealing with large volumes of data, Google Analytics resorts to data sampling, which means it provides an estimate based on a subset of the data instead of the complete dataset.

Google Analytics has unlocked the true potential of our data-driven decision-making processes. Its comprehensive reporting capabilities provide invaluable insights into our online performance. We appreciate the ability to delve deep into the data, extracting meaningful patterns and trends that guide our strategies and optimizations.

While Google Analytics is a powerful tool, the learning curve can be steep, especially for those new to data analytics. Navigating the platform and understanding its full range of features and functionalities can require some initial effort. However, with time and exploration, the tool becomes an indispensable asset.

Google Analytics effectively addresses the challenge of measuring and analyzing our online presence. By centralizing data from various channels, we can gain a holistic view of our marketing efforts. This enables us to assess the performance of different campaigns, identify strengths and weaknesses, and make data-backed decisions for continuous improvement. Furthermore, Google Analytics offers robust segmentation and audience insights, allowing us to effectively understand and target specific user groups. By harnessing this information, we can optimize our marketing strategies, personalize user experiences, and drive higher engagement and conversion rates. Overall, Google Analytics empowers us to unlock the hidden potential within our data, paving the way for informed decision-making and strategic optimizations that positively impact our online business.

You get to track all your websites and affiliated page in one application. it covers all the aspects that I need to see what I happening in them

Nothing much, the stats are good and everything about it is awesome.

Data Analytics SEM Keywords analysis

Using for more than a year, Great helpful to capture all ad platform data. Cam map everything from Google and Fb dashboard

GA4 has some issues with google ad ID, cant find data by ad id

Can really rely on the data that gets fetched from ad platform

1. Comprehensive Web Tracking Capabilities 2. Integration With Other Tools, Especially Other Google Tools Like BQ. 3. Powerful Features, even in Free Version 4. Great Flexibility in Customization.

1. Users have often reported Data Privacy Concerns on Blogs 2. Security Implementation using Authentication Tokens is a real pain to implement. 3. Very Complex for immediate beginners.

The biggest problem that Google Analytics is solving is Web Data Scraping and powerful integration of the traffic metadata with other tools, especially Big Query. We can set custom dimensions, goals and segments to track only the metrics required by our business.

You just can not live without it. Literally. I don't think there is any chance to work without it. Sometimes I hate but. But it is the most useful free service for analysis.

Support may be better, for sure. Also, it is not so easy to implement it by yourself. They said it's easy to do with no assistance – it is not true. However, I recommend it. Also, switching to GA4 is going to so nice.

Free analytical tools. The most useful in the market for free.

Me encanta todos los datos que te proporciona, sobretodo las de usuarios, horas mas visitadas, url que mas ve la gente... Estos datos son luego super utiles para plantear nuevas estrategias en cuanto a contenido a crear y urls a optimizar. Los usuarios a tiempo real es lo mejor, sobretodo cuando haces un lanzmiento y quieres ver al momento como esta yendo.

No tengo nada malo que decir. A veces puede parecer que no le estas sacando todo el rendimiento, de la cantidad de herramientas que posee, pero supongo que eso es un cumplido, no una queja.

Me da una imagen de como esta yendo mi web, el volumen de busquedas, los dias mejores y peores. COn esos datos puedo optimizar mejores estrategias SEO y de Contenido. Si no tuviera esta herramienta, estaria ciego y podria estar publicando contenido irrelevante sin saberlo.

It is one of the best ever web analytics tool developed by google to track the user activiteis, and monitor the different traffic sources together. It offer many features in Free Standard version as compared to Adobe Analytics

Data is not that much real time but accurate. It takes time of atleast 10 hours to 20 hours to record the data in standard version as compared to its 360 version.

It help to track user activities, their traffic sources, and also the total number of coversions done in a particular date range. overall its awesome tool for all kind of businesses

I like the best about Google Analytics is its comprehensive reporting capabilities. It provides me with detailed insights into of my website it gives the report of visitor demographics, traffic sources, and user behavior. Its dashboard is user friendly and easy to use. The best part is I can integrate multiple website and track the report with just one google account. Easy to implement code in website.

I have been using this from past 3 years but still not able to explore all the fetures. I have not encountered with any issue till now.

Google Analytics has played a crucial role in solving problems in my business by providing actionable insights into my website's performance. It has helped me identify areas for improvement, such as pages with high bounce rates or poorly performing marketing campaigns. By analyzing the data provided by Google Analytics, I have been able to optimize my website's user experience, target the right audience, and refine my marketing strategies.

Google Analytics is primarily used to collect and analyze data about website traffic and user interactions. It provides valuable insights into how users find and navigate a website, which pages they visit, how long they stay, and much more.

It's worth noting that Google regularly updates and enhances Google Analytics

Google Analytics integration with other Google products, such as Google Ads, Google Search Console, and Google Tag Manager, provide us a comprehensive view of my brand online presence and marketing efforts.

All channels data at one place, close to accurate data

Nothing to dislike as of now, so far so good

All metrics can be seen at one place for various channels