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Unclaimed: Are are working at Litmus ?
Litmus is a preferred email personalization, optimization, and collaboration software among marketers designed to maximize your ROI. From pre-send campaign development, testing, and AI-driven content recommendations Litmus can deliver the tools you need and help facilitate better creativity to ensure optimized content.
| Capabilities |
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|---|---|
| Segment |
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| Deployment | Cloud / SaaS / Web-Based |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Compare Litmus with other popular tools in the same category.
The ability to quickly test emails in a variety of email apps and services as well as being able to build and edit emails on-site.
Sometimes it takes a few moments for Litmus to "recognize" a new email I send to it, or it quickly does but is not apparent when previews will be available.
Most often we're checking and resolving issues with emails not displaying correctly, and responsively in apps such as Microsoft Outlook, iOS Mail, etc.
The efficiency of this application is awesome. Real-time adjustments and debugging make it even better.
The time taken to load the template can be reduced.
Designing the Email Templates for Automation
I like the flexibility of Litmus. I can build an email in real-time within Litmus or send proofs to my personal folder from the ESP. Our team depends on Litmus every single day.
As with any email rendering tool, I notice inconsistencies from time to time. Something may look wrong for iOS Outlook, but then it looks normal when testing live. However, this is fairly rare and I think just a factor of the ever-evolving world of email development.
We test all of our templates and builds within Litmus (in addition to live testing on our own devices to verify the accuracy of the renders). This saves us soooo much time that we can then utilize on other opportunities for our clients.
Litmus has made it easy for our team to view our email across multiple clients all at once. I also enjoy reading the Litmus blog posts for valuable insights.
I know there are many more features to litmus that I have not used yet. It would be great to have more tutorials or explanation into these unused features.
We have been able to optimize our emails across multiple email clients with litmus, which saves us from looking badly to these customers with potential errors.
I like to receive the insights about email marketing or e-CRM in general. But I also use it on the daily to make sure emails are displayed correctly in all devices.
Nothing stands out for me that I dislike
Rendering problems, help me make sure that our emails will be rendered properly, but also help us use the trends in terms of email marketing and always improve and personalize our emails.
Quick ability to check mail layout across all most commonly used mail clients. Also the ability to save the mail for future reference.
Grouping the saved emails is a bit convoluted after the latest UI updates. Maybe I got used to the old way of grouping the emails.
We have multiple emails we sent for receipts, some are old HTML that were broken on mobile breakpoints. We sanity check the emails regularly from a QA team point of view. Not just marketing emails
User-friendly and clean dashboard that ensure everything is clear, concise and organized Easy and efficient email integration through various social media platforms amd email providers
It's quite a process to set up the spam tests
Detecting whether or not our email campaigns can make it through common spam filters The software gives us an udea of our test score and provide insights that improve our likelihood of emails reaching our target destination
Allows us to audit our IP address and domain we are sending from against industry blacklist. Effective first line in defense for email testing allowing accessibility to users lacking technical knowledge Scalable , allowing us to send large quantity of emails at once
Everything else is top_notch apart from their pricing ,I hope they can offer a more competitive price.
Litmus Builder enables checking and testing of various codes against different email clients Effective testing all aspects of our emails and checking the formatting before it gets to our clients
Litmus is really a great software for email marketing. Since the first day we installed it, it has brought a huge impact in our company. It is expensive but necessary for any company doing email marketing. It is super incredible and supports nice and highly customizable features that does not require any training to learn and use. Add-on features are very neat especially for people who like them. It is great for all companies, both small, medium-sized and large.
Litmus is expensive but worth the price since it is a powerful and easy-to-use application for email marketing. I have ever worked with different similar platforms before but Litmus is the best when it comes to effectiveness and performance.
I love Litmus customer support team, they respond quickly and the application keeps updating thus making it more effective and productive. It is really a flexible email updating and testing tool and i highly recommend it.
The ease of using the application with little to no training needed. Great visuals.
Nothing to mention except for pricing is not as competitive as other similar tools like Email on Acid.
Mobile rendering and the ability to show clients issues with their designs quickly and easily