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Omnisend Logo
Omnisend
Email marketing software for ecommerce
4.6

( 846 )

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Omnisend Reviews & Product Details

Omnisend Overview
What is Omnisend?

Omnisend is a comprehensive email marketing platform that offers a wide range of features to help you grow your eCommerce brand. The platform is popular for its personalization features, tailored automation flows, and comprehensive tracking and reporting. The platform offers great value for money especially given its extensive integrations with platforms like Shopify, WooCommerce, BigCommerce, and more. Omnisend’s selection of features also includes automation tools combined with awesome customer service.

Company Omnisend
Year founded 2014
Company size 51-200 employees
Headquarters London, United Kingdom
Social Media
Omnisend Categories on Findstack
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5.0

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$29.00/month
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Ask Questions about Omnisend
What Omnisend is best for?
How does Omnisend compare to SendPulse?
What are the pros and cons of Omnisend?
Omnisend Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Omnisend Pros and Cons
Pros
  • Impressive ‘product picker’ feature
  • Lots of automation features
  • Effortless signup and streamlined UI
  • Supports native integrations with top ecommerce platforms
  • Great customer service
Cons
  • Email design options are limited
  • Manual input of data every time users launch a social media campaign
Omnisend Features
A/B Testing
API Access
Analytics/Reporting
Automated Responses
Bounce Management
Campaign Scheduling
Contact List Import/Export
Custom Fields
Customizable Templates
Deliverability Tools
Drag-and-Drop Editor
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Tracking
Event-Triggered Email
Geolocation Tracking
Integration with CRM
Landing Pages/Web Forms
Mobile Optimized Emails
Multi-channel Marketing
Personalization
Real-Time Analytics
Segmentation
Social Media Integration
Spam Testing
Subscriber Management
Survey/Poll Management
Template Management
Unsubscribe Management
Omnisend Media
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Omnisend Screenshots
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: October 15, 2025
Omnisend Logo
846 Omnisend Reviews
4.6 out of 5
Small Business (50 or fewer emp.)
Aug 08, 2020
 Source
Overall Rating:
5.0
JS
Jack S.
Founder
Share
"I love Omnisend! Perfect alternative for Klaviyo"
What do you like best about Omnisend?

I switched to Omnisend for the automation which is powerful. Not quite as powerful as Klaviyo from what I can tell, but they kept all of the features I'll actually use and cut the fat from the other features I never used.

What do you dislike about Omnisend?

I haven;t gotten enough experience with this Omnisend but I will update in the future.ll

What problems is Omnisend solving and how is that benefiting you?

Automation and drag and drop campaign building.

Small Business (50 or fewer emp.)
Jul 31, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Email marketing made easy"
What do you like best about Omnisend?

I like how simple it is to build a workflow and how well it integrates with my shopify store

What do you dislike about Omnisend?

I havent found any yet. I wish there was a built in preset form to use for "notify me when in stock". For example, when an item is out of stock, the customer would press "notify me when in stock" and a form from omnisend will appear. Omnisend would log the customer email and know which product they were viewing, and then when the item comes back in stock it would email them automatically. Note: I think this functionality is available (havent tried yet), i just wish it was prebuilt like abandoned cart emails and welcome emails, etc

What problems is Omnisend solving and how is that benefiting you?

We didnt have email marketing prior to omnisend outside of default shopify emails. Now we are taking our email marketing to the next level allowing us to capture new customers and reengage preexisting customers

Small Business (50 or fewer emp.)
Jul 29, 2020
 Source
Overall Rating:
5.0
JA
James A.
Founder
Share
"Really Enjoying Using Omnisend"
What do you like best about Omnisend?

Easy to set up and create automation's and campaigns. It is pretty easy to get the hang of and there are also some great in depth instructional videos to point you in the right direction

What do you dislike about Omnisend?

Nothing yet. So far I have only scratched the surface of what it can do but very happy at the moment

What problems is Omnisend solving and how is that benefiting you?

I use to have a third party company handle my email marketing but I wanted to take control myself. I am not the most tech savvy person in the World so I was looking for something easy to use that would provide me with a professional looking end result. It has enabled me to start to take better control over what my customers are seeing and when. Already it has generated one sale that was bigger than anything the previous service provider managed in 12 months !

Small Business (50 or fewer emp.)
Jul 26, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Using Omnisend has been a positive experience. There was no frustration in figuring out how to use."
What do you like best about Omnisend?

I was using another email provider and was very frustrated in trying to figure out how to use, after three months I switched to omnisend. The transition and migrating my customer was so easy. I figured out how to do a landing page in seconds. It has been pleasurable working on omnisend. I should have just started out with them to begin with. There is no complicated terminology and guessing about what to do next. It is easy to set up campaigns. There is plenty of videos and support when I have a question. The solutions are easy to understand and implement. I would encourage people looking for a good email provider to try omnisend. I look forward to grow my email list and working with omnisend. I heard so many positive reviews from other friends who own their business. I like the options that omnisend has for the paid version.

What do you dislike about Omnisend?

So far I can't complain and there are no dislikes. I'm hoping if I do come across a dislike there will be a positive solution to the problem.

What problems is Omnisend solving and how is that benefiting you?

I was able to understand how to do a landing page and how easy it is to send out campaigns. The migrating customers from my previous email provider to Omnisend was so easy which I thought would be possible difficult but they all transferred which was one less burden to worry about. My nurturing series will be easier than my previous provider. I feel confident that I will be able to accomplish what needs to been done to make my business successful with Omnisend. I would recommend Omnisend for the first time email subscriber.

Small Business (50 or fewer emp.)
Jul 24, 2020
 Source
Overall Rating:
5.0
PW
Pha Sha W.
Founder
Share
"Best Automation System for the price!"
What do you like best about Omnisend?

email marketing automation and the sms text messaging. I love how it shows the ppl who signed up that day, or any given day. It has great reporting. The back office is easy to understand. I love how it shows the number of sales as well. So many things. I love how there is an exit feature once someone makes a purchase. This way aren't included in emails that they've already passed.

What do you dislike about Omnisend?

ummm the previews. On the automation email preview, the preview is so enlarged that its not a good example of the email itself. I ended up looking at the email from my phone to get a better picture of the preview.

What problems is Omnisend solving and how is that benefiting you?

Im happy that it takes all the work off myself. As a business owner trying to grow my business, I wear a lot of hats and have a lot of work to do. So anything I can automate, especially email marketing, is a great benefit to me. I love I can set up the forms and direct traffic to it, and the set the email marketing up and yall handle the rest through automation. I LOVE IT.

Small Business (50 or fewer emp.)
Jul 23, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Omnisend"
What do you like best about Omnisend?

Great customer service! They are truly helpful and answer all of your questions. This was helpful to me as someone using Omnisend for the first time in the past few days.

What do you dislike about Omnisend?

At the moment, nothing. I'm still very new to Omnisend so I have to try it out more to come up with cons.

What problems is Omnisend solving and how is that benefiting you?

Collecting emails for email marketing. This helps me out with growing my online store as well as keeping a loyal and consistent following.

Small Business (50 or fewer emp.)
Jul 23, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Intuitive, great functionality and good pricing"
What do you like best about Omnisend?

The ability to segment your list is vital, and Omnisend allows you to do that easily. By linking to your store (which is easy - we use Woocommerce), you can segment based on what people bought, when they bought, and a lot more that I haven't explored yet but plan to. Creating a campaign email is easy, intuitive and the ability to save common elements for future emails is great. The most valuable feature is being able to quickly and easily add products from your store to your email, with just a few clicks.

What do you dislike about Omnisend?

There is nothing not to like. I haven't had to use their support, so can't comment on that (but not having to use it is a good thing).

What problems is Omnisend solving and how is that benefiting you?

We have finally found an email marketing service that is priced affordably for us as a small business and has time-saving and powerful functionality.

Small Business (50 or fewer emp.)
Jul 23, 2020
 Source
Overall Rating:
5.0
Max F. avatar
Max F.
Owner
Share
"Does just what we need!"
What do you like best about Omnisend?

It's so easy to use, and full of features.

What do you dislike about Omnisend?

Paying to use it... so far i cannot find anything wrong with it.

What problems is Omnisend solving and how is that benefiting you?

Auto emailing customers especially form Other market places to try and pull them to the website.

Small Business (50 or fewer emp.)
Jul 22, 2020
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"I love Omnisend! It keeps me organized!"
What do you like best about Omnisend?

The ability to look at LIVE VIEW to see who is shopping and what they are looking at on my website.

What do you dislike about Omnisend?

Nothing yet. I have been using the free edition for a year or so. Just upgraded to add a welcome series to my email list.

What problems is Omnisend solving and how is that benefiting you?

Helping my clients stay connected and informed in these uncertain time. Being able to text my customers is absolutely necessary.

Small Business (50 or fewer emp.)
Jul 21, 2020
 Source
Overall Rating:
5.0
NC
Nathan C.
Founder
Share
"I love omnisend"
What do you like best about Omnisend?

It is very user friendly and easy to make it look good even if you're not a graphic designer

What do you dislike about Omnisend?

I want to be able to change the colors of the spin wheel to match my store theme

What problems is Omnisend solving and how is that benefiting you?

I am getting people to sign up for my newsletter! It was really hard before, but now they are doing it.