Omnisend Reviews: 4.6/5 — Highly Rated

The platform is easy to navigate and the layout options give you great flexibility to create any type of email you want to.

I have no issues with the platform, in fact I enjoy it.

Seeing where out clients click on the platform to give us an idea of what they like and dont like.

I have been using omnisend for a few months now and I really like how easy it is to use. I specifically like how it integrates with shopify and how easy it was to design and set up Abandoned Cart emails, which have already converted quite a few hesitant visitors into customers for me.

Maybe a bigger variety of layouts and templates, and collages for images but overall I am very happy so far.

Attractive email Subscriber Pop-ups, Marketing Automation, Abandoned Cart emails, etc.

the fast response from the omnisend team members

the price, i wish it was more affordable. Although the pricing is somewhat competitive, I think there would be more users who would sign up if the price was more affordable.

the boost function is great, saves a lot of time from doing your own campaigns again.

The advice given and 1 to 1 support through calls.

Maybe when team members get confused with queries

Email automation for customers

It is easy to use and connect SMS and emails into one automated flow of communication

Sometimes the emails are time consuming to setup the full flow. Sign ups for SMS need to be easier.

Email and SMS marketing in one place.

Easy to use interface, intuitive and customizable.

I find the segmentation is a little unstreamlined and I'd like to be able to have more segmentation options such as separating opens vs unopens per sent email.

We're doing good marketing and advertising with it. It has enabled us to stay in touch with customers and hook new ones.

Easy integration with Shopify. Possibility to use a custom domain. Also, Live view is a great feature.

There should be some basic segments ready so that you don't have to build them yourself (for example "unsubscribers").

I can easily find out which of my customers are active and which are inactive.

How easy is creating the emails and that the platform is telling how many sales is generating each email.

I like everything on the platform. Is pretty good.

I like the user experience is very easy to use and I am liking.

I really love the interface because it's super easy to use and very user-friendly. From creating campaigns to generating automated report updates, they do it all so well!

We had some issues with our payment for one month, but the customer service team was very helpful and helped us in every way they could.

Email and push notification marketing has become seamless. Omnisend helps us identify and target customers using their automated reports to maximise our revenue from this channel.

I'm still learning about all of the features Omnisend has to offer, so at this point, my favourite thing is the Omnisend "subject line tester".

While I appreciate the tutorials and educational offerings with Omnisend, however, some of the videos don't go into enough detail to answer all of my questions

After not having a functioning Pop-Up on my website for quite a while, it's great to have a Pop Up set up with Omnisend to get back to building my email list again!

Omnisend is an Email Marketing system that includes the best of the best features available in the Industry. I see this app as the best fit for small and SMS types of eCom companies.

The Color and UX need a serious review. My eyes pain while working long on this platform. Not sure who suggested and who approved the faded light color. It appears whitewashed.

While working on many client accounts, I realized that solopreneurs expect to have the initial Email Campaign works be completed quickly. So that they can do the rest of the work on their own, thereby saving subsequent costs. This app fits best.

I love how it has everything from pop-ups to automation campaigns + live view dashboards.

I feel like the UX is a little confusing. I usually need a tutorial to help me understand the basics.

At the moment, mostly working through abandoned cart checkouts!

Omnisend is a very practical and user-friendly product for email marketing. The user interface is super clean and intuitive. Its templates library has unique templates to pick, without paying extra. Email personalization and campaign automation functions are the best things I liked on this platform.

The reports and analytics it provides are not completely useful. Few aspects of user behavior analytics are missing.

Omnisend helped us to build professional templates for email campaigns with simple drag and drop. Also, we were able to double our subscriber list using its automated personalized email channels.

Omnisend is an outstanding tool for automated marketing. The setup process for email marketing and popup page was seamless. The reports about engagement and campaign are detailed and easy to analyze. The user segmentation function also works great.

Its pre-built templates were not very useful, also it doesn't have much customization.

Omnisend helped us to get potential leads from the email campaign. Also, it helps to automate our email marketing process which saves time. Its detailed reports make it easy to analyze performance.

Emails look professional and are very easy to create. I like the different templates to choose from.

I don't like that you have to wait a few hours before help arrives on the help desk.

Getting emails out to promote my website is very helpful. Also, sending forms like items left in your cart also helps increase sales.

I like paying only for the text messages that I actually send out.

Email marketing is very bland. The designs are not appealing so I use a different company.

reaching clients through text, its been very convenient. my clients like it

My favorite part about OmniSend is the wide variety of options to set up specific segments, campaign flows, and customer groups. It really allows you to configure just about any segment you need using any customer data, shopping/browsing/buying history, and other details.

It has taken our team a little bit of getting used to the options available. Some of the language can be a little bit confusing in setting up segments. Once you get used to it, it makes better sense, just takes some time.

We utilized OmniSend for customer sign-ups, which allows us to easily segment based on self-identified tags. This has also allowed us to start sending customized, targeted emails right away based on a persona that the customer provides. We have seen an increase in revenue generated from automation emails and we are looking forward to utilizing that feature more in the future.

The product part is very convenient and helpful.

The product option can approve option to choose.

No problem at now.

I love how easy it is to set up, although verification took a while. My favorite feature is the live view where I can see people currently on the website from my email list and see if they're taking advantage of the email promos

So far, the automation feature is not as intuitive, sometimes people who have finished shopping get abandoned cart emails after they've completed their shopping

The benefits I've gotten so far are, increased email opens with the booster feature and productivity has improved because I'm able to plan ahead

The email marketing workflow and live view

Nothin really. Wish there was more help with creating marketing emails

Reaching more customers and email subscribers

Pricing structure is great. Automations, workflows and segmentation making targeting specific newsletter subscribers very easy.

It can be overwhelming when first starting out but once you figure it out, the service is invaluable

Targeting specific subscribers to increase sales have been helpful

I find it an amazing application, the interface is very friendly, comfortable and easy to understand. It also has a very ergonomic design with a menu that makes it easy to find all the tools it has. I like the integration it has with Shopify, I consider it important because I use Shopify for almost any transaction in my company. I like the way of segmentation that the platform applies, I find it quite useful. And something that I can not fail to mention is the tool that comes integrated for attracting potential customers, for my company it is crucial to know our customers to meet their needs and their tools are great for that topic, also facilitate our work greatly. Finally, the system it has for the dissemination of emails seems to me the coolest, it is efficient and almost no platform provides a service like this, and the fact that the platform will guide you through everything you have to do tutorial type and without having to look for how to do it on the internet.

I have been using it for a while and honestly I only think it has one detail and that is the fact that you have to be very aware of the email list, because when a customer buys one of our products, thanks to the system is automatically added to the list, the big problem is that on our page there is a place where customers point their email because they decide to receive our emails and sometimes their mail is duplicated and the time to send the email it bounces and you have to clean the list of duplicate address and that is complicated.

All in all, I love the great service that this platform offers, thanks to Omnisend my job is much easier.

The live view, automations, split testing within the automations and abandoned cart emails

I wish it would allow more flexibility with recommending similar products, by category for example in some of the campaigns. Also would like it to integrate more with third party review apps to plug in more opportunities for customers to leave reviews.

My business is becoming very automated and it is easy to do this with Omnisend.

I reviewed a lot of options before recommending Omnisend to my client as our email platform for their ecom fitness brand. Because it's designed so well for ecom, the workflows and automation have been incredibly intuitive and easy to set up. The designs are gorgeous, modern and accessible. The customer service has been outstanding! They give really thorough answers when I get stuck, and take on suggestions too. I know I can move past any hurdles in safe hands.

One thing I didn't favor was the template discrepancies. I dived in early and selected some but found elements were not interchangeable. It's possible I missed tutorials on this - But I wish had that information from the start because it made it harder later to make our emails fully uniform.

Really easy to tag and set up flows. Good, clear reporting so far.

The automation. They are pretty easy to set up once you get the hang of them. Most of the processes have thought through for you. To my surprise, there are a lot of inputs that I did not think of, and they make it easy for you to set up. Let me add that the customer service is also fantastic. They are quick to respond and give solutions.

It gets too technical sometimes, specific processes require you to understand C before when you want to do A. This gets confusing sometimes, and wish all the tutorials come with voiceovers for you to properly understand what you are watching.

We have addressed abandon cart issues with my clients on a more professional and well-executed level. Through the analytics, we can see the problem areas we are facing and come up with solutions quickly. Sales have increased since we used their mailing list process and automation.

Easy templates to use. UI is simple and makes sending very fast.

I dislike the additional API integration with the product picker. Annoying for custom solutions.

quick to send and setup emails.

Marketing automation workflow is easy to use

Nothing to dislike at the moment... but it is always good to see more integrations

cheaper to set up marketing automation workflow. The benefits are the ease of use of connecting woocommerce to Omnisend and utilizing cart abandonment template to automatically pull in products that were left in the cart.

I really enjoyed creating the email automations

I disliked how I had to figure out how to edit the emails

I am solving my issue with abandoned carts

The email automation setup is easy & simple to use but has so much potential to help amazing create workflows.

I wish that the SMS/Text packages could be purchased in smaller increments/batches. This would help for a new store that has a tight budget & requires less SMS/Text messages.

Omnisend has helped me build automation into my website, from customer onboarding with forms, saving me time with email automation and helping with generating sales. Furthermore, it's been great for segmenting customers.

Omnisend makes it easy to get starterd and create the workflows to automate your marketing, even for the inexperienced user.

Pricing can get to be expensive as our list grows

Marketing automation