Unclaimed: Are are working at Webflow ?
Webflow Reviews: 4.4/5 — Solid Choice
Weblfow allows business owners, entrepreneurs, marketers, and content creators to build websites and publish content using the full power of HTML, Javascript, and CSS in a fully visual canvas without the need for coding. Combining e-commerce, marketing, content management, animation, and design function in a single platform, it empowers users to launch, manage, and promote websites and content within a quick turnaround time and in a more cost-efficient manner. Users have access to more than 1,000 templates coupled with a host of marketing capabilities such as mobile responsiveness, search engine optimization, CRM syncing, and useful integrations. Apart from its CBS features, Webflow is also e-commerce and content monetization-ready. It also offers Webflow University, a comprehensive knowledge repository of everything that users need to know to maximize the platform.
| Capabilities |
API
|
|---|---|
| Segment |
Small Business
Mid Market
Enterprise
|
| Deployment | Cloud / SaaS / Web-Based, On-Premise Linux |
| Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
| Training | Documentation |
| Languages | English |
Webflow Pros and Cons
- You can tweak designs using CSS
- Fantastic customization features
- Ideal for working with clients
- You benefit from high levels of customizability with full access to your website’s code.
- Webflow mimics popular design software like Adobe Photoshop and InDesign, which creates a smoother transition for designers familiar with these tools.
- Beginners might find it intimidating
- Not a lot of third-party integration options
- Some templates have to be paid for
- Webflow comes with a steep learning curve, especially if you don’t have any coding knowledge or experience with traditional design software.
- You can’t launch a live website with Webflow’s free plan.
Webflow Review: Is This the No-Code Website Builder You’ve Been Searching For?
The world of low and no-code tools is finally starting to take off. More people now have access to tools that help empower creators to bring their ideas to life, even with limited coding knowledge, and turn them into functional websites, apps, and more.
One such tool leading the pack is Webflow—largely considered one of the best no-code solutions available today. So, does it really live up to the hype?
Let’s find out.
What is Webflow?
Webflow has since expanded with AI-powered design assistance, built-in localization, and Webflow Optimize for A/B testing.
Webflow is (among other things that we’ll cover later) a no-code website builder.
It allows people with no coding experience whatsoever to create beautiful, interactive websites quickly and (relatively) easily. In just a few clicks, drags, and drops, you can have a professional-looking website with all the bells and whistles you could want—from parallax scrolls to e-commerce and beyond.
How Webflow Works
Webflow is what’s known as a “visual website builder”. It’s a system that translates the building blocks of websites (HTML, CSS, and JavaScript) into a visual, drag-and-drop interface that’s more intuitive for beginners.
When you create a website from scratch in Webflow, you’re presented with a blank canvas. From there, you can drag and drop elements to build up your website—buttons, images, text boxes, forms… anything you need. You can also use integrated design tools to tweak the look of your website, add animations and interactions, or preview your work.
When you’re happy with your design, just hit “publish” and your website will go live.
Webflow Key Features
Designer
Designer is where the magic happens, so to speak. This is the interface you’ll use to build your website from the ground up—adding elements and customizing them to your liking.
To add elements to your pages, navigate to the “Add” tab at the top of the left-hand menu and drag the ones you want onto the page. You’ll find a bunch to choose from, including (though not limited to):
- images & videos
- text boxes
- buttons
- forms
- carousels
- CAPTCHAs
- Search bars
You can also add pre-built page layouts like columns, galleries, nav bars, and feature lists from this tab—great for getting the basic structure of your website up and running quickly.
Once you’ve got the elements in place, you can click on them to use Designer’s tools on the right-hand menu to tweak their look and feel. You can change background colors, fonts, borders, and more with just a few clicks.
Every element and setting in Webflow’s Designer falls under a heading that more-or-less describes what it is (or does), but the sheer number of options may still be intimidating for beginners. Luckily, there’s a decent tutorial that walks you through the basics when you create your first site.
Interactions
Interactions and animations are little details that add a ton of life to your website. In Webflow, you can use Interactions to do pretty much anything, including:
- moving
- fading in/out
- scaling
- skewing
- rotating
- toggling visibility
- and more
You can also use a pretty wide array of triggers to set off these interactions—things like first and second clicks, movement, and page scroll. These triggers, combined with the extensive range of actions available in Interactions, make Webflow feel super powerful—even for complete beginners.
Adding these interactions is pretty simple, too. Just click on an element, click on the “Interactions” tab in the top right corner of the design menu, click the “+” symbol, and choose your trigger(s) and action(s). There’s also a handy feature here that will optimize your website by deleting unused or conflicting Interactions.
CMS
Not all website builders offer a CMS, but Webflow does. With a CMS (content management system), you can create and manage content without any code—which is great for content-heavy websites like blogs.
To use the CMS, you just need to populate “Collections” (think of them as categories) with content in the form of “Items”. These Items could be blog posts, products on an e-commerce store, or just about anything else you can think of.
For every Item, you can link data fields that help Webflow make your content fit within the structures you build. There are templates for common content types like blog posts, which include fields for author, main image, title, and more.
Then, when you want to display your content on the site, just pick an element and link it with the Collection you want to show. For example, linking a “Blog Post” Collection with the columns layout is an easy way to create a blog post showcase.
Ecommerce
As a standalone system (without add-ons or plug-ins), Webflow’s Ecommerce feature is decent—but far from the best.
Starting with the good, setup is very easy. The e-commerce system is essentially the same as the CMS system we covered above. You start by creating Collections for “Products” and “Categories” and populating the Items within with thumbnails, photos, price points, descriptions… whatever data points you need. These Items and Collections can then be dragged and dropped wherever they need to go.
While Webflow has continued to improve its ecommerce capabilities with additional integrations and payment options, larger e-commerce businesses may still find the feature set more limited compared to dedicated platforms.
SEO
Last but not least, Webflow offers a few useful SEO tools that are worth mentioning. One of the most useful is the ability to automatically generate metadata using fields from your CMS Collections (e.g., [Brand] | [Product]). This will save you a ton of time if you’re consistently publishing new content within an existing structure.
There’s also a solid 301 redirects management system that makes it easy to migrate old URLs and web pages to new homes.
Finally, the site audit feature can help you identify and fix common SEO issues like broken links, missing alt tags, and poor loading speed.
What Makes Webflow Stand Out From Other Platforms?
Visual Focus
Webflow is focused on design and aesthetics. It’s something the tool does much better than most of its competitors.
Just take a look at the Made in Webflow page—the designs there are much more distinctive, dynamic, and unique than you typically see with no-code website builders. That’s all thanks to Webflow’s impressive visual styling features, like the Interactions mentioned earlier.
Of course, this does come at the cost of beginner-friendliness. Creating a good-looking website is harder with Webflow than it is with simper tools like Squarespace. It’s just that the creative ceiling is higher for those who know what they’re doing.
Educational Resources
On a related note, Webflow is one of the best-documented website-building platforms out there.
Webflow University is filled with lessons, tutorials, and full-on courses that help you learn how to use the tool. There’s also a wide-reaching community of Webflow users on YouTube and Reddit who regularly post guides and answer questions.
And last but not least, there are tons of no-code boot camps and programs that focus on Webflow specifically because of the freedom we talked about above. So, to summarize, there are plenty of options when it comes to learning Webflow.
No Need For Plug-Ins & Add-Ons
One of the biggest advantages of Webflow is that it doesn’t require any plug-ins or add-ons—it’s a standalone platform. That means you don’t need to worry about compatibility issues, third-party security risks, or learning a completely new system just to add a missing feature.
Plus, the platform’s robust feature set means you don’t have to worry about running into any roadblocks with your project. It’s all there… if you know where to look!
Webflow Pricing
Webflow’s pricing depends on whether you’d like to create a standard website or an e-commerce-enabled website.
There are quite a few plans for both:
Standard Websites
Webflow offers a free Starter plan plus paid tiers including Basic, CMS, Business, and Enterprise, each with increasing CMS items, form submissions, bandwidth, and content editors.
eCommerce Websites
Webflow offers Standard, Plus, and Advanced ecommerce tiers with varying product limits, CMS items, and transaction fees.
See Webflow pricing for current rates and plan details.
Webflow Pros & Cons
Pros
- Impressive design and functionality freedom
- Easy drag-and-drop design
- UI is well signposted
- Excellent educational resources
- No need for plug-ins or add-ons
- Great template library
Cons
- The steep learning curve may scare off some users
- Higher price than competing tools
- E-commerce features are underdeveloped
- Technical SEO capabilities are limited
What’s the Verdict?
Webflow is without a doubt one of the best no-code website builders out there. It’s also likely the most comprehensive—with features ranging from hosting to e-commerce. However, this power comes with a price—namely, a steep learning curve.
If you’re curious about the Webflow alternatives out there, Findstack has your back. With in-depth reviews, product comparisons, and use cases, Findstack makes it easy to find the right tools for your business.
Start browsing today and find your dream stack!
Compare Webflow with other popular tools in the same category.
Webflow is very powerful and easy to use. I love all tools that allow me to create beautiful and functional websites. I am a designer with no code experience, but Webflow made it possible to create incredible websites easily and fast.
Nothing. everything about Webflow is great.
Now I can create websites that my customers can easily manage. Webflow CMS is very powerful, easy to use, and completely customizable.
The learning curve is steep but once you get into it you can create miracles in Webflow. There is no website (almost) you are not able to recreate. Don't think of Webflow as an ordinary website builder. It's so much more. Possibilities for customization are countless. Maintenance is super low. My clients are always in control of assets and copy, and they are happy to be in charge. Marketing people I work with can't imagine how they would go back when their websites were hardcoded or in WordPress.
Webflow will never be my first choice for e-commerce as of now. It's simply not there yet. But for corporate or personal websites Webflow is great.
Webflow helps me to create beautiful and fully functional websites fast with low maintenance requirements in the future.
From the perspective of a front-end developer, it's a dream. The platform covers the backend, and the rest follows the same logic as code but in a visual way. No long CSS sheets, no more searching for that bracket you forgot to close. Custom code is also available, so there are no limitations for creating complex experiences. From a designer's perspective, the learning curve is slightly bigger, but there is no stopping you once you become comfortable with the platform. Animations can be visually created without a single line of code, and you have control over the design at every breakpoint. Using Webflow, freelancers and agencies can further allow clients to edit their content and maintain their site with ease. Building a custom CMS for a company is exceptionally long, tedious, and completely unnecessary when you have Webflow at your disposal.
Hard to dislike an awesome team that works to help everyone make better web experiences. Thank you webflow for building handsdown the best platform helping businesses set up their online presence in an elegant way and helping us creatives have control and flexiblity over what we want. The internet is more beautiful because of Webflow <3
You don't need a large team to build a great webpage.
Webflow is extremely useful for small and large teams that need to collaborate and work to build sites as a team. Components are easily reusable and adaptable.
Some limitations in the platform require creative loopholes and solutions with other 3rd party integrations or custom code.
We are building custom websites for the medical industry that are highly specific to the needs of our industry. We have been able to increase our website speed and efficiency by using Webflow.
It enables the world to create stunning web experiences. Solid funders and community. Amazing support. What more can I say?
Pricing can be a little confusing, and perhaps a bit on the expensive side.
Fast builds, great hosting, and great opportunities to build custom sites for my clients.
Its simplicity, yet depth of possibilities
There is a steep learning curve to understand how to work it
I can create custom websites without knowing how to code
I like that I don't need to use a single line of code to create excellent interactions for multiple devices.
Despite having a password page, a virtual store, Webflow still does not provide a page for members, a page for the person to create their password, request a forgotten password, etc.
I've already created a follow-up page for my projects. The Benefits? I would say the significant benefit is creating a professional page without using a single line of code.
After about 2-4 months of learning Webflow (properly), it quickly became the reason my business took off. Yes, it has a steep learning curve and I wouldn't recommend it to business owners trying to DIY. But for a designer turned developer trying to build quality platforms for their clients, it is simply the best solution available right now. Full visual control over CSS is where Webflow shines. The pure amount of time it saves from learning and writing lines of code is invaluable. Pair that with powerful (albeit not the best) CMS integrations, and you have a solution for MOST clients at your fingertips.
Currently, Webflow ISN'T a complete web solution. It lacks a lot of features that other platforms have. Ecommerce is only good enough for small-scale stores, nothing more. Memberships require integrating third-party solutions (and paying for them). So it is essential to do your research thoroughly before investing.
As mentioned, visual creative freedom is where Webflow shines. For clients looking for that 'WOW' factor, it is much more feasible to build out complex interactions and responsive layouts.
1. The way you can design and develop visually. I remember the old times using VSCode (which is still the best IDE in my opinion) with live-server on one screen and the Figma design file in another window. With Webflow i have the best of both worlds combined in one tool. No need to jump around. 2. I will never go back to develop sites in WordPress. Not even with an "easy to use" template. Webflow saved me from those horrors. Webflows CMS was always easier to use for my clients. The Editor is also one of the favorite features of my clients. The love to edit their content visually without having the risk to break the website. 3. A great community and a lot of helpful cloneable content/sites/tools (f.e. Finsweet) 4. Superfast servers and save hosting.
1. As a lot of people already mentioned: The Site and Hosting Plans are very confusing at the beginning. Sometimes it's really hard to explain to the customer why he/she should use one plan over the other. 2. Not a dealbreaker, but there should be custom Viewports. To this day, I still have to write media queries for specific use cases. 3. Nested CMS-Collections should not be limited to 5 items. I had a few cases (most of them complex calenders) where i could have needed more items. 4. There is no native option for multilanguage pages. I know that there are awesome solutions like weglot. But it always ends the same way: either i have to explain to my client that she/he has to pay (for a good and reliable tool) or i have to duplicate the site at least and do the translation manually.
Complex animations and custom websites for clients in the art area.
Webflow is a tool that allows me to have more control of my workflow and how I want my site to look and react. My favorite example is that I can make use of Lottie file integration and have custom animations throughout my website.
While Webflow is a great in-between site builder (between premade templates and custom coding) there is still a learning curve, and sometimes I do get confused on the different types of bounding boxes and such.
A problem I was having was implementing gifs on my site and being limited by the 4 mb upload, however I realize now that it is for the best to compress these giles anyway.
