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Wix Logo
Wix
4.3
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Wix Reviews & Product Details

Wix Overview
What is Wix?

Whether it’s starting a blog, opening an online store, showcasing a portfolio, or promoting a business, Wix provides a versatile platform to build websites and create content. A unique feature of Wix is its ADI or Artificial Design Intelligence which allows users to launch customized pages just by answering a few questions and when ready, go live with one click. Those with coding experience can use the Wix Editor to perform personalizations and add custom-built features. Design tools include a logo maker while marketing capabilities such as a comprehensive e-commerce platform, built-in search optimization tools, and a native appointment scheduling software can be enjoyed out of the box.

Company Wix.com Ltd.
Year founded 2006
Company size 1001-5000 employees
Headquarters Tel Aviv, Israel
Social Media
Managed by:
KM
Khalid Mohamed
UX/UI web design
Wix Categories on Findstack
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Crevio
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Ask Questions about Wix
What Wix is best for?
How does Wix compare to WordPress.com?
What are the pros and cons of Wix?
Wix Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Wix Pros and Cons
Pros
  • Automated SMS notifications and email reminders to limit no-shows
  • Host public events, sell tickets online and scan them from the Wix Owner app
  • Wix ADI lets you instantly build a website based on simple questions
  • Over 500 templates with extensive editing tools and features
  • Offers modern-looking templates
Cons
  • Built-in analytics are only available on the highest tier
  • Product subscriptions aren’t available on the lowest plan
  • It can get expensive
  • You can’t change templates easily
  • Not the best at SEO
Wix Awards
Findstack 2024 General Badge
Wix Features
24/7 Customer Support
A/B Testing
Analytics and Reporting
Blog Integration
Contact Management
Custom CSS and HTML Editing
Custom Domain Support
Customizable Templates
Drag-and-Drop Editor
E-commerce Functionality
Email Marketing Tools
Event Management
Form Builder
GDPR Compliance
Hosting Services
Image and Video Galleries
Live Chat Support
Membership Sites
Mobile Optimization
Multi-language Support
One-Click Publishing
Online Booking Tools
Responsive Design
SEO Tools
SSL Certification
Social Media Integration
Template Selection
Third-Party App Integrations
User Permissions
Website Backup
Wix Media
Wix video thumbnail
Wix 0
Wix 1
Wix 2
Wix 3
Wix Screenshots
Wix screenshot 1
Wix screenshot 2
Wix screenshot 3
Wix screenshot 4
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 18, 2025
Wix Logo
1,646 Wix Reviews
4.3 out of 5
Small Business (50 or fewer emp.)
Aug 10, 2021
 Source
Overall Rating:
5.0
Paul C. avatar
Paul C.
Managing Director, Enterprise Broadcast Solutions
Share
"Democratizing Web Design. Hands Down Easiest Web Content Management Software To Use!"
What do you like best about Wix?

The Wix CMS is by far the easiest way to build a fantastic looking website with no web design experience. It's excellent for small and large businesses alike. If you can use PowerPoint, you can build a great looking website. While highly templetized there are plenty of customization options and plugins for advanced users.

What do you dislike about Wix?

There is nothing I dislike about Wix. It works as intended.

What problems is Wix solving and how is that benefiting you?

Wix has allowed me to create great looking, professional websites, without the time and expense of hiring an outsourced developer or shop. It keeps the control in my hands so I can make updates as needed. I've never had an issue where I couldn't create something on my Wix site.

Small Business (50 or fewer emp.)
Aug 06, 2021
 Source
Overall Rating:
5.0
NY
Niclson Y.
Creative Head
Share
"The best no code website builder for business."
What do you like best about Wix?

The most helpful tool of Wix is their drag and drop web builder and Wix ADI. It creates the website for you without a code of a single line.

What do you dislike about Wix?

The pricing plan of Wix is still costly as new business or individuals can't afford.

What problems is Wix solving and how is that benefiting you?

Website Creation, Customer Support

Mid Market (51-1000 emp.)
Aug 02, 2021
 Source
Overall Rating:
5.0
Alan S. avatar
Alan S.
Special Projects Coordinator
Share
"Wix, the only limitation is your imagination!"
What do you like best about Wix?

I have utilized Wix for several projects, from a training portal to a Standards repository for doing construction reviews. In each case, there was a template that allowed ides to gel, creating innovation and ideas to form that might otherwise have dissipated into the ethos. The fact that all you have to do is have an idea and Wix holds the keys to making them a reality is simply amazing.

What do you dislike about Wix?

I wish there were methodologies by which you could purchase and create domains through Wix w/o the Wix extension so that a more professional url could be created, but at least the sight creation is inexpensive and very simple to maneuver.

What problems is Wix solving and how is that benefiting you?

As I stated early on, I have utilized Wix in many capacities but one that was simply amazing was the creation of a repository for construction standards that were ordered in a manner that allows for the same workflow in doing inspections that the processes we utilize flow. We have also created a training website for both our Orange QC Inspection Application and our departmental training's. Its ease of use and drop and drag functionality make it second to none for building whatever you might need to provide a great user experience!

Small Business (50 or fewer emp.)
Jul 30, 2021
 Source
Overall Rating:
5.0
Rebecca T. avatar
Rebecca T.
Business Owner
Share
"I've used Wix for multiple client websites. Ease of use and function."
What do you like best about Wix?

It is very user-friendly with a lot of design flexibility. There is no need to understand code. The event options, services, and SEO capabilities walk you through the process of setting your site up for success without having to be an SEO or web expert. The templates are beneficial, and a large variety of content is in their content library. It also allows you to edit assets and resize images to optimize them for quicker load time. You can upgrade and downgrade your plan to fit your needs. It has the capabilities to utilize e-commerce and sell products and services on the site. They offer various plugins to choose from that work with Wix, and you do not have to worry about troubleshooting. The Email marketing is an excellent resource as well.

What do you dislike about Wix?

It can be challenging to navigate the event pages and registration if you do not know what you are doing. The Event registration page is not visible in your page menu, so you have to access it from a different menu so which can be confusing. The cost of the e-commerce options is more than I would prefer to spend as a small business just starting if there is no plan in place for advertising to get sales through the website. But it is a reasonable price for those that plan on having a steady stream of orders through the website.

What problems is Wix solving and how is that benefiting you?

I have build websites using Wix for multiple non-profits and small businesses. The non-profit utilizes the event registration and payments, the chats, the ability to embed video and content and use various pages and sub-pages. It makes website building straightforward if you have the basic knowledge and need to produce something timely.

Small Business (50 or fewer emp.)
Jul 22, 2021
 Source
Overall Rating:
5.0
MG
Mary G.
O
Share
"AMAZING customer support and products for different skill levels!"
What do you like best about Wix?

Wix has been the answer I needed to my website issues. I came to them after a catastrophic experience elsewhere, and they picked me up, dusted me off, and put the tools that I needed to learn and grow professionally. The tools that they provide with the basic editor ADI are great for someone who has no experience. I ended up progressing to the standard editor, and when the now almost notorious tech glitch that I bring out of things reared its head, I discovered just how wonderful they are. They are doing customer support at a level far above almost every other company I have had experiences with over the last year. I only have to click a button, give a very brief explaniation of my problem, and I am given the choice of a chat or call back. I have never waited more than a few minutes for them to respond. I have had contacts with them that lasted from a few minutes to a couple that lasted a few hours. They didn't give up, and not one time was I told to give up doing it myself and hire somebody. In addition, they have released multiple new products and updated editors in the last few months.

What do you dislike about Wix?

There are certain things that, at my skill level, are not flexible within the editor and the store setup. From what I understand, some of those are flexible with Editor X and Velo, but I don't have personal experience with those.

What problems is Wix solving and how is that benefiting you?

I have been able to build and publish a fully functional website. The library of learning options has been so beneficial. I had to search definitions when I first started this journey to even understand on a base level what people were telling me.

Small Business (50 or fewer emp.)
May 05, 2021
 Source
Overall Rating:
5.0
AL
Andrew L.
M
Share
"Excellent Web Design Service"
What do you like best about Wix?

Wix is the easiest website builder I've ever used. As a designer, I like the open canvas it gives me to fully display what I visualize for the website. It really makes building the website you imagine easy because it doesn't box you in with pixel counts, coding or the limits of a grid-based drag and drop system. That being said, they have a nifty search feature that assists with this tremendously!

What do you dislike about Wix?

The amount of tools at your disposal are enormous. Even though this is great, it makes finding what you want to do very difficult. It takes a while to learn where are the different tools are. However, once you get the hang of it, the web building process is smoooooooothh.

What problems is Wix solving and how is that benefiting you?

We currently use Wordpress for our main website, and although it's nice, it's not really flexible when you have to build a landing page with short notice due to all our special events. Wix makes it easy to make an event specific site with a custom domain (or subdomain) and allows us to have a beautiful interface with minimal work and attention. For example, we were in the middle of switching website builders (Ministry Designs to Wordpress). I knew if I built a custom webpage for an event months in advance, I would have to recreate it once the new website launched. Instead, I built a simple beautiful landing page site where people could register and pay for the event without accessing the parent website.

Small Business (50 or fewer emp.)
Apr 30, 2021
 Source
Overall Rating:
5.0
AG
Verified Reviewer
Founder
Share
"Tried several other competitors and Wix wins them all"
What do you like best about Wix?

It's very user-friendly and has much more customizations available. I was able to build a professional-looking website easily.

What do you dislike about Wix?

I don't like that Wix uses your email user name as part of your URL unless you upgrade for a custom one.

What problems is Wix solving and how is that benefiting you?

Being able to create websites for all uses.

Small Business (50 or fewer emp.)
Apr 29, 2021
 Source
Overall Rating:
5.0
KK
Kristie K.
Designer
Share
"Great Marketing Tools as a Wix-er!"
What do you like best about Wix?

My favorite feature on Wix is the video making and marketing tools. I do have to pay a subscription to be able to use the Video making tool on Wix and send newsletters to my subscribers, but it is really worth it. The number of videos I can create is endless and I never run out of any music to match my videos with. It helps me market my products a lot faster than hiring an agency because I can create the videos on my own. As an artist and designer, I like to create my own products, not buy other people's products. It's a way to be artistic, creative, innovative, and productive! I have a lot of fun creating high quality videos and uploading them onto my social media. I save A LOT of money doing this and not hiring a social media marketing staff.

What do you dislike about Wix?

I dislike that I am limited to how many videos I can create. Although I can create many videos and newsletters with the Wix Marketing feature, I wish there were more possibilities in creating the video. I wish it could automatically link my videos to other types of social media rather than limited to Facebook, Pinterest, Youtube, and Instagram. The Wix platform is designed to help businesses that provide service, not online stores. I had to create a Shopify store outside of Wix to create a sales part in my business, Kristie Kim Design.

What problems is Wix solving and how is that benefiting you?

I am solving problems linking websites to Wix. For example, Shopify is not partnered with Wix, which means I have to upload products separately on my Wix store and Shopify store. To make my life easier, I ended up linking the Shopify store to my Wix account so that I don't have to spend too much time uploading products onto my store. It is a lot of work and brainpower involved to generate traffic to the store but Wix has features that allow me to link the store to the website. I started off creating a Wix account to showcase my art and design portfolio, but now, it's a sales business where customers can purchase products from my store. I think the Wix product store looks unprofessional compared to the Shopify store.

Small Business (50 or fewer emp.)
Apr 06, 2021
 Source
Overall Rating:
5.0
CQ
Celia Q.
Founder
Share
"Beyond user friendly"
What do you like best about Wix?

A wide range of design options which are easy to implement

What do you dislike about Wix?

There isn't anything I dislike about Wix

What problems is Wix solving and how is that benefiting you?

Allowing a social enterprise company build an effecive, highly presentable website inhouse resulting in considerable savings.

Mid Market (51-1000 emp.)
Apr 05, 2021
 Source
Overall Rating:
5.0
MG
Mrunmayi G.
Digital Project Manager
Share
"A powerful platform for building great websites and blogs."
What do you like best about Wix?

I love the working platform that Wix proposes for building our websites; it is very intuitive, customizable, and easy to use. It has many features and resources that make it easy to design and develop individual and collective web applications. With minimal knowledge, we have been able to get excellent web-oriented projects off the ground.

What do you dislike about Wix?

One aspect that still leaves something to be desired is the quality of Wix's customer service and support, it is effortless to use, but the few times that inconveniences have arisen, your team's response has not been the fastest.

What problems is Wix solving and how is that benefiting you?

We have taken advantage of all its benefits to build excellent websites and blogs thanks to the ease of use and all the features that this platform offers. It has many features and pre-designed templates that simplify web design work, saving our team time and energy.